Selena Gomez dethrones Kylie Jenner as the most followed on Instagram


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Despite not using it herself, Selena Gomez is somehow the most followed person on the app. Again. This was definitely a headline seven years ago and at the time I remember being slightly surprised because it was still Disney vibes back then. Selena stayed number one for awhile, but she was dethroned by Ariana Grande last year, and apparently by Kylie Jenner as well. Now Selena is back on top — she surpassed Kylie to reclaim her Instagram throne. Not bad for someone who doesn’t even like the app!

Kylie Jenner’s reign as Instagram’s most followed woman has come to an end for now. Celebrity news fan account PopFaction noted this morning that Selena Gomez, formerly the platform’s most followed woman, exceeded Jenner’s follower count. While at 10 A.M. EST this morning, Jenner actually still had a slight edge, Gomez surpassed her as the day went on.

At 6:25 P.M. EST, Gomez officially led with 380,644,778 followers. Jenner, meanwhile, is close behind with 380,425,729 followers.

While Gomez has been more active on Instagram lately, she spoke to Vanity Fair earlier this month about how she actually only has TikTok on her phone. She removed Instagram years ago and has her assistant post content for her to her page.

“The only thing I have on my phone is TikTok because I find it to be a little less hostile,” she said. “There are wonderful things about social media—connecting with fans, seeing how happy and excited they are and their stories. But usually that’s filtered through [for me now]. I created a system. Everything I do I send to my assistant who posts them. As far as comments, my team will put together a few things that are encouraging.”


I wonder how Selena feels about this news. She’s been pretty vocal about not being on or liking Instagram as much as TikTok and not all followers are fans. But still, she’s a celeb and they typically crave the validation and popularity. I’m sure her team is happy about it and they do the posting/content for her anyway. Most celebs have social media teams, but I like that Selena is more open about hers. Also Selena and Kylie’s follower counts are still pretty close (for celebs) with followers within hundreds of thousands of each other. I can’t imagine Kris Jenner likes this headline so maybe someway, somehow, Kylie’s followers will creep back up. There was a weird fan-made beef earlier this week where Selena fans thought that Kylie and Hailey Bieber were shading Selena because they all posted something about a filter with eyebrows. I didn’t really get it, but Kylie and Selena took pains to shut it down and I buy that any drama they may have had in the past is long over. Sometimes a filter is just a filter and everyone has eyebrows.


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47 Responses to “Selena Gomez dethrones Kylie Jenner as the most followed on Instagram”

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  1. SomeChick says:

    I usually don’t click on kartrashian news, but I’m here for this one. go Selena!

  2. Angel says:

    She also spend the week-end cyberbullying other women on social media. And now 5 people are getting death threats because of her actions.

    • Emily_C says:

      I looked this up and couldn’t find anything. Can you give details?

    • shanaynay says:

      Yeah, I couldn’t find anything on this either. Sources?

      • Lux says:

        I think she was liking posts that called Hailey Bieber a bully and just flaming the fire to old feuds. It was some really immature crap.

        I am definitely not a Bieber fan (not into either of them/too old for that) but Selena rubs me the wrong way. From her not acknowledging her friend who donated her kidney to creating these messy online situations, to singing long, extended ballads about her now-married ex…she is messy and I can see why Instagram is very bad for her. For all her reminders to “be kind,” she sure as heck likes to stoke the fire. She can’t claim to be above it all and keep playing the victim if she keeps responding directly to the drama in the comments section.

  3. Normades says:

    Someone wrote a deep dive about the Justin/Selena/Hailey saga and the role of the kardashians in all that and Kylie comes off as the biggest mean girl.

  4. C says:

    I’m skeptical of this. I mean Selena is obviously a high profile celebrity but I’m not understanding how she would be the *most* followed on IG.
    I think both of them probably buy followers…?

    • Kate says:

      It’s so baffling. Selena Gomez of all people??

    • Emily_C says:

      It’s the drama.

    • mtos says:

      I believe it. I’m 40 and use instagram but I dont follow celebs and most of my friends don’t either. We use social media for contact with friends and family. The generation that grew up with Selena follows everyone on every platform (most, not all). And while a lot of kids/adults who love Selena also love Beyonce, the younger generations are more into “following” celebs on SM than us older ones.

      • C says:

        Idk, I’m only a couple of years older than her, I follow lots of people on various platforms, but her following is absolutely disproportionate imo. Taylor Swift only has like 250 million and Rihanna has 144 million. Zendaya has 168 million. It’s not really adding up. Even Ariana Grande who is way bigger than Selena has only 357 million.

    • SophieJara says:

      This is the second post I’ve read recently that completely mis-states the article. Selena is the most followed *woman*. The most followed person is Ronaldo followed by Messi. Ronaldo has almost 200 million more followers than Selena.

      Why would Beyoncé have more followers than Selena? Selena’s peak fan-interaction period was also Instagram’s peak period, when she was late teens, early twenties. Her and Kyle cultivate a much different style of social media following than Beyoncé.

      • C says:

        Ok, she’s the most followed woman.

        I understand all of this, but it still doesn’t add up. Are we defining likelihood of higher followers as resulting from interactions with people? Taylor Swift does that a lot, Ariana too. The curation of IG’s and the way it is done seems to get more uniform the higher up and people with massively higher net worths from much higher profile careers get more attention and follows. That’s not difficult to understand. So, yeah, forgive me, I find it not very plausible that she has this big of a genuine following.
        The idea of Instagram’s “peak period” seems misleading given that while Tiktok is bigger with teens, it still has fewer users than ig.

    • Flowerlake says:

      She has a lot of fans in South America.

      People are sometimes surprised Bad Bunny is usually the number 1 on Spotify each day, but that is the same reason.

      Whoever is the most famous in the US isn’t always the most popular worldwide, as can also be seen in that the top men are football players from Portugal and Argentine.

      • C says:

        Well, that’s the thing. I can understand Bad Bunny’s popularity. I can absolutely understand the popularity of football players internationally etc. And I can understand her having a lot of followers. But my point is I don’t get why she has the highest amount, lol.
        There’s popularity and then there’s most-followed, and the latter is what I don’t understand about Selena specifically.

    • tealily says:

      Her makeup brand has really blown up too. Maybe that’s part of it.

    • Ewissa says:

      Because of Kylie and HB trolling Selena all the time this is the Gen Z and Millennials picking Selena up and showing Kylie middle finger lol

  5. FhMom says:

    Well, Selena does bring the drama.. To her credit, Kylie seems to avoid drama. I could be wrong, though, because I try to avoid all things Kardashian

  6. mtos says:

    My two cents is that I think Beiber is a mean girl. And I think she does say shady things and then cries that she’s being cyber bullied. And it seems like Kylie avoids the drama for the most part but I don’t think she is entirely innocent here. I also think Selena likes being the victim and having people come to her defense so she can say “oh no, leave them alone. they didnt mean it” so she can look like the bigger person. I have a 12 year old daughter. Very similar drama/nonsense in her friend group. THese 20-30 something ladies need to grow up. These are not real problems.

  7. Emily says:

    I believe it because her Rare Beauty is constantly sold out at Sephora because all of her stuff is TikTok viral. Her makeup and skinline are great and Kylie’s is more gimmicky and trash. Easy win for Selena.

  8. SourcesclosetoKate says:

    I wonder if she has a big international following. Selena looks very…ethnically fluid? (I don’t know the right word). Like she looks Latino but can pass for Arab, can look Asian can look eastern European can look white American can look Mediterranean, can look Scottish etc…so it makes her appealing to many people, I think that’s the way the future is going atleast in terms of appeal.

  9. Ameerah M says:

    It boggles my mind that either of them have so many followers. They’re both so incredibly boring.

  10. Danielle says:

    There is something off about her. Everything in me wants to adore her because she’s so endearing sometimes and her projects are so good, but I get a feeling that ALL of the openness and vulnerability is calculated. Am I crazy?

    • Ang says:

      Hard to fake Lupus, a kidney transplant, and bi-polar disorder.

      • Josephine says:

        This. She has gone through some pretty terrible crap. We just can’t seem to stop tearing apart young women in the spotlight. Selena has actual talent and has worked non-stop. She didn’t need to ride anyone’s coattails.

    • Veronica S. says:

      To be fair, she became a celebrity at a VERY young age. I really don’t know if there’s a way to come out completely normal when your life has been on display and up for consumption by the general public since you were 14-15 years old. It’s just not in the cards when you’re worth that much money to people.

  11. Flowerlake says:


    I find her way more wholesome and a good role model.

  12. Torttu says:

    Kylie Jenner was “most followed”?? Revolting. Omg how I cannot stand that family.
    Go Selena!

    • Danielle says:

      I don’t think for a second she faked any of those things! Not at all. Doesn’t mean she isn’t guilty of pot-stirring.

  13. ME says:

    How many of their followers are actual human beings and not bots? The KarJenners are known to “buy followers”. I don’t know about Selena, but I’m happy she dethroned Kylie.

  14. Hannah says:

    So I don’t actively follow any of these women because I’m a *geriatric* Millennial. I’m 38, so I pretty much have 1 ft in the grave 🫠 but I did follow the tea today about Hailey Bieber making vomit faces 🤮 when talking about something to do with a Taylor Swift song and Selana clapped back and all I can say is I can’t fkn wait to turn 40! OMFG. No wonder Millennials and Gen Z have such a bad rep. Gen X, I understand. I’m sorry

  15. Lee says:

    Can never understand why! Lol

  16. Lisa says:

    Good. Selena has better and more interesting things to say. Love her.

    • Southern Fried says:

      Definitely and besides now two of her series Murder and Chef appeal to all ages. Both are hits. I love her too.

  17. j.ferber says:

    Always loved Selena, too. What I don’t understand is why/how Kylie Jenner is a f-cking billionaire. Is it just me? I’m glad Selena de-throned her.

  18. Mothra says:

    I don’t like either of them, but at least Selena delivers something to the public. The other one is famous for nothing. And no, I don’t care about owning makeup/any other brands cause that’s hella easy when you’re born rich.

  19. Live Aloha says:

    Okay, so as it was explained to me, Selena made a video talking about how she laminated her eyebrows too much. Then Kylie Jenner and HaileyBieber made fun of her. Kylie posting “this was an accident?” (Over a photo of her eyebrows). Hailey then post a photo of her eyebrows as well. (Eyeroll) I know guys, I know, this is so high school. And Selena said as much, how she’s 30 and it was so high school and decided to take a break from it all. She posts things about herself not others, then the other two are really being “mean girls” in every sense of the word. You’d think being married (Hailey) and being a Mom (Kylie) and a mother of a young girl no less, that she’d be a bit nicer. One would think, why would these mean girls post something like this? IMO, the mean girls want likes or to be liked, but are going about it the wrong way. Since this happened, Selena has gained followers and the other two have lost followers. Yes, I realize there are more important things in life, that is going on in the world, but this is what happened. Thought I’d share since many were wondering. Check twitter, it’s trending and the photos and vids are on there.