Jessica Biel’s brother goes on a video rant against Justin Timberlake’s tequila

This is the weirdest story, and I really mean that. It’s profoundly odd. First, did you know that Jessica Biel has a little brother? She does. His name is Justin. Is it weird to date someone with the same name as your brother? I think that would gross me out. So, Justin Biel worked for his big sister’s boyfriend, Justin Timberlake. Justin Biel was employed at JT’s liquor company, 901 Tequila, but sources suggest Justin Biel no longer works for 901, and hasn’t for a few weeks. Justin Biel recently posted several videos to his Facebook page which… are harsh. Justin Biel calls out JT for not promoting or supporting his own brand of tequila.

At one point, Biel says, “I’ve been waiting for [Timberlake] to do something with this f–king brand — make a song about it, put it in a g–damn video, hold it up, take some pictures, I don’t care — just do something because we’re dying on the motherf–king vine here! Sales dropped drastically from last year … way to go sales team! Our distribution partners still couldn’t give two f–ks about the brand, repping Patron all the way, and giving us the ol’ fist up the ass.” Here’s the video – there’s some NSFW language:

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It’s harsh, right? And it seems like a guy who is having a really honest (albeit douchey) rant. So is it for real? TMZ goes on to report that sources claim Justin Biel left 901 on “good terms” and a rep for 901 says, “Justin Biel’s video was intended to be one in a series of videos created by 901 Tequila employees (including the brand owner) as part of a larger viral marketing campaign slated for the end of December. It was released prematurely without our knowledge and prior to the final edit.” But… Justin Biel went on Facebook and wrote, “For all you knuckleheads that haven’t figured it out. This is just a joke. hahah. Got ya.” So… is it a joke or is it a viral marketing campaign? Did JT just order Jessica to shut down her brother? And what of Justin Biel’s claims – I tend to believe them. Who gives a crap about 901 tequila? No one. It’s on no one’s radar. JT doesn’t support his own brand.

Screencaps courtesy of TMZ, additional pics by WENN.

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26 Responses to “Jessica Biel’s brother goes on a video rant against Justin Timberlake’s tequila”

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  1. k says:

    It seems like a joke. And I’ll bet JT was filming the darn thing. Or told him to do it.

  2. MJ says:

    That red dress pic of Jessica = bronzer FAIL!

  3. Cat says:

    He has more talent than his sister. Other than that, I can’t bring myself to care about any of these people.

  4. PyCaramel says:

    My fiance has the same name as my brother. It’s more annoying than it is creepy, b/c I don’t call him by his first name. And best believe I don’t call out his first name in bed. Yeah that would be unfortunate.

    • Karen says:

      LOL!! I had a brief thing with a guy who shared the same first name as my brother. It was weird but like you I never called him by any time when we were in the sack. But my mother has it worse – after my parent’s split, she dated a man who also had he same name as my brother (her son!). Now she’s engaged to marry a man with the same first name as my father!!!

    • Leah says:

      Just to add to this…

      My brother (Eric) married a woman who has a brother..named Eric. The kicker? She ALSO has a stepbrother named Eric. Yes, 3 Erics in one family! They call them by their first and middle names to keep things clear. :-P

      It’s a little weird but also amusing.

  5. dirtyrich says:

    Maybe he is pissed that he got fired and he knows that his sister is next one to be kicked to the curb.

  6. Zozo says:

    This was hilarious and made my day.

  7. Victoria says:

    He’s way hot in an angry suburban douchey way.

  8. Bad Fairy says:

    I am a bartender and I’ve never even heard of that tequila

  9. The Original Denise says:

    If anything, she is a knucklehead…..

  10. cmc says:

    Well- it worked. I’d never even heard of that tequila until this story.

  11. Bermuda Blues says:

    I think this story is hilarious. I fully support Justin Biel, Timberlake is the penultimate douche. Team Biel. He’s even making his sister look better in my eyes.

  12. cici says:

    it’s definitely viral marketing. who WOULDN’T market their own tequila? it’s definitely a Justin thing – he originates from area code 901 in Tenessee.

  13. Girl says:

    Never heard of this tequila either.

    I’m having mixed feelings about JBs black full length trench coat though.

  14. Whut? says:

    Just saw where JT was named Creative Director at Calloway. So, tequila co., MySpace and now Calloway. Does he actually do anything with these companies or does he just collect titles and a check?

  15. Kate says:

    Hilarious !!

  16. Jourdan says:

    This is REALLY funny, and obviously a joke/marketing scheme. No doubt Justin approved it. Love it.

  17. Jordan says:

    I don’t get how it’s an obvious joke/marketing scheme. The guy doesn’t work for the company anymore, put it on his personal account, and how is saying how much the company / owner sucks a good marketing campaign? Plus, he hasn’t been working for the company for a few weeks and when was the last time we saw pics of Justin and Jessica together…a few weeks ago! Conspiracy! Haha, but seriously, something is very strange about the whole thing.

  18. Geneveve says:


  19. Justaposter says:

    Wasn’t there a blind that she is the beard and the two justins are actually dating?

  20. misspdx says:

    My great grandfather, grandpa, dad and brother are all named Edward but lots of people called my dad and bro Eddie. I dated another ‘Eddie’ who actually was friends with my brother for a minute, and yes, it was weird!

  21. ruby says:

    Is it bad if I found this funny ? I quite like the Biel siblings. I really dislike JT though.