A few weeks ago, Gwyneth Paltrow was named the new face of a skincare company called Restorsea. I kept meaning to mention it in a Gwyneth post, but I guess I forgot. I don’t really associate Gwyneth with great skin – it’s not like her skin is bad or anything, but I’ve never looked at her and thought, “Wow, she’s glowing!” (Some of my favorite women for their skin: Angelina Jolie, Halle Berry, Lucy Liu, Blake Lively…) When Gwyneth was first named as the face, she told media outlets: “I was ecstatic when I learned that Restorsea is natural. Over time, I saw a real difference—a kind of freshness and dewiness.” Hustle for that paycheck, Goop.
But there’s a minor controversy with Restorsea. Apparently, Restorsea IS all-natural. It’s made of very natural BABY SALMON. Haha, no not really, that was my attempt at salmon abortion humor. From what I gather, Restorsea uses “the precious enzyme found in the waters of just-hatched baby salmon.” So, like… salmon afterbirth? Salmon placenta?
Gwyneth Paltrow claims that she owes her fresh, dewy skin to a precious enzyme found in the waters of just-hatched baby salmon. (Seriously.) Now, the skincare company she represents is caught up in a $6 million lawsuit over claims that their distributor is marketing the fishy liquid to other beauty lines.
Paltrow was named brand ambassador for Restorsea in early March, just weeks after they filed a lawsuit against Aqua Bio Technology, ASA in a New York court.
In court documents obtained by Radar, Restorsea claims that ABT has breached a $5.9 million 2012 exclusivity contract in which they “promised to provide Restorsea with exclusive worldwide rights to salmon hatching fluid from hatcheries in Norway” by selling the enzyme-rich liquid under other names to other companies.
As such, Restorsea has asked a court to convene a trial, at which they hope to get at least $5.9 million, which they paid for the exclusivity rights. According to the court documents, Restorsea believe they are owed even more, since they have “suffered and will continue to suffer irreplaceable harm to its business, reputation and goodwill.”
So, basically, this has nothing to do with Gwyneth and her thirst for salmon placenta. Restorsea just wants to be the only skincare line that has access to this super-amazeballs salmon placenta and the salmon hatcheries are selling it to other companies.
I wonder how much Goop is making off this contract? Restorsea is more expensive than Oil of Olay (which is what I use) but not as expensive as La Mer (which a lot of rich women use). So… I would say Goop probably got a mid to low seven figure payday. She’s been doing more and more advertising these days. Huh.
Photos courtesy of Getty, Restorsea.