PETA scored one of the most desired ladies on the planet for their latest campaign in the fight against fur. Eva Mendes appears nude in the “Fur? I’d Rather Go Naked” ad that PETA has made famous. She will also be making a nude appearance in NY today.

“The 33-year-old starlet will be at New York’s Rockefeller Plaza in just a couple hours to unveil her new “Fur? I’d Rather Go Naked” ad for the animal rights group. Yup, Mendes appears in her birthday suit. While her chest is strategically covered by her arms and hands, her bare buttocks are in full view.”

[E Online]

Mendes isn’t the first to strip for the animal activists. Pamela Anderson and Christina Applegate have also bared their bods for the campaign. Each made appearances in the buff in hopes of spreading the word that fur is a faux pas. Eva graciously gave an interview to the people behind PETA. She revealed that she has worn fur before due to her ignorance.

“What drew you to the idea of working with PETA on our “Rather Go Naked Than Wear Fur” Campaign?”

“I wasn’t familiar with PETA early in my career. I remember having my first premiere in New York City and being so naive that I didn’t have a coat with me. My stylist sent me a fur wrap for the evening and I ignorantly wore it. PETA then wrote me a beautiful letter commenting on my less-than-educated choice. I was so impressed that I vowed to them and myself to never wear real fur on the red carpet or in my life again.”

Over a thousand posters will be circulating through the Big Apple next week and giant billboard will be up in a matter of moments. Don Flood was the lucky photographer that managed to show just enough of Eva’s skin to tease onlookers. To avoid any mob scenes in the city PETA is keeping the location of Eva’s appearance a secret.

How very stealth. You know I think PETA would have more success in using someone who isn’t drop dead gorgeous to threaten nudity. Over half the people that see the ad aren’t going to realize anything is even written on the board with Eva’s rump exposed. Just a suggestion.

Picture note by Celebitchy: Header image thanks to The Peta Files blog.

I’m a firm believer that women are at their best in a pencil skirt and fitted jacket, or anything 1940s-tailored, for that matter. Curves are accentuated, waists are defined, and a pair of ultra-feminine pumps clinches the ensemble. There are a few celebrities who come back to this look again and again: Eva Mendes, Christina Aguilera, and Victoria Beckham (say what you will about her, but she does look pretty great about 60% of the time) have all been known to put a retro spin on suit separates, with beautiful results.

If you’re having trouble finding something va-va-voom enough, here are a few online stores to check out:

Stop Staring Clothing

Danger Dame

Mode Merr

In a story that sounds like a PR stunt, ABC’s pompous Bachelor reportedly found an envelope in a NY city taxicab containing $50,000 worth of jewels labeled “Salma Hayek.” Hayek’s incompetent assistant accidentally left the borrowed jewelry in the cab and The Bachelor was the next person to hail it. He called up the ABC studios, eager to return the goods:

According to the website IMDB, Hayek is a lucky girl. The celebrity accidentally left some jewellery on the back seat of a New York taxi cab. The Frida star estimates the value of the gems to be at nearly $50,000.

Hayek was planning to wear the pieces to a benefit party, but her assistant left the jewels in the car. Lorenzo Borghese, the star of The Bachelor, happened to be the next customer for the cab, and returned the jewels.

Hayek, 40, explained, “The guy that’s like the prince in The Bachelor gets in the cab right after, somewhere random in New York and sees an envelope that says ‘Salma Hayek’. He called (TV network) ABC and said, ‘I think Salma Hayek just lost $50,000 worth of jewelry,’ and they gave it back. Isn’t that fantastic?”

It’s a good thing the writing on the envelope wasn’t in Italian, or The Bachelor would have had to call someone to translate it for him.

Hayek is seen at the AFI Film Fest last Thursday night with Penelope Cruz and Eva Mendes. Cruz was honored by the film festival for her 15 year career as an actress. Pictures [via]

The Costume Institute Gala at the Metropolitan Museum of Art held a ball last night to celebrate the opening of an exhibit on British design. Sienna Miller, wearing an awful gold sequined minidress and black tights, served as co-chair for the event.

The guy dressed like a cabaret pirate posing with Charlize Theron is Dior designer John Galiano. He’s responsible for her monstrosity of an Oscar gown with the giant shoulder bow. Sienna Miller is shown with Christopher Bailey, Burberry’s creative director.

We have over 100 pictures from the event. Stars and designers attending include Alexander McQueen, Sarah Jessica Parker, Jennifer Lopez, Marc Anthony, John Galliano, Charlize Theron, Lindsay Lohan, Victoria Beckham, Emmy Rossum, Eva Mendes, Gisele Bundchen, Gretchen Mol, Jessica Alba, Josh Hartnett, Lenny Kravitz, Donatella Versace, Rupert Everett, Linda Evangelista and Amber Valetta, Jessica Alba, Marcia Gay Harden, Mary-Kate Olsen, Ashley Olsen, Melania Trump, Donald Trump, Molly Sims, Rosario Dawson, Scarlett Johansson, Stella McCartney, Amanda Peet, Andre Leon Talley, Naomi Campbell, Angela Lindvall, Angie Harmon, Billie Joe Armstrong of Green Day, Bridget Moynahan, Tom Brady, Chloe Sevigny, Ciara, Dita Von Teese and Marliyn Manson, Drew Barrymore, Elizabeth Hurley, Erin O’Connor, Matthew Williamson, Eve, Gina Gershon, Ginnifer Goodwin, Ivana Trump, Jacquetta Wheeler, Jason Lewis, Jessica Stam, John Legend, Johnny Rotten, Josh Lucas, Joy Bryant, Julia Stegner, Iselin Steiro, Karolina Kurkova, Lily Cole, Lauren Bush, Lily Donaldson, Gemma Ward, Liv Tyler, Francisco Costa, Lydia Hearst, Mandy Moore, Minnie Driver, Nick Cannon, Petra Nemcova, Rachel Roy, Damon Dash, Ralph Fiennes, Richard Gere, Cary Lowell, Thandie Newton, Selma Blair, Shalom Harlow, Sienna Miller, Christopher Bailey, designer for Burberry, Zooey Deschanel, Sophie Dahl, Ivanka Trump, Mark Ruffalo, Taye Diggs, Idima Menzel, and Sarah Wynter.

Last week’s pictures of Eva Mendez and Joaquin Phoenix getting into a car sparked rumors that they were an item. Most people dismissed the idea that they were a couple since they’re working on a film together. Now that they’ve been spotted together at least twice, there seems to be a real romance blooming:

They make a great couple and we hope they last. Here they are on 3/14 filming We Own the Night.

Pictures [via]