Did you know that Taylor Swift is a perfume maven? I had forgotten that. She already has two popular fragrances – Wonderstruck and Wonderstruck Enchanted because OF COURSE she gives her perfumes those kinds of names. Well, Taylor is releasing her third scent – Taylor by Taylor Swift. The bottle has a pearl necklace. I’m not even joking.
Between the world tours, Keds partnership, awards show sweeps and Instagramming her cat, we don’t know how Taylor Swift finds time to come out with new fragrances.
And yet, she does. The singer follows up her Wonderstruck and Wonderstruck Enchanted scents with Taylor by Taylor Swift, a scent which Swift calls “a mix of a lot of things: It’s sweet, it’s sophisticated, it draws you in. It’s really my way of translating classic, yet modern, into a perfume.”
Swift says that each of her fragrances has reflected a time in her life, so this one is a little more grown up. “My first two fragrances were more about fairytales,” she says, “but this fragrance is more about my own style, so I wanted the name to be more personal.”
The bottle was designed to reflect Swift’s “retro with a modern flair” style and features a ring of pearls as a nod to her favorite jewelry. “Pearls are the one fashion accessory that never seems to go out of style,” the singer shares. “I keep a strand in my purse, and throw them on whenever I need to dress up my outfit.”
Ultimately, Swift says, she wants her fans to be able to channel her style wherever they go, with the help of the perfume’s mix of fruits, florals and woodsy scents. “I hope that wearing this fragrance makes fans feel that any look can be classic and chic,” she says.
Taylor by Taylor Swift will be available in Ulta stores and Ulta.com in late June.
I’m sorry, but that perfume sounds ghastly. It sounds like Taylor didn’t know what to edit out, but maybe that’s just me. It’s described as “top notes of lychee, sparkling tangerine and magnolia petals, middle notes of peonies, hydrangeas and vanilla orchids and a base of sandalwood, apricot nectar, cashmere musk and a blend of woods.” YIKES. And the perfume bottle is fug too. A rainbow swirl atop a mason jar with pearls? Rough. But I give her half-credit on the ad (the header image) – it’s not as cloying as the print ads for Wonderstruck, which tended to look as if they were dipped in a vat of glitter and then licked by a sparkly unicorn.
CB is super-sensitive to scents, but I love perfume and I’m very particular about my scents these days. My summer perfume is Estee Lauder’s Private Collection Tuberose Gardenia, a really beautiful, light floral that smells wonderful and it’s perfect for the spring and summer months. My winter scent is Ralph Lauren Safari, because I think it smells really sexy and it’s more appropriate for colder weather – it feels like an exotic musk, but it’s not TOO heavy. I’ve never had the urge to wear celebrity scents, usually because whenever I sniff them at a store, they seem way too heavy.
Photos courtesy of WENN.
Wait, is it an actual necklace or jut a little loop of pearls? Anyway I am cracking up over the whole “I keep pearls in my purse” bit. What is this, 1953?!? Sheesh, Taylor!
I honestly think that Taylor designed her perfume bottle so that the BOTTLE would have its own pearl necklace.
I doubt they’re real pearls.
Why is Swifty’s photo for the ad so fug and budget? She needs to brand like JLo, and it’s coming out a lot more like Britney.
Agree. It very “teenager”, not classic ans chic. Also, I am confused by her holding a rope indoors.
I’m sorry I’m laughing at the last picture. Those trophies look so phallic and her mouth is open…..
I was going to say!
Thank God it wasn’t just me… I was like “Wait… why is Taylor holding a bunch of dicks?”
Thinking the same thing as well. And my mind went there with the whole “comes with a pearl necklace” thing cause I’m a perve.
You’re not alone. Lol… This made my day. Taylor’s reputation plus a pearl necklace? Perfection. Does she not think about this shit?
Yeah, I snorted when I read the headline because either way you read it (clean or dirty), it fits her.
That sounds . . . sickly.
Too much vanilla and whatever the hell ‘apricot nectar’ is would probably make me queasy. So, I suppose it definitely reflects Taylor.
Personally, I prefer citrus scents. My go-to daytime scent is Hypnose by Lancome and I sometimes wear Armani Code in the evening.
Hmm. This could turn into an interesting perfume thread!
I’m guessing the ‘pearls’ that come with it are going to be fake, right? I doubt her demographic are going to be able to afford the real thing.
I wear Gucci Flora, but it’s just running out so I’m saving it for special occasions! I’ve also had Jo Malone Red Roses which I loved.
I work for a beauty retailer in the fragrance team, so I’ve been picking up freebies and using them mainly for day-to-day. They’re pretty distinctive to ‘us’, so I think of myself as walking advertising!
The only perfume I’ve found so far that doesn’t rile up my allergies is D&G Light Blue. It has kind of an apple smell underneath. I love it.
I can just imagine how wheezy Taylor’s would make me.
I tend to go for musky & amber scents (I will wear a light perfume during the spring & summer). I’ll give anything a try, but the scents I love are the hard to find ones.
I haven’t really found a celebrity fragrance I’ve ever wanted to buy because they try to go for the whole market so they aren’t that unique or special. Although, JLo did pretty well with Glow (it makes me smell like a truck stop hooker though).
Taylor’s stuff sounds like it should smell meh. She had nothing to do with the making of it though. You can so tell. People will buy it because it was made for mass appeal, but there isn’t anything special about it. It’s a watered down version of something amazing, I’m sure.
*Restraining myself from making pearl necklace joke…*
Ahaha, same.
da*n, you beat me to it!! she wore a pearl necklace!!!
as in…message to all potential boy lovers:
Taylor loves a ‘pearl necklace’ *wink-wink*???
bwahahahah 😆
i know. i’m tacky. 😉
Nice to see that I am not the only one!
Haha tack.
That is a very ugly bottle. Like kids’ perfume from the 80’s.
And she laughs all the way to the bank!
She sure is!
I have a question about this. I am sensitive to scents of many types but especially to as heavy a perfume as this is described. Who buys this in the quantities that would yield substantial profit? If I were shopping for perfume I would not think to try a celeb endorsed dept or drug store item over other brands.
You know, not to totally fan-girl T Swift, but I personally LOVE Wonderstruck. I wouldn’t have normally jumped for a celebrity perfume, but got a free sample from Sephora and have basically been obsessed with it ever since. It’s my go-to spring/summer perfume.
If this is going to become a perfume thread … can anyone recommend something fairly simple with a vanilla-scent?
I still love Britney’s Spear’s Fantasy but it’s getting a bit embarrassing to admit to wearing that at my age. I probably should be graduating to something more adult/sophisticated.
can’t give you a rec but NEVER be embarrassed to wear what you like and what smells good on you!
Poppy is so correct! If you love it, wear it! Some of Britney’s perfumes still get lots of love from perfume blogs.
Ain’t no shame in wearing something you love!
Lavanila Pure Vanilla is an awesome simple vanilla perfume. Sephora carries the whole line.
Comptoir Sud Pacifique Vanille Extreme or Vanille Coco–they smell soooooooo good!
And I normally wear Hanae Mori Butterfly (a super soft vanilla fragrance) or Casmir by Chopard (vanilla, white musk, and amber) but I am loving the Comptoir Sud Pacifique these days…
@Lucrezia – my mother is in her late 50s and she wears Britney Spears’ Fantasy. My sister and I used to tease her a little for it, but she adores it, so why not? I personally think it’s a lovely scent!
Thanks for all the recommendations guys … think I’ll go on a perfume buying spree 🙂
And if I don’t like the new ones, I’ll stick with Fantasy. I’m not sure why I even let the perfume snob at work get to me … the conversation went:
Her: Oooh, you smell yummy.
Me: Yeah, it’s Fantasy.
Her: Oh. *disapproving tone* Britney Spears? Everyone used to wear that in high-school. *snide smile*
I should’ve just focused on the “you smell yummy” part.
So true – a PR dept writes this stuff & the celeb laughs all the way to the bank.
i actually really dig the bottle!
Well to be fair her target audience are tweens who like this kinda stuff. It’s cheesy and kitsch, but Swifty will be laughing all the way to the bank so who cares. I’d put my name on such kitsch too if it made me money!
naturally it would include pearls. anyone that would want to smell like taylor swift will needs those pearls for clutching!
lol, even her cheap perfume needs a cheap gimmick to boost sales!
“Mason jar with pearls”. . .was hoping it smelled like grape jam.
Out of all of the celeb scents, I think Wonderstuck was actually well made. It really surprised me. The flanker worked as well. It will be interesting to see if the same perfume house made this one as well.
One thing I have learned about perfume is, know the notes you like, and you just never know when and where you will find a scent you like.
I am embarrassed to admit that I really liked Taylor’s wonderstruck. I asked for it for Christmas and I didn’t get it. So I settled for a sample and that was more than enough because it isn’t an everyday scent.
My current favorite is Chanel Chance Eau Fraiche. It smells so clean. I wear it every day.
It’s summer so Ralph by Ralph Lauren during the day and Rose the One by Dolce & Gabanna at night.
So has Taylor started designing cloths yet? It seems she headed in that direction for her “brand”.
“Swift says that each of her fragrances has reflected a time in her life”, so, the pearl necklace represents his fling with John Mayer?
That new perfume bottle looks like a glamourous butt plug.
Love the bottle talk on here cracking me up
I recently purchased Viktor & Rolf Flower Bomb, I ordered it online so I pretty much went off of reviews (bad idea I know) and I’m a little dissapointed.
The only perfume I could ever wear daily was Gucci Rush – which smelled like you had been wearing great perfume earlier, then had some dirty sex with a hott guy and tried to go back to your day like nothing had happened.
The ingredient list makes it look like it’s three perfumes in one. I would likely be sobbing if I were in the same room with someone wearing it, my allergies would be so bad.
But the very worst perfume in the whole world is Polo Sport for men. Not only does it reek like horse pee, and not only am I allergic to it, but I’ve never known a man who liked it who didn’t basically bathe in the stuff. Gag.