Jessica Simpson wants to become a spokeswoman for a weight loss program


Just so everyone doesn’t start yelling at me right away, let me just say a few things at the beginning. I do think Jessica Simpson is a very pretty girl. She is even what I would call a “natural beauty” – I find she looks lovelier with little to no makeup or her usual drag queen styling. I also don’t judge Jessica for her weight fluctuations. Millions of women struggle with their weight, and Jessica might just be one of our patron saints. My judgments on Jessica are now and have always been on her general stupidity (which makes her relatively harmless, although very funny) and her consistently tacky, awful, unflattering styling. She’s a short girl with a huge rack and lots of food issues – and she’s also “the head” of a billion-dollar fashion line. Surely, it’s not THAT difficult for her to find flattering styles?

Anyway, on to the story – The Enquirer reports in this week’s issue that Jessica wants to become a spokeswoman for a major weight loss company, like Weight Watchers or Jenny Craig. I think it’s not a terrible idea, although Jessica seems to gain and lose weight more rapidly than the average woman, and I don’t see why it has to be all “ZOMG, get Jenny Craig” when Jessica should just go the gym more often (and stop guzzling cocktails).

Jessica Simpson is lining up a new weapon in her ongoing battle of the bulge – the blonde beauty has set her sights on an endorsement deal with a major weight-loss company. Jessica, who has been adding weight in recent months, packed on another 10 pounds over the holidays. She’s now up to about 140 pounds, says a source close to her, and Jessica wants to follow in the footsteps of Valerie Bertinelli and Jennifer Hudson, who transformed their bodies while becoming diet spokespersons.

“Jessica’s convinced that becoming an endorser for a company like Jenny Craig, Weight Watchers or Slim-Fast is her ticket to success,” an insider told The Enquirer. Hooking up with a respected diet program would be “a win-win situation for Jessica,” the insider explained. “Jessica wants to look her best and slimmest in her wedding gown later this year, and she desperately needs a career boost.”

The source added: “Jessica loves inspiring women, and she thinks working for a weight-loss and diet company would help reconnect her with her core audience.”

[From The National Enquirer, print edition]

That last part bothered me a bit – “Jessica loves inspiring women, and she thinks working for a weight-loss and diet company would help reconnect her with her core audience.” Honey child, who is this “core audience” you speak of? Fans of Daisy Dukes? Jessica is not my inspiration, in any way, shape or form, but if she does end up signing onto a weight loss program, I would admire her courage. Usually, it isn’t the pretty girls on the cover of Us Weekly who end up with a Jenny Craig endorsement, you know? If Jessica does do it, it’s ballsy, and it could be a smart move.

Of course, if she does do it, she’ll probably mess it up somehow. When you sign on for these endorsement deals, do you have to give the money back if you inhale an entire ham in one sitting?



Jessica Simpson photos courtesy of Fame & WENN.

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68 Responses to “Jessica Simpson wants to become a spokeswoman for a weight loss program”

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  1. isis says:

    let’s be honest…in that last picture, no one should be wearing those leggins

  2. Leticia says:

    She now resembles her father, Joe Simpson. Wow.

  3. LindyLou says:

    I’m sure the ONLY reason she wants this is so she can fit into a little size 2 wedding gown….and get paid to do it of course!

  4. Emma says:

    She doesn’t NEED to do that! That’s so silly; all of the women who endorsed diet programs and became spokeswomen NEEDED to lose a good amount of weight seeing as they were… OVERweight. (Wow, I think this topic is giving me tourettes)

    She is a little above a healthy weight. Considering her height, I’d say if she lost ten pounds (not exactly difficult), she’d look hot.

    She doesn’t need a “weight loss program.” She needs a healthier lifestyle.

  5. tiki says:

    see, now i’m confused. is it called reindeer-toe when it happens in those leggings?

  6. k says:

    @isis: you beat me to it. Those leggings should be banned.

  7. photo jojo says:

    Ugh. I wish that instead of making deals with ridiculous companies that prepackage food, why not work with *gasp* a nutritionist and a trainer and lose weight without the prepackaged goods full of salt & preservatives?

  8. Louise says:

    I don’t believe this story for some reason. Although she seems to attach herself to everything,I feel like it’s a little too desperate. I also don’t think Jessica has the discipline to do a weight program. If she worked out a few hours a week that would probably help Jessica a lot.

  9. Matt says:

    This could be a smart move for Farty McDumb-as-a-box-of-hair, provided she doesn’t mess it up with a Cheesecake Factory binge.

  10. Kikadee says:

    Kaiser’s opening statement is one of the reasons I love Celebitchy . . . Jessica Simpson IS pretty, and no one is out to get her for yo-yo-ing weight, which is normal. I hope she gets it on track, for the sake of her health!

  11. Johnny Depp's Girl says:

    @Tiki! LMAO!!!

    God Bless Jessica… I was all having a super crappy last hour and now I can chuckle all the way home..

  12. JenJen says:

    The aweful self-tanner on her legs looks trailer-park-ish. I don’t care about her weight,she’s just so darn tacky!

  13. Kara says:

    In the first pic below the article she looks good and sorry, but not even close to being big enough to be spokesperson for a weight loss company. The 2nd one she looks a little heavier but still not big enough to be “OMG, she must get on Jenny Craig.” The fact that people think that is sad.

    However, its the National Enquirer and while they do break some big stuff, their little crap like this is usually made up fluff anyway.

  14. Jen says:

    She really just needs to work out more rather than fixating on losing weight, because that will happen if she gets to the gym and actually gets off her butt. She’s a pretty girl like Kaiser said a natural beauty, but she does need to tone up a bit.

    And Christ on a cracker, do not EVER wear those leggings again. EVER!

  15. flutters says:

    I don’t know. IF Jessica signs on for an endorsement I suspect it’ll be because she thinks it’s her ticket to regular magazine covers like what we’re seeing with Valerie Bertinelli and People. I think her daddy believes that her core audience is women who are more insecure and dumber than her who can be exploited for cash. Just like they thought they’d make some $$ off country hicks (their opinion), they think Jessica will be welcomed as a heroine to the people who are overweight and hate themselves for it.

    Part of the reason Jessica gets such grief for her weight fluctuations is that she invited scrutiny by flaunting her body earlier in her career and didn’t have the artistic talent to back it up. Another part in my opinion is that her raging need for public affirmation is so obvious, people think it’s fun to stomp on her.

    I think people would ease up on Jessica if she could go any length of time letting something about her or her life speak for itself instead of turning it into something to be marketed/forcefed to the public.

    I agree she has nice features but the sole reason I’ve never found her to be attractive is the completely vacant and vacuous expression that’s always there in her eyes.

  16. guesty says:

    @motheroftheyear so called this the other day on a jsimp post…ha.

    me thinks giving up her alcohol could pose a bit of problem for her tho.

  17. Crash2GO2 says:

    Diets don’t work. People ask my sister how she stays slim, but don’t like her answer. “I’m hungry a lot.” But she’s taken it off (over the course of 3 years) and kept it off. No help from anyone or any fancy diet programs. She and her hubby eat out all the time. She just chooses wisely and portion controls. And doesn’t keep ice cream in the house. An overweight friend proudly said “I only keep low-fat ice cream in the freezer now!” And my sister said “No! You can’t keep ANY ice cream.” Jess still needs to learn those kinds of things since she yo-yo’s so much.

    P.S. – I really like the color of that dress on her in the first photo! The last photo I am completely ignoring.

  18. LittleFATMe says:

    I think Weight Watchers is awesome, though I have stayed on the Momentum plan and not the new PointsPlus, as after doing it for only one week I gained half a pound (when for six months on Momentum I lost an average of 2 pounds a week!)
    Onto the leggings: In WallyWorld right before Christmas I was holding a pair a lot like those and asking my 8 year old if she would like some for a fun twist on her Christmas dress, she acted as if I was stupid as she dismissed them. So I turned to my 6 year old (who is a nut like her mother and will wear anything – or will she) who rolled her eyes and said, and I quote, “Those is too ugly for a cutie like me.”
    Jessica, if a 6 year old nut knew better you should, too!

  19. Lindsay says:

    “Jessica loves inspiring women, and she thinks working for a weight-loss and diet company would help reconnect her with her core audience.” Unless she promoting her reality show or being interviewed by a woman’s magazine, that Jessica wants to inspire women to love and accept themselves no matter what. So her core audience is men who love blonds with big boobs and overweight women that need her to inspire them? I guess she is ready to accept it isn’t her talent people are paying attention to.

    Do WW or JC “allow” drinking alcohol?

  20. happygirl says:

    @Crash – I soooo wanted to say something about that last photo. But. I. Just. Can’t. I have no words. Maybe I can pretend I didn’t see it, but I’m thinking it will haunt me in my dreams nevertheless.

  21. Megan says:

    PPPFFFFT! she just wants to get paid to get skinny…. not a bad idea, actually

  22. Kiska says:

    She needs a better stylist.

    Weight loss is a numbers game. Jenny Craig and Weight Watchers is just that. Portion control equals less calories in. I wish people would stop doling out tons of money to eat pre-packaged chemicals crap from Jenny Craig and Nurti System and just eat normal healthy meals and get some exercise.

  23. lola lola says:

    Does she realize she has to put down the fried dough first?

  24. jessica says:

    I wish people would leave her alone!!

  25. Kylie says:

    Don’t you have to lose weight in order to be a weight loss spokeswoman? Consider yourself dropped from my FanSwarm portfolio…

  26. Someone Else says:

    To quote motheroftheyear from January 2:

    “I am convinced she is letting herself go only to start working out/losing weight in a few months so she can nab a People or UsWeekly “look how much weight I lost” cover. Either that or some flab-to-fit type reality show.Anything to attempt to stay relevant.

    No way in hell she’s getting married as a fatty.”

    I agreed with her that day, and I’m glad to see we were right!

  27. islandwalker says:

    I am also a very short woman with a huge rack ( tho considerably thinner.) You have to really watch the cuts of the clothes to look even halfway decent. Certain things flatter our shapes, others…. clearly not. I just wish someone would help her make better choices. Not going to say anything else negative. There’s enough judgement in the comments above me to last a lifetime.

  28. Ron says:

    She’s perfect for the KFC system!

  29. Hautie says:

    Well she starve her self down to nothing when she did Dukes of Hazzards.

    So she can be really tiny. But I also recall she was miserable not eating to maintain that weight.

    Jessica might do a good job with this. I just can’t knock her. She is harmless. And takes alot of crap from the media.

    And speaking of Jennifer Hudson. She really has slimmed down. She was always a pretty girl. I am still holding out hope she gets that part in the Aretha Franklin bio-pic.

  30. Lisa Turtle says:

    She’s proving that the rumors are true, Jessica Simpson is very talented businesswoman; also a shameless one.

  31. junipergreen says:

    I don’t think she is overweight at all. Not even a tiny little bit. Women carry their weight differently and she’s short…she looks to be on the higher end of perfectly healthy to me. She is definitely not fat and DEFINITELY not obese. Endorsing a weight loss program is a stupid idea for her (if it is even true) and it is even sort of a slap in the face to people who use those programs because they truly need to lose weight. Seems unnecessary. I know if I wanted to lose weight and considered a program with her as the spokesperson I would be insulted…because here I would be wanting to lose weight genuinely and she’s there paying lip service for money…seems callous of the company not to try to choose a celebrity who has empathy in their “arsenal” of convincing people to choose that program. Even more to the point, she would have needed to lose a significant amount of weight on the program for me to trust her as a spokesperson.

    Anyway, if she lost 10 pounds she would look smoking hot…but you can be ten pounds away from smoking hot and be in a normal, healthy weight range. Example, I’m 5’4″. I weigh 114. The healthy weight range for my height is 104-141. I’d certainly look much different at 140, but I’d be healthy and NOT overweight. People expect too damn much from women and their physical appearances. It’s sort of sick.

  32. Marjalane says:

    Well this just reeks of a brilliant idea from Papa Joe; “Now look Jess, you get out there and gain a bunch of weight- wear these hideously unflattering leggings, and start lamenting about how you want to be a ‘hot bride’. We’ll get us a big money deal with one of them weight loss outfits- wouldn’t hurt if that boy I’m paying to marry you gained a little weight too”. Blech. I’m with Kaiser; Jess isn’t my role model!

  33. Lukie says:

    It probably won’t be Weight Watchers. I don’t think they are ready to lose Jennifer Hudson as a spokesperson. She makes a way better role model than Jessica Simpson. Plus, W.W. is work. You have to pay attention to what you eat and account for every bite…oh yea, and alcoholic drinks can eat up points like a Motherflubber. She’d never survive it.

    I smell a new Jenny spokesperson in the air…

  34. orion70 says:

    A woman who needs to shed just a couple of pounds isn’t going to be an “inspiration” to anyone.

    I tried a program years ago where everyone working at the centre was required to have used the program. This included people who maybe lost about 5 pounds. None of them had any idea whatsoever what it was like to actually have a problem with weight, and for the most part, also didn’t have a clue about most foods (sorry, if you’re doling out dietary advice, maybe know what couscous is, not that uncommon). It was a complete put-off.

  35. janie says:

    most of me wants to poke fun, but jokes on me since she seems to be laughing all the way to the bank.

  36. Katija says:

    I think everyone always forgets that unlike Britney, she can REALLY sing. I think it’s sad that she’s wasting her one real talent.

  37. Katija says:

    @ JuniperGreen (!!!)

    Here, here! I always make references to before I got serious about fitness as my “fat days,” but in reality, I have NEVER been outside of my healthy weight range! My friends (don’t bash them, they mean well) will say “when Katija was fat,” but truth of the matter is that I have never, ever, EVER been more than a size 10.

  38. Kim says:

    Orion 70 – exactly! 140 wouldnt qualify for spokesperson. She is not obese or really even fat at 140 and her height. Could she lose a few sure. 10 pds on her height would make a world of difference but not 30-40 pds! That would make her anorexic. Jessica would be considered normal or even thin outside of Hollywood =(

  39. TeeTee says:

    she keeps doing it to herself, all she nds to do is get a trainer and keep her mouth shut and lose it..

    140lbs?? yeah ok.

  40. Henriette says:

    too bad that so much attention is paid to women’s weight. What kind of message does this send to little girls?

  41. wonderful says:

    I don’t get it, she looks totally cute. She’s not skinny, but why does she have to be? It’s clearly mostly women being so hard on her, as she has a body type a lot of guys love. It makes me sad that women will never unite.

  42. michelle says:

    She is still too skinny for that.

  43. LuckyLilGem says:

    She’s forgetting she’ll have to keep the weight off though.

  44. LuckyLilGem says:

    Eric is a former NFL baller, ie he’s probably into athletic bodies and a healthy diet. This pairing surprises me. Men are usually visual creatures first then personalities come second.

  45. JM says:

    I wish I could get someone to pay me to lose weight, too, hah!

  46. Crash2GO2 says:

    @junipergreen: “Anyway, if she lost 10 pounds she would look smoking hot…but you can be ten pounds away from smoking hot and be in a normal, healthy weight range. Example, I’m 5′4″. I weigh 114. The healthy weight range for my height is 104-141. I’d certainly look much different at 140, but I’d be healthy and NOT overweight. People expect too damn much from women and their physical appearances. It’s sort of sick.”

    You make a good argument on the surface. HOWEVER. A lot of factors also go into play as to what is your healthy weight besides just height, and those include age, fitness level and bone structure. That is why they include a range like that – not really to encourage people to pack on 30 lbs and still think that they are ok just because they still fall within that range. A much better measure of where you are has to do with your body fat percentage. If you went from 114 to 140 lbs just by eating more, your body fat would increase by 18.5% and that would not be healthy for you.

  47. BRE says:

    I could see her wanting to do it as a business move as weightloss stories get covers, however, I think in the end it could it up backfiring. If any interviewer starts to bring up how she used to flaut an underweight figure, how she then had a reality show where she was trying to send the message to be happy with who you are and then lost weight because obviously she wasn’t happy – it looks bad. I am sure she will try to say something about wanting to be a role model for girls but her choices haven’t reflected that.

  48. HEB says:

    Weight Watchers is not going to let go of Jennifer Hudson, EVER. well until she gets fat again anyway.

  49. Jayna says:

    I’m 5’4″, and 140 is most certainly overweight imo. I should know. I hit it once and I was a chubber. It was depressing. I look best at 108 to 112.

  50. MissyA says:

    Jessica Simpson made millions marketing herself as an ideal image of femininity. It’s evident that she still subscribes to the worldview that in order to be a desirable woman, one must be small, thin and blonde.

    I have no problem holding her to the same standards that she subscribes to.

  51. lucy2 says:

    Yep, motheroftheyear called it. If she truly wants to slim down again (which she doesn’t need to do drastically enough to be a weight loss spokesperson) just DO it. Don’t finagle deals and magazine covers.

  52. Kath says:

    “too bad that so much attention is paid to women’s weight.”

    She’s not just any woman. She’s a fame-whoring bimbo who got ahead by capitalizing on her looks. She earned piles of cash basically by showing off her fake tatas in skimpy outfits. Since her career is about her looks, it’s fair to criticize them. I hear what you’re saying about sexism, but I love seeing vanity bite people in the ass.

    @Jayna, I think we have the same basic build and I totally agree. 140 lbs is way too heavy for 5’4″. I’m usually about 108 lbs. naturally without dieting.

  53. truthzbetta says:

    I don’t believe she’s a billionaire, billionaires aren’t ever rumored to be in the running for Kirstie Alley/Val Bertinelli deals.

    Did she sell her name for a lower fee, and that other guy is getting all the dough?

  54. LittleOat says:

    2 whole days without a Leeann Rimes post. WOOHOO!

  55. susieq says:

    Wow, we have some super skinnies here. 5’4 and 108 is LA weight. My very healthy, athletic daughter at age 12 is 130 lbs and nobody would call her tubby. I am 5’2 small boned and haven’t weighed 108 since i was eating one can of soup a day at 22. 120 looks good on me – that’s today’s current size 4-6.

  56. Viktorygin says:

    Ideologically, it doesn’t matter if this is a practical move or not. If she has the desire to lose weight, and lets be honest she can afford to let go of a few, why not be paid for it? Better than attempting to do it on her own and not. Magazines are going to be breaking down her door anyway wanting to know the “secret to her success”, as if getting off her ass and putting down the twinkies is confidentially-guarded information. If she’s smarter than what people give her credit for (side eye), she’d turn it into pay dirt. Certainly would bring in more revenue than her record sales.

  57. Vi says:

    seriously? this girl does not need to lose that much weight. what is she going to be a spokesperson for like a month until she loses about 10lbs? i mean ok so she’s not thin exactly but she’s not over weight enough to warrant this move.

  58. neelyo says:

    Saw this coming. Her fluctuating weight is the only card she’s got left to play to stay in the spotlight. Movies? Straight to DVD. Reality shows? Cancelled. Singing career? Chili cook-off gigs.

    She should just stick to making wigs and shoes. That’s been lucrative. But obviously that’s not enough for Papa Joe. She can’t just be rich, she has to be FAMOUS.

  59. K-Burrrd says:

    @tiki-best comment.

    I think we’re all witnessing the beginnings of a serious down-spiral. All this time, I expected it to be Ashley.

  60. Roma says:

    I think Jessica is just too extreme. Either skinny starved in daisy dukes or muffin topping out of her reindeer leggings.

    She needs a lifestyle change, for sure. She wants to booze? I get that. But to account for my social life I have to eat extremely healthy during the week so I can indulge in some champagne and vodka on the weekend.

    She needs a nutritionist and a trainer that pushes her but not in a Dukes of Hazards way. Just get the girl doing some cardio to start and the rest would probably fall into place.

  61. Lukie says:

    I just lost everything I typed 🙁
    Short version:
    don’t go by charts, go by muscle mass. If I dropped down to 114 lbs., I’d look like a crack head. That’s not my opinion, that is my doctor’s.

    I get very annoyed when people think men w/athletic builds are looking for the same in their women. To quote a fluffy friend of mine that dated a hot bodied federal agent, “your body is a playground I never want to get off of.” At my heaviest weight, I dated a trainer that wasn’t trying to make me skinny. He enjoyed “squeezing”.

    Jessica Simpson needs to drop about 18 lbs. If she quit drinking, kept a food journal and hit a gym, she’d drop it pretty fast. She needs weight watchers. If nothing else, she will realize how many calories she is consuming while partying.

    And you don’t need to be “fat” to join W.W. If you are 10 pounds over weight for your body, they take you.

    Happy Friday.

  62. bagladey says:

    If Jessica thinks she needs to lose some weight she should choose the fat farm or diet system to her liking, PAY for it, and get to it.

  63. motheroftheyear says:

    @ guesty and someone else…

    Lol..thanks for the props!
    I had a feeling something like this would happen. There are no accidents in the carefully-crafted world her father has created for her. And certainly no opportunity left unturned!

    Happy Friday!


  64. Crash2GO2 says:

    “Wow, we have some super skinnies here. 5′4 and 108 is LA weight. My very healthy, athletic daughter at age 12 is 130 lbs and nobody would call her tubby.”

    I agree – some light weights! But hey – small bones make a BIG difference. That is why there is a range. And your athletic daughter no doubt has a very healthy muscle to fat ratio. 🙂

  65. JQ says:

    LMAO@ “When you sign on for these endorsement deals, do you have to give the money back if you inhale an entire ham in one sitting?” Oh Kaiser! Love it!

    I almost choked when it said “140 lbs.” though. Really? C’mon. I’m 6 months pregnant and heavier than 140 now but I look way better than she does. She’s gotta put down the booze and get her butt into the gym.

  66. the original bellaluna says:

    My dear friend Amy always tells me “You lose weight so rapidly and so easily. It FLOORS me. You carry your weight so well.” I’m blessed with the gift of height, and Amy, God love her, is not. It’s not that I lose it so rapidly & so easily – I just choose not to eat crap, nor do I choose to eat after a certain time. It really is that easy. I have a full-time job and 3 teenagers residing at home (out of 4 kids total). If they want to eat crap (try telling teenagers they can’t eat crap), that’s their choice. I choose not to. I do not eat fast food. I do not like fast food. (Hubby told me not too long ago “Even when you want fast food, it’s healthy” to my request for fried zucchini), as opposed to everyone else’s requests for burgers & fries). I no longer crave empty carbs if I avoid them for a week. I don’t need a “weight loss programme” to tell me how to lose weight. I just don’t eat crap.

  67. zinnia says:

    Why not just stop eating fried shitt like a crazy person, and take a walk or ride the bicycle for an hour a day??? Jesus eat an apple and then you will be fine!

    What’s the big deal, people really needs to stop overeating and refusing to walk as much as an inch! That is all!


  68. zinnia says:

    But I don’t eat wheat/pasta/bread and I don’t drink milk or yougurt. Sometimes I eat cheese, but rarely and sometimes I eat butter. But that’s all the dairy I need. I stay very healthy that way.