Gwyneth Paltrow’s campaign against Vanity Fair worked, ‘they’re going soft on her’


As I mentioned earlier this week, Amy Adams covers the new issue of Vanity Fair. I examined the new January cover carefully, and I could not see any headline referring to this “takedown” of Gwyneth Paltrow. We’ve been waiting for the takedown for months now – didn’t we first hear about it in, like, August? I think so. Thousands of stories have been written about what Vanity Fair MIGHT reveal and how Gwyneth MIGHT respond and there were also stories about Gwyneth taking some pre-emptive action to try to thwart some of the more damaging information from coming out. And now it looks like everything is coming up Goop? Noooo!

Can Gwyneth Paltrow claim victory over Vanity Fair? has learned that the famed magazine, which had planned a scathing take-down piece on the actress, is making it much softer.

And that has opened the door for A-list actors, like George Clooney, to play ball with Vanity Fair after Radar revealed that Paltrow had begged her famous friends to avoid the magazine and boycott its Oscar party.

“Whatever they wind up publishing, it’s going to be soft,” the source said. “Gwyneth’s campaign against the Vanity Fair article has apparently worked and she’s not as worried as she was three weeks ago.

“But the article is still coming out and she still refuses to participate in it.”

It was rumored that the VF article might include Paltrow’s possible infidelity with billionaire Miami hotelier Jeff Sofer — something she has called a “big lie” — as well as other salacious details about the star’s life.

As Radar has reported, Paltrow sent a mass email to her pals begging them not to participate in the magazine’s expose, stating: “If you are asked for quotes or comments, please decline. Also, I recommend you all never do this magazine again.”

[From Radar]

If VF is going to do a “soft” article on Gwyneth, I think it probably has less to do with Gwyneth’s attempts to get her A-list friends (she doesn’t have B-list friends – how gauche!) to boycott the magazine and more to do with Graydon Carter not wanting to get into some kind of protracted legal battle. Like, what if Gwyneth sued? That would not look good. Anyway, after all of this time, I really just want the article to come out so we can stop with the stories about what the article will or will not include. If that means Gwyneth gets a win, so be it.



Photos courtesy of WENN, PR Photos.

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55 Responses to “Gwyneth Paltrow’s campaign against Vanity Fair worked, ‘they’re going soft on her’”

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  1. L says:

    I still think this was a publicity stunt from both sides.

    • don't kill me i'm french says:


    • V4Real says:

      So do I. Since we already know about the affair it sure wouldn’t be a pearl clucting moment just because it’s in Vanity Fair. That’s a rumor that has been ciculating for some time. I thought they might have uncovered some dirt that we haven’t heard before. Confirming an affair we already knew about isn’t gritty enough. That’s like when Ricky Martin came out as gay and we were like, Ricky, we knew, next.

      • Sarah says:

        @V4Real: you sound very sure of this. how can you be there has never been anything to proof an affair. it puzzles me how sure some people are about things when they read one article online and then think they have absolute insight into things. the proof is that “it has been circulating for some time”? like that George Clooney is gay is around since he is in the spotlight and no one ever came with anything substantial?

        It was NOT a Pr stunt. it didnt help anyone. VF would have won if they had a well researched story. thats rare nowadays. but going soft after annoucne how hard you would take someone down just makes you look like a moron.

      • Florc says:

        Even if VF and GOOP didn’t orchistrate this VF did get more people waiting for the next issue to see this alleged scandal. And Goop got her name tossed around. Good or bad her name got out there. There was an upside to this even if it wasn’t intentional.

      • V4Real says:

        @Sarah I never said I knew for sure, I said we have already heard about the rumored affair. I did say that the rumor has been circulating for some time, key word rumor. If VF decided to print a stroy about it we wouldn’t be surprised because it wouldn’t be anything we haven’t heard before. Hence the Ricky Martin reference. It had been rumored for quite some time that Ricky was gay. When he finally came out it wasn’t a surprise to people because they had been hearing rumors all along. I hope this clears it up for you.

    • Gine says:

      Yeah, it’s beginning to look that way.

    • Anna says:

      If they’re going soft, it’s because the story of The Story already caused so many stories to come out, that whatever VF had on GOOP could never live up to that kind of hype and context and was probably pretty weak to begin with.

    • Thiajoka says:

      It’s looking that way now.

    • madchen says:

      @L so true. Graydon’s a Star F#$#er and Gwyneth just isn’t that interesting.

  2. eliza says:

    Oh shocking………SAID NO ONE EVER.

    This was just a ploy to drum up interest in a non-story on Paltrow by both Vanity Fair and Paltrow. Who didn’t see this as the outcome?

    Mission accomplished.

  3. Nev says:

    of course.

  4. Belle Epoch says:

    Hasn’t the damage already been done at this point? The contents of the article were revealed without VF having to write anything. Not sure that is a “win” for her.

    What about her anti-VF party that she is holding at the same time? I hope nobody goes! What a position to put your “friends” in.

  5. marina says:


  6. Thaisajs says:

    Less likely they pulled their punches than they discovered she’s really boring and they couldn’t confirm the dirt on her.

    • Meow Mix says:

      zzzzzzzzzzzzzzzz exactly. She is so not interesting. What the hell would they even write about.

  7. KromBoom says:

    Kanye just called, Gwyneth. He said you have “connections”.

  8. Toot says:

    Is Gwyneth really that important for people to really care about whatever was supposedly going to be in the “take down” article? I can’t stand Gwyneth and don’t get her appeal, but I never understood why VF thought people cared enough.

    I’m thinking now like someone posted above that this was all just a publicity push for both groups and for Gwyneth to get some possible sympathy to help her annoying image.

  9. Lucy says:

    Her outfit in the first photo is fab

    • annaloo. says:

      Respectfully disagree.. sorry! I always think she looks like she is trying to hard to be edgy, and the clothes really wear her. I’ve rarely been impressed by what she wears! *ducking*

    • Laurabb says:

      I love that outfit, it is something I would wear. I really like her casual stle.

  10. The Original G says:

    I heard the guy writing the story just died of boredom.

    • Meow Mix says:

      ^ wins the internet today.

    • Santolina says:

      I remember thinking how boring she was when I saw her on that PBS culinary road trip through Spain with Mario Batali, about five years ago. He’s going to the various restaurants, interviewing other chefs and tasting rare delicacies, while she’s pooh-poohing the whole thing and soaking in the spa. I thought, does PBS realize how shallow and narcissistic this makes her look? But apparently, that’s who she is.

      • coe says:

        I actually loved that PBS special, and I know a lot of people who learned more about Mario Batali and Spain b/c of that special.

    • Green is Good says:

      Epic win! Ha ha ha!

    • BooBooLaRue says:

      SNORTS COFFEE! Thanks!

  11. Jay says:

    I didn’t believe all the “this is just a joint publicity stunt” rumours…until now.

    • Amy Tennant says:

      If it was, it backfired magnificently from at least VF’s standpoint, didn’t it? Making it look as if it had no journalistic credibility whatsoever? (leaving aside whether anyone ever thought it had in the first place) Boo. Either it had a story or it didn’t. Either it could stand up to the strong-arm tactics of Gwyneth Paltrow (sorry I just snorted my tea) or it couldn’t.

  12. Sara says:

    Wow, someone important and non-peasanty must have told her the side part and not so flat ironed looks better! I hate to say we told you say Gwen!

  13. Gine says:

    Or they just realized that no one actually cares about the Goopster.

    • Arock says:

      The goopster. *chuckle*

      It seems like everyone yawned and collectively eye rolled in November.

  14. Sarah says:

    yawn. they probably didnt have anything. maybe they bought a copy of Star Mag or the Enquirer and wanted to use their stories but then realized how that would look.

    i doubt it was a PR stunt, that doesnt maky ANY sense. Goop had to endure bad rumours because of it and Vanity Fair now looks just as bad as a supermarket tabloid. i always thought they wanted to be this high class inside hollywood glamour mag…
    no one won from this, apart from Radar and other online gossip blogs that either had sources and wrote the thruth or made up the stories and got the ad revenue.

  15. Deb says:

    Has she done anything noteworthy since “Shskespeare in Love”? *crickets* thought not.

    • Thiajoka says:

      Not a Goop fan at all, at least not of her personality, but I didn’t like “Shakespeare in Love” but I did like her in “The Amazing Mr. Ripley.”

  16. coe says:

    I love Vanity Fair, but GP 1, VF 0. Team GOOP all the way.

  17. socalgal says:

    In the second photo her makeup, particularly her foundation, is perfection. Great shade, beautiful use of highlighting. I’m so jealous.

  18. Jaded says:

    I think I’d rather rearrange my sock drawer than read an article about her.

  19. Hautie says:

    I suspect that Vanity Fair/Graydon Carter had something absolutely deliciously worthy on Gwyneth…. that Vanity Fair got first hand hand knowledge about. Because she has obviously been on a mission. I suspect she was about to have to eat sh*t. She just made too much effort, for this to have been a prank.

    And the reason I think there was something to this “allege take down”. Is that Gwyneth has never been a great fan of her Mother. Hear me out…

    The girl has always seem to have some odd grudge against Blythe. Never really had any thing positive to say about her. Then I watched Gwyneth made an incredibly ugly comment about Blythe’s mother on that genealogy show “Who do you think you are?”. To be honest the only parent that Gwyneth has ever cared to speak well of, was her Father.

    Remember, Gwyneth married Chris Martin without bothering to tell her Mother about it. Blythe found out only after the tabloids, ask her about it. Days after the marriage happen.

    Really neither one of them seem to have much to say positive about each other. Till a week ago.

    When Blythe came out with that odd statement, about how it was the lazy asses of the world… who mocked her hard working daughter. Completely out of character for Blythe.

    So yes, I believe Vanity Fair had something interesting to say. I am going to assume that Gwyneth had to put out an incredible *cough* effort… to get that article pulled. And suddenly it turns into a puff piece on her.

    And I fully expect to see her on the red carpet for Vanity Fair come Oscar time.

    • poppy says:

      ITA, gwynsufferable has never said anything positive @ blythe, except mom gave up her career to raise them, which contradicts blythe’s imdb page as well as her statement blythe was the bread winner of the family. mom always said goopy was a genius and too good for acting (even though she barely graduated high school) and wanted her in a different career until dad saw her act in a play and said she could pursue it.
      the family dynamic is weird to say the least, almost as if daddy dearest played them off each other. there is definitely a raging jealousy between the two women and a truckload of resentment.
      wasn’t the story behind goop calling grandma a c*nt was grandma hated goop, thought she ruined blythe’s life?

      • Dorothy says:

        Blythe was a good Mom but Gwyneth was always a brat and her closeness to her Dad she exaggerates – he was always trying to ground her! And VF did have dirt, and for her grandchildren (and Chris’s, interestingly, sake, not Gwyneth’s) She did as Goop ordered and spouted that PR stuff out. Blythe does not speak like that at all ever. It was pure script. She is worried about her grand kids, more than GOOP is and Blythe spends a lot of time with them – just out of the limelight unlike Gwyneth who is only with them (or Chris) for pap outings. VF had/has dirt. Don’t know what got to them – big let down.

    • Kate says:

      How Gwyneth has been able to keep Chris’ sexual orientation in the closet is her greatest feat!That’s what this whole article was really about. She would die if people found out she was duped like Mrs. McGreevy. They were planning to use her affair as proof. I wish Madonna would drop the bomb but then Gwyneth would retaliate.

  20. The Original G says:

    I actually think more interesting stories and potential stories politically and in entertainment just pushed it down the priority list to her benefit. She’s not that relevant. The idea that she has some any significant pull, is really stretching it.

  21. Lark says:

    I don’t buy anything Radar has to sell…..BUT I do think VF may have pulled the story because of legal implications. Not saying Gwyneth could win, but she could cause a legal headache for VF and it might not be worth it…especially when Gwyneth is turning her A list friends off of the magazine. VF has a new reputation of “hard balling” after celebrities: the Brad Pitt cover, the possible Gwyneth take down, the Nigella thing, etc. Whether you like Gwyneth or not, she does have pull in Hollywood and when you combine that with VF’s new reputation I could see them getting a little worried about their future celebrity covers…..

    • Evelyn says:

      I believe a hard-hitting article will run in either January (Oscar month) or February.

    • The Original G says:

      Gwyneth has no pull in Holywood. She’s a has been.

      • bergamot says:

        I dunno, when Spielberg is your godfather you probably still have some pull. Also wasn’t this piece originally supposed to feature Harvey Weinstein fairly heavily? He’s not the heavyweight he once was, but I bet he can intimidate a fair few people into shutting up still.

  22. Sam H x says:

    I guess ‘princess’ Goop took Vanity Fair’s spine. Affairs are common in Hollywood and why would Goop want to worry about that. I believe there was some dirt on her that would have ruined the perfect image she pushes out.

    • Kate says:

      Like being duped by a secretly homosexual husband? The truth would shatter her image she tries to craft for herself.

  23. DailyNightly says:

    Collaborative shenanigans on both sides, BOYCOTT both GOOP and VF!!!!

  24. Dorothy says:

    Actually I posted something a week or two saying this, because my friends that work around her now (poor things) were wondering what was going on and we were talking about it, and they said that yes VF was going to really go easy on GOOP after all even though there is tons of dirt on her. She is horribly disliked in LA and not influential….but does have, still, her Parent’s friends that are extremely powerful (and most of them don’t even like Gwynnie just fake it out of respect for parents) so because of that (Mommie and Daddy’s connections from day ! )VF, sadly, is selling out and caving in by dramatically making piece much less damaging. Guess there is no journalistic integrity anymore at all, and money and power and manipulation gets Gwyneth her way once again. Disgusted. Oh well at least since she and Chris can’t be together for more than a few days, nor have for years, and she is much to her shock loathed in LA, she isn’t even in the states at all much (after all her recent anti-brit, pro LA) when moving, just like all her Anti-American things in past – whatever works for her – she just says it….:-) Twit. VF should be getting huge backlash for this – very disappointed with them. Someday all Goope’rs horrible things will come out, sadly probably by one of her kids if not before. She has hurt too many for someone not to “tell all”. At least no one publicly support her…unless for PR pressure(or Mommy/Daddy or Chris connections) so that counts for something. Boo VF and can’t believe Gwyneth gets her way again, depressing. Know a lot of people that are going to be really ticked off because they say she has been even more of a raving self centered witch now than ever and this is going to further encourage her shrewish behavior – aaaaaaaaaaargh!

    • Evelyn says:

      We’ll see if they caved on the story about GP. But they created a lingering doubt about her character, which she did nothing to dissuade.

      • Dorothy says:

        Yeah, hopefully they didn’t cave. They better make a statement if they didn’t because people are canceling subscription, not giving VF as presents etc. cause they think they did cave. For the truth to come out, hope you are right. If not, friends and I (who have turned down cash from tabs even when we needed it about her) are going to write our story but not til the kids are older. And we’ll find out then what really happened with VF too 🙂