Stassi Schroeder invented one of those social media holidays, #OOTD

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Like Celebitchy, I am not a fan of all of these made-up “holidays” that basically amount to gratuitous selfie posting. Disclaimer: as a theater major, I did get delight from seeing my college pals in their huge-haired glory days on National Post Your First Headshot Day. I am also a big fan of most of the National [Insert food that is delicious but most definitely bad for you] Days. Stassi Schroeder will help you indulge your narcissistic side with a new “holiday” that’s yet another excuse to post a selfie.

Stassi, a fixture on Vanderpump Rules, and a woman who once described her style as “Nazi Chic” (horrible) has a very active social media life. Her Instagram is fun of selfies, wine, pics with her handsome boyfriend, Beau Clarke and, of course, FASHION! And now the 30-year-old is trying to justify her selfie obsession by setting up a holiday to give her a legitimate excuse to post them.

Mark your calendars, everybody, as this Saturday, June 30th is the first National #OOTD Day. OOTD stands for “Outfit of the Day,” so it’s technically National Outfit of the Day Day, which is truly redundant. Stassi told People that this event was her boyfriend’s idea. She noted, “I’m always taking my OOTDs and he was just like, ‘make this a national holiday.’” I can’t help but think Beau was being sarcastic and the tone was lost on Stassi, who just blindly ran with it. She went on to add, “They have like a National Holiday for Lamps, and no one thought of doing one for OOTDs?”

In order to make her new day a reality, Stassi had to do a little leg work. There was a petition, a fee and a website created. She recalled, “It was quite a process. I had to have a mission statement and what I wanted to do with it.”

A few weeks ago, Stassi announced that she had fulfilled her mission, and posted a photo on Instagram, naturally. In it, she posed next to the official declaration and encouraged participation in the newly-created event, writing, “I want everyone to celebrate their individuality and be proud of their unique style!” With this new “holiday” Stassi says she really wants to “encourage self-love,” because,

“Whether you have 100 followers or 100,00 followers, when you post something, you go look and see how many likes you have, if your friends commented, if they said you looked pretty or liked your outfit. It’s kind of the way we feel good about ourselves.”

Thanks, but I’ll pass. No one wants to see me in my usual Saturday #OOTD – tank top, ripped shorts and flip flops. But, hey, if you are getting dolled up for an event, share away.

One day I’ll love him more than DDP. Until then…

A post shared by Stassi Schroeder (@stassischroeder) on

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12 Responses to “Stassi Schroeder invented one of those social media holidays, #OOTD”

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  1. dietcokehead says:

    As someone who hates selfies and has never posted an #OOTD, I find this incredibly dumb. I’ll celebrate this “holiday” by pretending it doesn’t exist.

  2. mkyarwood says:

    I think we’ve reached Peak Versailles.

  3. Melibea says:

    These people have too much time on their hands.

  4. OriginalLala says:

    it’s not a real holiday unless I get the day off!

  5. barrett says:

    Sigh. Young and dumb.

    Even Alec Baldwin s wife, my god the level
    Of TMI and too many I love myself, narcissistic photos. She showed a photo of her 5 year old crying due to a bad day w her head in the pillow. Some of the other fan moms were like ok we normally like you but comfort and deal w your kid, stop taking photos.

    Shows age and generation.

    • wildflower says:

      Ugh.. Kids have dignity and deserve privacy, too.

      Anyway, those doggies are so adorable. Her, not so much.

  6. lucy2 says:

    No. I hope too many people are busying protesting family separations on June 30th to pay any attention to this idiot.

  7. Olive says:

    dead at “Outfit Of The Day Day”

  8. Sarah says:

    I cant stand this empty headed privileged twat. She is of zero value to humanity. I weep when I think of all the dummies who consider her a “role model”.