Why is everyone criticizing Victoria Beckham for her latest eyewear ad?

Victoria Beckham and Elizabeth Hurley co-host Breast Cancer Research Foundation's Hot Pink Party

Victoria Beckham has been trying to sell you everything for years. I remain unmoved by Posh Beckham’s fashion lines, quite honestly. I used to think her stuff was interesting, years ago, when she was just blatantly copying Roland Mouret. But here and now in 2018, I couldn’t pick Victoria’s clothes out of a lineup. Apparently, though, her brand sells well, she’s opening up stores around the world and she’s raking in the big money. She doesn’t just do ready-to-wear, obviously – she’s also got a piece of the lucrative accessories market, with purses, shoes, scarves (I’m assuming?) and eyewear.

Posh uses her social media to promote her label, obviously, and several days ago, she posted some official-looking ad images from her eyewear line. She tweeted the images out with this message: “Back to work! Start the year with new frames from the Spring Summer 2018 #VBEyewear collection inspired by 1970s retro classics and updated for a feathery-light, fresh and modern look.” FEATHERY-LIGHT. Look at the image she posted for these feathery-light frames:

17th Annual USTA Foundation Opening Night Gala - Arrivals

This model is named Giedre Dukauskaite. She’s 29 years old and she’s very slender. My guess is that she’s probably normal-sized by fashion industry standards, meaning that in person she probably looks very, very thin, but she probably fits into every sample size. I also think the Posh-styling of baggy, ‘70s-flavored clothing makes Giedre seem especially thin. But all in all, I wouldn’t have even picked up on WHY this image was causing so much commotion. Like, this looks like a Marc Jacobs ad to me. Giedre looks like most models (and props to Posh for hiring a 29-year-old as opposed to a 13-year-old).

Still, I guess this was the first time that people saw a model in an advertisement, because people are freaking the f–k out about how Giedre is really thin and Posh is a terrible person for encouraging eating disorders. Piers Friggin’ Morgan is on his high horse about how this ad is “shocking and shameful” and sends a terrible message to young girls and all of that. You guys… why am I so weird to not get why this ad is so terribly different than all of the other completely unrealistic ads featuring very thin models? I’m not saying that we shouldn’t talk about advertising and body image and all of that – we absolutely should have those conversations. But why about this ad in particular? Am I missing something?

Victoria Beckham seen leaving her Dover Street store

17th Annual USTA Foundation Opening Night Gala - Arrivals

Photos courtesy of Victoria Beckham and WENN.

You can follow any responses to this entry through the RSS 2.0 feed.

130 Responses to “Why is everyone criticizing Victoria Beckham for her latest eyewear ad?”

Comments are Closed

We close comments on older posts to fight comment spam.

  1. Seraphina says:

    I think I almost missed seeing the model. She blended into the walls. And why in the world would they use this as an ad? Sorry, but this does need to stop. I just want to feed her.

    • KBB says:

      Seriously. When your feet are the biggest part of your body, I get concerned. It’s frightening.

    • Sabrine says:

      This frumpy looking model in her baggy clothes hardly looks like anyone you’d want to emulate.

      • Jeannie says:

        I kind of hate this ad, n i do agree she looks too thin. I also agree she looks grumpy as hell n not something to emulate (not that the models not beautiful, just the way it’s shot n styled!) they should NOT be using 13 years old in ads to cater to grown women, their market is grown women n 13 year olds couldn’t afford/wouldn’t be interested in vb’s stuff anyway (I know that the fashion industry does this, but it’s just wrong n off the mark).

        It does look like a marc jacobs ad. It’s also bad advertising (doesn’t make me wanna buy the product).

      • Jeannie says:

        **frumpy, not grumpy!! Again, the actual model is very beautiful, albeit it very thin. It’s just the way they shot and styled her.

      • The dormouse says:

        ‘Grumpy’ was spot on.

        How can she get ‘back to work’ when she’s so irritable from not eating?

    • Imagine says:

      Think how your comment would sound if this was an overweight or obese person and you said you just want to manage her diet/take the food away to help 🙂 please no shaming

    • Hey Bale says:

      I know this may too too difficult to understand, but in actual fact humans come in all shapes and sizes, including tall and thin. This is a beautiful ad featuring a beautiful woman. It’s no different saying you want to feed her than it would be to tell a fat person to skip a meal.

      • Veronica says:

        The next time I see an obese person modeling something, I’ll be sure to say that. /s
        This is all about promoting unhealthy body images, perpetuated by the patriarchy for decades. Let’s have a frank discussion around that. Disappearing women, women feeling the need to take up less space.

      • BorderMollie says:

        Absolutely, these are worthy topics of conversation, but shaming one woman or another isn’t the right way to start things. Ditto on the topic of cosmetic work. Hate the game, not the players, etc. etc.

      • Veronica says:

        So how do we talk about shaming women to take up less space in the world without any examples??

      • Nikki says:

        For a long time here I’ve read people saying skinny shaming is bad too, so I’ve taken it to heart and pondered it. But here’s the thing: women are not being given the message 24/7 that they should be fat; we’re fat because we’d LIKE to be thin, but we can’t resist ice cream, or our genetics are tough, etc. While there ARE some naturally skinny women who should not feel criticized at all, there are loads of women who are into rigid self denial in order to appear slender, to the point of many people having eating disorders. I think we are in agreement that there are many body types, but to protest the overwhelming media slant that says fat is ugly and skinny is attractive is to deny reality. We aren’t protesting healthy skinny women; we’re protesting the damaging media bias that thin is attractive, shoved down our throats every day, and that is definitely harming young girls’ self image. So I’m going to continue protesting the media’s relentless favoritism of skinny bodies, and sure would appreciate NOT being told I’m cruel to skinny women. It’s like protesting racism doesn’t mean I’m anti white people.

      • Nettle says:

        @Nikki
        PREACH! Thank you! There’s a difference between healthy-skinny/slender and harmful-skinny as a result of societal pressure. It can be very dangerous to be that thin when that is not your natural shape – skinny doesn’t always mean healthy! I don’t judge when someone is naturally slender (you can tell by looking at their face and seeing if it’s drawn and bony or if it’s plump/plumpish) but I will be concerned for someone who is thin to the point where they are obviously starving themselves, probably has body dysmorphia and on a shit ton of vitamins because they’re not eating the food the need. I only feel that need to give someone food when they are obviously taking things too far and are obviously unhealthy.

    • magnoliarose says:

      Here we go again. Gleeful shaming someone you don’t know by saying she is starving but in a way that is unkind. Next time we see someone who carries extra weight lets be sure to discuss her eating habits to make her feel like crap because she doesn’t fit your idea of what a body looks like.
      Unless she has told you that she has an eating disorder you don’t know what she eats.
      Most models natural bodies are thinner than average, to begin with. It is a body type. Some go too far and yes there is pressure to stay within a range of work and she probably isn’t hitting up the country fried buffet on a daily basis. It doesn’t mean the person is starving and it doesn’t mean it is that far off from their norm.
      Why do you think even as models age and retire a lot of them are still thinner than the average woman?
      Another example of women attacking each other’s looks instead of supporting each other.
      And if she did have an eating disorder would that be great and vindicate that no one in the world could be naturally thin because some women struggle with their weight so it must be a universal truth. It isn’t. We are all different.

      • Sophia's Side eye says:

        All the applause, magnolia! 👏🏽👏🏽👏🏽

      • Betsy says:

        When you read accounts of models after they’ve left modeling, it most certainly does sound as if they’ve had to starve themselves. Let’s not pretend that these 5’10” women have achieved 32” hips without a massive amount of work.

      • Seraphina says:

        Betsy, spot on. Let’s be real, I know of VERY VERY few woman who are actually this thin in real life. It’s not body shaming and let’s stop trying to be PC the vast majority of the female models are doing all they can to fit the image. Go back and read some of the stories models have written. We aren’t talking about Cindy Crawford curves here.

      • magnoliarose says:

        I am talking about my own profession without any reason to lie. I want women to know the truth, but I am not going to tell you something to support the resentment that has been flamed by the cruel overemphasis on thin in our culture.
        There are many instances when models go to absurd lengths to fit a body type but the stories are often overblown, and those cases get the most focus. Some models get eating disorders, and some do crazy things. But anyone who knows anything about eating disorders also knows that it isn’t simply about weight or visual images in our culture.

        I am not saying before FashionWeek there isn’t an up in exercise and a cut out of sugar or high carbs or there isn’t a change in diet. You have been fitted and have to fit what you are supposed to wear. But it isn’t drastic if the model is focused on being healthy. Some prefer not to be healthy and suffer by looking hard by 35.
        You are chosen precisely because you already fit the type. No agent wants to take on someone for standard size modeling that they have to berate constantly. They lose money, and the model is dropped and is not worth their trouble. This is why plus sizes are becoming a norm because they have the same proportions but are larger women. Even they get pressure to stay plus and not fall into the in-between. They are still tall and lengthy.

        During a time when it got out of hand, the thin ideal went too far, and some brands make it even harder(VS), but again we are talking 15 to 20 lbs. Not 40 or 60 or more. This is the part they leave out in the exposes. Just like athletes have to stay a specific weight and fitness it is the same for models.
        It is why I have no idea why anyone would encourage someone to do it as a job unless it is already relatively easy to maintain a size close to their own.
        Women should not look toward the media for self-worth or validation to accept our bodies. My genetics are not the norm. Ashley Graham’s genetics aren’t the norm. They aren’t better just suited for that line of work. Same for athletes or jockeys or dancers or tennis players.

        I never loved it, and it was never a goal. It isn’t nearly as glamorous or easy as it looks. I just fit the body type, and I didn’t have to change. I was already a skinny lanky girl. A 16-year-old body is different from a woman, and it is why the industry is changing to older because it becomes ridiculous. It did help me accept that I wasn’t a freak and that there was some use to my awkwardness after being told most of my younger years that I was ugly and was severely bullied about it. This is the only reason my parents even allowed it.
        It is one of the only industries where women outearn men by far, and at one time it was controlled by women. It would solve a lot of problems if it went back to that.

      • magnoliarose says:

        I also wanted to add that I have found actresses to have a lot more problems with body image and unhealthy habits because there is no strict type, but there is a whole helluva lot of pressure. It is more insidious because they also have to qualities that have nothing to do with their looks. It does take some talent to be a model but not even close to what it takes to be a good actress. Their pressure is unreal and extreme.

        Body positive messages SHOULD be geared toward women who do carry more weight for the most part because I am under no illusions that it isn’t harder. I know it is harder to be a WOC and older in our society. But we should be on the same side of the issue. It shouldn’t exclude anyone. We shouldn’t be divided on this.

        I hesitated to mention it at all but I seem to want to hang around here, and it is a feminist issue.

      • DDDD says:

        @magnoliarose I agree with everything you said, and thank you for your comments.

        I like to add, often i see on this site and many others, people trying to push their norms on women’s body. Some say you must have “fat”, some say you must ve “curvy”, but while doing this, they crap on other body types. I don’t understand that.

        And i allways feel that, certain body type and certain plus sized people are being forced on me, i understand that women comes all shape and sizes and i like that feeling awesome in your skin. But allways this articles comes headlines like this “This is what real women look like”. No! Thats not true. Real women doesn’t have a body type. Every one of us are real, and i assume we are all very very different.

        i like people praising the things they like, but i dont understand the need to shit and smear anything else. I mean i can elevate everything, without lowering something else.

        There is room for all of use, people!

      • Liberty says:

        I will second you, Magnoliarose, having working in the industry on the agency, brand/retailer/PR side, often producing shoots as well. Many models had natural long, slim to thin frames, almost birdlike builds with (talking measurable frame dimensions) tiny, small shoulder and hip dimensions that had nothing to do with what they ate or didn’t eat. When I started, I used to think of them as fairylike, and I was on the naturally very slim side myself. There were models with issues, absolutely, we kept our eyes open, and if there were, we offered help and we funded a few clinic stays to help them get well and our top people gave warnings to their agencies (I worked for decent people). One regular model was working to build a nest egg for medical school and watched the others like a mama hawk.

        But the naturally slim ones like you do exist. So like you, I look at this model, and I don’t want to judge; I don’t know her. I had a sense of this ad replicating a 6os campaign.

      • Nikki says:

        Magnolia Rose, please read my comment above to see another side of this. I do keep reading and absorbing others’ viewpoints – my favorite thing about reading Celebitchy – and I’m sorry if you feel personally attacked in these discussions. We aren’t protesting skinny women; we’re protesting the glorification of thinness as the only true beauty 24/7 throughout the media, and how damaging that is to the vast majority of women who are not built that way, and thus either feel ugly, or use extreme and unhealthy self denial to achieve it.

  2. RBC says:

    I am confused. Is the ad trying to promote eyewear or clothing? If just eyewear, why not just show the model’s head and shoulders? At first glance it is the clothing that caught my eye, not the eyeglasses she has on.

    • Another Anne says:

      This was my thought. If they’re advertising glasses, it’s a very poorly done ad. Your eyes go right to the dowdy, shiny clothing and the elongated length of the model standing sideways. Is anyone looking at that photo and saying “hey, great glasses!”?

      • RBC says:

        The glasses remind me of a character on the British soap “ Coronation Street”. The character was Deidre Barlow and she wore glasses like that.

    • magnoliarose says:

      I don’t like the ad. Not because of the model but because it does nothing to highlight the product.

      • Carrie1 says:

        For me it does but I’m over 50. Unsure who VB is targeting but this entire look is straight up mid to late 1970s. Those frames were ugly then and they’re ugly now too. I like VB and her stuff but not this. This entire look baffles me.

      • magnoliarose says:

        I don’t get it either. It isn’t good.

    • Silent Star says:

      I was wondering why a thin model needed to be used for an eyewear ad. It’s not like eyewear “hangs better” on a thin person. The issue for me is more the fact that an unnecessarily thin type model was used when there was an opportunity to choose pretty much any body type.

  3. Eleonor says:

    I think it’s a combination of clothes + pose that make her look even thinner, but honestly in fashion ads we had a lot worse than this.

    • Megan says:

      I think there is also a heavy dose of photoshop in there as well. The drape on the pants is a bit off.

      • Dr. Mrs. The Monarch says:

        Photoshop for sure. She has two distinct sets of knees. (I don’t know about you, but the back of my knee is directly behind my knee cap!) Her neck has been trimmed away so that the collar of the shirt is actually inside her throat. They removed her butt so that the shirt would drape better and they shrunk her head and thighs while lengthening her arms, torso and calves. Either that or she has the natural proportions of a fun house mirror…

      • NotSoSocialButterfly says:

        @Dr. Mrs.-
        I concur, and it is done very poorly, at that.

      • magnoliarose says:

        Very heavy handed with the photoshop. Poorly done too.

      • Paty Kerry says:

        She definitely looks ‘stretched’.

    • Josie says:

      The model is also very tall, and that highlights her shape. Fashion models have always been traditionally tall and slender to show off the drape of the clothes.

      For eyewear or other accessories that isn’t necessarily the case, but since height and size are usually a requirement for a successful model, they do the accessories as well.

      Tbh the ads featuring all these Amazonian looking women when I was younger encouraged a complex with me: it wasn’t until Kate Moss came along that being petite/short was still attractive and desirable.

    • Kitten says:

      The angle of the shot too.

      Looks like the pic was shot from a lower angle, pointing the camera upwards which creates a taller, more elongated effect.

    • lucy2 says:

      I agree, it’s a combo of her being very tall and thin, and the styling and angle.
      It’s definitely not the worst we’ve ever seen, but given that it’s not even focused on the product, it does seem to be a bit blatantly saying “look how slim”.

  4. aims says:

    I really don’t get the fuss either . Maybe it’s because I’m so used to seeing size zero people in media and fashion. Maybe I’ve been desensitized but I really am having a hard time seeing the controversy.

    • Eliza says:

      At the beginning of her brand launch she said she’d not hire underweight models. But no one mentioned that in their criticism.

      They’re just mentioning this model’s weight which is the same as every other model/ad. So in that context i don’t get their argument of VB being 100% responsibile for all young women’s self image.

  5. cleveland girl says:

    This model is beyond thin, even for industry standards. She looks like the 60s era models…like Twiggy. The trend these days has been to use more “real” looking body types. But whatever…I like the glasses.

    • KBB says:

      Twiggy looks like a chubster compared to this girl. Maybe it’s the clothes or angle, but it’s hard to look at either way.

      ETA: I looked up the model and she doesn’t look bad normally. I think it’s a combo of clothes, angle, and some elongating that made her look so sickly.

    • littlemissnaughty says:

      No, it’s the angle. If you google her, you see that she’s your typical runway model. She’s not especially thin for a model.

      I wouldn’t have noticed it, honestly. I never look at models in those terms anymore. Their bodies are so far removed from my reality and the women I see every day, I try to ignore them, really.

  6. Beth says:

    The baggy clothes draped on her might be what makes the model look extra skinny. I look like that in baggy, thin material, and I have no kind of eating disorder. Some people are just naturally thin, and I find it shameful when so many assume that a skinny person must have an eating disorder.
    Those look like my mothers ginormous and ugly glasses she wore back in the 80’s. Ugly style glasses

    • Esmom says:

      Yes, they’re like Barb from Stranger Things glasses! So ugly.

      I think the model looks pretty typically (tiny) sized for a model, I also got a sense that the image might have been elongated via Photoshop. That’s not to say it isn’t problematic. The industry has been for a long time.

  7. T.Fanty says:

    In this moment, high profile women offering up patriarchal images of female beauty is completely antithetical to the conversation that feminism is trying to have. Read the room, VB.

  8. Amy says:

    It could be because there was a blind about how she’s very critical of everything her young daughter eats.

    • manda says:

      omg, there was? I never thought of that, but makes so much sense

    • magnoliarose says:

      I think this is about her and not as much about the model. Her weight issues have been a thing since she dropped a lot of weight and I think many have been dying to discuss it.

  9. Barrett says:

    I think bc she (posh) was associated years ago w an eating disorder. I have been a very non average height and weight at various ages. 5’11, 120 pounds. I always got comments but years later got diagnosed w endometriosis, the more severe the case the lower the body mass index. So she could be naturally thin or have a health issue. I get the shock an angle people come at it with. But as a very thin person I always felt people are more polite if you are heavier. I am all for healthy messages for society so welcome the focus and discussion

    • Betsy says:

      I can guarantee you that society is not kind to thick, fat or even chubby women.

    • L84Tea says:

      Trust me, people are not polite to overweight people.

    • Domino says:

      I am so sorry you have endometriosis. It is horrid.

      And I understand it is hard to be thin and thus asked If you have an eating disorder but from what I have heard from larger people – they get criticism from EVERYONE – I mean, three year old girls and boys getting told they are fat from their parents and family (and it never stops), and high school boys yelling at fat men and women to give up and kill themselves because no one wants to date them, the Dani playboy story where she publically shared a picture of a larger naked woman who was trying to work out, and my friend who was told by doctors to lose weight and stop being lazy when they had a tumor in their abdomen.

      let us not compare what larger people’s do not hear out of politeness versus what thin people get told – it is all awful.

      I think what is important to remember, however, is that shaming about size is about controlling women, about what is femininity and beauty, and also about class and racial preferences. No one thinks of that model being super thin and associates it with poverty. Model Thinness is associated with whiteness and super wealth and elititism. That is what VB is trying to sell.

      and as long as models are size 0, then being super thin carries privilege, unfortunately. I understand you didn’t ask for it, but thinness In the mostly white west is associated with health, white supremacy, wealth and education, and the ultimate in femininity and grace (think ballet dancers).

      Complaining about being thin is a little like complaining about being too beautiful – I hear you, it sucks to get those comments, but it is way worse to be competely dehumanized as a female because you don’t fit a man’s or society’s definition of what makes a woman. I think trans women understand this the most out of any of us.

    • Red says:

      Holy crap, you are living in a dream world if you think society as a whole is more polite to heavy people. Thin women are BEAUTY STANDARDS. You are literally looking at a very slender woman in a high fashion ad. There are no bigger women in similar ads. Good grief.

    • lucy2 says:

      I would imagine many people feel they can more freely criticize women they deem “too thin”, but overall, society as a whole is NOT kinder to people who are overweight. Not by a long shot.

    • L'etranger says:

      I’m really sorry you have to deal with endometriosis, Barrett, that’s rough. And I’m sorry that you’ve been criticized for your weight. I think we can all agree that it sucks, regardless of whether someone is telling you to eat a sandwich or maybe switch to a salad.
      However, I’m also going to add on to the echo chamber here. The way people treated me when I was slim (5’5, 134) was completely different than the way people treated me when I was at my fattest (235). When I was slim, it was easier to make friends, get dates, work out in public, *exist* in public, etc. When I was fat(ter), I got actual looks of disgust at the gym (guess what people, mirrors exist and I can see you in them), I’ve had guys literally turn away from me mid-conversation to talk to my thinner friends instead, and I had to limit contact with some relatives because they would bring up my weight every conversation. I know it’s not the same because I never got to what others considered to be “too thin”, but I did want to share my experiences.

    • minx says:

      So far Harper looks like a happy healthy little girl. I hope her father steps in if VB starts imposing dieting on their daughter.

      • magnoliarose says:

        Me too because that is abuse. One only has to look at Allegra, Donatella Versace’s daughter to see what that does. Sick and if she is doing that she needs to get her butt into therapy.

    • Veronica says:

      No one who has ever been overweight thinks that the world is kinder to overweight people than thin people. I have been both, and trust me…people are horrible to those who weigh more that we “should.”

  10. Surely Wolfbeak says:

    Let’s address the real outrage here. How did a 29 year old model get a job?

  11. Tiffany says:

    Because it isn’t any day ending in ‘y’ where someone is not complaining about a Beckham.

  12. Hh says:

    Honestly, I’m with you. I’ve seen many tall women who are also lanky. I don’t know why that’s a surprise. Some tall women also have Amazonian features. The modeling world has definite issues with how they define beauty, but thin women exist in nature.

  13. Sunny says:

    Maybe women are starting to find their voice, and feel heard. So we’re speaking up about everything that’s been shoved down our collective throats, and now it’s fashion’s turn.

  14. BaronSamedi says:

    I saw this and thought the model looked extremely malnourished.

    It has taken me a long to time to no longer see ads like this and think ‘this is fine’ so I’m actually pleasantly surprised that this is getting discussed again.

    I don’t think it should be all on Victoria Beckham though. It is still a fashion industry in general problem. I’ll take what I can get.

  15. stinky says:

    whoever styled the shoot needs to be fired for one thing. – its all repellent, including the glasses!

  16. Heather says:

    Yes, and models are usually half naked too, so the baggy clothes are accentuating the thinness.

  17. boredblond says:

    “Back to work!”..this is the image you attach to that phrase? hehehe

  18. Nev says:

    The ad is wicked. Very chic.

    • MellyMel says:

      Right?! I like the ad and the model looks…like a model. i don’t get the outrage. Models are very skinny and unless the whole industry changes this is normal.

      • flan says:

        Normal for that industry. I don’t find it normal that the majority of models have a body type (often photoshopped) that is often unhealthy to obtain.

      • magnoliarose says:

        flan,
        You shouldn’t try to obtain that. It isn’t real. It is a snapshot, heavily photoshopped of a still woman, with lighting and angles.
        If you google the model, she doesn’t look like that. Still thin but not like that.

  19. SM says:

    Judging by the name, she is Lithuanian. As a lithuanian, I feel happy for her. She looks like an averge lithanian girl and probably is beautiful but those clother and styling do not do her justice. I am not sure whether she looks too thin here or rather that she is made i to looking like a zombie. Which really has to stop.
    And what’s with Vicky anyway, is her make up messy in that first photo or did she get herself some cheek implants? She just looks off…

    • KBB says:

      She’s really pretty and much healthier looking in other photos. They made her look sickly and frail here.

    • Kitten says:

      Labas!

      Half Lithuanian here 🙂

      (that’s like, the only Lithuanian word I know, sadly)

      • SM says:

        Oh my God! Labas. That is so awesome! Let me know what world or phrases you want to know, I am more than happy to teach you!

    • magnoliarose says:

      Her face looks otherwordly and the cheeks are new. I wish she would stop overposing in photos. It is too much and looks stupid most of the time.

  20. LittlefishMom says:

    Oh give me a break. Being stick thin has been part of the fashion industry for decades. Just look at it while you eat a cheeseburger and you’ll be fine. She’s not the first person to use a thin model and she won’t be the last.

    • swak says:

      Being judgey much?

      • LittlefishMom says:

        What? Judgey of who? I love food and I would eat a cheeseburger while I looked at the picture. I would never judge this model or VB for using her in the ad. It’s the fashion industry, none of this is new.

    • Veronica says:

      Women are finding their voices in relationship to sexual harassment and assault. I think women are finding their voices in regard to how society, read: MEN, have told us we need to look. Men have had the power in advertising, the media and fashion and they want women to not take up a lot of space.
      I said above that I have learned SO MUCH about body positivity from younger women on Instagram. I suggest people who want to learn about the latest thinking about it go to IG and search under #bodypositivity or #bopo. My eyes were opened to how men want us to disappear.

  21. Other Renee says:

    If Posh has a distorted view of her own body, why would we expect her to recognize that the image is all kinds of not normal? And yes, this goes beyond model thin regardless of whether or not it’s due to the baggy clothes or elongation with photoshop.

  22. JustJen says:

    Why would they do a full body pic in an ad for glasses??? If they had just done close up pics, like from the waist up, there would be no ruckus.

  23. Betsy says:

    The model in this ad looks excessively thin. Be that a trick of the clothing, photoshop elongating, or that they didn’t airbrush her thicker, she looks absurdly thin.

  24. Ankhel says:

    The way this model is styled and posed reminds me of a frail, shrunken old lady, slowly tottering around, trying to remember where she put her camphor sweets.

    I don’t see how this is supposed to sell. And it’s pro anorectic imagery. The oversized everything is supposed to make the skinny model look even thinner. Just look at the size of her sleeve! The only thing missing is an enormous handbag, like Nicole Richie and Victoria herself used to carry.

    • KBB says:

      It looks like an ad for osteoporosis. Not osteoporosis medication, just the disease itself.

    • Cranberry says:

      Agree. Everything about the photo ad is unattractive. If that’s what they were going for then they achieved it. But all that posed fugliness is what leaves them open to criticism. Why do all that for a eye wear ad?

  25. LInny says:

    The Eighties just called and they want their glasses back.

    • smcollins says:

      Right?! They look very similar to my first pair of glasses when I was 9. In 1984. Pleeeaaase don’t let those style of frames come back in fashion!

    • Lama Bean says:

      She looks like a young person dressing as Ruth Bader Ginsburg for Halloween.

      • Sophia's Side eye says:

        I’m getting shades of Dorothy Zbornak, who I adore by the way, but she was a woman living in a retirement village.

      • magnoliarose says:

        Hahaha!
        It is not an attractive outfit at all. Maybe as separates?

  26. Wren says:

    I don’t get the outrage either. Well, I do, but not the specific outrage at Victoria in particular. I feel like I’ve seen this ad 100, maybe 1000, times before. It’s not anything new; taking thin women, dressing them in ugly clothes that do not compliment their coloring, posing them in weird ways to make them look out of proportion, lighting them so they look like they’re on death’s door, and (likely) photoshopping the image to make it even more strange looking. It’s “art”, and highly stylized at that.

    This ad is merely a point on the graph of “the fashion industry has a far too narrow definition of what a woman should look like”. I bet if I flipped through any magazine I’d find half a dozen similar ads. I’m getting a little tired of everything being called out with very little reference to the larger picture and disturbing trends as a whole. It seems more like momentary glee in catching someone doing something wrong than an actual desire for change.

    • megs283 says:

      yup. ugly ad, but I have no comment on the model and her body. Glad she’s got work, and I hope she’s healthy, but it’s not my place to assume otherwise.

  27. Rachel in August says:

    I like the frames and they suit the model, but are the 80’s back? Those frames scream 1980’s 😀

  28. Danielle says:

    My thoughts as well, Wren. Leave Easy V alone and go after the entire fashion community.

  29. Ibelievethesewomen says:

    Yes, you are missing something. She is impossibly thin, and though she should not be shamed for it, she is too thin for any ad that young women, teens, and pre-teens see on a regular basis. Or me, at age 41. I grew up in the heroin chic era of Kate Moss and those ads definitely affected my own body image. The models limbs are sooooo long. She looks photoshopped. Time to get normal women in these ads.

    • Beth says:

      I’m 39 years old, wear size 0-2, and like so many other skinny women, I have no eating disorder. Being this thin isn’t “impossible,” it’s just the way we naturally are. That’s pretty sad that you don’t think skinny women are “normal,” and we shouldn’t be in any ads where young girls and young women can see us. This model looks very tall, which usually makes limbs long

    • Lucy says:

      I’m this thin so I guess I’m abnormal?

    • MellyMel says:

      Well I guess I’m not normal then.

    • Lola says:

      So basically naturally thin women are not allowed to appear anywhere in the media because you had a bad body image? Yeah that seems totally fair. Not body shaming at all…

    • themumy says:

      I’m 40 years old, 5’4, 110 lbs, and a size 2 (and every now and then I fit into a size 1 or 0, if I fluctuate down a couple pounds) (and yes, I eat plenty, but as a type I, insulin-dependent diabetic, I am just naturally thin). So, I’m a small person. But this model is way beyond small. I know thin is completely normal, but I do think this model is not sending the best message to young girls looking at ads. That said, I’m not exactly horrified by it because it is nothing new…but then, maybe that is part of the problem? I mean, look, I’m a size 2 and this woman is WORLDS smaller than I am. I’m tiny. She is…something beyond tiny. Not that it is perhaps not normal, but it is also perhaps not aspirational or realistic for most girls and women.

      ALL of that said, I honestly can’t drum up any more outrage or feeling of any sort about this. ::shrugs::

      • Betsy says:

        This. (Although I’m definitely not thin, lol) but if we’re all in agreement that this image has been manipulated, why can we also not note that she looks very, very thin, like rare is the person who is this thin and not also with a health problem?

  30. Chaine says:

    Can we just set aside everything else and talk about why on earth Victoria Beckham would want anyone to wear these horrendously fug glasses? i think she stole them from the wardrobe of the actress who played the mom in “I, Tonya.”

  31. Valiantly Varnished says:

    Whatever. This is stupid. If you take issue with this pic and this model then why not speak out about the million other unrealistic beauty images in the fashion industry? There is nothing shocking or different about this one. And I dont see any glamourization of thinness in this ad – but I do in a ton of others. Where’s Piers Morgan’s “outrage” about that?

    • Veronica says:

      You have to start somewhere.
      “The journey of a thousand miles starts with a single step.”
      Maybe this is the step.

  32. kb says:

    it must be mostly the angle. looking at her instagram, she looks like the average model to me. she doesn’t look emaciated.

  33. Veronica says:

    If that’s how slender she really is, fine, whatever. But if it’s photoshopped, that is grossly misrepresentative of her body and irresponsible to boot.

  34. Bailie says:

    Unfortunately, Victoria Beckham is part of the problem and so are many women, because they support unrealistic expectations of what a female body looks like by purchasing these magazines and the products they promote in them.
    I’m a very thin woman of medium height, my family is also very thin, so I guess genetics are big part of it, but I find curvy, athletic and toned women very attractive.
    I refuse to buy these magazines and the products being advertised by skinny models until they show images of variety of female body types. Beauty is in the eye of the beholder and I find curvier, toned and athletic women gorgeous.
    I have friends that are curvy and toned (not obese) and I would like to see their body types celebrated in magazines, films and in digital content.
    I enjoy seeing images of Cindy Crawford in her modelling days years ago, she had a more natural looking curvy, but still thin figure on the athletic side.

  35. Mabs A'Mabbin says:

    I take issue with bringing those hideous frames back from the grave.

  36. TyrantDestroyed says:

    Those glasses are hideous

  37. Veronica says:

    THE model is very very thin, and parents are angry. This doesn’t look natural, as look how big her head is in proportion to her body.
    Me, i’m More upset by Cindy crawford’s 16 year old daughter pulling her shorts down to where you would normally see pubic hair. That is ok, I guess. No screaming about that in the media.

  38. Margred says:

    The model is average model size and if you look at her instagram she looks okay to me. Some of the comments on this post on VBs instagram was way weird.
    All in all I think these clothes are growing on me.

  39. Bailie says:

    I think the more serious problem is that much of society is mostly desensitized to images of very thin models, because we are so bombarded by them on daily basis.
    Hence Kaiser’s surprise…
    Not much seems to shock people anymore.
    Some people are naturally very thin and some are not, the human race has short and tall and everything between. Why not have models that represent different heights and weights, hair colors, eye colors, skin tones…etc.
    Beauty is hardly one dimensional.

    • magnoliarose says:

      I agree with this. We need to show more types of beauty and bodies but this seems odd it is about this particular ad and not about media images about people getting implants all over their bodies or injecting fat into their butts and hips or enormous breast implants or underage girls selling Lolita images.
      I have no issue with the ad except I don’t like the styling and think the aesthetic is done to death. The image has been manipulated. The model just looks like a tall thin model in other ads or in life but in this photo it is shopped and posed to emphasize it more.
      My mother was Twiggy sized in the 60s and isn’t that far off now and I know it is just that way she is. All of my closest girlfriends have different body types. A ballet dancer, a plus model, doctor etc.
      We need to stop thinking there is a way we should look and just accept we are all different. Fashion isn’t the world. It needs to change but it doesn’t ever need to reflect only one person’s idea of beauty because there will always be more people that don’t conform to it. So if it is Ashley Graham, there will be people who don’t fit. Reese W and there will be people who don’t fit. Venus Williams. Serena. Beyonce. Taylor Swift. J Lo. Kate Dillon. Crystal Renn. Helen Mirren. Jada Pinkett. Liu Wen. Adwoa Aboah. All beauties. Pick one and several others won’t fit the type.
      There is room for everyone at all stages in life and all sizes, colors and shapes.
      That should be the focus not one ad. She has a right to be model and it isn’t her fault things are the way they are but we can change them to be inclusive.
      Not by shaming and declaring what each of us thinks is normal. I bet none of us have the same idea of beauty or what a healthy body looks like. It is divisive and misses the point.

    • Shijel says:

      edit: deleted. tired of getting angry.

  40. qtpi says:

    Please tell me they are not trying to bring 70’s fashion back. Uh.

  41. Kelly says:

    Am I the only one wondering about VB’s feet? Her trouser legs are wrapped around her shoes? How utterly ridiculous.

    • Pandy says:

      She looks like she’s standing with her pelvis out on her tip toes. Like horse hooves. Whatever, Posh! And those feather weight/heavy weight frames are just fugly. Not modern. The worst of 70s eyewear. And having worn glasses since the 70s, I know fugly glasses lolllll.

      • Kelly says:

        I actually wondered if she had pointe shoes on. If you have two perfectly good legs you should walk with them. And having to be carried around to accommodate your ridiculous footwear is not art.

  42. Medusa says:

    I looked her up and I think it’s mostly her sideway stance, the baggy clothes and overzealous photoshopping. She’s very slender but still at a healthy weight. On some models you can outline every bone and break their arms just by breathing at them so I agree with the outrage at setting those kinds of standards but this is not one of those instances. Now the styling is something to get angry about because it is u.g.l.y.

  43. Nan says:

    29-year old and dressed in clothes 0 body-con, poor Pierce 😀 😀
    Seriously though, she is not more slender than any other models you see, so whatever triggered “these people” – it wasn’tmodel’s weight.

    Which is a pity as this discussion should be had.

  44. HoustonGrl says:

    I think it’s just the perfect storm…a slogan in poor taste, a very very thin looking model, and the #metoo movement saying we’re not gonna take it anymore. If I had a daughter, I wouldn’t want her seeing this ad. That’s all I got.