A Daily Mail columnist went to California to stalk Duchess Meghan’s As Ever pop-up

We’ve talked about this remarkable phenomenon many times in recent years: British Derangers literally going far out of their way to consume something made by the Duchess of Sussex, then the Derangers act like they’ve been forced at gunpoint (by Meghan personally) to consume her wares. They did this with Meghan’s podcasts, with all of the Sussexes’ Netflix shows, and now they’re doing it with Meghan’s As Ever. As Ever is only sold in the US. There are work-arounds, of course, but Meghan has not marketed anything to British consumers and she has not opened up her online sales to British or European consumers. If you want to pick up As Ever products, you either have to live in the US or… stop by Godmothers bookshop in Santa Barbara, which is the only brick-and-mortar retail shop carrying As Ever products. Obviously, the Daily Mail’s cockeyed columnist Jan Moir decided to FLY TO CALIFORNIA and DRIVE TO SUMMERLAND all to visit Godmothers and write about the experience, just to criticize Meghan. I am only posting the sparsest of excerpts because these people are not well, but we need to actually all sit together and acknowledge their profound stupidity.

Traveling 5,500 miles to look at As Ever products: I’m en route to visit Meghan’s As Ever pop-up shop in a posh bookstore by the beach, where she is selling her festive gift boxes of jam spreads, scented candles, herb teas and honey duos directly to the real housewives of the American Riviera, should they be interested in her mulling spice kits (a racket in a packet) for £12.50 or a tin of her damnable flower sprinkles (twigs in a tin) for £11. You have to admire the boldness of the pricing, if nothing else. And the gold velvet ribbons are lovely, too.

The jam: Damn that jam. I feel like bubbling myself. You’d think it was the elixir of life, the way she goes on about it – but perhaps for Meghan, it really is that important. The jam is the lodestar of her As Ever brand and it is why I am here at Godmothers, situated in a white 1920s barn in the seaside town of Summerland.

The wealthy bookstore customers: With its log fire, shearling armchairs and wide plank oak floors, this is no ordinary bookshop and the people who come here are far from ordinary, too. Women in Jenni Kayne chocolate cashmere and carrying £3,000 Dior tote bags peruse the shelves, while men in James Perse suede jackets park their gleaming Benzos outside in this world where everything is tasteful, beautiful, covetous, lush.

The As Ever tables: Up on the first floor, nestling next to cookbook corner and with ocean views to the front, Meghan has laid out her wares on oak tables; piles of her gift-boxed jams, her honeys, her teas and her two varieties of scented candles, displayed under glass cloches like precious museum artefacts. ‘Meghan likes the one with mint best because it reminds her of her wedding day,’ says one of the glamorous shop assistants. I don’t have the heart to tell her that anything minty on the day was probably creepy Uncle Andrew’s mouthwash. For Meghan was so appalled by the ‘musty’ smell of St George’s Chapel in Windsor she wanted to pump in air freshener, a request denied by Buckingham Palace.

Downton Abbey vibes: Speaking of which, I can’t help but note that Megan has been royally straining with her shop tablescapes, trying to make everything as regal as possible, going for that Downton Abbey vibe Americans love so much. Jars of her precious jams are displayed on silver salvers – could everyone please curtsey – there are lush bundles of eucalyptus and foliage in silver vases and even a dummy bottle of As Ever sparkling wine – actually filled with water – displayed in a silver ice bucket. The real thing isn’t allowed, as Godmothers don’t have an alcohol licence.

The nerve of Meghan to use her name: ‘Share the Love,’ says a little sign, next to a giant wine box which is the centrepiece of the display. The following words are etched on to the front in bold letters; ‘Thoughtfully Curated by Meghan, Duchess of Sussex.’ The nerve! I mean, really. Five years after they fled Europe to escape the tyranny of inherited privilege, Prince Harry and his ambitious wife continue to skate on the thin ice of pure audacity; maximising all the benefits and lustre of the old life they publicly disparaged and claimed to hate, while using their royal titles as commercial tools to boost sales. It’s so hypocritical, but it works. There is a frisson of excitement about being close to royalty one can recognise in the customers who crowd around sniffing the candles and wondering if £48 for two jars of honey is a good deal, even if it is made by ‘wow, Duchess Megan’. Yet my sacred self noted that people were browsing but not buying, while the shop girl wasn’t even sure which product was the best seller. ‘Jam?’ she wondered.

[From The Daily Mail]

Moir is mad that… the As Ever tables look nice and appealing to customers. She’s mad that the products are being presented attractively. She’s mad that the bookstore customers are wearing nice clothes and carrying expensive purses. She came all that way just to feel insecure about her clothes and poverty. She came all that way to look down her nose at a Black woman. Moir also writes, at the end of the piece, “Will this ragbag range of fruit spreads, wines, candles and teas be a royal success?” Bitch, you flew all the way to California just to look at As Ever products!

Incidentally, this actually isn’t the first time the Mail’s editors have authorized sending their most wall-eyed Deranger on an all-expenses-paid trip to Montecito. Last year, this same woman went to Montecito to stalk Prince Harry for his 40th birthday. She barged into local businesses and demanded to know what people thought about the Sussexes, then she breathlessly reported that Americans mostly blanked her and refused to discuss their local celebrities. Basically, all of this is not proving what Moir thinks it is.

Photos courtesy of As Ever’s Instagram & site.

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77 Responses to “A Daily Mail columnist went to California to stalk Duchess Meghan’s As Ever pop-up”

  1. Nokitty! says:

    Their tears make me laugh. Gnash those teeth, Daily Mail. 🤣

    • Happy Peregrine says:

      Is anyone else just of stuck on the fact that she was able to spot check brands people were wearing? Did she make that up too? Did she take pics and run them through google chrome?

      This is probably common and it’s just my blind spot. If she’s into fashion I get it. I just tend to think things are clothes. And when I tell someone I love their pants and they tell me – thanks. They are Marc Jacobs Spring blah blah blah or mui mui or whatever. I’m just like cool. That means nothing to me but they really suit you.

      • windyriver says:

        That struck me too; had only heard of Jenni Kayne recently in a guide to cashmere sweaters. (Must be traveling in the wrong circles…)

        Apparently, Jenni Kayne and James Perse are not only both California based brands, they both have stores in Montecito. Easy enough to stop by, take a look, then use the names to create the effect she wanted in the article.

      • jais says:

        She is just making it up. Meghan wore Jenni Kayne on the show and as windyriver said she could have just googled Montecito brands and said that’s what she was seeing whether anyone was wearing anything of the sort.

      • Mac says:

        If you want a Jennie Kanye cashmere sweater, they are currently 25% off.

      • BeanieBean says:

        🤷‍♀️. I can spot a Dior book tote because it says ‘Dior’ on it, but that’s about it. I know of Jennie Kayne, but I can’t say I’d recognize it out in the wild. What cracks me up is that the DM paid good money to send this woman to California to go to a bookstore. OK, if that’s how you want to spend your money!!

        And I bet you anything this Jan Moir bought one of everything! No books, though. I doubt very much that she’s a reader. 😏

  2. Dee(2) says:

    This is weirdo behavior. And I can’t imagine the level of cognitive dissonance required to tell yourself that somebody is unimportant, irrelevant, and you’re sick of them, and then to simultaneously do something like this. I can’t think of a single British celebrity that American media pays attention to like this.

    I’m beginning to believe that these people are legitimately convinced they are compelled like vampires to pay attention to her. Because they’re acting like they don’t have any choice but to pay attention to every interview, social media post, mention on a TV show, and personal or professional item about her. And their reactions are so over the top it makes them look even worse. You’re trying to tell me that every single thing a person does is horrible? Nothing is funny, cute, charming, a good idea, thoughtful?

    The way they describe Meghan as Harry’s ” ambitious” wife is something out of Austen. She’s like, what ” shopgirl”, you aren’t as creepily obsessed with everything that Meghan is doing as I am? Well that’s the key indicator that Meghan’s a failure not that I’m a gigantic loser. I really wonder when they’re constantly asking American celebrities something about Harry and Meghan, or driving to places that they were to order the same meal they ordered, or doing stuff like this if they really believe that the people don’t look at them and think man you guys are lunatics?

    • jais says:

      It’s deeply weird behavior. Unhinged. Kind of similarly unhinged as to when a person insists that the sunshine turned their whole head blonde and then somehow naturally went back to brown a few days alter. The tabloid writers and the royals all suffer from behavior that is beyond weird.

    • vs says:

      Will Meghan ever be free of these people? The lady and her family moved away from the UK, why do they continue this harassment? She doesn’t talk about them, she doesn’t, I am sure, think about them, she lives as if those people don’t exist; why don’t they leave her alone????

      The rf is cursed until they address the lunacy of people they throw Meghan’s way. I don’t know why any woman in the UK ever want to marry people from that family! There are people here who think the Rf will be abolished in the UK; it won’t be! British people are possessive of that family and use them for their own distraction

      I will always support Meghan; at least H&M ensured that their kids won’t be subjected to this nonsense

      • Debbie says:

        I agree with you that, no matter what happens, they will never abolish the British royal family. Their visibility will fluctuate, as it did during the Diana years versus after Diana’s divorce and death, and during the Sussex years versus afterward, but I think they are too much a part of the British identity for the majority to abolish them. It’s a pity too.

      • vs says:

        @Debbie
        “….but I think they are too much a part of the British identity for the majority to abolish them. It’s a pity too. “— this is so true; I wonder if some realize that the rf is the inherent stratification of society they represent is part of the pb! anyway back to worrying about my own backyard; Trump and its corrupt entreprise…….

    • Maja says:

      They have no choice because they are too lazy to earn a living without stalking Meghan, Duchess of Sussex. And since the future king is not doing enough and, like his brother, wants to decide for himself what he wants to show the beleaguered press and what not, the only thing that is still lucrative is hatred and stalking, schadenfreude and malice towards the Sussexes. These people don’t cut a good figure; they come across as washed-up quiz masters whose showmanship was never particularly good to begin with, but now seems completely outdated and unhealthy in all its greed.

    • Angelica Schuyler says:

      Ambition is a dirty word to the Brits. One is supposed to accept one’s station to which they were born and not make any attempts to rattle the carefully constructed class system that keeps the wealthy at the top of the hierarchy, and the peasants in their place. It’s all very feudal of them. The “lower classes” are meant to accept their lot in life and strive to happily serve the aristocracy. Any attempt at class mobility is deemed ‘social climbing’ in the most pejorative fashion. Meanwhile here in America ambition and raising one’s class standing are are the goals, nee the point. It is the cornerstone of the American Dream.

      This is part of why they try to tear down everything Meghan does. She’s bucking the status quo. How dare she, a Black woman dare to enter the upper echelons of British society, marry a royal prince, leave it all behind and go on to be a successful business woman? This breaks every rule in their antiquated play book.

      And they don’t understand why they can’t break her, especially now that she’s back home in America. She’s here where all the things they hate about Meghan are the things we love about her. And we will support her projects, listen to her podcasts, watch her Netflix shows and buy ALL her products, because they’re damned good. And no amount of belly-aching from the British press can change the fact that Meghan (and Harry) is (are) the real deal. She puts in the work and delivers good product. And their negativity can’t take that away.

      So Jan should go back to her dusty digs across the pond and go cry in her As Ever tea that we know she bought. Meghan and Harry and their kids will be fine in their Montecito mansion with their fifty-leven bathrooms living life on their own terms while the rest of the left-behinds cry.

  3. FancyPants says:

    “…anything minty on the day was probably creepy Uncle Andrew’s mouthwash.” “…my sacred self…” What even???

  4. Must make Meg’s products sound bad (racket in a packet?). To fly all the way over the pond just to criticize Megs products is a whole new unhinged, insane and off your rocker desperation that is screaming commit me into long term in-hospital for psychiatric treatment now!!

    • Startup Spouse says:

      Except you know she’s secretly thrilled she’s got an all expenses paid trip to a luxury seaside CA town, all because of Meghan.

      There is a racket in a packet, but it’s not As Ever…

      • Yes a free trip to be crazy, insane and delusional lol.

      • BeanieBean says:

        Can you imagine living in cold, crappy, foggy England, known for its rising damp, and saying to your boss–I’d like to fly to the Southern California coast in November to go to a bookstore & look at some gift items. All-expenses paid. And your boss saying, OK! Grand idea! 🤨 What world do these people live in? And you know darned well she bought one of everything! She was on a per diem! Of course she did!

  5. Zia says:

    They give new meaning to the word deranger everyday. It’s a sickness at this point.

  6. BlueSky says:

    Interesting that they don’t get mad when Harry uses his title. 🤔 I really don’t think they truly understand how a lot of these bookshops are set up. Hell, Barnes and Noble has a Starbucks counter and places for you to sit and read. They make money selling books not jams so how is she supposed to know what jam is selling the most????? they cannot admit that they fumbled this. No one cares about the left behinds. The fact they are paying a person to fly to California, book a hotel, rental car, food, and gas just to bitch about jam.

    • BeanieBean says:

      B&N also puts a display of Godiva chocolate bars right before the checkouts & again at the checkouts themselves. I’ve been in many a combo bookstore/coffee shop before. It’s really not that unusual to see non-book items, or even non-stationery items, in a bookstore.

  7. Tessa says:

    She even mocks the as ever jam. Shows her desperation

  8. Amy Bee says:

    This woman is unhinged. I think what Jan Moir is leaving out of this piece is that she loves going to Santa Barbara. That’s the only reason I could think of for her going back there because according to the British press Meghan is irrelevant. These people won’t even go on tour with Sophie.

  9. Shoegirl77 says:

    So irrelevant, huh?

  10. Zapp Brannigan says:

    Jan Moir is a raging unapologetic bigot. When Stephen Gately (a gay Irish singer in the band Boyzone died of undiagnosed heart issues) Moir wrote that he died due to his “lifestyle”, suggesting it was not a “natural” death and it “strikes another blow to the happy-ever-after myth of civil partnerships”. A huge number of complaints followed but she stood by her article.

    It’s a travesty this scum is allowed to report on anything at all.

  11. Josephine says:

    They could be investigating their royal slumlords or the suitcases of cash coming of the middle east, or the royals who helped cover up a pedophile, but they choose to hate . . . jam?? Must stink to be a desperate sycophant with no journalistic ability hate-writing about jam.

  12. Me overseas says:

    I mean, if my boss made me fly 12 hours to look at a pop-up store, I might be salty too? We also know the BM told Moir to trash the store, and here is the result.

  13. MsIam says:

    She just wanted a free vacation. Who is the grifter again, please? Meanwhile Meghan’s candles are featured in Vogue!

    • windyriver says:

      Not just Vogue; also, Town & Country. Vogue also tagged the orange marmalade. Stopped by the site yesterday as I’m thinking of some additional purchases. Four items in addition to that candle and the fruit spread gift box on Oprah’s list are featured by various outlets: In Style, Elle, Bazaar, marie claire, and Good Housekeeping. That’s really nice to see. And, I doubt it’s true that no one is buying anything at Godmothers, even if the “shop girl” wasn’t sure which was the most popular.

      • BeanieBean says:

        And people will gladly pay a little more than they ordinarily might for an item if it’s for a gift, particularly a Christmas gift. Harry & David built an empire based on that principle.

        For those not in the know: pears. It’s pears. Also the Fruit of the Month Club.

  14. Ginger says:

    Jan Moir is a very evil woman. She is also a VERY jealous woman.

    • Betsy says:

      Unmarried, late 60s, ugly as sin…. Hey, Liz Jones too! And Sarah Vine and Amanda Platell. I’m seeing a pattern here.

  15. Nanea says:

    Jan Moir is a stalker.
    No ifs and buts.

    She belongs on a fixated persons’ list

    That said — has she ever been to Highgrove and Sandringham and subjected their shops and produce to the same scrutiny that Meghan has to endure from her?

    Or, if money is tight at the Fail, after letting her saunter all over the place, has Jan Moir ever been sent to Bucks House to gawp at their wares and price tags?

  16. Maxine Branch says:

    And these same gutter rats wonder why Harry refuses to come back to being an indentured servant. This Prince witnessed what his mother went through and often times he was with her. The flash builds, being surrounded, being blocked etc,. He will not allow this to happen to the mother of his children or his children. Every stunt like this,proves to him he has made the best decision for himself and his family. The relentless staking and trolling of his wife must be giving this young man flashbacks to his youth.

    • Happy Peregrine says:

      I remember his story from spare. About being in the car with his mom and her crying and getting out to tell them to stop chasing them. And none of it made sense. I absolutely believe Harry. I couldn’t help but be sickened and aghast. It felt like Charles had already made an arrangement with the media and was feeding them to it.

      Diana didn’t have a driver?? Body guards or security with her? I don’t understand how the palace didn’t flip because the sacred heir was being put in harms way if nothing else.

  17. aquarius64 says:

    Moir is mad because she realized she can’t afford to live in a place like Montecieto on her Daily Fail salary.

  18. Ohn says:

    This is the kind of all-expenses paid trip many journalists live for. I’m not mad at Jan Moir for her negative review because none of her readers will ever make the trip to California to see for themselves. It’s just more tabloid silliness that appeals to immature adults.

  19. Sunniside up says:

    She is making herself look silly, how can anyone write such a load of bs.

  20. jais says:

    What an asshole. I want to go to the SB/Montecitio/Summerland area and shop Godmothers for Asever products. This b-tch gets to and then complains about it. So did she buy anything? Is it going to become a series where she disses everything she bought? Please, this lady is going o eat every bit of jam and honey she buys. You know she’s taking some home for other haters to also eat every last drop and then call it terrible.

    • BeanieBean says:

      I betya everybody in the office gave her a list of things they wanted her to bring back. Like here in Hawaii when anybody goes to the mainland & mentions they’ll be stopping in at Trader Joe’s. 😉

  21. lisa says:

    I picture her secretly stashing away a ton of jam then pretending to be above it all. I could never deny this orange marmalade for a grudge. it makes me so happy. if she ever makes lemon curd I might lose it altogether.

  22. JudyB says:

    I hope she enjoyed her 12 hour flight sitting in a middle seat between two massively overweight passengers.

  23. Elizabeth K. Mahon says:

    So the Daily Mail sprang for flights and a hotel, but not enough for Moir to actually buy anything? She just walked around Godmother’s and looked at the display?

    • Dee(2) says:

      I don’t believe that she didn’t buy anything for one second. I believe she wouldn’t write about the fact that she purchased every single one of those items and probably multiples of them to take back. These people spew all this venom and hatred about Meghan, but they actually love everything she does. They watch her shows, they wear the clothes that she wears, they buy the jewelry that she owns, and they drink her wine and eat her jam, and make her tea and lie to themselves that they’re not enjoying it.

      • Angelica Schuyler says:

        The bottom line is that she’s not a hater, she’s a FAN. If she did really travel all the way to California to write this hit piece, you know she bought every product she could afford and took it all home to the UK to savor and enjoy, all while complaining about it as she stuffed it down her throat.

      • BeanieBean says:

        Absolutely. Then she sauntered over to Jenni Kayne to buy some sweaters.

  24. CM says:

    LOL Kaiser!!! thank you for calling a thing a thing. They are DEranged.

  25. NoBS Please says:

    The only thing that’s pathetic in the extreme is Moir The Desperado taking herself all the way to California to write an absolute nothingburger.

    She should have just written it from her likely tatty old sofa in her draughty old home in the UK, because nothing she reveals couldn’t have been figured out from As Ever Instagram posts or already published articles. Or better still, she should have asked ChatGPT to write a salty article about Meghan’s pop-up – the end result would’ve probably been more interesting.

    Moir clearly needs some cash to round off the month… but she’s not going to get the clicks with such boring, trite drivel!

  26. Eurydice says:

    The DM must be raking in the cash to justify a trip to the other side of the world just to see a display of jam. At this point, the obsessive hate looks just like obsessive love – like she’s made a pilgrimage to a religious site, like if she can’t touch Meghan at least she can touch the jam.

    • jais says:

      What’s funny is she traveled all the way there and the gist of her story is gasp look at the prices. Umm, the prices have been on the website so why go all the way there to talk about the prices everybody already knows. Meghan showed herself setting up the asever display on her insta so again Jan Moir went all the way there to describe a display we’d already seen. This whole article could’ve been written without actually going to Montecito. Are we certain she did? Lol. Pics or it didn’t happen, Jan.

      • Eurydice says:

        I only skimmed through the text of the article – the DM has photos of the display, but who knows the source.? You’re right that it was an unnecessary trip. In fact, the content itself is unnecessary – it’s really just about encouraging hate comments. There are close to 900 comments there and most of them don’t have anything to do with jam.

        The DM could print: “Gewjboaisnfz,beubalkdfbl MEGHAN woablgoritasblabfdjsl!!!” and get the same reaction.

      • jais says:

        Yes, anyone could have taken those photos. All I’m saying is that Jan Moir’s article is so generic that she could have written about it from the uk. Maybe she did and is lying that she went. Where are the pics of her actually in Cali or at the bookstore in the pictures? Prove it, Jan.

      • BeanieBean says:

        Aha and oho. Maybe the DM paid for her trip but she spent all her time on the beach & wrote this article based on Meghan’s insta & a quick google search of local clothing stores.

  27. MsKrisTalk says:

    They want access to Meghan and Harry by any means necessary. Meghan is so irrelevant that that tabloid had to spend a huge amount of money to monitor her flower sprinkle sales in a bookstore in California in America. These people are unbelievable.

  28. Elly says:

    It’s shocking that someone would fly almost halfway across the world to criticize a jam, wine, honey and candle display. It seems symbolic of how desperate they are to tear Meghan down. They are enraged that a biracial, American woman married a white Prince and broke away from their attempts to destroy her autonomy. They want to take away her title and her husband and her celebrity and her dignity. It’s such a negative influence to tear someone down like this. It’s really not healthy. Why don’t they focus more on someone they like and leave Meghan alone to live her life?

  29. Blithe says:

    This is really crazy. What’s going on in the not-so-United States now is really crazy. I’d like feedback on whether the similarities that I see now are really crazy — because I see links here. I’m really not someone who sees racism everywhere. I’m also not someone who overlooks the possibility of racism as a foundational factor in some really crazy stuff.

    Prince Harry met a lovely, accomplished woman, and they fell in love. She uprooted her entire life to fit into a role that seemed to be related to HIS destiny, and handled it well. In return, she was excoriated for her efforts daily in the “yellow” press, and treated cruelly by multiple members of her husband’s family — and those who carry out their bidding. After years of ongoing mistreatment, the couple — as many couples do — decided to leave his family’s business, move to a new place, and nurture their own small family in a better environment. They’ve done well.

    The current political climate in the US: tearing down genuinely useful institutions; tracking, capturing, jailing and deporting people—without warrants, based on their physical appearance and stereotypes— really defies all reason, especially in what supposedly has been a country of laws. In under a year, the rot and destructions have destroyed the ideals of “Liberty and Justice for All” in what was supposed to be if not a melting pot, then, at least a comfortable mosaic.

    I see in this rabid, widespread, irrational cruelty and hatred, in the efforts to exert dominance and even control over others who are simply living their lives, some similarities— and all of them seem based in the twisted insanity of racism that many, if not all, former British colonies seem to grapple with in deep, and foundational ways. It’s crazy. It’s also woven throughout the press: the Daily Mails, the Fox News programs, the constant normalizations of irrational hate that scapegoat some, while aggrandizing others — to the extent that some people are willing to destroy everything from institutions to individuals to spread and celebrate their hate, while apparently reassuring themselves that their hatreds somehow highlight their own superiority.

    It should be just about nice jam. But somehow, it is so not. And these people are tireless, and profiting from aggrieved vengeance instead of just browning some nice toast —actually or metaphorically — and savoring the jam.

    Exhale. I’m sure there are more succinct ways of saying all of this. But I see so many connections between Meghan’s treatment even now, and the deliberate destructiveness of the MAGA regime.

    • wolfmamma says:

      I’ve thought it for awhile as well. There is a rabid sickness on this planet.

    • Calliope says:

      This is a great comment. And I agree the vile thoughts and actions are coming from the same place for the same purpose. Reasserting whiteness and power, willing to destroy everything because then, maybe, a person of color is also worse off. A Black American woman did better at royaling than the homegrown group and therefore they’ll tear her down with everything else in punishment. It’s a cruel, controlling, obsessive focus.

      Same here – nothing good was ever going to happen when a country chooses an insurrectionist and convicted felon. But why build new things when you can destroy and punish. “The cruelty is the point” depressingly works for too many situations right now.

    • Saucy&Sassy says:

      Blithe, you aren’t wrong. Fascism/dictatorships have been a theme for a while worldwide. Brexit was a prime example of that–divide a country on the basis of immigration–raciscm. Sound familiar? If you factor in the media and who owns what in the UK and the US, you see a clear trend. Those white supremist oligarchs have been busy bees. I sincerely hope that people see what’s happening here in the US and don’t wait until it’s on full display before doing something about it. Our democracy will hold because the people will make sure it does. Let’s hope all of those other countries resist as well.

    • Blithe says:

      Thank you all very much for your comments. Reading them, I’m feeling less crazed if more worried, but also, at the same time, a bit more hopeful.

      Calliope, I love that you captured in a few words all that I’ve been trying to untangle:
      “…the vile thoughts and actions are coming from the same place for the same purpose.”

  30. maisie says:

    Moir can’t contain her jealousy and rage as she shambles back to her cold bedsit in a country that has spent the last 50 years preaching “austerity”. those peasants can’t understand how success and prosperity are actually things that exist outside the UK and they are choking on it.

  31. sunny says:

    This is pathetic behaviour. All of this over jam? Do they understand what this looks like when they have a member of the family who assaults underage girls, was besties with a pedo and is refusing to answer questions about it? They are out here crossing an ocean over JAMS?

    These people are deeply unserious.

  32. Calliope says:

    “Benzos” means something else, right? I’ve never seen that as a nickname for the car.

    These people are deranged. They’re determined to tear down everything but don’t make any sense to people not as deranged as they are. They’re mad the bookstore in a seaside town…has ocean views? And takes advantage of them?

    – At least she’s highlighting local clothing brands even if she’s bitter about it (I didn’t think James Perse or Jenni Kayne were so recognizable outside a select few pieces?)
    – Eucalyptus isn’t royal
    – Neither are silver trays

    “The nerve!” In that Meghan used her name is as close to honest as these people get. The level of hatred and insanity and dog whistles is bizarre.

    In everything I see and read about Godmothers, it reminds me of one of my favorite bookstores on the planet, which sadly closed a few years ago. It was in Carmel, so, yes, also a wealthy CA seaside town, but it had fireplaces and was just so cozy and warm and welcoming. It was wonderful. Great for the community and the *ridiculous* amount of tourists. Carmel and the Santa Barbara area have that in common, which is what these nutjobs don’t understand. No wonder no one talks to her; stop telling people how gorgeous the area is, the traffic’s bad as it is. Also, normal people live and work in the area! And drive an hour or so, you’ll hit farmland (not this lady though; she should just go home).

  33. Gemini says:

    You know what, I don’t believe Jan Moir actually went to California. I think they sent a junior American reporter working for the Fail and Moir is using the details gathered by someone else doing the leg work for her, as if she was the one who visited the store. I never click on the Fail link but this time I did and there are no photos of her or photos taken by her proving that she was there. She is lying just to create another occasion to hate.

    • jais says:

      That’s where I’m at. Maybe she did go idk. But from what I’ve read and seen, anyone could have written this article based on basic research. So unless Jan Moir shows us pics of her actually in Cali I don’t even believe it.

    • windyriver says:

      Yeah, I wonder about this too, with the emphasis on brands, not just the clothing, but also the cars (Benzos). I’d expect more Range Rovers/hybrids/electric cars, rather than Mercs. And the $3,000/pound Dior tote bags? I doubt people are dressing like that to drop in to a bookstore, even in Santa Barbara. Meghan’s friend Courtney was in a blouse and jeans at the event last month, and that’s what Meghan was wearing in the clip where she’s setting up the As ever display. As far as the ocean view goes, one wonders how good it can be, even from the second floor, since Google shows a couple of streets, and Highway 101, between Godmother’s and the beach.

      What Moir’s describing sounds way more like someone’s fantasy of what the place must look like, and what’s most likely to get the usual audience riled up, rather than any in-person report of what it actually looks like. The descriptions could have come from that set-up clip and other pictures of Meghan there in the last few months, with a little research on what clothing stores are in the area. Nuts either way.

  34. HeatherC says:

    IF she went to Cali, I know how the conversation with the “shopgirl” went

    As the shopgirl is rining up Moir’s As Ever purchases, including jam, honey, and twigs in a can, she ‘conversationally’ asks the shop girl which is the most popular?

    The shop girl shrugs and says “Jam?” as she is scanning the jam for purchase. Moir takes her paid for As Ever products smugly, she has her sound bite,

    The shop girl forgets Jan even exists before the next customer comes to the register.

  35. IdlesAtCranky says:

    Well, that’s quite a lot of bile to spew about someone you find irrelevant selling some home & kitchen products in a bookstore.

    UK Press, your rabid racism and resentment toward anyone not suffering under a failing economy led by a group of “royal” grifters hoovering up your tax money… is showing itself HARD.

    Choke on it, Jan babes. You deserve it.

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