Taylor Swift’s music video for “Look What You Made Me Do” debuted in the first hour of the VMAs on Sunday night. It quickly became the #1 video on YouTube/Vevo, and in less than 24 hours, LWYMMD became the most-watched video on Vevo in history. In 2015, Adele’s “Hello” video snatched Taylor’s crown – Taylor’s “Bad Blood” stood as the most watched video before that, then Adele beat her with 27.7 million views in 24 hours. Taylor’s LWYMMD already skyrocketed to more than 31 million views in less than 24 hours. So, yeah, people are still into Taylor. She knows how to get people talking about her. It’s part of her genius, her marketing genius.
Speaking of marketing genius, what was the most famous thing to come out of the Glorious Tiddlebanging of 2016? That’s right, Tom Hiddleston’s “I Heart TS” tank, which he wore while prancing around Rhode Island with Tay’s girl squad (such simpler times). Apparently, Taylor heard everyone make fun of Tom’s tank, so now she’s appropriating that too, along with all the Tay-branded snake merch.
Taylor Swift dropped her music video for “Look What You Made Me Do,” sparking tons of conversation surrounding the various bits of shade and symbolism throughout it. While we couldn’t help but notice some serious references to both Katy Perry and Kim Kardashian, one of the most obvious messages was the “I ❤ TS” shirts her eight male dancers wore behind her.
Obviously, the costumes symbolized Tom Hiddleston’s handmade shirt he donned during the singer’s 2016 Fourth of July party, which sparked tons of headlines and conversation over whether their whole relationship was just a publicity stunt. Well, Swift (being Swift) turned the opportunity into a monetary gain, using the shirts in the music video and subsequently putting them up for sale on her website. You can get your hands on one for $50, ranging from sizes S to XXL.
Taylor actually included the t-shirts – in various forms – in the music video too. It looked like all of the backup dancers got XS t-shirts and they got to do whatever they wanted with them – some turned the tees into tanks, some turned into crop tops, etc. While I’m still rolling my eyes at Taylor’s snake sh-t, I think it’s funny that little girls are going to buy these “I Heart TS” shirts, I really do. I hope she sells a lot in London. I hope Tom Hiddleston is constantly surrounded by those t-shirts wherever he goes.
Screencaps courtesy of Taylor Swift’s music video.
Taylor, it has been a year. Just leave the guy alone.
Yeah! She’s getting creep.
That hair really looks like….
https://mobile.twitter.com/stephenryan21/status/901318542192201728
That was my first thought, Josie. The mother of two boys I grew up with in the 80s had Swifty’s perm.
Good grief. Did Tom know that wearing a stupid shirt could end up like this?
I doubt it.
Well now I’m sure Tommy boy will avoid any form of printed shirts 😜
I’m cringing so hard for him. It’s just this constant reminder at every turn on what is arguably the most regrettable mistake of his life.
Sure, he made his bed and now he’s lying in it and all that, but I can’t help but feel bad for him . Oh, my naive smol child…*shakes head*
Tbh it’s just a shirt. I agree with him actually at how insane the reaction was…over a shirt. It was equal or if not more insane than Casey Affleck or Johnny Depp’s very real problems with women.
@jammypants – yeah, on principle, I totally agree – it’s just a shirt, and that whole thing was silly to say the least. But I think the “hit” across those who care on social media, tumblr, and the like reflected on his judgment, I suppose. Judgment concerning his “taste” in women, his nonchalance at making dating such a public affair (when it seemed he was always much more private), that he could be “bought” for probable PR stunts, etc….I think the narrative/his image based on people’s expectations was what people cared about than the shirt itself.
Ellie, those are good points.
He got free PR. He is a grown man cannot feel sorry for him. No one made him wear it.
50 dollars is too much. Waaay too much. Like, sell it for 20, you have tweens as fans.
@Ellie, good points
You guys are so funny. TH is a pretty good actor, and it looks like he has a great sense of humor. People forget who dates who all the time, and Taylor is putting together a pretty good list of exes too so we all won’t remember. Even if this bothered him, which I don’t think it does, it will go away and be a tiny footnote soon enough. Don’t feel sorry, good news is some casting person might just remember him for it, and we will see him in a great movie. You never know. But I am curious about all the message and logo shirts etc. Today Melania was wearing a FLOTUS hat. I kind of say Yuck to it all.
Well, he did wear it in public.
I feel bad for him. He must have pushed all the wrong buttons with Ms. Taylor for her to try to humiliate him like this. If she felt the need to get back at him, do it in private FFS. She’s singing about karma in that video, it seems they all do nowadays…..but she should consider it coming around the bend for her as well. How did Dear John work out for you Taylor. Ugh. I hate when they make it public.
Sorry. Here comes the old lady who has followed show business for over 50 years. I know the internet did not always magnify mistakes by celebrities but…Ingrid Bergman was denounced from the floor of Congress for giving birth to out of wedlock twins, Liz Taylor stole her best friend’s husband, Robert Mitchum was arrested for pot, huge scandal,. Young Mr. Hiddleston wore a silly shirt. Fun and snark can ensue and did. But all this doom over his career and status in the business is nonsense.
Nancy, I don’t think there’s a need to push buttons with Taylor Swift because she does this to all of her ex-es. It seems to be a weird, compulsion for her. I’m surprised she can still find men to date due to this compulsion. Her ex-female friends seem to suffer the same fate.
@Nancy Taylor’s whole public persona is a woman who writes songs about her exes. Anyone who signs up to date her, like Tom, has been shown exactly what will happen to him. Shouldn’t be a surprise to him – we know she’s petty af and always exploits her relationships! Did he think he was special?
@Olive, maybe he didn’t know anything about her? They weren’t exactly moving in the same spheres. They weren’t living in the same country. Music and acting are not exactly the same industry. He said he barely knew her music beyond one or two songs when they met. Not everybody follows gossip regularly, even if they are celebrities so, no, not everybody knows she writes about her ex-boyfriends..
TS seems to have jumped the shark with tween girls, according to my small CA sample of my youngest and her friends, who pronounced the new song “terrible.” Guess she is finally trying to skew older.
Anecdotally, my friend is saying the same. Her 10-year-old and related mini-posse are all majorly thumbs down.
(PS: This is for your daughter to follow: @WildlifeOrphan1)
@sixer
My niece is 15, and she and her friends hate the song. She even said it sounds like a song for bullies. Yikes.
My wee seven year old hates it too. She says it sounds like Taylor is torturing a cat. I have no idea why.
That said, she has plenty of fans that will make her a ton of money and sell her lots of albums.
I can’t tell you how happy this makes me. A mean girl with a public platform is a lousy role model.
She’s too old for that age group now. As is Katy Perry. Their original audiences are in high school and college now. They’ve got to start changing for an older audience while some new younger singers come in for the kids. And if they don’t adapt to aging, they fade away
I have a 4th grader who, along with all her friends, love LWYMMD. Her 5th grade brother started out saying it was the worst song he’s ever heard, but now is singing it under his breath.
I think she still has the tweens in her corner.
@deadnotsleeping-
It’s an earworm. A heinous, horrible earworm.
My nieces are her demographic, white girls from tween to teen and it is a No. “She’s so fake” “The song is so stupid” “I outgrew her last year” Not impressed. Last year my 14 year old niece’s class had to write about pop culture figures they liked and which ones they didn’t and reasons. Taylor was chosen as the top dislike by the girls.
There is no middle with her. You either like her or don’t if you take time to think about her.
Hallelujah ! This is so encouraging to hear! I think the beginning of the end for her was when she started to be called out for being the bully victim that she is. I think it knocked a lot of girls – and mommies- out of the Taylor infused dream world that they had been living in up until then.
Also, there’s just an element of growing up here. Most everyone reaches a stage where they turn on whatever they liked when they were “babies.” I guess it’s about that time for Taylor Swift. Hey- maybe she really is a marketing genius for going after vindictive and mentally stunted grown women!
Well that makes sense, your fans usually grow with you. Her fan base was once tweens and is now probably early 20s (and me haha )
Oooo good news! I just heard the song for the first time and it’s absolutely terrible! So try-hard and weird. Not in Taylors demographic myself or a fan I still think she’s had some catchy tunes before, especially the Calvin Harris one she co-wrote. But this song and the video? It reminds me a little of Britney after her breakdown when she seemed really out of it during her performances, with uncharacteristically awful lacklustre dancing and not like herself at all. What’s up Taylor? This is seriously bad!
The schadenfreude I feel is huuuuge. 100% this is going to come up in an interview with him.
Tom will be doing press for Thor 3 in late Oct. Will every Q be about Tay’s album and what song lyrics are about him? Poor guy, quiet for months and he’ll walk out into a Taynado.
He shut down questions about her in March. If people want an actual interview, they’ll steer clear. If they want awkward dead air like Savannah Guthrie got, they’ll ask the stupid questions
Good for him. I have no love for him whatsoever, but he’s a professional actor who’s going to be promoting a movie. That’s his job. He should be allowed to focus on that.
Did he really shut them down. If so good for him. Honestly, he dated her or at least look like he did, he is done with it they all should let it be. I hate when they drag this crap out for so long it is ridiculous. We need fresh gossip!!! LOL!!! Stop giving me the repeats.
Delorb is that you?
Pretty sure not. I’m looking forward to Ragnorak & the Ragnorak press tour just without TS questions. Looks like they had fun on the set and I want to know what Sam Neil’s role was. A Jurassic Park reunion!
Tom has two JP actors to stan. Lucky guy!
Ragnarok just got moved up in the UK to October 24! They must have a good feeling about this one. However I think Chris and Mark and Cate are going to be the focus of press attention this time, rather than TH. However I’m sure he’ll get some!
@justme, for some reason, the MCU usually releases its movies in the UK a week before they release in the US. They usually do a London premiere, maybe premiere somewhere else in Europe, then they have cast appear on Kimmel immediately prior to Hollywood premiere.
She’s such a dick. I have no doubt she made him/asked him to wear that tank top, he got absolutely skewered over it, and over a year later SHE’S making money off of it. Such a dick! But this is what her entire careeer is based off of: making money at other people’s expense. Taylor Swift is an asshole and I will never ever ever shut up about it, so there
Was going to say the same. Imagine if someone did this to her. She would be whining about it forever.
Nicole,
We don’t even have to imagine. We’re seeing it before our very eyes. As evenidenced by the end of that music video, she’s still holding on to mild criticism from nine years ago, things that were not nearly as mean as what she’s doing to Tom right now.
Spot on. This whole thing is so mean-spirited, I can’t believe it. She absolutely threw him to the wolves.
She is the epitome of this age: nasty, greedy, and self-obsessed.
“But this is what her entire careeer is based off of: making money at other people’s expense.”
I fully agree. Still I am delighted about Hiddlestom being pulled back into it.
I think it was in an interview when Hiddleston said he had a cut or sunburn on his back and she tossed the shirt to him to cover it up. Now he must be wishing he used a bandaid and sunscreen
Which doesn’t make sense since we saw her try to jump on his back in the ocean. Something fishy about that story. (See what I did there?)
He must have thought it meant Tony Stark 😉 hahaha
I hope RDJ shades this!!
RDJ shaded it on Instagram a year ago
Really? Her press people couldn’t help him out with that one? I would’ve went for “In a moment of high-spirited drunken hijinks, I was given the shirt by Taylor and decided to oblige her by putting it on. Would you like to ask me anything about the movie?” He needs to rescue himself and make this about him again.
I’ve seen a photo of him in swim trunks with bare torso and a bad scrape down his left side, almost from armpit to waist, with bruising and scraping highlighting every rib. The beach there is known to be rocky. Where I saw the photo it was not labelled “July 4, 2016,” so I am assuming a lot, but I think this is the infamous scrape. The quote I heard was that he didn’t want the scrape irritated by the ocean so he asked for a t-shirt and “someone” gave him this one. Whoever it was, how could he refuse with TS there? And he wasn’t “protecting” the injury as much as hiding the ugly thing, if this pic is the right one. Shirt wasn’t home-made (I first typed that hoe-made by mistake) but from her tour, I think. And I’m with Artemis — does a gentleman have to take humiliation to stay a gentleman? I want to make a shirt that says I heart poop-emoji S–T.
Maybe we don’t understand irony and she is shading the people who shaded him?
Yeah I don’t get it. He was very kind about the relationship, labeling it as genuine. Whether or not she played him, doesn’t matter, she’s allowed to play just like men do but why humiliate him so much? At this point it doesn’t matter if it was his or her idea either, clearly she knew it was a photo op so she could’ve have told him not to be so OTT if it was his idea. And if it was hers, he needs to put her in her place tbh. These people are too old for this anyway, TS is nearing 30 and Tom looks like he’s in his 50s 😀 This is too much, even for her!
I feel like any BF of hers needs to tread so lightly as to not upset her, she seems to get into her feelings a lot for the silliest of things. But then she also gets upset when men don’t want to draw attention to their relationship to then dump her ass (Mayer and Gyllenhaal). GF needs to start hooking up a lot and not setting up photo ops as she doesn’t seem relationship material at all.
And I know he’s extra (they were TOO much alike) but when did being extra ever deserve such punishment? And why is it then, when TS gets punished by being mocked and dragged she doesn’t like it but doesn’t mind doing the same thing to others? She’s the weirdest A++ celeb at the moment as you would think people would NOT want to associate with this kind of a person but maybe they admire her for doing the things they would not get away with and it’s cool to be around the Popular Mean Girl? I don’t know man…
TH tried to save face with that pathetic GQ interview/profile piece coming off oh-so-genuine and sorry for everything. He should have just taken it like a man and not allowed himself and his career to be run by Taylor’s narrative.
It’s time to shut this TS thing down for good and move on.
It does not help that TS seems to be the only papped relationship for Tom in a very long time. The more suspicious it all gets.
but have her other relationships been papped.
That cut/sunburn explanation was bull to be fair, it doesn’t explain why he had a fake matching heart tattoo thing on his arm. It was him trying to save face as he looked a bit of an arse over the whole thing. Not the biggest crime in the world.
You’re not wrong but … is he new??? Not only should he have known how he’d be treated after the relationship would be over, he also should’ve known about the PR spectacle that is her 4th of July extravaganza. You’re mid-30s! Get a grip! Granted, THIS is above and beyond but let’s not pretend the signs weren’t there with her.
Word.
She’s incredibly tacky.
Yeah you know that was not his idea. And who has shirts proclaiming love for themselves lying around? Weird. I think this intense fame (and her leaning happily into it) has really messed her up.
$50 for a cheap t-shirt is nuts. This would be an excellent opportunity for her and her team to say that half that money is going to Texas flood victims or something, and they’d still make a big profit.
And she’ll make an even bigger profit anyway since she’s using the mercy as the entryway to getting quality tickets for her shows. Greedy. as all. getup.
At least it goes nicely with the $60 gold plated adjustable rhinestone snake rings!
*the merch. I hate you autocorrect!
Exactly. He didn’t just wear this shirt walking around by himself and she was humiliated. No, they were at her house, with her friends and the only photos we saw of it from that entire charade were when they ran down to the beach for 5 minutes to play it up for the paps. It never showed up in any of the 10 trillion photos her friends posted except for the one photo of them all posing at the beach during that coordinated grab for attention. Why she is trying to reclaim it and poke fun at him – I haven’t a clue because she is the choreographer of that moment, it was a shirt that she had with her or made. I’m all for him getting a good old dragging but she’s not as smart as she thinks she is.
Oh goodness. Tom is one of the thirstiest guys around. I’m sure any way she can get people talking about him is much appreciated. He doesn’t mind humiliating himself for 15 extra minutes of fame.
I think he’s probably a decent guy, but he loves fame more obviously than any actor I’ve ever seen. It’s wild.
“I hope Tom Hiddleston is constantly surrounded by those t-shirts wherever he goes.”
OMG, Kaiser! That’s too blue meanie even for me! I’m Team Tomster here. Poor guy has suffered enough for the Summer of Snake Lurve.
So what I get from this is Tom broke up with her. Or she wouldn’t still be on this.
detritus, this is what I wonder about, also. Why be mean to someone who adored you?. But this girl makes no sense to me.
You may be on to something!
ding, ding, ding!!! This is how she escapes making the obvious move of writing a revenge song about him (although it wouldn’t surprise me if that was still on the album either). She just rubs the whole T-shirt thing in.
Yup. She came up with that whole ridiculous “falling in love with me for all the wrong reasons” story line, whatever the hell that means while he quietly said that he ended it because he rushes into relationships and then gets bored. They weren’t even on the same continent for half of the very short relationship.
I wouldn’t be surprised if Tom bailed on her and she has a need to get back on him for it.
It’s also possible that it’s her way to show him up for the summer stunt, that backfired and made her look bad – anything to take the attention off her and onto someone else.
When has ruining innocent people’s professional reputations and careers ever stopped her in the past? It makes no difference to her whether the “relationship” was amenable or began to sour. She has a narrative that she has to uphold and fans whose “love” she wants, and ego and money are her greatest loves of all. She’ll have herself convinced that she’s been victimized if that’s profitable for her.
Taylor’s bitterness towards all of her former boyfriends makes it glaringly obvious which of them cheated and which ones dumped her. Cheaters: Mayer, Jonas, Calvin. Dumpers: Jake G, Hiddleston, Kennedy kid, Mayer, Jonas, Calvin, Harry Styles. I think the Lautner relationship was mostly friendship but it ended amicably, and while I think Styles instigated the end of their relationship I also think they ended up resolving any hurt feelings.
Eh, if you lay down with dogs, you get fleas. He’ll be fine, and it was his decision to take the risk.
Not only will he be fine; Come November, he will have a huge hit film. [of course, she will have a huge hit album]
Oh Third Ginger you’re my favorite voice of wisdom here 🙂 People are saying that TS is a bullies but they aren’t better here. I think that GP is fed up about this t-shirt think. God we are talking about it more than a tear. CAN WE MOVE ON?
I have a question to you Third Ginger – are silly PR mistakes like TH can seriously damage life in HW? I see totaly awful people whose GP doesn’t like, taking new projects, making movies. I think it can damage your career when you have a large group of anti fans, who would boycote your movies. But seriously Hiddles can be mocked in stupid gossip sides, but he is a good guy, made a line of good projects and has some awards.
So Ginger, does it damage his chances for career in HW?
So far, the Swift silliness shows no signs of damaging his career. If this were true, you would see it in the Trade papers. VARIETY, DEADLINE, HOLLYWOOD REPORTER. What was damaged among internet users was his IMAGE as some kind of perfect “Disney Prince” Mia below also speaks about the dangers of bad PR. That’s true. But if we look at Tom’s actual career, since dating Swift, he got an Emmy Nom, won a GOLDEN GLOBE, and had a movie that made half a billion dollars. True, in SI, Kong was the main attraction, but Tom had first billing and it is a plus mark on his box office record. If indications are correct, he will have another huge hit with RAGNORAK. Also, the BBC is anxious for a second season of THE NIGHT MANAGER. Now no one knows what Hiddleston’s future plans or roles are. But he is in no way “dead” in Hollywood. Gossip world is not show business world. Also, I am no fan girl. I will soon be 65. I am an English professor who also teaches a film class.
@ThirdGinger –
But keep in mind that alot of those projects like TMN and Kong were finalized BEFORE he started dating Swift; the timing of him dating Swift fell in nicely with him promoting all of those projects, especially TMN during awards season. My point being that him getting award nominations were already in process before Hiddleswift could really affect all of that. It’s more accurate to say that, post-Swift, all his endeavors so far are with the RADA/Hamlet play, and that’s it…for now.
He’s pulling back a bit, I’d say, and that is partially related to Hiddleswift. He’s in no way “dead” to Hollywood, but I do think his image has taken a bit of a hit since.
I definitely think his image is not in a good place, but his career I think is fine. I think he’s purposefully scaling back probably for peaceif mind and for professional reasons. It’ll just take time. Those three months will set back more than a year of image cleanup. I think the GG reaction didn’t help, but I felt it was symptomatic of HS if I’m honest.
Ellie, what you say is true, but audiences did not stay away from SI nor will they stay away from RAGNORAK because of Swift. There is no cause and effect there. Jammy pants, that characterization sounds right. Thanks for the responses.
Also, this is a bit off topic, but as hard as it is to believe, the vast TV viewing and moviegoing public does not even follow gossip. I find this out all the time from my students. What Hiddleston needs is what every actor needs: good roles.
Guys I work with, middle-aged attorneys who binge Netflix AND go to movies either know him as Loki or discovered him in TNM or Hollow Crown. They know nothing of silly T-shirts and Taylor Swift. There may be some overlap between movie-going audiences & gossip followers but it is just a small overlap. Except for a month off around the beginning of 2017, the Golden Globes, and Kong promo, the guy has been pretty much quiet, out of sight , and working for the past year. His career is fine.
I know people say she damaged careers, but who? I can’t think of any. The Jonas boy kind of did it to himself, and now he is back with his group. I think that was the Jonas she dated, but not sure. Mayer is still the same- and he did more to himself than she could ever do- (sexual napalm comment) Styles, Calvin and Jake G seems to have survived as did all the others. Even Kanye and Kim have probably benefited from the feud, especially Kim as her career is basically gossip. Now Katy Perry’s last album was bad, and I don’t think her Taylor feud had anything to do with that.
I’m not a Taylor fan, but I just don’t see all the anger people seem to have over her. She seems pretty bland to me, and her new song is kind of bad, but I am impressed with how she sells it. She is a mix of celebrity/reality crap and a bit of music- lately the music is getting less and less though, and if she is to go away I would think that would be the reason why. She mixes with the new social media world and monetizes it well. I’m not sure it is her or her handlers, but the Taylor brand is monetized well.
It’s interesting, but I do think a lot of commentators and writers are giving her a bit too much credit for all the crap you think she is doing. I’m not sure any of the supposed victims are really harmed or even the intention of it. Even if they are, it’s all very passive aggressive, and all of these supposed victims are adults. Yes passive aggressive crap bothers me too, but by the time you are an adult you just kind let that go.
Are you feeling okay?
I stuck up for him yesterday as well!
Feeling a bit faint tbh, having to do it two days in a row.
😛
Yesterday was a bit watered down though. Today you’re really going for it. I was a little worried. Blink twice if Tom is camped out in front of your house.
I think I’m feeling beatific generally.
Something to do with apples and slime (ask at your peril)!
And sorry Sixer, that was a bit off topic. I actually meant to post the Tom breaking her heart comment below, because I wanted to say
I cackled at the thought of Tomsy being surrounded by a horde of tiny children in I heart TS shirts. It’s very mean for sure, especially since everyone makes mistakes and Taylor dances and is very pretty and I’m sure smells very nice.
Is fine!
If she was going to invoke t-shirts, I think the least Taylor could have done was wear wellies in that video. Fair is fair.
There should at least be a swan somewhere on the shirt. Or they should be available at Build a Bear.
Exactly. If you’re going to invoke Tiddlesbanging tropes, the least you could do is include all our favourite ones!
Since she didn’t, we’ll have to make thousands of paper doll ones and catapult them from the East Beach up towards her Watch Hill house. My brother has a large catapult (pianos, giant pumpkins. please don’t ask) I volunteer as tribute and will shoot the paper doll shirts designed to our specifications up at her house. I will need to fortify myself with choux swans and fudge first. Or maybe after.
He was never going to get away from her burn free and I think this time it will back fire on her. She thinks that be claiming everything she can control the narrative and turn things around – so far its not going well. The song is being panned by critics and fans alike – her reputation took a big hit and the album is not helping.
Poor Tom – he needs to do a nice play!
Well he is opening in Hamlet this Friday. That’s a good play (so I’ve heard! 🙂 )
I read how the reception of the video at the VMA was tepid. People were either talking or bored. Pretty sure she’s very unliked in her own industry.
Too bad he didn’t copyright the phrase, so he could share in the profits.
That jet set month will follow him for years, I think.
Sixer, you old softie 😘
Bonzo is the only hardass left now.
I’m sure if he does or says something laughable or clueless or stupid, Sixer will be back to herself.
@noway I agree that most of her exes have benefited from the publicity. Taylor has a huge platform with the general public, and dating her distinguished Harry Styles the singer from One Direction the band outside of his target audience. It gave Calvin Harris more celebrity. Previously the public had known his name and heard his songs, but rarely associated those with his face. Tom Hiddleston received more magazine spreads (and higher profile ones) after his month of pap shoots with Taylor. The current bf is receiving name and face recognition. Even the recognizable bigger name exes received some PR boosts during their dating phase, and rarely experienced work-related repercussions afterwards (though they possibly experienced humiliation). Most of the exes probably don’t have complaints on work front.
Interestingly, I think it’s the non-exes whose careers have taken more of a hit. Katy, Camilla Belle, and Kanye-if-not-for-Kim’s-leaks. There are other factors to their career-lows, but Taylor’s negative PR campaigns seem to have added to the dents in their armor. Katy’s comeback wasn’t quality, but even before the comeback her star had faded because of Taylor’s influence in the industry. 1989 made Taylor #1 in the music industry, and a lot of the PR around 1989 was about Katy as a backstabbing colleague.
Same for Camilla, she hadn’t booked many high profile projects when Taylor released Better Than Revenge, but the accusation of trading sex for roles seems to have tanked her ability to book higher profile projects for several years.
Kayne would have taken a hit. He was a believable instigator with his public instability, sexism, Taylor-stage interruption, and (unfortunately) his race. Even his fans criticized him. But Kim dropping leaks turned the conversation around and they parlayed it into better exposure.
Tom has most certainly not received more magazine spreads since being with her. The paper knickers, the Interview interview, and the Gucci contract were all done or scheduled prior to any involvement with her. Anything related to Kong is due to Kong, not her. He has been extremely silent and almost invisible for the past year with the exception of the brief Kong promo and appearances at the Emmys, Golden Globes, and Empire awards.
@lightpurple, sadly the public don’t see that.
@lightpurple is right. So far I don’t see that he’s gotten anything but grief out of his association with her. If the whole thing was to give him more name recognition for his upcoming projects SI, Emmies and GG, then he was ripped-off. He would have fared better even without familiarity with US audiences.
He would have been the the mystery nominee/winner that people would have to go seek out his work to find out more about him. And once you do that, you’re a goner. But instead he’s unfortunately linked to this brat of girl (can’t call her a woman).
His publicist/management company that “organized” the PR match should be held responsible. This was a disaster for him and although he agreed and played his part. He was first led astray and let down by what ever inexperienced, low budget, novice that came up with this idea and let it happen the way it did. Amateurs! If it wouldn’t hurt his career more, he should sue them for inferior service.
Taylor should donate the profits to UNICEF. In Tom’s name.
Hi there, best comment I’ve seen on this subject.
Perhaps Tom should say he heard that is what she intended to do, and put her on the spot!
Yes please 🙂
I hope someone on her and his team reads Celebitchy and follows your advise – that would be all kinds of awesome and good for both their PR!
Excellent idea!
@third ginger
I’m dying here!!!! Omg yes😂
LOL considering how petty she is this era… I could see her donating to Doctors Without Borders (the same organisation Tom mentioned in his controversial Golden Globes speech) in her own name!
I saw some comments defending the t shirt in the video as Swift making fun of the reaction to the t shirt rather than being a drag at him.
I dont believe that personally but even if you do, hes going to be brought up as part of the narritive on anything concerned with the shirt. She knows this and doesn’t care.
Its a shitty thing to do when hes been fairly benign and complimentary about her.
Yeah, I’ve seen that too.
So if the t-shirts in the vid are a dig at the media, why is she selling them on her site?
Profiting off his misery
I said it before, I think she’s also trying to take some attention away from TH as Thor 3 comes out. The timing of the video, single and album release coincides with it.
Yea but that won’t stop the marvel machine from making box office win. All she could go is embarrass the second billed star. She can try but nothing she does will hurt the film.
Unless all the indications are wrong, RAGNORAK will be massive.
Ragnorak is going to be huge and the MCU crowd really doesn’t care about Taylor Swift. She’s not pulling attention from the Hulk’s audience and Cate Blanchette won’t give her the time of day
I don’t get this whole dragging Tom into this. The revenge against kimye is dump enough but seriously leave Tom be. He had been gracious about it, so should she.
And there is nothing genius about T S since rep. Nothing. We all predicted this. We are all genius then.
She’s gone overboard with the merchandise. Taylor is a little shady with her concert tickets too. The more merchandise you purchase you get to “move up in the line” to buy tickets. The thing is there’s no guarantee. Someone who didn’t buy anything could get tickets and somebody who paid hundreds could get none. Personally Taylor’s persona seems so fake and more like a publicity stunt. At least with somebody like Madonna a changed look and sound seems genuine.
She isnt the only one doing it (the verified fan stuff for tickets) but that doesnt make it right.
Madonna also had different sounds and content. Like A Prayer was called the divorce album (Sean Penn), ROL the birth and spiritual awakening album (Lourdes), Music the marriage and birth album (Guy and Rocco Ritchie), American Life the political album etc… TS’s albums are all the same at this point. There is a change in sound but not in growth which is amazing in its embarrassment considering she started as a damn teenager so one would expect she’s a bit more introspective instead of placing the blame on others? One thing about Adele’s music is that she does have that self-awareness and growth going on even if she doesn’t change the content. It just shows that there are no layers to TS, when you peel away one layer, you got nothing left. Same with Katy Perry and Miley. And it’s why so many have to appropriate cultures as their own personality/culture is non-existent or bland.
@Artemis Adele was 27 when she released ‘Hello’. Taylor released ‘Look What You Made Me Do’, and she’s currently 27 years old.
Self-awareness and growth clearly isn’t in Taylor’s wheelhouse.
I really for the life of me can’t understand the constant comparisons to Maddona. Madonna was a true celebrity chameleon. She went from hip Desperately Seeking Susan thrift store girl next door to a Marilyn-esque glamour girl to a pseudo-spiritual seeker to an older woman who was as pimp as any man. What has Swift done that’s on this level? She tweaks her hair and her the city of residence in which she will feel victimized every few years. Big whoppee.
His fan needs to understand that was his Oprah couch moment! People will never get over it, he can play Hamlet, speaks french in interviews he will always be the guy in a tank top and i used to like the guy.
That’s true, American culture will always remember when a grown-arse man acts like a silly teenager and you will be the butt of jokes evermore. It will change though if he starts dating more mature women who are respected in society.
What I’m dying to know is if he realizes now that she was just using him as PR to bury the story of Kim outing her as a two-faced liar? I’m sorry but it was strategic to pick a straight-laced, refined, older British gentleman that would get covered by magazines and newspapers that cater to adults. The same places Kim gave interviews to. It became a joke right away because even the press that’s usually friendly to her saw right through her game.
Not to say that Tom isn’t handsome, charming and interesting but he is not Taylor’s usual type. And it’s obvious he has a knit in shining armor complex so I can see him falling for her “poor me, I’m just a victim of those evil Kimyes. Please take pictures with me, I need support from you and your family!” Followed by fake tears. Taylor plans out every relationship for maximum benefit.
Their relationship started before the Receipts came out, though. That theory doesn’t work with the timeline.
Didn’t she get with Hiddleston to “get back” at Calvin Harris, who had just dumped her?
Except that she knew about the recording some time beforehand, Kim mentioned this in an interview in June 2016 (also that Kanye had received an attorney’s letter from Swift’s team).
It absolutely works with the timeline. The happy couple were caught snogging on a Rhode Island beach about 24 hours before Kim’s interview with a big publication (GQ?) hit the newsstands where she first called out Taylor for lying about the song lyrics. Team Tay knew ReceiptGate was coming.
Tom was a fool.
Jetlagged – correct I t was GQ, and I remember it was the same week those photos appeared.
The photos appeared online on June 14, and details of Kim’s interview was June 16.
She supposedly dumped Calvin because she was bored with him, or she needed a distraction to deflect from the Kimye drama.
“That’s true, American culture will always remember when a grown-arse man acts like a silly teenager and you will be the butt of jokes evermore. It will change though if he starts dating more mature women who are respected in society.”
You know what, it will change if he actually accepts it and owns it! If he takes this in his stride, goes along with the joke and is normal enough and not vain enough to be able to laugh at himself along with everyone else. Then it will go away. Because then he’ll appear as just another average guy who’s not trying to prove he’s better than everyone else and who effs up occasionally like everyone else, but is big enough to own his mistakes and admit them.
But if he doesn’t do that, and acts as if this whole thing is now somehow beneath him, then it will not go away and rightly so if you ask me.
When has he acted like it’s beneath him? I prefer him telling his truth than one he thinks will please people’s ears. I have yet to see him act like he’s better than others. I have seen him admit faults repeatedly through the years and even owning them (see GG speech, acknowledging his privilege and not knowing how to change the system). If anything he hasn’t acted like the relationship was beneath him at all. In his words, “what, in your mind, should I regret?” In my mind, he made a poor choice associating with her brand, sure, but in his mind, he appreciated the good moments, whatever they were because we will never really know the whole picture, just what rags and speculation tell us.
I’m not going to lie, I laughed. Then I rolled my eyes; it’s so petty. To paraphrase Michael Corleone; Just when he thought he was out, she pulls him back in!
This whole Hiddleswift disaster should be exhibit one as to why PR relationships are NOT a good idea in the age of the internet. The seams show. It’s too obvious. I’m not a big fan but it’s clear he was doing fine without it (nothing mind-blowing, but certainly solid) and if his people thought this would help bump him up to A+ list movie star and opener they were utterly delusional. That’s not the way it works anymore, hasn’t for years.
It was a fake relationship. They set it up at the Met gala to get whispers but if you watch the longer video of their dance there is nothing to it and then they both walk away. It was a showmance nothing more. There is no need to speculate on feelings because there were none between them except PR.
I have no idea why anyone would sign on to it with her since she drags them forever.
Tom was a wee bit over eager and since he gave me second hand embarrassment I can’t with him. The questions about his sexuality only became louder.
Old school PR move 1995
She sold a paper plane necklace last time which was a “symbol” of her relationship with Harry Styles. I don’t know how her fans think anything she does is genuine.
She needs to do stuff like this. If she didn’t have fake feuds, she would not have broken that vevo record. She has literally banked off high profile relationships and feuds since she started. She doesn’t have the talent to not use other people. That’s her pr strategy.
“She doesn’t have the talent to not use other people. That’s her pr strategy.”
THIS.
She also broke the Vevo record because of her concert ticket scam she’s running. The more you watch the video the more you move up the line for the chance to buy her tickets. Just like buying her t-shirts and jewelry. Oh, and make sure you buy that same album over and over again through all the different retailers. Yet no guarantee you’ll get those tickets. Such greed at everyone else’s expense.
Edit: Should have kept reading comments below. I see that many of you have now covered this. Sorry for being repetitive!
Speaking of money grabs… Did you see that she was pretty much forcing her fans to buy as much merch as they can to “win” the chance to maybe get be able to buy tickets to one of her upcoming shows? She has no shame!
A good summary: https://jhenne-bean.tumblr.com/post/164664501702/igglooaustralia-wow-this-has-to-be-the-most
And THAT is how she is going to break records with her album sales. Force naive fans to buy 20 copies of her album to *maybe* get tickets. What a piece of work.
She did a similar thing for 1989 too. She and her team included a set of promotional photos with each album, and there were multiple unique sets. If a fan wanted to collect all of them, they had to buy multiple albums. http://www.shineon-media.com/2014/10/27/see-all-65-of-taylor-swifts-1989-polaroids/
I equate it to baseball trading cards of old, except the cost of an album is much more than the cost of a pack of chewing gum. It’s diabolically brilliant, and she’s not the only artist that employs similar tactics, but all it means is that there is no longer a correlation between album sales and actual popularity.
Right jetlagged…. but that’s not what’s going on here. Fans are being told point blank that they need to purchase a high dollar amount of merchandise in order to “have an improved chance” of getting tickets. This isn’t the equivalent of merely encouraging children to buy another Happy Meal or 5 cent piece of chewing gum by putting a toy in there, it’s holding them hostage to expensive merchandise purchases in order that there chances of even getting a ticket simply be “improved.” So you’re not even guaranteed the ultimate toy with that merch purchase? What the heck is that? Why not just charge more for the tickets if they’re really that in demand, which I doubt they really are?
That is what makes this new tactic especially insidious. There isn’t a stable level to attain, the goalposts keep moving. Even if a fan does spend bank to improve their place in line, another fan can come along, outspend them, and the original fan sees their status drop. It’s predatory merchandising. What is tragic is that her followers see nothing wrong with this process and are actually praising her for being a smart businesswoman.
Well that explains why she broke Adeles VEVO record.
There was an organized campaign from her fans to game the system in order to break the record. They were sharing tips about using multiple browsers and devices, clearing caches between plays, many went without sleep to keep hitting re-play around the clock. They were very proud when they shattered the record. None of them grasped the irony that they were boasting about a number their actions pretty much rendered meaningless.
It’s funny bcecausr her fans are obsessed with numbers, never noting the irony of how they get there *cough* by cheating.
It also explains why her numbers don’t correlate to anyone I know. I don’t live in a cave yet I have never met scores of fans all over the place. I thought maybe it was more of a global thing and not so much American. I don’t know really. *shrug*
Here go hell come when those tickets go on sale and her fans and their parents get heated about spending all of that money to get ticket access only to be left out in the cold. Good luck, TayTay!
So basically all of her concerts will contain a sea of screaming teenage girls wearing cheaply made, over-priced, black t-shirts with “I love T.S.” on them. Let’s hope they do not choose to emulate the bad 80’s wet perm she seems to adore as well.
What a sad, infantile spitebag she is. Hard to believe she’s nearly 30.
But then, when you have little to no real talent, you have to rely on cheap – and in this case, really tacky – gimmicks to keep you afloat.
Gonna have to steal “spitebag”
Me too.
Me three. It has such a nasty yet charmingly vintage ring to it.
Help yourselves and use it wherever truly infantile pettiness resides. 😉
I didn’t know that being able to play guitar and piano had stop being “real” talents.
Not necessarily. It’s a skill. Talent is how good you are at playing both.
(I was making a general and not a Taylor-specific point.)
I can play both, and a few other instruments.
I’m not especially talented at playing any of them.
I laughed. She’s really making lengths to embody the snake, aye?
Snake jewerlly and t shirts.
She will be rolling all the way to the bank.
it’s a bit funny that there’s no escape. i mean jake gyllenhaal still gets asked about dating taylor and they split like a million years ago, not to mention he never went as far as TH did (i guess he’s less thirsty or just smarter). hiddleston is in for quite the ride. not that i feel sorry for him btw, i know his stans like to treat him like a child, but he’s a grown adult in the industry and should have known better.
The woman is psychotic. $50 for a tee-shirt? I can get one at Tj Maxx for $6.99 advertising nothing more sinister than my farmer’s tan.
I’m just here for the comments, I’ve missed stuff like this. Simpler times indeed lol.
So basically millions of teenagers will fund her next real estate purchase.
One never knows when an ‘investment opportunity’ will pop up on a street next to her latest young ‘friend’.
Expensive t-shirt, hope it’s the finest cotton.
Ugh, she sucks.
At least it seems like critics are not licking her feet anymore. They hated her song and usa today shredded the video.
Teen Vogue even kind of went after the video (whether you agree or not they saw the bathtub scene as a slight against kim)
And what did Tom really…do to deserve this? He’s not my favorite actor but he’s been pretty nice abou t her, right? Same with Jake.
Quite, he did something harmlessly daft at a party.. He didn’t commit a crime or hurt anyone
He must have done something, because look at what he made her do…
Yes, Hiddleswift was an embarrassment and she blames it solely on him.
If Tom says anything at all, and I hope he doesn’t, I hope it is something along the lines of he wouldn’t t have worn it if he had realised it was going to be used as a way if making youngsters part with their money. Or certainly make it plain he is more disappointed about that aspect of the matter.
Um. I watched the video, and all the male dancers in Hiddleshirts seemed rather obviously gay. Is sweet, innocent little Taylor trying to fan the flames of a certain rumour? If so, that would be ironic!
And homophobic. Can she be any worse?!
It’s 8 dancers, symbolizing 8 famous exes. Them being gay is just her jab at the nonstop bearding jokes.
Except the rumors are that they are beards for her, not she for them. Maybe that’s one she wont touch:)
True. I never got the sense she’s making fun of herself. She majes fun of what people say about her, which may or may not be true. But one thing is clear, she can hold a grudge and she is a mean girl.
I don’t think she is well mentally.
Precious Princess TayTay should realize that Hiddleston is not as easy a target as the Kardashian-Wests or Katy Perry.
(In case it’s not clear, I find her going after the K-Ws and Perry to be ungood, too)
I hope Tom turns around and wears one, as a giant middle finger to her.
Or one with a pic of a middle finger up and TS!
I think we should all go out and buy
“I ❤ TH” T shirts and wear the same one everyday like he does 😁
Brilliant.
She is just so full of herself it is pathetic. The song is beyond terrible, and I actually like some of her tunes. Why would anybody even listen to this nonsense again after hearing it once? Is she still going to be doing this stuff when she is 40?
Or…….he could say “Thank goodness I dumped her”
Or “I do hope those $50 tee shirts weren’t made in China by workers on a dollar a day!”
One who is raising money for dorms so more young people can have access to education, and the other who is fleecing kids to pay for her next jet.
Spitebag is right. 🐍
This 🙂 At the end they at the end they seem so different. Say what you want, but Hiddles really gives so much his time (month or more) for an charity event and he won’t have even a penny for it.
If I were him, I would ignore it and just let positive reviews of my performance here and in Thor speak for itself. She is isolating herself with her spite and scamming her fans while Tom is quietly working on a charity project and about to be in a film where most of the audience are not TS fans.
He will come out on top of this. Her attention seeking antics are wearing thin and earased her goodwill. As far as viewing records? That came from her fan base. I have not even seen the video and have no wish to do so.
Poor Tom. 🙁 Leave the guy alone, Taylor. Just gotta throw my two cents in – I really don’t like the new song (and 1989 is my go-to cleaning soundtrack).
I got slammed for saying this in the past, but she just comes off as so unhinged to me, like really and truly crazy. She cannot handle people not liking her, or dumping her, or anything not going her way. I imagine her EXACTLY like Regina George going off the deep end and releasing the burn book. If I were a young man in Hollywood I would stay as far away from her as humanly possible. Any association, even casual relationships, turn into years and years of revenge.
Yikes.
Arm Chair therapist don’t quit your day job
Which part of this is wrong, Swiftie? Or is the accurate read on your 🐍 fav offensive?
hey @iris west-allen
Orignaltessa wasn’t making any sort of diagnosis, she said she comes off as unhinged to her.
It’s a personal opinion, you don’t have to attack her for it, but for the record, she comes off as unhinged, mean and untalented to me as well.
She’s a ThirsTay stan. Don’t feed the trolls!
Does TayTay pay you or do you do it for the false sense of a bond with her?
IMO she seems like the type who has been told all her life that everyone who dislikes her is “jealous.”
I don’t know about that but I do think her relationships are a sign that there is something amiss. Her “romances” are abnormal for a woman her age.
Who throws around ‘crazy’ and ‘unhinged’ without any true understanding of what these words actually mean? Mental illness is a real and present and you could see it clearly in kayne’s case.
Sorry if actual facts escape people but there is nothing wrong with someone in this case Taylor taking control of a situation and making MILLIONS in the process.
Summer of ‘edited’ receipts vs a Winter of cheques.
Hate the player or hate the game. I hate the game not the people working the situation.
How about this: she displays all the characteristics of a Narcissist. I’ve no doubt if she did an NPD test she’d get a high score and though a lot of people in the public eye would also IMO swift is on a different level.
Of course it’s irresponsible for anyone to suggest she has mental health issues; that would need to be assessed by a professional.
But this is a gossip site, where people are expressing their opinions, including that Swift appears unhinged. If that upsets you I suggest you go somewhere else.
I wanna see Tom Selleck wear that tshirt.
Get out of my head! 🙂 I had the very same thought.
Poor Tom. All he wanted to do was become America’s Sweetheart’s Posh Highly Intellectual BF and now he is officially a joke. Moral of the story is don’t be too thirsty or it’s all going to bite you in a– one day 🙂
I feel bad for Tom. She should just him alone at this point.
She gives me Joel Osteen vibes. She’s the petty televangelist faux feminist money grubber of the pop world. In a parallel universe she’s shilling for a cut of TV jesus money. She’s always creeped me out.
“I won’t be ignored Tom, I mean Dan!” Haha
Taylor’s pretty much just a caricature of a high school mean girl at this point, isn’t she?
So much for growth.
Has she ever been anything but?
“and in less than 24 hours, LWYMMD became the most-watched video on Vevo in history.”
Actually, the weirdest thing happened last night while my 5 year old daughter was on Youtube. She wanted to watch zombie videos, typed same in search and Tay-Tay’s new video was one of the first to pop-up, then when my daughter was watching the actual video of her choice LWYMMD started playing automatically…..so I guess that counted as one extra hit for Taylor….without the physical hit as we didnt click on her video!
Autoplay enabled (which is the default setting and will start the next video automatically) plus former searches stored in cookies in your browser and the fact that it was one of the most popular videos yesterday and featured a zombie version of TS … altogether, what happened is not weird at all.
How petty.
Swift seems to be humorless. Her attempts at humor in this video are ham fisted and unfunny. I’ve seen so many people talking about how ‘self-aware’ she is, like that’s enough reason to congratulate her. But is it good if you’re aware you’re a petty, spiteful person and are monetizing that fact?
Also I’ve always thought she had a face like a rodent.
I thought the same. Like…good for you for admitting what you’ve always been, meaning, not a very nice person who uses others?
Didn’t Tom explain the story behind the shirt? If anything it’s reclaiming something that everyone laughed at that wasn’t intended to be. If you guys devoted this much energy into something other than attacking everything little Taylor Swift action, the world would be a better place.
How does this “reclaim something” – all it does it bring it up again when it had begun to die out in the public consciousness. If she intended something positive from this section of the MV, then she failed. Almost everyone (with the exception of her rabid fans) seems to see it as her shading or mocking Tom. Media, Twitter, comments pages, etc. Then her selling a replica of the T-shirt seems to be the icing on her “shade Tom cake”.
Yes, mean girl 101
She’s damn near thirty with a thirteen year old mentality. Someone around needs to tell her to quit the middle school antics. It’s boring.
I may be reading too much into a tweeny pop song but “Look what you made me do” is a horrible thing to say. I am behaving like a d*ck because you made me do it? It’s like primary school! They were mean to me so I am mean back! Look what you made me do!
Bleaugh!
100% right. There was a big conversaation about it few days ago here. It is a horrible and toxic lyrics.
“Look what you made me do” is the whiney cry of schoolyard bullies and abusive men.
😂. Well obviously Taika doesn’t like the video. And his reply to some Swiftie was funny as hell. And Tessa threw some subtle shade too. Come on, Chris. Now it is your turn.
really? That’s gold. May I ask for links? Please
Isn’t she a little old to be engaging in middle school burn-book drama? She should think about that quote…”before you embark on a journey of revenge, dig two graves”.
Anyone do a wellness check on her latest boyfriend, Joe Actor Guy?
ok, now I’m with taycray
Full Confussion:
I love the video. The song is an earworm. But very danceable.
Taylor is a talented wonderful artist, and growing up before our eyes.
She went from country to billionaire in a flash.
I give her alot of credit for staying sane.
HOWEVER, I reserve all personal judgement on her character. This lady I think, is a Trump supporter. And if that is true, F*ck her and her little dog too.
Does anyone remember that the year prior Tay Tay had Calvin Harris wearing his copy of this shirt? She is just such a waste of DNA. What would it take to make her and her horror show just go away? Not excusing Hiddleston, he was the fool wearing the shirt. Just acknowledging that as far as “Queen Taylor” is concerned it is her world and we all just are damn lucky to be permitted to live in it.
$50.00 too much for a cheap t-shirt and cruel jokes.
One t-shirt for $50??? WTF