Why has Gwyneth Paltrow ordered her friends not to talk about her to Vanity Fair?

Gwyneth Paltrow oversaturated the media for about two months. We’re still recovering from the epic Goop-Fest. She was promoting her cookbook, Iron Man 3, plus a bevy of “side projects” which at this point is the sum of her career. She’s got all of these collaborations with Tracy Anderson (gyms, blowout bars, diets) and she’s got the Goop expansion. Plus a bunch of other stuff, including being declared People Mag’s Most Beautiful and her appearance at the Met Gala (which she whined about for weeks after). My point is that Gwyneth was all over every media outlet for two solid months, and now it might be the media’s turn to take Gwyneth down. Apparently, Vanity Fair wants to do a story about Gwyneth which might not be so flattering. And Goop is trying to shut it down!

Gwyneth Paltrow has been warning friends and business associates not to participate in a Vanity Fair article about her. Sources tell us the actress was asked to collaborate on a cover story, but she declined after recent unflattering pieces they ran about Tom Cruise and Brad Pitt. One source said, “The magazine said it was going to proceed with the story without her, so her team has been asking people not to talk at all.”

A Vanity Fair rep didn’t get back to us. Paltrow’s rep declined to comment.

[From Page Six]

The Tom Cruise/Katie Holmes article was last year, and it definitely wasn’t flattering to Tom or to Scientology. But the recent Brad Pitt article wasn’t that bad. At worst, they made Brad sound rather disorganized, but you could definitely feel that more “pro-Brad” people were interviewed for the piece, and he came out of it looking fine.

I feel like there’s definitely more to this Gwyneth thing, though. If VF wanted to do a simple cover profile on Gwyneth, I don’t see why she wouldn’t agree to it. But maybe VF wanted to do an in-depth analysis of Gwyneth’s new career-track, now that she’s a “lifestyle guru” and stuff. And maybe once you start peeling away the Goop layers, the empress has no clothes, you know? Because her cookbook was ridiculous, she bought that “Most Beautiful” title and very few people went to see Iron Man 3 because of her. All she has are her smug “suggestions for peasants” and her business dealings with a noted fraud (Anderson).

Photos courtesy of VF, WENN.

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45 Responses to “Why has Gwyneth Paltrow ordered her friends not to talk about her to Vanity Fair?”

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  1. don't kill me i'm french says:

    because she wants to control her image? because she thinks she was too often in the media since 2 months ? because she’s only the face of her brand?

    • paranormalgirl says:

      That would be all well and good if she hadn’t put HERSELF in the media. She and she alone is responsible for the over-saturation and over-paltrowfication of the media.

  2. mkyarwood says:

    Because she actually works out around 5 hours a day, rarely sees her children and is probably worried about how Apple is going to turn out? There are movies from her history I will always love, and love her in them but, like so many before her and around her, she has become a caricature of herself.

  3. Mia 4S says:

    If this is true she’s more foolish and insecure than I thought. Now everyone will be waiting to read the story where before few would have given it much note. Plus it implies people have some bad things to say about her, she’s all but admitting it if this is true. Well, go Vanity Fair!

  4. Jess says:

    My guess is that this has more to do with the Taylor Swift piece than the Tom & Brad ones. That was a pretty brutal (though well-deserved) takedown from a magazine that usually fawns over it’s cover stars. I’m sure GOOP can see herself getting the same treatment, and unlike Swifty she’s smart enough not to add fuel to the fire by participating.

    • Original A says:

      +1. Gwyneth may not be very self-aware, but she’s not that stupid. She’s aware of the hate she gets, and Vanity Fair would bring it up. They rarely do pure fluff pieces. A magazine like Vogue would be safe for her, as they rarely do in-depth interviews and focus solely on fashion…after all, the focus is fashion and they probably think it would be gauche to do a hit piece like the one on Taylor Swift…or a cooking magazine. Marie Claire, Vanity Fair, etc. would surely bring up the hating.

      • Bread and Circuses says:

        Vogue would NOT be a safe place for her after she complained about the Met Gala.

        Vex not the Wintour.

    • Talie says:

      Yeah, Vanity Fair has not been throwing softballs like they used to. Vogue still does and several other pubs, but VF has gone in the opposite direction. I don’t blame her for being weary, especially since she is a ripe target.

    • dj says:

      @Jess: maybe this is why Taylor Swift was seen recently leaving Gwyneth’s London home. Remember?

  5. lisa2 says:

    She should just let them run their story and not comment on it. Tom should have stayed quiet. Brad hasn’t commented on that VF peice; which was more about the film not him. So why bother. If you run to block them then they think there is something there and they start to dig a bit deeper. She wanted her name to be out there. She has had her face in everyone’s face for months. This is what comes of that. I could think of a celeb that I would love them to do a piece on. But they won’t.

    • aims says:

      Yup. They’re going to run a piece regardless. She cannot expect there not to be some interest there, especially when she’s been more obnoxious lately.
      She was voted recently the most hated person in America. She always receives a strong reaction. Look at this site, we always have something to say about her. If she hasn’t received that message, then I hope the Vanity Fair article will be
      heard loud and clear.

      It’s fine by me for her to live her live as she wants. But to look down your nose at others who live differently is beyond rude. I love Vanity Fair, and I look forward to this article.

  6. nico says:

    OT-Is the Great Expectations movie with Ethan Hawke and Gwyneth any good? I love the book and was considering buying the film to watch.

    Just wondering.

  7. anneesezz says:

    I would love to see a good old fashioned Gwyneth smack down. She really needs to be brought down a few pegs. I’d love to know how her “friends” really feel about her.

    • Original A says:

      She has friends in the industry. RDJ is the reason she played Pepper and was even in The Avengers. Lenny Kravitz posted a photo of them at his house. A commenter on Gawker mentioned that he interviewed Gwyneth once and she was actually very nice. Came off pretentious and in her own world, but nice. Lainey’s said the same thing. She’s one of those stars that are polarizing in real life, but appear to be accepted just fine in the industry. I know she’s fun for the gossip columns to rag on, but considering RDJ, Stella, Beyonce, it appears in real life that she isn’t hated at all.

      • Leah says:

        I agree, i dont really subscribe to the douche theory. I think she is from a rich elite background and has been sheltered her whole life so she is out of touch with regular people. That goes for a lot of rich people. But i dont think she is an asshole spoilt rich person like say a Paris Hilton or her friend that Brandon guy. I think Gwyneth just doesnt get it but she is probably well meaning to an extent.
        That said i never thought she was an amazing actress and dont understand how she has an oscar for that piece of fluff Shakespeare in love.

    • poppy says:

      front row seats for that!

    • Nicolette says:


  8. Original A says:

    I agree with the poster that it has more to do with the Taylor Swift take down. Taylor was just photographed at Gwyneth’s house in London last week, and apparently Gwyneth has known Taylor for years. Yes, Taylor is technically an adult and she gave the most ridiculous, dumb interview ever. But I could see Gwynnie thinking they basically set out to smear a ditzy young adult, or a girl. My Aunt, who is now in her late forties, used to think of me as a girl until I turned 25.

    Also, it is very possible that this just is a bullshit thing in Page Six. Or maybe Gwynnie realizes that doing Vanity Fair would be a dumb move at this time? She was way over-exposed when Iron Man 3 came out, and from a PR standpoint she needs to lay low. She’s filming some Spanish film, and her indie with Mark Ruffalo still hasn’t found distribution. It’s not like she has anything to promote in Vanity Fair except Goop. So I could see her thinking that Vanity Fair, as prestigious as it is, would be over exposure.

  9. mena says:

    Normally, I would say Gwynnie is behaving like a pretentious witch.

    But Vanity Fair just hired Pippa Middleton as a “writer”.

    Clearly, something has gone very very wrong at that once-great magazine, so I don’t blame Gwynnie for not cooperating with them.

    • Arthur says:

      Pippa Middleton is a prefect match for Vanity Fair. “That once great Magazine” has always been the National Enquirer for the Rich and Famous. Fluff pieces are it’s mainstay.

  10. poppy says:

    cannot wait to read.

    is taylor swift repped by simon halls or steven huvane? or is this just retribution from big brother kevin huvane (caa/tom cruise’s agency)? maybe taylor is repped by caa or kevin?
    all 3 of these guys are the ultimate in image control and they have been losing at their game lately. pr dictators on the wane.

    there’s nothing positive to say about gwynsufferable except her true talent is procuring derision; a has-been actress that was never as great as she (or her flacks) believed herself to be. the critics of each of her chosen endeavors do not have any respect for her.
    the laughing stock of everything image does not jibe with her brand strategy.

  11. Anna says:

    Whatever VF ends up writing, I’ll read. As I am sure it will be all over CB 🙂 Though hopefully it won’t be written by Pippa.

    • marie says:

      ha, can you imagine them exchanging tips, to be a fly on that wall if it happened.

      I hope it’s true and I hope VF is as nasty as they wanna be..

    • V4Real says:

      Dear Vanity Fair:

      I am a close friend of Gwyneth Paltrow and I am willing to talk. Call me please.


  12. annaloo. says:

    What goes up, must come down. And no one thinks as highly of her person than the almighty self-revering Paltrow.
    Team Vanity Fair!

  13. Kiddo says:

    Has she done any acting gigs in a while?
    I thought she was an actress?

  14. Po says:

    Vanity Fair gets pretty in depth with their articles, so that the whole “any publicity is good publicity” angle may not seem very smart right now to her “people”. Just think about all they could cover about the last 15 years.
    1)Can her husband actually stand her?
    2)Have her diets and cleanses actually made her sickly and if so, why is she selling it to us?
    3)Is she still on the outs with Madonna?
    4)Did she actually look at the script for Shakespeare in Love while at Wynonas house and then go behind her back and take a meeting on it?
    5)Has she been in any movies any of us would like to see in the past ten years other than Iron Man?
    6)Why is she in business with Tracy Anderson?

    The answers to those questions may be given by people who actually like her so it might not come off badly. Its just the idea that they are even asked, by a major magazine, that might open up the doors for other outlets to start writing more stories about her that might have been off limits 3 years ago.

    • annaloo. says:

      I HOPE Winona’s one of the friends she’s interviewing. I hope they get a few from her days at Spence.

      Don’t forget: full truth on what happened between Brad & her!

      • Merylynn says:

        That Wynona script thing has always amazed me. Its just so incredibly petty on Wynonas part to lose a friend just because that friend interviewed for a job you wanted and got it. Theres got to be more to that falling out coz if there isnt Wynona is a jealous immature child really. Gwynyth gets on my nerves but not nearly as much as anyone who would respond like that to a friends success.

      • annaloo. says:

        Merlynn, maybe you’re a bigger person than I am, but I wouldn’t want you around me if that’s how you felt! Maybe it’s just me, but I ABSOLUTELY have a problem with a friend who went after something I was aiming towards. I don’t care what it is: a dress, a guy, or a job — I don’t think as a friend you go after the things your friend wants, especially if the dynamic is not one based in rivalry or competition. I prefer my friends and I to have mutually thoughtful and supportive roles for each other.

        Now, obviously, one cannot go around marking territory on everything. In cases like this, I think talking about it is a fair thing to do, and to let the chips fall where they may. That is life, after all. However, from what it sounds like, she went behind Ryder’s back and pursued the script. I think that was sneaky, disloyal and wrong. With friends like that, who needs enemies?

      • V4Real says:

        Were Goop and Ryder ever roommates? The way I read it was that Ryder never showed the script to Goop. Goop got her hands on Ryder’s script without her knowledge and that’s how she went after the part. If that is true, I wouldn’t want a friend like Goop either. She stole the script from her friend; what a bitch.
        BTW I watched S in L a few nights ago after not seeing it for a long time. I can’t believe she won an oscar for that, I think her acting was horrible. I think Ryder could have done a much better job because she had that Hilary Swank Boys Don’t Cry look about her back then.

    • taxi says:

      S in L may not have gone down the way Winona’s camp tells it. Paltrow was a far better choice for a girl-disguised-as-boy than Ryder. Paltrow is a tall, athletic, tomboyish figure. Ryder is so tiny she’d more easily hide as a child.

      • annaloo. says:

        Interesting point… I have thought that Paltrow does look mannish in some angles.

  15. lucy2 says:

    I don’t blame anyone for not wanting a potentially bad article written about themselves, but I would hope they’d take that opportunity to think about WHY it would be written, and maybe tone it down a bit.

  16. lisa says:

    that dress is super hideous

  17. Wait and see says:

    I think that if Page Six is right, a Gwyneth insider probably told that to them TO BENEFIT her. To me, she knows that this will make people want to buy the VF issue with her on the cover…and since most of the magazines that put her on the cover had low sales of that particular issue…do you see what I’m getting at?

    • lucy2 says:

      A ha – create controversy and increase sales to make her look more popular. Interesting…

  18. d b says:

    I wonder if Goop declined the VF piece because she got wind they were going into her partnership with Tracy Anderson, and Anderson’s super sketchy business dealings…

    as for Goop buying the title most beautiful or sexy or whatever the eff it is, I am sure that is so because the titles are pure PR and up for sale…

  19. Gossip Garl says:

    HAHA, so DM has a pic of HER AND MARTIN TOGETHER(finally)..>SHE’s REALLY DESPERATE,isn’t she?