Beyonce & Jay-Z are two days into their ’22-day challenge’ to go completely vegan


Here are some photos of Beyonce and Jay-Z shopping at Barney’s in Beverly Hills on Tuesday. Is it wrong that I worship Beyonce’s legs? I know my legs will never look like Duchess Kate’s (nor would I want them to, really), but I find Beyonce’s legs aspirational. She’s muscular, athletic and strong-looking. And I love when she shows off her legs. Anyway, I wonder what they bought at Barney’s? Does Jay-Z take Bey out on shopping sprees? Or do they go shopping for household stuff like any other couple? Can you imagine Beyonce and Jay-Z arguing about sheets and comforters? I would love to see that.

Meanwhile, Jay-Z has announced something interesting… he turned 44 years old yesterday, and to celebrate this noteworthy birthday (he and Bey are all about the number 4), he announced that he and Bey will be going on a 22-day vegan challenge:

Psychologists have said it takes 21 days to make or break a habit. On the 22nd day, you’ve found the way.

On December 3rd, one day before my 44th birthday I will embark on a 22 Days challenge to go completely vegan, or as I prefer to call it, plant-based!! This all began a few months back when a good friend and vegan challenged me to embrace a “plant-based breakfast” everyday. It was surprisingly easier on me than I thought…

Why now? There’s something spiritual to me about it being my 44th birthday and the serendipity behind the number of days in this challenge; 22 (2+2=4) coupled with the fact that the challenge ends on Christmas day…It just feels right!

So you can call it a spiritual and physical cleanse. I will post my progress… Any professional vegans out there that have any great food spots please help out! Please ha. I don’t know what happens after Christmas. A semi-vegan, a full plant-based diet? Or just a spiritual and physical challenge? We’ll see…

Best of luck and health!

P.S. B is also joining me.

[From Jay’s Life & Times blog]

I have never felt like experimenting with Veganism, although (I think I’ve said this before) I did cut out red meat from my diet for years when I was in my late teens and early 20s. I didn’t really miss it then, but nowadays I need a steak every so often (especially when I’m PMSing, I crave red meat – probably the iron, right?). Mostly I just think Jay and Bey are doing something very interesting – they’re not proclaiming their allegiance to some new, fancy diet or anything, they’re just taking a “challenge” and seeing where it goes. And I imagine they can afford the best, tastiest vegan food out there, so it shouldn’t be too hard.

… Potato chips are vegan right? I could take a vegan challenge for a week, probably.



Photos courtesy of WENN.

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144 Responses to “Beyonce & Jay-Z are two days into their ’22-day challenge’ to go completely vegan”

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  1. Kiddo says:

    Leather shoes? Potato chips DO count as vegan, at least in my world, lol.

    • Brown says:

      My thoughts exactly. Veganism doesn’t stop at your diet. But, I can respect the fact that they aren’t pretending like this is going to be their lifestyle forever. So I will give them a pass on their leather and other goods that have animal byproducts for now. :) Is there anything more annoying than someone who is 1 or 2 days into a “lifestyle makeover” and completely throws themselves into it, proclaiming their new lifestyle and preaching it to others, and then it only lasts a week to a month or so? Or is that just me that finds that annoying?

      • Kiddo says:

        No. I don’t agree with *preachy* life style choices to begin with.

      • blue marie says:

        I’m just jumping in to say, that is very annoying. Reformed smokers are some of the worst..

      • Pandy says:

        “Preachy” lifestyle choices are only preachy if someone goes on about it. Otherwise, it’s just how someone lives. And I guess it touches a nerve in people if it shows up their “flaws”.

      • Kiddo says:

        “Preachy” means going on about it, calling out sinners against that lifestyle and looking for converts. If the “preachy’ part wasn’t included, it would just be a lifestyle. I did not assert that Jay Z and Beyonce were preaching.

      • Lauraq says:

        Brown, LOL. My sister is the kind of person who skips coffee two days in a row and suddenly is all, ‘I’m giving up caffeine FOR LIFE!!!’ Or happens to not eat meat for a few days and is like, ‘I’m a vegetarian now!!’ She still drinks coffee, and the no meat only lasted a month.
        And Blue Marie, I am a former smoker and I always empathize with smokers. I try to encourage them when they’re trying to quit, but when they stray I tell them how many times I tried to quit before I made it. Quitting smoking is a BITCH, the last thing someone needs is a preacher yelling at them (although I do totally pimp out to them how AMAZING you feel just a week after quitting. ‘Cause that’s true)>

  2. Bodhi says:

    I have zero interest in going vegan, gluten-free, or any of the other diets popular these day, but good for them.

    • LadyMTL says:

      Same for me; vegan / gluten free / paleo and those types of regimes hold no interest for me at all. I don’t eat red meat a lot but when I want a steak, I want a steak, lol.

    • idk says:

      Yeah but to some people going gluten free is a requirement as they have celiac’s disease…so I wouldn’t really call it a diet fad. Also, it’s much easier to go completely vegan when you can afford expensive organic food and chefs to prepare, and expensive vegan/organic restaurants to dine out. It is much harder to go vegan on a budget, but it is possible with a lot of effort.

      • Bodhi says:

        Yes, I’m fully aware that some people required a specialized diet due to medical issues, but the vast majority of people don’t. Celiac’s effects a VERY small percentage of the population. GF is a huge fad these days. I don’t think its total bunk, as most of us could stand to cut out some gluten in our diets, but it isn’t some pandemic the way lots of people portray it.

        As I don’t have any medical issues that require a specialized diet, I have no interest in going GF, vegan, or anything else. Most people do just fine on a balanced diet.

      • Pandy says:

        It’s not hard to be vegan on a budget unless you are purchasing all organic produce. It might be a bit more work but it should be cheaper (example, soaking dried beans overnight vs canned beans).

      • idk says:

        @Bodhi – I can’t understand why someone would go GF if they didn’t need to. Have you seen the price of GF bread and other GF products? So expensive. Yes, but I do get your point.

        @Pandy – I was mostly talking about organic vegan food. If you’re going to eat a large amount of veggies, grains, etc, they should be organic as you are putting a lot of pesticides in your body otherwise. It can be pricey, especially if you live in a small town where there is no Whole Foods store, etc. In some cases, it is cheaper, if you’re willing to live off of beans, lentils, and veggies. But after a while, you will get tired of it and want other flavors…the more exotic fruit/veggies are quite pricey but worth a try.

      • MG says:

        @idk even if you can’t afford organic it is better to eat as many brightly colored veggies as possible, regardless of whether you are vegan or omnivore. The phytochemicals protect from various cancers and decrease overall inflammation and “wear-and-tear” on the body. The Environmental Working Group puts a list, updated yearly, of the “Clean 15″ and “Dirty Dozen” fruits and veggies (i.e., which produce has less or more pesticides). I try to buy organic produce but especially avoid conventional items from the Dirty Dozen list (e.g., celery, bell peppers, spinach, potatoes, strawberries, imported grapes, apples(!), and collards/kale).

        Organic grains and beans are super cheap bought in bulk from health food stores, even the little mom-and-pop HFS where I live in rural Iowa. People in more urban areas have Whole Foods and Trader Joe’s (great for bagged nuts). People think eating healthy is more expensive than eating junk, but this has been formally studied and it is actually cheaper to eat healthy if you eat a whole foods diet.

    • only1shmoo says:

      Going vegan isn’t a diet, but rather a change in lifestyle. I’ve been making the transition from vegetarianism to veganism after doing some serious thinking + research on factory farming and animal agriculture in general. I promise that once you see undercover footage of the horrific abuse that’s inflicted on animals in the meat and dairy industry (or if you can stomach sitting through ‘Earthlings’), you will never look at meat the same way again. The fact that the industries pump them with hormones & antibiotics, as the animals live in their own feces, vomit and blood is also a major turnoff, so all things considered, the transition is pretty easy.

      Side note, why, why, WHY do people always have to chime in about the F—ing Paleo diet every time veganism is brought up (and we veggies get accused of ramming our beliefs down other peoples throats, GAH!) ?

      Peace x

      • Bodhi says:

        I think that is should be a lifestyle change, but do you really think these 2 will give up fur & leather?

      • Kat says:

        @ Bodhi, unfortunately, I don’t think that’ll be happening any time soon; Beyoncé in particular seems to love her pelts. It seems as if the steps they’re taking are selectively spiritual (i.e. ‘my body is a temple and I don’t want to pollute it with impurities, yadda yadda yadda, but I love exotic clothes!’). I never really got women’s fixation with fur, especially given that no fur coat can ever look slimming :/

      • mayamae says:

        onlyoneshmoo –

        I’m a vegetarian with the goal of one day being vegan. I love everything about your comment. Sometimes I feel it’s more socially acceptable to be a child molester than a vegetarian due to the hatred it receives from so many people. I live my life trying to limit the affect my lifestyle makes on animals. Nobody’s perfect, but there’s always someone willing to point out something that in their minds is vegetarian hypocrisy. It’s not helped when famous chefs, like Gordon Ramsey, mock vegetarians and admit to deliberately putting hidden meat items in a vegetarian dish.

      • Sloane Wyatt says:

        Sorry to offend you, only1shmoo. It’s not my intention to preach or persuade.

        I’m just excited to be losing weight while eating tasty food. I buy locally and organic, cruelty free products because of the gruesome facts you’ve mentioned.

        I thought ‘chiming in’ was the purpose of the comment section of Celebitchy. Silly me.

      • Bitca says:

        @MG … NOOOO! Actually, thanks a million. Can’t really cook, am in freakin NYC, & unemployed. Frozen veggies almost all the way—and: organic spinach vs ‘I Don’t Wanna Know What’s In It’ version is $5 for former & $2 for latter. DWK frozen peppers? Forget it. & frozen organic nuke meals are $6 a box (but do buy fresh, org Romaine; points for that?).

        Thanks for the link. Maybe it’s time to get off my 20lbs-overweight rear (dropped workout regime; BAD), & budget for organic, unfrozen vegs. Who’da thunk a Gossip site might provoke one into researching a healthier diet? The hi-sodium-but-delish frozen meals are approx $6 now—so I even started dallying with cheap steak… until recalling that of all my family, am the sole one who isn’t in a Cholesterol Crisis Zone.

        OK; if I had a Hol Card list, you’d be on it….. Thanks—often visit to see Comments (don’t know or care about 95% of the people featured on this site, but writing is good, & don’t want to be utterly disconnected from pop culture). This is genuinely useful, though.

    • JPaige says:

      Please don’t put vegan with paleo and carb free! Lots of studies show how healthy eating a plant based diet is–your risk for cancer, diabetes, cardiovascular disease go waaay down. I try to eat vegan about 95% of the time (if I go to someone’s house and they serve me meat, i just eat it and don’t complain) and still wear leather (I am doing it for health reasons more than the animals, sorry) and it sucks when people say we are all preachy! I don’t care if you eat this way or not, just don’t get all defensive or put me down! Thanks!

      • Pandy says:

        I know – paleo is just a changed up Atkins. I’ve evolved from caveman eating, thanks anyway. I eat vegan mostly but will add some eggs and the odd bit of fish and sometimes dairy, mostly for convenience. If someone served me meat though, I wouldn’t eat it. If they served a veggie soup with a chicken broth base, I’d try to choke it down but not sure I could anymore. Smell is off-putting at this point. I’m still divesting myself of leather purses, etc. I’ve gotten rid of most of it but until I can afford to replace the item I still have it. I’m betting Beyonce isn’t switching to synthetics any time soon.

      • Sloane Wyatt says:

        I’ve never thought vegans were preachy. You care, and that’s important.

    • homegrrrrl says:

      So they can hop on the “look at me I eat Vegan” wagon, put still design shoes made of twenty unsuspecting reptiles that are practically still alive upon lacing up the boring design. I’ve already posted on weaves, that is one sick industry.

    • rainbowsandshit says:

      I believe that all food – including meat – is okay, as long as the animals are ethically treated and slaughtered. I have a huge issue with mass commercial beef/lamb/pork production because there are so many animals coming down the kill line, the workers become desensitised to the fear and pain inflicted, and just don’t care if the animal is suffering, as long as they get the job done and the carcass processed and neatly wrapped up at the supermarket.
      I believe that if you want to eat beef (for example), raise your own and have a professional butcher come in and humanely kill and butcher the meat for you. It gives you a very healthy appreciation for what you are consuming and eliminates needless waste, as every single part of that animal is used.
      Chickens are another animal that people don’t seem to ‘get’. Eggs are a naturally occurring phenomenom with hens. They lay them every day (unless they are moulting). Just because you aren’t eating them, doesen’t mean they will stop laying. Not all hens lay fertile eggs – especially if there aren’t any roosters around, but they will still lay them and it isn’t painful for them like human childbirth. Also, hens need to be clucky before they will sit on a fertile egg and hatch it. Remember, they sit on their eggs for 21 days and they only get clucky a few times otherwise they would die of exhaustion and lack of food.
      As you can tell, I have a farm and raise my own animals and vegetables for food. My animals all have a great free range lifestyle, with the best food and the only chemical they get is the worming treatments they need. I bet that if everyone got back to the grass roots of food production, people wouldn’t be so wasteful and non-caring towards the livestock they have personally invested their time and effort into.
      I have had many a debate on this topic and I invite anyone who believes that animal consumption is cruel to visit farms like mine to see how wrong and confused their views are.

  3. V4Real says:

    How about 22 days of going completely away. Now that’s a challenge.

    On a different topic I just read that Kanye West went on another rant. This time he is blaming Jewish People for his low ticket sales to his concert.

    • Ginger says:

      Yes! Didn’t she cut all her hair off recently? Or was that another fake out, like her kid?

      • Hautie says:

        She cut her previous long weave off. After it got caught up in a fan, on stage.

        Now she has a new weave. Which the color is not flattering at all.

        Normally she keeps it a nice warm blonde shade. This cold frosty blonde shade is no one’s friend.

      • Sloane Wyatt says:

        When I clicked on this article I thought, “Why doesn’t Beyonce do a 22 day weave challenge?” That Real Housewife hair is tired.

      • Pandy says:

        I look at her and think its the Kartrashian chick. Talk about single white female-ing someone …

      • Liv says:

        The colour looks horrible! I wish she would wear black or brown hair once in a while. She looks most beautiful when she’s with less makeup and natural hair.

      • homegrrrrl says:

        thank you, i’m so over the retro “fall”. anyone a child of the 70′s and remember a fall? I saw a country gal do her whole get up when I was 6yrs old, and I’ve been traumatized/fascinated ever since. Never forgot how fake hair can turn a sickly alcoholic into a daisy fresh Breck Girl!

    • heidi says:

      Kanye ought know you just can’t say certain things if you want to keep working. The God complex will be his undoing

    • Kiddo says:

      On Kanye: I can’t imagine paying top dollar for concert tickets and then being subjected to a barrage of complaints. Unless it was highly entertaining and incorporated into the act, or it had some valuable social consciousness attached to it, I’d be pissed.

      • AmandaPanda says:

        On the other hand – at least that rant is controversial and potentially news-worthy. OTOH, I went to a Kanye concert a few weeks ago and he had a rant about his dentist. For realz. I now know more about the US dental care system than I care to.

      • Kiddo says:

        Oh, that’s just funny. Were you like, WTF?, when you were hearing it? That sounds like the cantankerous ramblings of an old dude.

      • Sloane Wyatt says:

        Hahahahah! The Dentist?! Oooh, Edgy!

      • Mingy says:

        LMAO AmandaPanda!! Was his rant in autotune?!?!

      • JD says:

        Hubby and I went to a Neil Diamond concert 8 years ago, but left after 20 minutes. Mr. Diamond spent more time complaining about George Bush and the war than he did singing.

        If I want political commentary, I can watch it at home for free. The Diamond concert was a complete waste of $80.00

    • homegrrrrl says:

      That’s why ticket sales for decades ago bands are selling for thousands. I can’t imagine what “artist” I’d pay to see today. Anyone?

  4. paola says:

    Who’s that white woman? Oh wait……

  5. An says:

    Good for them! I think they will find it very beneficial.

    Ps. Pringles is vegan. :D

  6. Ellie66 says:

    I crave steak espicially when I feel tired and no pep also love veggies, I don’t think I could give it up maybe a week. If I had a fancy chef preparing me Vegan meals then maybe 2 weeks. Lol.

  7. yeahright says:

    Vegan recipes are like a gateway to healthy eating but I don’t think its the pinnacle of health, nothing really is save for eating real whole foods from real natural sources.

    But reading vegan blogs and trying out their recipes have really helped to shape how I choose to eat. This meat eater has mad love for the vegans!

    • Ms.Mo says:

      It must be nice to have staff prepare all those vegan meals.

      • jaye says:

        If they have money to hire a chef to prepare the meals, so what? He didn’t say they were going to prepare their own meals, just that they would be eating differently. If I had the money, damn right I’d hire a chef.

    • poopoop says:

      I agree with that and I think most people who go vegan do too. A vegan who only eats “industrial” veggies prolly is making as large an ecological footprint as the people who put in Pollanesque time finding ethical beef, if not a larger one. So it’s not like veganism is a panacea.

      I really do think it’s nice when famous people try to use their massive amounts of spare time for self-improvement though. I just like when people make an effort to care, even if it is about themselves. It’s a start right?

      • Pandy says:

        The amount of water it takes to raise beef is mind-blowing. So even industrial veggies are better than meat.

        Raising animals for food requires lots more land than growing crops. That’s because animals eat a lot more food than they provide as meat. It takes 16 pounds of grain to make one pound of beef.(293) That’s 94% more land. And 94% more pesticides. All told, livestock eat 70% of all the grain we produce.(292) They’re food factories in reverse.

        You’ve probably heard about reducing energy use by buying local. But the energy savings there pales compared to going veggie. As the Organic Consumers put it, “It’s how food is produced, not how far it is transported, that matters most for global warming, according to new research published in ES&T.” The authors of that study say, “Shifting less than one day per week’s worth of calories from red meat and dairy products … achieves more GHG reduction than buying all locally sourced food.” (Carnegie-Mellon University) Brighter Planet agrees that ditching meat is far more important than buying local.

        But the energy use doesn’t end there. The livestock themselves take energy to process beyond the energy that goes into their feed. And then there’s refrigeration, including during transport, necessary for meat but not for grains and beans. And then there’s the transportation itself.

        Wasting energy isn’t problematic just because there’s less and less of it to go around. (We’ve already used more than half the oil that exists on the planet.) It’s also a problem because burning fossil fuels contributes to global warming. And raising animals for food is the driving force. As the U.K.’s Independent put it:

        “Livestock are responsible for 18 per cent of the greenhouse gases that cause global warming, more than cars, planes and all other forms of transport put together.”
        That figure comes from no less authority than the Food and Agriculture Organization of the United Nations. (source)

        TIME Magazine agrees, saying, “It’s true that giving up that average 176 lb. of meat a year is one of the greenest lifestyle changes you can make as an individual.”

      • poopoop says:

        I’m kind of with you on this, but I don’t think it takes into account the transportation cost. For example I have access to Mexican avocados all year round at my local supermarket although I live in the northern part of the midwest. This has gotta be true of nearly every American citizen in every podunk town; those energy costs have gotta be massive Also I think there’d be different ways of slicing those statistics. For instance if *everyone* in the world converted, then just based on economy of scale I think industrial vegan is the way to go. However, in cases where the infrastructure to produce quality, ethical meat is there…in those cases I have doubts. I still think self-production is admirable

        Btw I’m a vegetarian as well, and borderline vegan by some metrics. I happen in live in kind of a local food alcove so I buy local honey and [legitimately] humane eggs because they’re Good For You even though I’ve always been grossed out by them, and very once in a while I eat a slice of my roommate’s Kerrygold cheese or something

      • rainbowsandshit says:

        @ Pandy – this is why the commercial production of meat animals should be reined in. If people went back to raising what they need, then all would be balanced out. Where we live (in Australia), we only have water tanks and dams to catch what we need (making it clear that obviously I do not live in the city, but rural). Trust me, we do not waste any water whatsoever. Crops use lots of water, as do all of my animals, but that’s just what you do to get by. We only raise two pigs, & cows a year because as a family of 3 adults, one of each will last us 6 months. I have a flock of 6 sheep – I wait for them to breed then raise up the young and swap the old rams and ewes to ensure no future offspringare inbred. Some of the young we keep as breeders, some we eat. I have about 30 chickens and 3 roosters (because we have different varieties) and at any given time, I collect approximately 10 eggs a day.
        All of the offal is eaten by my dogs. I entirely reject the notion that veganism is the only way of the future. If correct animal husbandry was employed, and massive cattle farms, etc were a thing of the past, then vegans wouldn’t have to feel so righteous in their saving of the planet.

  8. heidi says:

    Good for them…I never liked much about them but this will give me a reason to open my mind

  9. kellybean says:

    They must be doing it for health reasons because neither of these people care about animals as they both wear fur and leather.

    • Aussie girl says:

      True. As much as it would be nice to think they were doing this for animals or the planet. The truth is it would be to Benifit themselves and their health. There really is nothing wrong with that.

  10. eliza says:

    I thought part of being Vegan was also not wearing leather or fur or the hurt of animals in any way.

    • jaye says:

      Can we PLEASE give them a pass on that one? I don’t think he meant he was embracing a vegan lifestyle change, just a change in their diet.

  11. annaloo. says:

    Oh my goodness, I cannot think of a bigger “so what?” In the world right now.

    And his idiotic numerology math! Do you know in Korea, the number 4 (“sah”) is considered so unlucky, buildings do not even mark the fourth floor?

    • eliza says:

      But, but, but if King JayZ say it is lucky then by golly it HAS to be. Lol.

    • jaye says:

      It’s because their birthdays both fall on the 4th.

    • woodstock_schulz says:

      In Chinese culture the number 4 is considered unlucky because the word for four sounds like death.

      • idk says:

        There are cities in the Toronto area that no longer make homes with the number 4 in the address and a lot of Chinese people wouldn’t purchase the homes. I read about this in the newspaper. Interesting, yes it is a cultural thing as 4 sounds like “death” in Chinese.

      • sputnik says:

        in mandarin they sound really similar. in china a lot of buildings don’t have a 4th floor and phone numbers with 4s in them are considered really unlucky and are the cheapest to buy. i actually saw some buildings in HK that didn’t have a 4th floor or 13th floor. double superstitious.

  12. Brittney says:

    I think it’s interesting. Is it just me or are there others out there that just love them as a couple. They just seem to really support each other and adore there family. They are famous and show their back side occasionally like all do but they also seem as normal as they can with their crazy fan base. Not like Kim and Kanye … Blue Ivy will have a way better chance at a normal life… A very wealthy normal life :)

    • TheOriginalKitten says:

      I like them too. We’re def in the minority as they’re pretty much universally hated around here.

    • paola says:

      ehrr.. It’s Beyoncè and jay z you’re talking about. That baby is never going to know what ‘normality’ is.

    • Jojo says:

      I love them together too. I like the quiet 7 year courtship, the private wedding, the fact that Jay wont let people brawl next to her and the way they attend each others concerts and actually dance after all these years of hearing those tunes. They clearly adore each other, imo.

  13. bowers says:

    Shopping at Barney’s? My my, guess THEY won’t be profiled.

  14. TheOriginalKitten says:

    Really? I think it’s interesting that they’re going vegan!
    I wonder if they’ll go crazy or the diet will stick?

    I could never go vegan but I have a lot of vegan and vegetarian friends whom I greatly admire-it takes a lot of dedication and commitment. I could give up chicken and all white meat but I could never give up steak or seafood.

    Now if Bey could only give up wearing real fur….

  15. Tiffany27 says:

    I actually could probably be Vegan, but MAN…….. I cannot give up cheese.

    • Sloane Wyatt says:

      Have your cheese and eat it too, Tiffany27. Vegetarian is pretty damn tasty!

    • Sassenach says:

      Me too! I eat vegan quite a bit but am mostly vegetarian. I have tried to give up cheese and can’t :(

      • idk says:

        I tried vegan cheese….not so great, but ok. I like pizza too much and ice cream occasionally…so vegetarianism works for me…veganism is something I would do if I won the lottery and could hire a chef to make me really good organic vegan meals 3 times a day…lol I know that sounds bad but hey it’s the truth.

    • meh says:

      The dairy industry is the absolute worst. Those cows (goats, sheep, etc) are treated absolutely terribly. They have their babies taken away from them over and over and over – and yes, they do miss them. They are given hormones to constantly produce milk and they are hooked up to machines all the time. Their udders become painfully engorged and they get sores on their teats from being milked so much, which then get infected and filled with pus.

      The dairy industry is awful. I am not a vegan or vegetarian but I will NOT support that disgusting industry any longer.

  16. doofus says:

    she needs to brush her wig.

  17. OriginallyBlue says:

    I could have sworn JayZ was older than 44. She needs to take that ratty weave off her head, it is not a good colour for her, it looks dry and needs to be combed.

    • homegrrrrl says:

      I actually like the ratty weave, it’s not as cray as poor Ms Bynes’s weaves, but I actually like it. Looks better to me than the shiny Lawrence Welk/Breck Girl things that have been annoying me for the past decade

  18. Babalon says:

    Doing something like this during the holiday season will be pretty challenging.

    Best of luck to them.

  19. Christina says:

    They are not embarking on a vegan challenge. Plant based, sure, but not vegan. Veganism is NOT a diet. It is a lifestyle. True vegans not only eat no animal products or byproducts at all, but they also do not wear animal products or use things ( ie: personal grooming,beauty,makeup) that test on or contain animal products. It is an ethical choice. Plant based eating is usually a health choice. I like that Jay Z seems to know the difference and used the term plant based. It is certainly not a bad thing that they are trying it, but when the news stories keep saying they are going vegan…that is annoying. As for health , there can be unhealthy vegans, since, things like some potato chips just happen to be vegan….but it is completely possible to be a healthy happy vegan. It is also not as difficult as people like to pretend it is. Either way, good luck to Bey and Jay.

    • eliza says:

      THANK YOU for pointing out the facts.

    • Sloane Wyatt says:

      You’ve cleared it up nicely.

    • mar says:

      Yes you are 100% correct. Vegan is a lifestyle, plant based eating is a just about eating. Many people call it a vegan diet but it should be a just “plant based “. Either way , I like what they are doing.

    • Valois says:

      I get your point, but everyones using the term “eating vegan”- even if the vegan community. I guess they just adapted it, even if it might be incorrect.

      I’m saying that sometimes, too, like when I’m talking to someone who is not involved in the whole vegan community.

  20. GiGi says:

    Not for me. I was vegetarian for a few years but I never could make the leap to vegan.

    I did just watch the doc Fat, Sick & Nearly Dead. And it changed my whole way of eating. I’ve always been a “Traditional Foods/Weston A. Price” follower – whole milk, rich fats, meats & whole grains. But for a week now I’ve been juicing about 75% of my food each day. I feel amazing – great energy, clear skin, shed a few pounds. I’m 35 and I really just started to feel like I needed to step up my game a little, you know? So I totally feel like they might be doing this for health/vitality reasons. My Mr. is in his 40s and we have small kids and I think older fathers def. worry more about being around and being healthy. Good for them – I hope they get a lot out of it. Also – much easier to eat this way when you have a chef preparing all your food!

    • Meow Mix says:

      I’ve also seen that documentary and it really opened my eyes. I’ve always considered myself a healthy(ish) eater but after watching that movie it really changed what I choose to put into my body.

    • Lisa says:

      Didn’t Joe Cross eat a lot of fast food and hardly exercise, though? It’s not really surprising that he lost weight if he stopped doing those things… I’ve never watched it, so I could be mistaken.

  21. Hannah says:

    “Professional vegans”, J? What people who are vegan for a living?

  22. Kim1 says:

    Since I hate most veggies I can’t imagine what I would eat.Good Luck to Jay and my homegirl B.

  23. mkyarwood says:

    Sheesh. Most of the trouble with the human diet is the way our food is produced now, hands down. We’ve almost eliminated our connection to our food, and hybridized things beyond recognition. We follow the ol ‘Eat food, not too much, mostly plants’ rule. Stick with this and you will find your health to be optimal. There ARE cultures living on fully vegan diets that are healthy, but we fail to consider that their diet has been such for over thousands of years and their bodies are acclimated to it. There are also cultures that live on meat and blood alone, and, similarly, are in good health. I’m not sure people consider their ancestral food history at large, but if you’re into that whole thing, applying the traditional diets of your ancestors to what is available to us today really makes a difference.

    • jaye says:

      Yeah. My best friend follows the Paleo approach. Which I think is lots of grains, meat (just a limited amount), fruits and veggies. She says she’s never felt better.

      • Sloane Wyatt says:

        It’s no grains, all organic vegetable, meat, dairy, nuts, & seeds, and whole fats of butter, coconut oil, avocado, etc. Some ‘primal’ paleos shun dairy.

      • jaye says:

        I wasn’t sure what it included. I just know that my friend says she follows the Paleo diet.

    • littlestar says:

      I agree with you. For example, look at how beef is raised in the United States. Most beef there are on a corn based diet – NOT what a cow should be eating at all! They are grazers, they eat grass. When I see “corn fed beef” on a menu like it’s somehow better tasting, it pisses me off that people buy in to it. It’s cheaper for large corporations to feed the cattle corn, and it turn they are able to churn out more beef. I don’t claim to be a scientist or know how bad this is for a person, but I can’t imagine that when you’re feeding an animal a food their body cannot properly digest, it’s going to have some kind of effects in the foot chain in the long run… ?

      • mar says:

        beef, chicken and pork are all tainted. They use hormones to grow them quickly, which does effect our kids. Everything we eat is modified for the government to make as much money as possible.

      • jaye says:

        See, information like this makes me want to never eat meat again. I tried vegetarianism before, but was never able to stick with it. I would like to try it again when my son (an uber carnivore) goes off to college.

    • kiddo says:

      Well, part of the food consumed by your ancestors had to do with availability, climate and occupation. Someone eating a load of potatoes in the cold mountains, doing labor outdoors is going to burn it off faster than someone in a temperate climate with an office job, but I agree with a lot of your comment.

      Too many growth hormones, antibiotics and crowded unhygienic conditions persist in the industrialization of meat and poultry farming and processing. Many of which can make you sick without even considering the weight issue.

  24. bsh says:

    It’s not a challenge, it’s called “publicity-stunt”. She looks terrible in that shade of blonde. Also, she should tone down the makeup, it makes her look like a tranny (no offense to trannies, who are usually more attractive than Beyonce). Ok, I am done with my daily resentful comment.

  25. TeresaGiudice says:

    I guess going vegan would be easy when you have a team of chefs preparing your food. LA is also full of vegan restaurants.My doctor wanted me on a gluten/dairy/soy/sugar free diet. I lasted about a month. Then I started to feel like I might murder someone.

  26. mar says:

    Go watch the movie EARTHLINGS. Let me know how you feel about eating meat after that movie.

    I went vegetarian 2 years ago, I am 39 and in the best shape of my life. I lost 15 lbs and kept it off, and my mind is very clear.

    I love animals, and I do not want them to suffer for my meals. I am going to attempt a vegan diet very soon but Im just not 100% ready.

  27. mar says:

    on a different note, through plastic surgery and fake hair, Beyonce and Kim K are becoming the same person.

  28. Moph789 says:

    I’ve already been a vegetarian for 17 years, make sure my clothing and toiletries are cruelty free / not made of animal products or byproducts. HOWEVER, one thing that has stopped me from going full on vegan are salt and vinegar potato chips, most of them have some dairy as an ingredient (most frequently buttermilk). I think Kettle Brand chips are vegan, but man, when I want my s&v potato chips and there are no vegan options available, I go for the Lay’s. I know my limitations :-)

    • idk says:

      I had no idea salt and vinegar chips had dairy in them…sour cream and onion yes, but s&v? I just learned something new…

    • kiddo says:

      I might be the only person on the planet who actually hates kettle chips. HATE.

      • bluhare says:

        You aren’t. I don’t like kettle corn either.

      • loveisthecoal says:

        I don’t like potato chips, period. I’m a freak/weirdo/barbarian, I know.

      • idk says:

        @ loveisthecoal

        I never thought I’d hear of a person who doesn’t like potato chips ! This is a first.

      • Gen says:

        I also hate potato chips. And popcorn, too. I was sure I was the only person, because I am the only person I know that really detests them. Yuck! (Sorry potato chip fans; I’ve tried to like them. I just don’t)

  29. GiGi says:

    Her outfit just looks stupid. Little anklet socks with those shoes just makes me wanna gag. And her ‘hair’ looks terrible.

  30. Lisa says:

    How can you tell if someone is vegan? Don’t worry, they’ll tell you.

  31. homegrrrrl says:

    My body can’t take vegan food….wish it could, because that’s the diet for a small planet, and factory farming is mean spirited and produces unhealthy protein anyway. I am a conscious foodie and eat grass fed beef, local poultry, grass fed dairy, etc, and that’s what I feed my kids. I also only eat one meat meal per day if that. I am small and do yoga, so don’t require an heavy protein diet. Plug It’s very expensive, and not the answer to world hunger, but that’s my personal health investment.

    However, Beyonce is the one who had those horrendous multi cruel boots made in her honor, you know, the snake/shark/stingray atrocities that looked target-ish anyway. So this vegan thing is her atonement, good for her and I wish them both optimal health.

    • Lisa says:

      Your body can’t take vegetables? :p

      • homegrrrrl says:

        hahaha. I eat more veggies than most vegetarians I know. Even my six year old does, we just eat meat also, wild or grass fed. It’s an investment. But my body can’t tolerate the cooked grains or the meat substitutes. It agrees with some bodies; I love PETA and that type of awareness. I’d rather starve than eat factory farmed meat or GMO vegetable, and I often do. My solution is to eat carefully and less. Yes, death is cruel, etc. But my body is carnivore, my dogma is vegan. Oh well.

  32. Jacqueline says:

    They’ve probably just hired people to eat vegan for them. I can’t stand them anymore. I was a HUGE Jay-Z fan during college, when he was just coming up. Now, though, I think everything about their lives, from their marriage to their child, is a charade. Over it.

  33. Really says:

    Paleo is a lifestyle choice as much a being a vegan/ vegetarian. This coming from a gluten free vegetarian. Just because you don’t have celiac disease doesn’t mean you can’t benefit from GF. Good reads: “Wheat Belly” and “Grain Brain”. For vegan, “China Study”. Don’t see the hangup on vegan titles, but guessing this is brought on by those who take great care to avoid all animal products and don’t wish to share the title with those who wear leather belts. Please do advise the correct term for those who do not eat animal products (but wear leather).

  34. Thinker says:

    I am a vegetarian, have been for 10+ years. For about two years I was vegan. It’s definitely a challenge. You have to avoid all animal products, including dairy (my personal kryptonite). I went vegan for ethical reasons. I admire anyone who can live with that discipline because animal products are in almost everything. A close friend who is still vegan says its gotten better because there are now vegan bakeries, vegan specialty stores, etc. Maybe one day I’ll try again, but frankly vegan cheese sucks. Hard.

    I don’t think vegans should be criticized. People tolerate hunters talking about their hunting. Vegans should be allowed to talk openly about the ethical, environmental choice they have committed to and the reasons for their commitment without people calling them “preachy” – don’t knock it til you try it.

  35. homegrrrrl says:

    Wearing leather, especially made in China, is as cruel, if not more, than eating factory farmed cows, chickens pigs. Most “leather” from China is made from cats and dogs, treated in the most horrific way. That’s just fact. The defense is “everyone is doing their best”. But “shoe” addicts beware.

  36. Bea says:

    I read elsewhere that he has a new vegan snack bar company – coincidence?

    • Skit says:

      Yeah…it’s getting obvious that they are getting paid off of this “challenge.” The paps are there when they pull up to the restaurant.That’s not how they usually roll.They really don’t play the pr/pap game like that, but Jay-Z also needed something to take the heat off of the Barney’s controversy.

    • idk says:

      The fact that Jay-Z had to make it public that the both of them are going vegan for 22 days is interesting, I mean these two are super private, what made them go public with their new diet ?

  37. Dommy Dearest says:


    I’d rather listen to Justin Bieber for the rest of my life than pay a single cent to see either of these stains.

  38. Kate says:

    Has anyone noticed that Bey & Z have seemed to drop Gwyneth cold? GOOP used to name drop them like cray-cray. The couple caught on. I’m sure Bey & Madonna discussed Paltrow’s tendency to squeeze all the juice out of a celeb friend. Has there been anything and I missed it?

  39. AD says:

    Being vegan is easy, especially in the city, and if you have money. Hardly a “challenge”.