Tom Hiddleston poses shirtless, in boxers for W Mag: thirsty or sexy?


You know it’s a good day when you can snort-giggle your way through a never-before-seen W Magazine editorial and say to yourself, “OMG WHY DID YOU AGREE TO THIS?” Tom Hiddleston *might* need to fire his publicist, his manager, and anyone else who gave the go-ahead for these photos – go here to see W Magazine’s NSFW, glorious Hiddlesdong editorial. The photos were taken back when Tom was in LA, although I don’t know if these are from his last visit a few weeks ago or from a few months ago. I do know that I cringed. It’s one thing to do a shirtless photoshoot for an artsy magazine. It’s quite another to strip down to your tight, white boxers and let everyone see the specifics of your bulge. I mean… Tom. Please. Don’t do this. I know it’s too late, but this was a trap and you fell into it, dong first. (And now I’m making myself laugh to the point where I can barely type.)

Even more hilarious? W Magazine posted these photos with an article called “Everything You Need to Know About Tom Hiddleston, Taylor Swift Boyfriend.” Obvious PR is Obvious. Even though I think Tom seemed a bit surly and overwhelmed, maybe he’s not. Maybe this is exactly what he wanted. He does tell W Magazine: “I’d make a terrible spy, because everybody knows who I am.” O RLY? A lot of people knew Tom Hiddleston, but now that he’s with Taylor Swift, everybody will know his name. And maybe that was his goal in the first place. But the thing about it is… he just seems super-thirsty. Like, “please, look at me, I’ll wear white boxers and everything!!”


Photos courtesy of Mona Kuhn/W Magazine.

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456 Responses to “Tom Hiddleston poses shirtless, in boxers for W Mag: thirsty or sexy?”

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  1. Bros says:

    His muppet face just does nothing for me. he reminds me of Bert from Bert and Ernie. don’t get the appeal at. all.

  2. lisa2 says:

    The pictures look a bit cheesy. He has a good body.. but that last picture is NO for me. I don’t like the underwear picture. It would be sexier if he kept the jeans on.

  3. Jenns says:

    I’m experiencing secondhand embarrassment over here.

  4. Maria says:

    what is he doing in the gym if his body looks like this? standing in front of the mirror and performing Shakespeare? even that should give more muscle. he looks like a pre teen boy.

    well minus the balding.

  5. mee says:

    glorious. the gossip gods keep giving.

    did daniel craig ever wear tightie-whiteys in a fashion spread? did brad pitt? sorry but i think hiddlestoner is taking tips from kim kardashian’s PR book.

  6. Lex says:

    I just don’t find him attractive at all. Him being a nerd would be the only thing that would endear me to him, but this awkward photoshoot is the opposite of that. So much PR.

  7. Londongal says:

    This is now like watching your favourite bar burn down in front of your eyes. WTAF is he doing? I know what he’s doing, blatant profile raising/pr, but I honestly think this is such a misjudged own goal. Alienating all the fans he had by exposing himself as a blatant, thirsty, famewhore, not a man devoted to the craft, privacy etc. It’s literally the opposite of every message in every interview which means we all now know that was a lie. And lies, a crafted persona, is exactly what turns off his demographic of fans, me being one. Lost all respect at this stage on so many levels. Huge. Own. Goal.

    • Maria says:

      i agree. the people he wants to appeal to will never find him hot enough, the people that used to be his fans wont like this. so why is he doing this? he will look dumb and lose fans over all of this. really bad career move.

    • InvaderTak says:

      Yeah, it’s really ott. He seemed really genuine to me about what he’d been saying and this is just nuts. Still not convinced he was full of it then either; he just didn’t do things like this though I know some here disagree. I hope he goes back to the way it was. Just let this fade as a big mistake, a by line in the weird year of 2016 gossip. I’d honestly be into this if it weren’t for the rest of everything that’s happened. I know that’s fangirl irrational but it really is like watching your favorite band sell out. I think he can get it back if I wants to. These pics were taken a while ago, before the other crap happened so part of it is just bad timing. Just please stop now.

      • Chinoiserie says:

        He has been celebrity for a long time now but not still not that well known for general public not has he gotten a lot of important roles so maybe he and/or his publicisy are just frustrated and wanted to try a different approach. So while he probably always has been a little thristy not absolutely everything needs to be a lie.

      • I Choose Me says:

        I feel your pain. Literally my face hurts from all the cringing I’m doing on his behalf. Hold me Invader Tak as I mourn the demise of my Hiddleslust.

      • InvaderTak says:

        It’s definitely new approach at getting….something, somewhere. I think it’s backfired big time on them. I don’t fault for wanting to get to the next level or anything but there harms to be a better way. This just looks desperate. OK it is. Sigh. Just hit abort and I think it’ll be OK, not what it used to be, but OK. Just don’t make it worse! That’s the smartest thing they could do right now. Just don’t make it worse.

        @choose me: I can’t stop cringing either but I don’t want to give up yet.I mean this could I’ll be forgotten soon enough if they play their cards right.

    • Rebecca/Becky says:

      Actually I think the photos are great – the timing of their release is bloody awful.

      If they had come out a month ago at the end of his promo tour then fans would’ve lapped them up. However they’re not aimed at his current fans.

      Whenever they were taken his US pr have been holding onto them for a while, and with the header of that article linking to TS they’re fishy as hell.

      • Dara says:

        Timing is horrendous. They made me cringe, and I’ve actually been really looking forward to some half-naked Hiddles photos appearing in fashion magazines in the wake of The Night Manager success. But not like this.

        There are a set of paparazzi photos of Tom leaving the Standard High Line wearing that blue suit from April 18 in NYC. Since W thanks the Standard High Line in their credits I’m putting two and two together and guessing that’s when the photos were taken. So yes, W has had them for a while.

      • Alarmjaguar says:

        I do like the pic of him in the blue suit, but the others, eh

      • Lilacflowers says:

        W is a monthly so the magazine has had the pictures and interview for probably two months, because that’s the usual lead time on an editorial piece. The editors may have added the TS bit at the last minute and it may not be in the print edition

      • Dara says:

        The print edition had better be a damn sight better than these – both the photos and the copy feel like a rushed amateur-hour piece they threw together because he’s now suddenly headline news.

      • Rebecca/Becky says:

        Dara, well-spotted, the credit says “Special thanks to the Standard Highline and Chateau Marmont” but the pics look like they were taken at The Standard, the decor is the same. Is that the place featured in Shame?

      • Lilacflowers says:

        @As Joann explains below, this is part of a bigger piece on 10 TV stars posing in underwear. Don’t know who the other 9 are but I expect will soon see threads about them on which people scream “thirsty” “desperate” “killed my lady boner!”, and “he just destroyed his career!” Or we won’t.

      • Dara says:

        @Rebecca, the room definitely looks like the Standard. I haven’t seen Shame, but I’m guessing it’s the same place. Can’t quite figure how Chateau Marmont figures in, when The Night Manager had its premiere in LA in early April, their after-party was at the Chateau – perhaps that’s where they had the “interview”, such as it was.

        Knowing that these photos were meant to be seen as part of a larger feature has me less peeved than when I first saw them. Context is everything. Still, W is doing Tom absolutely no favors at all while simultaneously using him as shameless click-bait.

      • Rebecca/Becky says:

        Well it’s W magazine then that have jumped on the hype and released these pics in which case it’s unfortunate.

        If he hadn’t been involved in those stupid staged photos the other day W wouldn’t have run with this would they?

      • Rebecca/Becky says:

        Lilacflowers, the other subjects in the series weren’t seen in what was viewed as a PR stunt with Taylor Swift last week were they?

        I agree context is everything.

    • Josefina says:

      My thoughts exactly. He is so clearly out of his element here. This was a bad career move, I think. He’s really not a Hollywood heartthrob by any means, and his actions this past week have made it very hard to take him seriously as a dramatic actor. Talented as he may be and as well as he’s playing the role, it’ll be impossible to not think of Swifty and these pictures whenever he’s on screen.

    • A.Key says:

      “This is now like watching your favourite bar burn down in front of your eyes. ”


      Thank you for this, brilliant xD

    • MoochieMom says:

      Love the bar reference. This IMMEDIATELY took away all the mystery and now that it is out there, I’m over it. NEXT! *goes Pinteresting for next crush with afternoon wine by the pool*

    • Wood Dragon says:

      The bloom is most decidedly off of the Hiddleston rose. The extended honeymoon he had with his fans is over. Loki can’t even save him now, I suspect: Taylor Swift, eh?
      He needs to focus on the work and stick with women who have some gravitas in their careers and personas if he wants to get his mojo back. Otherwise, Fassbender, quirks and all, will rule in his place.
      If he went into this relationship with any sincerity – which …. well, the consensus here is not going in his favor…then he’s not going to enjoy the inevitable reduction to pop song fodder that awaits him.
      He let daylight in on the magic and may never get it back.

      • DahliaDee says:

        I mean, for an Eton-Cambridge-RADA educated man? Tacky doesn’t begin to cover it. And the quotes… smh. “Everyone knows who I am.” I love you, but stahp. “Enigma” as in “I can’t figure out what the f**k’s got into you all of a sudden”. I’ll grant him “good at keeping secrets” because I wouldn’t have guessed he’d throw all his dignity out the window.
        Yes, I’m bitter. I didn’t have any celebrity crush backups. It’s like opening your spank bank vault and finding a gaping hole in the middle of the floor and a drawing of something vaguely reminiscent of your favourite fodder flipping you the bird.

      • Cranberry says:

        ” the inevitable reduction to pop song fodder that awaits him.
        He let daylight in on the magic and may never get it back”

        Well that’s not what happened with Jake Gyllenhaal. I think he’ll come out of this alright. Especially since some of us enjoy looking at his body even if it’s not the best set up photo shoot. It’s just him in his skin. No shaving and waxing and glossing it up in obvious designer undies. Not that I’d complain with that either. I’m just easy I guess. More for me. Yea!

  8. Cora says:

    Ha ha! I’ve got the voice of Julia Roberts in my head right now, “That’s so tacky!”

  9. Lennox says:

    This is embarrassing. His expression is pure Bieber.

  10. Tiffany says:

    A week ago I would have said sexy. And with a straight face as I said it.

    • Tulip says:

      He still is sexy. He is still incredibly sexy! But like you say, the timing is off. And as another poster pointed out, these pics aren’t for us. The people who’ll hire the next James Bond or the overwhelming fan base that is Swifty’s are meant to devour these. I don’t know which one is the exact target though.

  11. Mira says:

    I can’t stop laughing, this is so cheesy! He is the gift that keeps giving right now! 😂

  12. Insomniac says:

    I usually like him, but what in the world is he doing? At this point I’m just embarrassed for him.

  13. What the hell is he doing??!! Just stop. Stop it right now! There’s a sexy way to pose in boxers but this is cringeworthy. Not because he’s not attractive but these are just standing there in tight, white, boxers. It’s not sitting on the couch with a cup of coffee or a manly and alluring pose that draws you in and you want to see more. It’s just odd. It’s like I accidentally walked in on a man in the middle of undressing and feel the need to turn away and apologize.

  14. roxane says:

    He’s fine, but yes after all this obvious PR i can’t help but laugh. He’s so thirsty someone need to throw him in a swimming pool.

  15. EM says:

    The pic with the fist is a joke. What was he thinking?

  16. CornyBlue says:

    So he is out of Bond running and that is why he pulled the paps ? Or was it to bulk up his profile ?

    • Abigail says:

      This is what I’m guessing. None of this is good for getting cast as Bond, and I would suspect that he has already been told he’s out. So he’s trying desperately to capitalize on the hype he was getting as “the next bond.”

  17. Brunswickstoval says:

    Why did I click on the link??!?! It’s bedtime here in Australia and that’s the last thing I see before bed??

  18. kai says:


    The one of him sliding off the bed…. Is this real??

  19. Ninks says:

    I really don’t understand the appeal at all. Partly, it’s an Irish thing, I think. We’re conditioned to dislike all upper class Brits on principle. But, he’s nothing special to look at and he’s so transparently thirsty. I don’t get why the internet is so crazy for him.

    This pictures are Kardashian level thirsty.

    • CornyBlue says:

      The entire fetishinzing of posh Brits is so weird to me too. Like I am not British but my boyfriend is English and he was bullied so bad during childhood by some of these posh kids his intense dislike of them has rubbed off on me.

    • Sixer says:

      Some of us plebby Brits (well, me) fail to understand why this anachronistic version of the UK sells so well in the US. But I’d be entirely happy if you took them all off our hands.

    • Locke Lamora says:

      I first thought he was attractive (Loki), then found out he was posh. When you’re a foreigner the accent doesnt tell you anything. I did like all of them a little less when I found out they went to private school ( is that reverse snobbery?).
      It’s partially because they’re the only ones that are shown internationally. Not that many working class Brits are that big so if you don’t follow the UK scene you dont know about them.
      Eddie Redmayne is still so darn adorable, but other than that I don’t think I liked any other posh Brits.

  20. Leah C says:

    I actually really like these. I think he looks amazing.

  21. FingerBinger says:

    Derek Zoolander would be proud.

  22. Fa says:

    He looks older for a 35 years old

  23. Karen says:

    The link address to the photos perfectly lays out the obvious PR plan for this sudden visibility of his personal life and undies:

    Tom Hiddleston + Taylor Swift = James Bond

    This plan may blow up in his face. Yes, he needs to prove he’s attractive to a wider female fan base, but he still needs to be seen as a cool, collected, and mysterious. This hyper PR attack doesn’t stay in line with the current Bond attitude (dark, surly, dangerous)

    • kai says:

      I just don’t believe that Tom was ever seriously in the running for Bond for more than five minutes and I think he knew that, it’s just good publicity. He’s definitely going for ‘sexy leading man’, though.

      • Lilacflowers says:

        I don’t think he was either and I don’t think he ever thought he was. It is something the British media started during The Night Manager run and then almost every single interviewer during the promo tours for ISTL, TNM, and High-Rise had to ask him. He has repeatedly and politely said there were no discussions, that the questions were a distraction, and even that he wished it would stop. And that gets labeled as “heavy campaigning”. Several people have flat out admitted they want to be Bond. He isn’t one of them.

    • Naya says:

      I read an article some time ago about why Bennifer 1.0 was so bad for Affleck which very much applies to these internet boyfriends. A certain kind of media coverage can be “feminizing” to the image. Apparently, it makes you unappealing to the boys and lets face it, major movies are made for boy audiences first. If you think about it, all the pin up boys who made it to the mainstream (Depp, Pitt, DiCaprio) all actively resisted this type of marketing. Note also how rarely somebody like Gosling indulges his Tumblr following, from the type of movies he does, to the outlets he poses for, to what he allows out about his private life. Hiddlestone and his PR manager are idiots.

      • Cranberry says:

        Depp, Pitt, DiCaprio and Gosling are/were all young, sexy, James Dean type, American actors. That’s their advantage. Crossing over from UK to US market is not as easy as just being good looking and having talent. You have to be marketable to US audience which usually means very sexy like Henry Cavell and young for starters. Talent not as high of a priority.
        BTW Depp, Pitt, DiCaprio and Gosling may not have actively participated in this level of PR, but make no mistake they were definitely sought after by women and were of subject of many naughty fantasies and sold a lot of magazines for the hounding tabloids.

    • Truthie says:

      It seems to be Hiddleston showing us he can be beefcake as well as Shakespearean. In poker fashion, now I want Jon Hamm to see this, and raise him, in a classier 1960′s style shoot. And come to think of it, Jon Hamm wouldn’t be that bad as 007.

  24. Pants says:

    He looks like the leading man… in a softcore porn.

  25. Bee says:

    Personalities aside, I find him a downgrade from Calvin Harris, I just can’t se le the appeal with this him.

  26. kiki says:

    I lost all respect for Tom Hiddlestone. First the PR move from Taylor Swift and now posing in you white boxers in W Magazine. He does have a good body and he is packing (omg I have just shamed myself) but I cringe because I find him cheesy in a tacky way. Where is the classy, RADA alum, classically trained actor that I looked up to?

  27. ncboudicca says:

    Poor imitation of the mens’ underwear models in the 1970s Sears Catalogs.

    To think that we all thought Cumberbatch was “thirsty” a year or two ago.

  28. Keaton says:

    Thirsty. I’ve never found him particularly sexy tbh. He doesn’t have the animal magnetism of say a Tom Hardy. His appeal to me was more about his talent and his adorkable charm. These pictures are pretty Meh. He looks like a very average white guy. Not hot but not laughably embarrassing either. :/ So many missteps lately Hiddles.

  29. Payapa says:

    Mon dieu, c’est tres terrible! BAHhaha.

    Ps: Do you lovely ladies at CB really have to change your FB cover photo to one of Olivia Benson’s new papa in all his glory?

  30. Sixer says:


    LEGS is performing a public service for his country. He’s distracting us from the farrago that is the Brexit referendum. He thinks giving Britain a good laugh is the best medicine for it.

    There can be no other explanation for all this um… well, whatever this nonsense is, can there?

    Don’t worry, Dragonflies: it’ll only last until Thursday.

  31. Grace says:

    Oh good god. My eyeballs are turning backwards inside my scalp to avoid seeing… I don’t know, white cloth drawers looking thingy probably date back the beginning of the century or something… WTHell is it? Did he happen to find a pair of underwear by rummaging his public school years wardrobes? These pictures just look uncomfortable as hell.

    Does anyone else get the feeling of being overshared?

  32. frisbee says:

    Going for sexy and achieving ‘catalog’ underwear model’ has to be prime jumping the shark territory. He’s even sucking his cheeks in to emphasise his cheekbones – it just makes him looks daft.

  33. turtle says:

    Tom HIddleston needs to drink protein shakes all day every day if he’s going to do this.

    Bulk up and then no probs.

    Until then it looks like he wants to be Fassbender and is failing…badly.

    I thought he was so sexy as Loki…nothing else about him appeals to me currently.

    Eddie Redmayne has stolen my heart as #1 posh British boy. I want to see his feminine ass in this shoot omg he’d be fire!

    • Kate says:

      I was just thinking of the Fassbender comparison. He did a nude photo shoot for W Magazine in 2011/2012, but it was for promotion of Shame, so it made sense. Also, the photos were A LOT better than these.

      I think it’s hilarious that these photos of Tom Hiddles were shot at the Standard Hotel in NYC, famously the same hotel where Fassbender shot scenes for Shame.

      • Kiki says:

        Michael Fassbender can do this photo shoot. Not Tom Hiddleston. Tom Hiddleston has a classic appeal to sexy, it is debonair and posh. Where as Micheal Fassbender is a working class, ruggedly sex appeal, this is Michael’s thing.

        I really like Tom’s sex appeal as a well sophisticated man, and this shoot breaks my heart. Ugh I don’t want to see his face anymore

    • altariel says:

      Does anyone else see the facial resemblance between Tom and Fassbender? Sorry if this has ever been discussed before. I think on certain angles they look alike.

  34. Miss Jupitero says:

    The overpowering scent of Eau de Désespoir is just too much– all I can do is ridicule him. These pics are beyond cringeworthy.

    People, the Dragonfly King really did think this was a good idea. So much for Eton/Cambridge/RADA. He is this thirsty.

    He fell in dong first! Omg, Kaiser, that is priceless!

  35. Clementine says:


    deep breath


  36. Kate says:

    I’m gonna look at these all day.
    Judge me all you want, CBers!

  37. Fa says:

    It is publicity also Calvin H did underwear photoshoot just after he got together with Taylor

  38. OSTONE says:

    Is like the tesseract possessed Tom! I don’t know, I found him semi attractive when he was quiet and goofy and earnest, like a geek. Now all I can think of with this spread is that he may be horrible in bed.

  39. Rocío says:

    He’s by no means ugly but I don’t get the hype. If we were talking about Oscar Isaac or Kirsten Dunst’s ex boyfriend (the one from Tron?), you’ve got me but this man is just plain looking who got lucky by Marvel PR.

  40. Eleonor says:

    I can hear Calvin Harris laughs form here.

  41. littlemissnaughty says:

    Thank you! That made my Monday so much better. This shoot is horrible. He looks like a romance novel hero caught in the early morning light of a cheap hotel room. I imagine the now deflowered heroine is off to the side somewhere. Who was in charge of lighting??? And those boxers (or whatever you call this abomination) are unsexy af. None of this is cute. He looks like a dude who’s bad in bed.

  42. MI6 says:

    Now we know what he was doing in LA before WW. Well, he’s definitely not Loki anymore – he’s officially Taylor Swift’s boyfriend.
    This whole thing is an absolutely epic PR meltdown.

  43. Shambles says:

    Holy hell. 63 comments in 10 minutes?! I’m getting fever-dream flashbacks to the CumberCrazy days.

  44. Meee4 says:

    While he looks good(I think I prefer him with a suit on). This new campaign he’s doing, whatever its is not a good look.
    “Taylor Swift’s BF” is now how I’ll address him when ever anyone asks me who plays Loki. LOL! Oh Tom..sigh.
    Live your life but don’t EVER complain again about privacy or pontificate that its “all about the work”. HA HA

  45. Lone Unicorn Tear says:

    Guess how they will spin this? “Oh, swoon. Tom Hiddleston is such a dreamy feminist trying to redress the imbalance. Serious female actresses always have to do these cheesy underwear shoots. Tom believes in equality. Sigh.”

    Yep, looks like he pounced on two women “right after” they freed themselves of relationships. Hiddleston is a real women’s liberator. I’ll admit I was duped. Always took the gossip about his love life with a grain of salt. But where there’s smoke, there’s fire. It’s super uncomfortable. It became difficult to take him seriously in just the blink of an eye.

  46. Liberty says:

    He’s trying to emulate the Sean Connery in swim trunks moment. THIRSTY. I hope he at least is wearing the undies from that old school high end Brit men’s co that makes stuff for Daniel Craig’s Bond wardrobe.

    Problem: Like Sean, Bond Craig looks like he could shank you in fight. Hiddles looks like he would kick your shin, turn red, call you a name and then drive off in a huff.


    Oh dear God! Whoever was in charge of posing him for this photoshoot should be taken outside and shot.

    And after all the PR misfires lately, I would change his name from Tom Swift to Tom Kardashian.

  48. DahliaDee says:

    Gotta say, I wouldn’t have thought midlife crisis would hit him so hard so fast. Bummer.

  49. marmaduke45 says:

    Honestly…if you must parade your thirst…parade your balls AND your bibulosity…bring the sac AND THE salacity…where is the ravenousness? Where is the rose between his teeth?

  50. Meee4 says:

    He always talks about how his sisters tease him all the time. Well, man they have a lifetimes worth of fodder alone based on this business. I can only imagine the phone calls an texts between them this morning. HA HA

    Suddenly I find myself humming “pretty woman….pretty tommy…”. I guess he’s Taylor-made now.

    • Grace says:

      I actually thought about that the minute I saw the photos. Of course he’s an adult, he can do whatever he wants. But imagine a family dinner somebody had a few too many, ‘right, Tom, that time you stripped down to a pair of white cloth undie that’s literally made from white cloth, not even silk or anything, and the whole time posing like you’re holding back because you have an itch between your legs you can’t scratch…’

      I feel bad for laughing at him so much. But I can’t help it.

  51. Chef Grace says:

    Aiming for Marky Mark..
    Landed it with Snarky Snark.
    His Titanic brain has sunk and with no survivors indeed.

  52. Eden75 says:

    Oh dear. Not a pearl-clutching oh dear but omg, what have you done oh dear.

    I laughed, I cried, I laughed some more. Then, being the curious idiot that I am, I clicked the link. My computer said “f**k this, I think not” and froze when trying to open the actual photo shoot. Seriously. This thing doesn’t freeze, ever. I’m not sure if it was protecting me or itself……

  53. BobaFelt says:

    MR. THIRSTY, Taylor Swift’s boyfriend.

  54. Joanie says:

    He looks gorgeous, although the editorial is very try-hard. I want to know how they kept the Hiddlesconda under wraps in the boxers pic. Is he wearing a Speedo underneath?

  55. Miss S says:

    I saw a Calvin harris briefs’s photo (I think it was Calvin Klein) and it actually looks good. It reminds of Beckham’s line. But this… Specially the last one, because there’s bulge and then there’s BULGE. It’s the opposite of classy or sensual:/

    And no one can convince that the “Learn about Taylor’s boyfriend” wasn’t PR approved. My reasoning is: if he really liked her and still wanted to protect his privacy as much as possible (because true love exists) he would never engage in this sort of thing for a magazine to whom he did a photoshop. This isn’t a gossip tabloid flying solo sort of thing.

    This is really second hand embarrassment:/

    On a side note I just remembered Paltrow who i don’t like but who, for the duration of marriage barely spoke about Chris Martin, it was like they weren’t married at all.

  56. KittyKat says:

    Hidds needs a big dose of reality and stop playing with ga ga land because he will get those fingers burnt.

    He’s now proving he’s desperate and its embarrassing. I’ve been reading comments from fans saying he’s lost it now. I agree

  57. Chelsea says:

    Balding Bieber does his best zoolander pose!

  58. Beach girl says:

    I think he’s remaking his image to make himself more marketable so he can get those top roles he’s been after. That image of a nice British gentleman quoting Shakespeare is going by the wayside and he’s jumping into this with with eyes wide open. BC did the same thing but not to this extreme. Fandom be damned.

  59. Vonna says:

    mmmm Tommy perfect body with a perfect face *licks screen*

  60. KittyKat says:

    Am I the only one who thought this was one of the awful manips of him that the crazies sometimes do?

    I’m just waiting for his next attempt for global domination and for sixer and co’s response

  61. platospopcorn says:

    YIKES!!!!! I see people online enjoying these, but it seems that a lot of the people enjoying them lack a familiarity or pre-existing context. So, i guess that qualifies as a pr success? Everyone else is just all kinds of “NOPE”. Personally, it’s like a train wreck…I want to look away…BUT I CANT. Oh, my sides!!!!!!

    • KittyKat says:

      The comments I’ve seen are pretty much the same which is on here. Of course you the few who like it but that’s not much.

      If anyone thinks that this a winner they need firing asap

    • Miss S says:

      If The Guardian or the Telegraph say something about his typical more mature audience, the snark of what they wrote about him and Taylor (just he fact that they wrote about is already alarming) will put off those people.
      But maybe for most people that’s irrelevant, maybe for most people just finding a familiar face is more than enough to convince them to go to the cinema and see his film. But his credibility in the more intellectual, erudite and theater crowd will get lost. That’s the only thing I’m quite sure (sure as much as one can me in gossip land:D).

    • platospopcorn says:

      Just went back to Twitter, and the chorus of “nope” is being drowned out by the sound of Luke and co. popping champagne bottles! Tweet after tweet “look at Taylors new man almost naked” “HAWT!!!” I may have to disconnect my router and toss my phone out of the window before I lose all faith. It’s going to work. He’s going to get Bond and we’re all going to be sitting here going “what happened????”

      • Miss S says:

        The only thing that makes me believe theres no Bond for him is that the Bond enterprise never choses someone famous to be Bond. They pretty much make that actor really known. All this circus around him and Taylor seems more a response to not getting Bond and going for a plan B sort of thing. But I hope I’m right, ’cause if not I will be really disappointed. I’m already dissapointed to be honest because Idris would be perfect and I don’t think that’s happening so…

      • Grace says:

        Those tweets actually read more like shade. I don’t think he is championing for Bond. He’s not what the franchise is looking for and it wouldn’t be a good fit for both parties because of reasons.

      • platospopcorn says:

        And while I’m at it (and before I toss my phone) let me just add that I am now 100% convinced that all those ill-tailored in the crotch trousers were INTENTIONAL. Honestly. He might as well take it out and let us have an actual look at this point. He clearly wants us to see it. TOO. MUCH. SO. EXTRA. XD

      • Mira says:

        Read the comments on DM and all over the internet, everyone is either saying hes not hot or that he is desperate and this is convincing them even more the thing with Taylor is a PR stunt.

  62. Chelsea says:

    He’s inviting comparisons with Calvin Harris. Dumb move. Calvin harris has a much better body. Not to mention Calvin Harris got payed to strip down.

  63. OTHER RENEE says:

    Many moons ago I went to some kind of social gathering and there was this one guy who was rather short trying desperately to puff himself out and get the attention of the attractive ladies. Unfortunately he was standing next to some rather tall and attractive men. He was so desperate looking and I felt sorry for him. I remember nothing else of the event (or even what it was). This Hiddles photo disaster reminded me of that poor guy.

    Now Tommy, please take your strawberry Margarita and go play with Taylor.

  64. M.A.F. says:

    I nearly chocked on my coffee when picture #3 came up. WOW. The man can never close his legs, can he? Slut. :) And that write up? Wow. I find that more embarrassing than the photos.

    There better be Tiddles pap walk today or I’m going to be disappointed. His Colin available? I need some food.

  65. Grace says:

    My question is, does this really get him the roles he wants? I guess time will tell. It depends on how the general public responds to this, or if they do at all.

    This… makes him look really stupid. I get the ambition, of wanting to go somewhere in life, be someone and put the name down somewhere, I get it.

    It’s not the romance I find problematic. Who he wants to date is his business. But… what the hell is he doing? How is what he’s doing helping him to be the actor he wants to be? It’s like let’s swim miles and however further away from what he does best, it’s like testing himself in a shallow pond or something…

    I am extremely baffled.

  66. Lysistrata says:

    Would he have had image approval? I may be clutching at straws, but it looks to me as though these photos were meant to be cropped. If you ignore the appalling knickers the top half of these images are achingly good. Did W magazine intend to do teasing topless shots but then realise that they were sitting on a goldmine given recent beach-related events?

  67. Ninette says:

    I am reaaalllyyy enjoying these pictures. They are things of beauty. I wish the timning was different, but oh well…

    But I think it is about time that he goes back to London, and do some dark, serious shakespearean tragedy.

  68. kai says:

    In the interview, he says Susanne Bier called him ‘enigmatic’. Nevermind the bragging, that’s just hilarious next to a picture of him in his boxers laying spread-eagle on the bed…. Nope, Tom.

  69. browniecakes says:

    Is Luke Windsor off planet? What the actual hell.
    I am so embarrassed for him that I am embarrassed for ME being a fan. He should just skip the next Cambridge class reunion, right? I guess we are going full court image change. Good luck Tom.

  70. Miss S says:

    I like how celebitchy changed their facebook header ^_^

    • platospopcorn says:

      @MissS, I tried to reply above, but my phone must have heard me threatening to toss it — I hope your thoughts are right about Bond, but I’m seriously starting to think he’s got it. I read the same piece that @MI6 read, but I dismissed it because it said he was “thinking about it” in reference to the offer (no way would he hesitate!!!) But now I’m starting to think that was just contract-speak. Several legit sources reiterating the validity of the rumor in the wake of these photos. *sigh*

      • Miss S says:

        But couldn’t all that talk be designed to increase his profile? Who are those legit sources? I remember reading a Clive Owen interview a few years back where he pretty much said that there comes a point where having those rumours around you is good, so he was gracious about not denying it completely so the talk could go on. I wonder if all those alleged meetings between Tom and Bond people were not just him riding the rumour (maybe even creating it).

        We could even consider that maybe the Bond people create the rumours themselves just to test the waters but I don’t remember that happening for Daniel Craig. But maybe I wasn’t paying attention. For me it was a surprise. So again, it doesn’t make sense to me.

      • MI6 says:

        @platospopcorn: This is my deepest and most profound fear.
        Although I do think he wanted it, was even in talks for it and didn’t get it. Again, just a hunch.

    • Fanny says:

      The choice of Daniel Craig came completely out of the blue and he got the job because Barbara Broccoli had the hots for him. Sam Mendes was right in what he said recently – the next Bond is going to be all about who Barbara Broccoli is feeling and it’s going to be somebody out of left field; it’s going to have nothing to do with publicists or campaigning.

      I believe Tom when he said recently not to expect an announcement of him as Bond, it’s not going to happen. That was a surprisingly genuine thing to say after his publicists have been working overtime to make him appear to have the job in hand.

  71. Svetlana says:

    Wow! This is beyond embarrassing!!! Well, to quote a certain Scotish DJ whose name I’ve already forgotten: “It’s about to go down.”

  72. KiddVicious says:

    A bit of a let down after the Brad Pitt photos.

  73. OhDear says:

    I never thought I would see the day where people would be en masse telling him that he should keep his clothes *on*

    IMO they are not that bad, but the boxer ones are rather awkward (I haven’t clicked on that link, though). They look a bit 18th-century swim-suity.

  74. Chelsea says:

    Lmao! Gossip sites are running his underwear photos next to Calvin Harris Armani underwear shot. Calvin is definitely getting the last laugh.

    • Miss S says:

      I’m being a nasty cynical b*tch, but I just can’t stand so much pretense. You own or you don’t, and with that in mind I feel she is going to be fine and will come out of this empowered somehow, but him? I feel he deserves all the present and future mocking he is going to get.

  75. Fan says:

    Taylor you know he is not the one I am talking about.

  76. Christin says:

    This will be on magazine stands along with Taylor’s US collector edition, which I spotted at my local dollar store yesterday. The cover includes these mature offerings:

    Meet my squad – Inside my closet – 25 secrets about me

  77. Lostmymind says:

    I’ve seen sexier Fruit of the Loom ads in the JCPenney weekly flyer.

  78. Heather says:

    It’s not that he’s unattractive, but he does nothing for me at all. Just not my type. And do men still wear all white boxers? Is this a thing? Kind of reminds me of boxers Don Draper would wear. Now Don Draper….
    there’s an attractive man! Is it hot in here?

  79. M.A.F. says:

    You know, in one of the other threads I did ask why he just doesn’t release a nude photo and get it over with. I think someone was watching.

  80. helena says:

    gosh, he’s never been attractive, but he seemed nice and smart. now he’s officially become the most annoying man in hollywood. I feel bad for taylor. she deserves better. next to hiddles calvin harris looks like a jackpot.

  81. Bethany says:

    LOL, oh no @ this reaction. Poor Tom.

    I feel like this would have been better received if not for his ~thing with Taylor… but I really think he and Taylor could be a cute and surprisingly well-matched couple, so I hope they weather all the media scorn. It is similar (but even worse) to how people reacted to Jake and Taylor, and I do feel like that took its toll.

  82. K.C. says:

    I think he looks great, but I find him attractive (I have a thing for skinny Brits, haha), so there’s that. What’a not attractive are literally all of his quotes in this article. There aren’t many, and they’re all bad. Tom. I thought we were past the humblebragging, babe. He’s been doing so well in interviews lately. Damn it. The only thing saving him right now is that compared to some of the other people in Hollywood I was once attached to (*cough* Johnny Depp *cough*) he seems like such a great dude. I’m still deciding if doing crap like stripping down to transparent underwear and talking about how everybody knows him is something I’m willing to put up with if I find him generally nice, attractive, and talented. Ugh, Tom. This should be easier, stop making things weird.

    Question for those saying he’s gunning for the leading man type of role–isn’t he the typical leading man in Skull Island? I’d think he’d wait to see how that lands next year and capitalize on it instead of going after it right after he finished a huge press tour. That makes very little sense to me. I believe he wants to raise his profile, but the timing doesn’t make sense in terms of the PR aspect. Jump on it when you’re actually playing the leading man, not a year before. Even if the movie doesn’t do well, I don’t doubt he’d turn heads as the lead in a movie with Brie Larson. Patience, dude.

    • Lilacflowers says:

      @KC, he is the lead in The Night Manager, High-Rise, and I Saw the Light, all three of which were being released when he gave the interview back in April. Monthly magazines like W take months to get their materials published

      • K.C. says:

        Usually magazine interviews are timed to come out when still relevant, though–so they’d set up the interview for February or March to run in April or May. I work for a monthly magazine and we plan stories to run when it would benefit the interviewee. The timing is just odd. Because if this came out when any of those were being released (particularly TNM), this photoshoot would’ve made a heck of a lot more sense. It does him no good to have this out right now, when the movies are pretty much out of theaters and TNM isn’t airing.

    • Bethany says:

      Maybe he is serious about the Emmy campaign for The Night Manager?

    • InvaderTak says:

      I wonder if here were other quotes that are better that are in the print edition print context help? W mag did a lousy job imo. I’ll wait til someone has scans. And yeah he was doing so well. Something changed big time with him/his people/ strategy. It’s perplexing. Even if it was all a facade where did the people with good judgement go? This is just embarrassing.

    • TotallyBiased says:

      I don’t think there was a new interview with W. The quotes I read seemed to be from TNM interviews.

    • Cranberry says:

      As far as his comment about everybody knowing him or who he is, maybe he was referring to back home where TNM did extremely well and has made him a house hold name in the UK. All these silly magazines chop things up and leave out context questions either intentionally or just by sheer incompetence.

  83. Malificent says:

    Meh, he’s only hot when he’s Loki.

  84. Guesto says:

    This is a much better, infinitely more entertaining Tom than the old one.

    If this carries on, I might even become a fan.

    I’m guessing Pic.2 is him showing us his ‘enigma’?

  85. amilu says:

    I’ve seen better man-and-his-junk-in-boxers photography in the men’s department at Sears. This is SO embarrassing.

  86. Laura says:

    So thirsty!!

    I just want to hear that Taylor Swift is paying for him to be her bf next 😜

  87. Starkiller says:

    I’ve just had a look at the whole slideshow, and I’m speechless. W Magazine is taking the piss, surely?

  88. Betsy says:

    The guy looks like Danny Kay. Creeps me out.

  89. Ji-yun says:

    Why does he look like a blonde Nigel Havers to me here? I’ve never noticed the resemblance before, but now it seems quite striking.

  90. Rux says:

    IMO, because he just “came out” with the Taylor Swift romance this makes it so much more embarrassing. Swift knows how to market herself maybe he should have asked her for advice.

  91. A.Key says:

    That’s it, I’m convinced now that he’s doing this insanity on purpose, trying to alienate everyone from him. He’s had enough of the Internet fan love and he’s doing a splendid job at blowing it all away!

    I mean it was either this or splurring racist homophobic insults.

    After Swift wonder if he’ll go for Kylie Jenner or Selena Gomez?

  92. nochance says:

    oh my, watching those pictures, makes me want to cover him up with a blanket and tell him that everything´s gonna be fine. so sorry for him…

  93. erica says:

    Totally not cool! But, he was #51 on IMDb’s starmeter last week. This week he’s #3. Good job Tom! Looks like it’s working.

  94. TotallyBiased says:

    Photoshoot done in mid-April, online text inspired by last week. W mag isn’t doing him any favours, are they?

    • Grace says:

      Yeah. The text is very likely a last minute job following the beach photos – which is why I think he’s getting trolled at the same time.

    • Blue says:

      To his credit he was naked in High Rise last year. i.e., he didn’t just strip down now for the Taylor PR boost story.

      • lilacflowers says:

        He strips down in films frequently: Unrelated – skinny dipping jump into a pool, although difficult to see anything; Archipelago – changes into pyjamas; The Deep Blue Sea – sex scenes with Rachel Weisz shot from the angle of practically up his butt; Only Lovers Left Alive – bed scenes with Tilda; High-Rise – as you said; Crimson Peak – sex scene with Mia and in the play Coriolanus, he’s walking around in a sheet that becomes almost transparent when the light hits it.

  95. anon says:

    Terrible pics–badly styled, badly shot and you can tell he knows it. They look like discarded photos from a shoot that didn’t work that are now suddenly click bait material for the magazine.

  96. Guest says:

    From 100 to 0. And this within a week. Enough said.

  97. joAnn says:

    He is part of a photo shoot in W that has 10 other TV stars posing in their under crackers. It isn’t like Tom is the only one. W magazine is using Toms newfound visibility to sell their feature. I bet if the whole pop culture explosion of last week hadn’t happened he would not be their main focus.

  98. Kimna says:

    He was so hot until this week. At this point, he makes me embarrassed for him ;(

  99. Fire Rabbit says:

    Yipes. This has crossed over from amusing and giggling to wincing with embarrassment for him. I think his body is fine btw, a lean grown man’s body, but he seems so I’ll at ease and desperate with this. Ugh.

  100. Clairej says:

    Oh no! It just got worse. The sliding off the bed shot is madness. I decided to check it out thinking ‘it cannot be that bad’ and found myself chuckling. Tom!!!! No!!!!! I need a new man crush

  101. Eve says:

    @ Antipodean:

    My dear, can’t find you anywhere. If you’re reading this, please, I hope you didn’t misunderstand me: I don’t find you creepy at all whenever you address me on a thread.

    It’s just that, like most depressive people, I don’t understand why would anybody give a f*ck about me. That’s all.

    I appreciate your comments, every single one of them. Believe me.

    • antipodean says:

      Evie, I found you, my finger is tired from scrolling all the way down on a Hiddles post of all things! I saw your message over on the GOT thread. I knew exactly what you meant yesterday, so please don’t fret yourself that I would take any offense at what you said. Sometimes things may come out the wrong way, but I always interpret anyone who addresses me as having kind intentions. That is just the way I try to be, it is my motto in life, “Be Kind”. I am a bit snarky at times, what fun would CB be if we weren’t, but I hope I am never unkind. As I said, I always love to read your comments, but wouldn’t want you to think I was odd. I know the struggles you have said you face daily, and my heart goes out to you. Please know that your comments here are always appreciated, and there are many of us, as I have often seen writing to you, who give more than a f**k about you, and for myself, my day is often made by your witty repartee, and incisive observations on the foolery of our favourite celebs. Sorry this turned out to be so long, all I really wanted to say is I do care about you in that funny internetty/nevermetyou, but feel you are a kindred spirit way! Phew!

    • Sixer says:

      You two are lovely. Jus’ sayin’.

    • Grace says:

      This is unravelling so fast. I hope there is no more surprise before he goes off filming. Or better yet, stop before Thursday, it’s all to distract the public from the referendum.

    • InvaderTak says:

      Yeah the timing of this is horrendous. Never mind that this happened months ago, even before he met gala. Boy, they had better get the message. Make. It. Stop. GQ was singing his praises not too long ago. WTF is happening. Someone has lost their %#?@%#+ mind(s). You have to go back Marty.

  102. Moxie Remon says:

    This is disgusting, he really doesn’t care, he really does wants us to know he’s thirsty af. I’m baffled.

  103. joAnn says:

    He is 1 of 11 TV people posing for W I’m not sure the other10 are but ET Canada has it on their page

  104. jj says:

    This is so embarrassing. *averts eyes*

  105. altariel says:

    Silly pics aside, that is still a very nice body he has….and Taylor Swift has had it. Whatever Tom…enjoy her if you must.

  106. lucy says:

    Taylor Swift makes him unattractive. Without her? I’m still in. That voice!


    Seems a bit silly to me that TMZ is doing a side by side comparison of the two Mr. Swifts. Calvin is winning 75% to 25% anyway. I’ve thought of a much better comparison. Why not pull down the boxers, I’ll get a ruler, and we’ll settle this right now.

    Okay, I may have had too many mimosas.

  108. kri says:

    I feel as if Tay tay is going to show up in a Sexy Nurse-y outfit and command him to turn his head and cough

  109. Natalia says:

    He tried to pose like Bond, James Bond in that editorial, so it’s obvious why he agreed to do this.

  110. Bee says:

    WTF is he thinking? He’s lost it. Did he see this worked for Matthew Lewis and thought it would be great strategy to launch him into sexy? Well, it failed. Spectacularly. But not. What I’m seeing is actually disappointing in so any ways.

  111. Blue says:

    Good body but he’s really not hot at all. I see cold hard ambition. His Crimson Peak director pointed out Tom was the one who wanted the butt shot love scene in the film. I think he’s been trying to $ex himself up for a while. Wasn’t that impressed with his Guardian op-ed a while back on superheroes. Cambridge educated but kind of juvenile and simplistic.

  112. Katia says:

    Ummmmm I’m beginning to realize I cared more for Tom years ago versus more recently…
    He used to come off so incredibly adorable and now it’s as though he’s less genuine and more, well I’m just going to say it, more a douchebag.

  113. notlistening says:

    Thank you Hiddles, for making me laugh in these tough times.

  114. The Original Mia says:

    I’m so glad I never got on that Hiddleston fan train. He’s so thirsty for that Bond role and the fame that follows. Hilarious!

  115. seesittellsit says:

    I was kinda afraid this would happen. It’s not just embarrassing, it’s transparent and sad. I think the failures of Crimson Peak and I Saw the Light at box office, and to bump Tom up to major film star, turning 35, the hairline starting to recede, panicked him. I think he’s really bright, it’s not just the polish of Eton and Cambridge, and this is too bad in a man this intelligent. He’s clearly desperate to make that jump and I assume some of this is aimed at the Bond role.

    I’ve always thought him sort of unformed emotionally, for all his smarts and talent. This is so depressing.

  116. anon says:

    I mean, his body is so beautiful, a lot of hard work there so he should be proud of it BUT this is embarrassing. This shoot looks like a high priced escort ad. Ew. Instead of doing ugly stuff he should focus on his career, he’s too damn thirsty.

  117. browniecakes says:

    Not even nine months ago Mr. Underpants was named BFI’s first official Ambassador.

  118. TotallyBiased says:

    Wow, W Magazine really stabbed him in the back to get clicks. Tom agrees to be one person in a photoshoot series of eleven actors in underwear, gets published solo online as “who is Taylor’s new boyfriend, we have hot picks!” with no mention of the actual context.
    Plus they flipped the bedroom shot, so it just looks wrong. He always looks weird when they pull a mirror effect on pictures of him, his face works best one way.

    • Dara says:

      I would expect that kind of stunt from Us or People, but not W. One by one, by go-to serious fashion magazines are caving to mass market pressures. Makes me sad. I flipped the bed photo in question, and you are so right! Now it actually looks like him, rather than some weird photoshopped imitation.

    • K.C. says:

      It was REALLY wrong to do that to him and tie it to Taylor. That was dirty. The least they could’ve done is make a small mention that this is part of a larger feature. This is basically false advertising, and it makes it seem totally different from what it was actually meant to be. I feel bad.

    • Anon says:

      W mag did the dirty on him, I agree. But they wouldn’t have been able to had he not agreed to it in the first place. It doesn’t become sensible to pose for a badly styled and unsubtle underwear shoot just because 11 other lemmings also went over the cliff. And he knows I am sure that once the crotch shot is in the can, W magazine has total control over the pic, the release date and the editorial content.

  119. TotallyBiased says:

    Context is everything!
    “The star of “The Night Manager” and the upcoming Marvel blockbuster “Thor: Ragnarok” poses shirtless in W magazine‘s annual portfolio of the hottest television stars for the month of August, alongside 11 revelatory stars who similarly bare it all.”

    • TotallyBiased says:

      So this was for a photo spread for the August edition of the magazine, and W mag just COULDN’T resist!

    • M.A.F. says:

      Hold the wheel.

      This photo shoot is actually part of a larger magazine spread? That feature other TV actors? Good God. I wonder about the state of the other photos if they decided to publish these early.

      Edit: I see more information about this up thread. Good gravy.

    • Miss Jupitero says:

      Wow. That is just messed up. The underoos are bad enough, but is there anything that a magazine won’t do for clicks? Their thirst for advertising dollars is even worse than his thirst for James Bond.

      • lilacflowers says:

        No. There is absolutely nothing that a magazine will not do for clicks and they do it without consulting or receiving consent from the subjects all the time. They are in the business of generating ad revenue and if people are clicking on their links, advertisers will pay for their space. Once an artist/musician/actor/anybody consents to a photoshoot, the magazine owns those images and can/will do what they want with them. They’ll also hire night crawlers and paps to trail people and they bribe restaurant and hotel workers to tell them who is there. Actors have very little or no control over these things. I explain this here all the time but get told I’m naive about actors using PR. I’m not. Yes, they use it for their advantage at times but the vast majority of what is out there is generated by the magazine, newspapers, and websites and the celebrities have no control or ability to request edits. What W is doing with this photoshoot is a classic example. Actor agrees to one thing but they use it for another to generate interest in future issues and gain ad revenue through clicks. And they’ve gained quite a bit of money off this today.

  120. Bee says:

    I’ve thought about this some more, in between snickering and alternatively shaking my head. He’s been done over by the magazine. When the TS thing broke, this suddenly became a story. It would have been fast-tracked. A story hastily written. There was probably never meant to be more than one of these shots released, and it was meant to be in the context of a dozen celebs all doing the same thing. His PR machine probably all just quit because these pictures have gone mainstream in the most embarrassing way. He’s actually probably dying on the inside right now. If he’s not, he should be.

  121. Kate says:

    I liked him so much better when he was mysterious and stayed out of the paparazzi lenses. This is just bad!

  122. K.C. says:

    I think if the timing were different, very few would be saying that this puts a damper on his career. This photoshoot isn’t THAT bad or embarrassing by a long shot. And in context, this being linked to TNM makes perfect sense. This isn’t really an image change–the focus was on his physique a LOT in TNM, as great as he was in it.

    • lilacflowers says:

      Lots of guys have done photoshoots in their underwear: Brad Pitt, Liam Neeson, and a very furry Mark Ruffalo in a bed and their careers were not dampened. His won’t be either. If you go back three years ago and check the threads, people here were always insistent that Tom’s career was on the brink of total disaster. Yet, he has worked steadily since and he is still working. He has two blockbuster films scheduled for release in the next year. Posing in his underwear or kissing Taylor Swift won’t impact that at all.

  123. spidey says:

    Check David Gandy’s pics.

  124. suzysunshine says:

    This guy never has and never will do anything for me. He looks soft and plushy and like he would tear up frequently. Don’t see the attraction at all.

  125. serena says:

    He looks good though those boxer are awful.