In the pandemic, many items are being sold out across the board, from toilet paper and paper towels to soap and hand sanitizer. People are not buying “luxury items” like expensive cosmetics and perfume. Which is why many beauty companies – especially in France – have switched over their production to make hand sanitizer. Dior, Givenchy and Guerlain are just some of the companies moving production over to make hand sanitizer in the crisis. It’s easy enough to make – all you need is rubbing alcohol, aloe vera gel and an essential oil (for smell). It’s just about getting the percentages right, but honestly, the reason why all of these companies can switch production over so easily is because sanitizer IS super-easy to make. Which makes me wonder why… Kim Kardashian and Kylie Jenner are not moving their cosmetics’ productions over to making sanitizer? Instead, they’re just shutting down production entirely.
Better make those lip kits last. Kylie Jenner‘s Kylie Cosmetics and Kim Kardashian‘s KKW Beauty have both been forced to stop production amid the coronavirus outbreak. The fulfillment centers that work for the beauty lines were closed under Cailfornia’s statewide shelter-in-place order. KKW Beauty shared the news on Twitter on Monday.
“Due to current health orders in California, our fulfillment center is temporarily closing,” the message began. “While our website remains available to accept orders, our fulfillment center cannot guarantee delivery dates at this time. Your order will receive top priority as soon as we can resume shipping.”
The company also shared how to reach out to customer service for help with orders and cancellations. “We will continue to keep you all updated via email and on our Instagram, Twitter and Facebook and look forward to continued sharing of beauty tips, tricks and KKW Beauty content with you,” the message concluded. “While this remains a difficult time for us all, we have been so inspired by all of the amazing support we are seeing within our community and would like to thank you for your patience and understanding.”
Kylie Cosmetics shared a similar statement the same day. Meanwhile, Kardashian’s shapewear brand, SKIMS, is helping the coronavirus fight by donating a percentage of profits to Baby2Baby’s COVID-19 Emergency Response program.
Okay, I get that they’re making the announcement that they won’t be shipping out anything for a while. That makes sense. But what of the factories? I guess the thing about Kim and Kylie’s cosmetics companies is that they don’t actually own the brick-and-mortar factories? The actual factory work that goes into making their cosmetics is outsourced to another company, I believe. So… that company switching over production or what? Or is that part of California’s lockdown too?
Photos courtesy of Instagram.