Kim Kardashian apologizes for telling folks to get over Jeffree Star’s racism

Because I rarely (and I do mean rarely) wear makeup, I really don’t pay attention the beauty/makeup blogger industry. I realize that a lot of people watch makeup tutorials on YouTube, and they have favorite makeup bloggers, personalities, tutors and whatever you want to call them. I’m saying this all as a way to explain why the name “Jeffree Star” meant nothing to me when I first tried to figure out this story yesterday. Jeffree Star runs his own cosmetics line, does his own tutorials and is very big into that whole makeup lifestyle or whatever (I really don’t even know how to describe it). You can see his Instagram here – he has a big social media presence and following. Within a certain makeup-loving-specific demographic, Jeffree Star is a big deal, and his reviews of products can make or break a new product line. He’s also a controversial figure with a years-long history of sexism and racism. The receipts are in this long-ass video from another beauty YouTuber who literally had all the receipts. Here’s another good primer on Star’s history of racism, based on his feud with Kat Von D.

So what does any of this have to do with anything? Ugh. Alright, so Kim Kardashian has a beauty line now. She has, like, contouring kits and powders and foundation and please don’t ask me anything further. She was trying to show off her latest products in an Instagram Story on Monday, and apparently, she was doing a terrible job of “swatching,” i.e., sampling the product on her skin. Jeffree Star started tweeting about Kim’s terrible swatching.

Kim then posted another video where she said people were stressing her out about the bad-swatching, then Kim addressed her fans, who were apparently trashing Jeffree Star. This is what she said on Monday:

“And guys I see that my fans are totally hating on someone like Jeffree Star for being honest about my struggle swatches. But because of his remarks I’m learning from the best, like from Mario, how to swatch properly. I see you being so petty bringing up things in his past where he was you know, negative, but he’s also apologised for those things and I get the serious deal if you say racial things but I do believe in people changing and people that apologise I will give them the benefit of the doubt and accept that people change and move on. I know better than anyone that I hate when people bring up my past or mistakes I’ve made in the past, so let him live.

“I welcome honest comments about my products and because of it I’m swatching better now. So everyone get off his ass and let’s not be so negative, we’re all in this together, there’s room for all of us. Love you Jeffrey. I wanna make one last thing clear, I do not defend people that are racist and I’m very against it, but if someone claims that they have changed I would love to give them the benefit of the doubt and I pray to God that they do change, for the sake of my children and my friends, so I wanna give him the benefit of the doubt, but I do not support people that are racist and that’s why I so appreciate that he apologised and was really honest about the things he said in the past. So just enough, just don’t bring it up anymore is all I’m trying to say. People want to forget the negative things they did in the past and I do too.”

[From Cosmo]

After that, Twitter went wild on her, because I guess people already knew who Jeffree Star is and they knew about his history of racist bulls–t? So, Kim was called names and everyone was like “chica, don’t speak for black people ever again, that apology wasn’t yours to accept.” So then on Tuesday, Kim had to do another Instagram story where she apologized for shrugging off Jeffree’s problematic past statements:

“Hey guys so I really wanted to apologise to you guys and my fans for defending a situation yesterday that I didn’t know enough about. I just feel a bit naive, and I do really want to apologise for feeling like I had the right to say ‘get over it’ in a situation that involves racism. I just don’t really feel like I have the right to speak on that, and I really really am sorry from the bottom of my heart. I have always been about positivity and I’ve never been a negative person, so my whole thing was like ‘hey guys I don’t want to see negativity in my timeline or my mentions, let’s just move forward, let’s like be positive and move past this’. Now I realise that I was a bit naive in saying that.”

“I’m not going against my fans in any way, I just was saying let’s get the negativity off my timeline. But you know I’m sorry. So I really am sorry and I just want to move forward and be positive. My last message is that I do believe that people and born to love, and born with love, and that they are taught to hate. So I have always had hopes that people can change and that people can learn to be better and do better, and learn to find that love again. So never give up hope, that is my message for the day, and that is always what I have been trying to say. I believe in people changing, I believe in people just being better and you know I’ll never give that up, I just want people to be positive.”

[From Cosmo]

You guys… I understand why everyone is yelling at Kim and yelling at and about Jeffree Star, but can I also say something? While Jeffree Star absolutely deserved to be canceled and his half-assed apologies aren’t Kim’s to accept, I also think… most people probably don’t know who he is in general? Do I think Kim was wrong for telling people of color to get over it, “it” being racism and Star’s repeated use of the n-word? Sure. Do I think Kim needs to be called out for culturally appropriating blackness and then abandoning actual victims of racism? Sure. But my God… all of this because Kim can’t swatch.

Kim Kardashian West gets lunch at "Cipriani" with Scott Disick before going on a shopping spree

Photos courtesy of Backgrid and Instagram.

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110 Responses to “Kim Kardashian apologizes for telling folks to get over Jeffree Star’s racism”

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  1. Lotusgoat says:

    Alternate title: Kim Kardashian realized she hadn’t been in the news for a while, deliberately stirs the pot, because she knows right now racism is a current talking point and she’ll be able to apologize and can probably turn this into a tv appearance if people still give her hell.

    Probably too many characters. 😂

    • minx says:

      She looks embalmed.

      • Chetta B. says:

        Yes, and how about she apologize for lying to the public about lip fillers and face fillers for how many years now? lol What a joke you are, Kim. She’s in her mid-30′s and is approaching Jocelyn Wildenstein territory. Not good, my dear.

      • magnoliarose says:

        Yes she does. That pic is nightmarish.

      • AnnaKist says:

        Oh. Her face. I came across an article a couple of days ago, relating to a book someone is releasing on the K dynasty. I clicked on a link and it took me to a lot of photos of the old Kim. There was one particular photo that I’d never seen before. She was in a red gown, with her hair in beautiful, lustrous waves. She looked absolutely stunning. “Embalmed” is a good description of Kim at 37. Every feature is just so… pronounced. Her face is awful, and she just emphasises the awfulness with the heavy, dark makeup. To think it’s all been unnecessarily self-inflicted…wow.

        I also never wear makeup. Okay, I wore it two years ago for a special event, but let me tell you, every skerrick was removed with wet wipes in the time it took to walk back to the car park afterwards. Is it really necessary to to need to use 93 different products to paint on a mask? Can one be seen in public without a contoured visage?

        Speaking of Kim being 37, her rambling instagram “stories” make me really appreciate the well-written, grammatically correct recounts and narratives my 11-year-old pupils hand in.

    • Caly says:

      Right! People are talking about Kylie more, makeup artists are giving Kim negative reviews for products, Kylie is outselling her, Kylie is kris’ new favorite girl… this had her trending all day, I bet she loved it but she picked the wrong topic to troll with. But there’s no bad publicity for these people.

  2. milla says:

    Ok. Many ppl called out Miley. But Kardashians have been playing black for a looong time. The truth is they are white bunch who uses everything and everyone for their own profit. So its not about her makeup. Its about not giving an eff. For years.

  3. Sixer says:

    There’s like, this whole world of slap of which I know nothing, Jon Snow.

  4. Tate says:

    She talks like a 12 year old.

  5. RBC says:

    Social media drives me crazy somedays, but if it can show the world how racist people can be(and have the receipts to prove it) then that is a good thing. As for Kim, all I can say is stop taking selfies and doing pap walks for a moment. Watch the news and then look at your beautiful children and ask yourself this: What type of country do I want my children to grow up in?

  6. Alix says:

    Can’t swatch and spells ‘apologize’ the British way, for some reason.

  7. trollontheloose says:

    it wasn’t just because of swatch. It was because she defended a racist and she had the nerves to tell Black folks “get over it”. I mean we are living troubling times with the whole White supremacy and SS defiantly roaming the streets. Now is not her time. She caught heat and she feared for her business (many newspapers called her out) and she came with a dumb “i am pro love, y’all. I hate hate and I want the world to be rosy and rose..).. So no. It wasn’t just for “swatching”

  8. Nicole says:

    This is why black women need to stop giving her money. We spend the MOST out of any demographic on beauty products so just stop buying from her.
    Also proof that having a black partner and black children doesn’t exempt you from this type of behavior. A lot of people mentioned that. She has TWO black children like wake up Kim.

  9. KJA says:

    He was at her makeup launch so she must have some idea. I’m not sure I believe a Kardashian that is that image conscious wouldn’t have people at least looking into the people she publicly associates herself with.

    Apologies for past mistakes and behaviour are good, when you actually make a conscious effort to change the behaviour you were apologising for. He hasn’t. If you were that publicly racist in the past, and then released a crap apology-don’t have the audacity to get annoyed at people for ‘not getting over it’, when you haven’t changed anything.

    • Jenny says:

      I too find it hard to believe she could be that ignorant of who he is when she is so extremely image-conscious. But if she didn’t look into him properly I can believe she could easily just buy what he told her about himself – he seems very manipulative and she seems rather dumb.

  10. anonymous says:

    And yet She still wonders why Beyonce doesn’t wanna hang out with her.

  11. Maria F. says:

    i feel old. I did not know the blogger, nor do i follow the entire make up
    trends like swatching etc.

    I just thought that it was interesting that twitter was also debating her race, with a lot of posters saying she is ‘not white’. But what then? Half-Asian? Definitely not black, so I thought it was right to call her out and make her more aware.

    • lightpurple says:

      For some bizarre reason, there exists a large contingent of people who think Kim Kardashian is a woman of color. They have posted here. It’s spray tan and makeup, people. She is white. Caucasian. As in the from the Caucasus. Which is where Armenia is.

      • Moonstone says:

        Omg, thank you!!! I totally agree

      • Asiyah says:

        I’d like to hear from Armenians what they consider themselves. I’ve met a few and while they’re aware that they are technically considered white, they consider themselves Middle Eastern, so they identify as POC. I’d like to hear from other Armenians.

      • Anahit says:

        Hi Asiyah! I’m Armenian, born in Yerevan. We’re white. We consider ourselves white; others consider us white. Go to Yerevan and tell anyone they’re not white and they’ll pretty much laugh in your face. It seems to be a recent thing, stemming from Kim’s overuse of fake tanner and self-othering (An “I made it against the odds!” narrative, so to speak), that some people are starting to say Armenians aren’t white. I find it weird. Nobody would call Angela Sarafyan, Anita Sarkeesian, Ana Kasparian or Andrea Martin “not white”. We may sometimes, although not universally, have a more olive tone to our skin, but white comes in more than one depth level and tone.

        The half-Armenian Kardashians (and the entirely Western European Jenners for that matter) like to blur the lines because it’s profitable.

      • Asiyah says:

        Hi Anahit!

        Thanks for your response. I appreciate it.

        Yeah my experience with Armenians, Greeks, Balkans, Turks, light-skinned Arabs, and Iranians is that they know they’re white and know they benefit from white privilege over other POC, but they also know they’re not White American, so they don’t identify with White America, if that makes sense? I don’t like to speak for others but I found that interesting, similar to white Latinos. My husband is Kurdi Fayli and while they’re considered white and he knows he is he identifies as a POC because he’s not White American/Australian/British. So I’m always curious how people who are actual Caucasians identify racially and/or ethnically.

        Yerevan! My husband and I want to go there so bad. It’s on our list.

    • Tanya says:

      Kris Jenner’s whiter than mayo and wonder bread mixed together. Even considering her father’s ancestry, she’s not a woman of color. She wants to be, but she’s not.

  12. justcrimmles says:

    His apology was worthless and if I recall correctly, he referred to Jackie Aina, a beauty YouTuber of color, as an “irrelevant rat” not long after. He’s a nasty person. You can’t just apologize for threatening to throw acid in the face of a black woman to lighten her skin, and expect people will just forgive and forget.

    • OriginallyBlue says:

      I love Jackie Aina and I love that she said something last night. The apology wasn’t Kim’s to accept. Her family is so desperate for attention they don’t care how it looks. I hope someone is keeping a list of why this whole family sucks. Everytime they get called out someone has to jump in with the jealousy defense or act like they are out here minding their own business.

      • justcrimmles says:

        @originallyblue 🙌🙌🙌 right! I’m sure several someones are keeping track of their idiotic missteps and offenses.

        Slightly related, around the election, I participated in a discussion online (*cough* Facebook *cough*) about Emperor Fanta. One person, a relative of a relative, claimed he couldn’t be that racist, because he’s kind to his “minority wife.” 1) pardon me while I both laugh like it’s time for that padded room, and headdesk like it’s, you know, padded room o’clock. 2) having a tan that isn’t orange doesn’t make you a minority. 3) Fanta is kind only to Fanta. 4) geography lessons. It’s never too late. She still claimed Melania was a minority, even if only because there aren’t as many people of Slovenian descent in the states. I stopped engaging because the stupid was just too hot. How one makes it past middle school and still doesn’t get what all Caucasian entails beats me.

    • tullyg says:

      what does calling her a rat have to do with race?

  13. lala says:

    Jeffree Starr is an awful, horrid excuse for a human. I don’t wear alot of makeup but love to watch beauty tutorials for fun. There are alot of YouTube videos that discuss how despicable he is. His reputation as a nasty, racist piece of shit is well known, Kim knew what she was getting into being his friend.

    • Pumpkin (formally soup, pie) says:

      The only beauty personality on YT I watch for a year or so is the woman who called out JS big time – that’s the video with the link in the post. Stephanie Nicole knows what she’s talking about and she is not taking crap from anyone. Btw, she did a review on Kim Kartrashian’s latest kit. KK can take several seats. My opinion about her cannot go lower – or it could, who know what else she’ll come up with.

  14. Reef says:

    This woman has 3 biracial kids and a black husband but is out here telling folks to get over a racist’s racism because he does makeup well. I hope she has these same feelings when someone throws a racial slur at one of her kids or her husband.

  15. Barbcat says:

    She is married to a black man and has mixed race children, so why can’t she talk about racism? She has the right as a mother And wife.

    • snowflake says:

      I don’t think it’s the talking about it that is the problem. I think that people are upset because she’s telling them to get over it. Yeah, she might experience some racism because of her family but they are so wealthy and she is white, so she is not really experiencing it like the average minorities. It would be like me telling Jews to move on from the Holocaust. Not really my place.

    • BJ says:

      You think she has a right to tell people to accept his apology or to move on?

    • Nicole says:

      Lol she most certainly does NOT. Getting black D does not give you authority to speak on issues that will never effect her. And considering her family’s history of ripping off black culture we are even less inclined to give her any pass

      • attackofthekb says:

        I have a genuine question as the mother of a mixed son whose father has nothing to do with him. He only has me to guide him. How do I, a white woman, guide him when I don’t know what he will experience. I know I will never know what he might truly face. What kind of encouragement do I give him and what is overstepping my bounds. I love him like any mother loves her child so I fear for what he will face but have no idea how to broach the issues.

      • jwoolman says:

        AttackoftheKB- you’ll need to deliberately cultivate friends and contacts in the ethnic group of your son’s father. There may be magazines aimed at them that you could get. Anything that lets your son routinely see other children and adults who look like him and face the issues he will face. He will need advice that you can’t give from your own experience. Just ask people for help on this.

    • WTW says:

      She can speak on racism just as any person of any race can regardless of whether they’re married to a POC or have POC children. What she should not have done as a non-black person is tell people to forgive Star for his anti-black racism. She is not black, and it is not her place to do so. I am a black woman with a white husband. My husband is much more knowledgeable about racism than Kim K, but he still doesn’t know personally what it’s like to be a victim of anti-black racism and never will. He also would have no right to tell me or any other POC to get over someone else’s racism.

  16. FishBeard says:

    Kim is the epitome of a privileged white woman. She lives inside a bubble and takes no accountability for her actions. They’re all inexcusable, the lot of the Kardashians.

  17. kallie says:

    jeffree has apologized countless times, through different formats, for things he said as a teenager. what he said was awful, but is there really zero room for forgiveness?

    • dodgy says:

      Jefferee’ s apologies are of the ‘sorry if you were offended type’ so no, i can understand why poc side eye him alllll the time.

    • Merritt says:

      Not when he is still saying racist things and doing horrible things to people. He has recently gone after black youtubers, he has attacked anyone who gives his products a negative review, and per the Cut still has Nazi paraphernalia. He has done nothing to deserve forgiveness.

    • tanesha86 says:

      @Kallie sure he apologized but then went right on doing the same thing he did before making his apology (which was really just excuse after excuse if you listen to what he said) null and void. Sure JS is entertaining but he’s also an asshole with a bad attitude who lives for drama

    • Artemis says:

      ??? He has said awful things throughout his life. When I was a teenager he was already a young adult and he was awful then too. And this was the Myspace days! And he had drama with EVERYBODY who went against him or called him out for the horrible human being he is. He’s got no soul.

  18. dodgy says:

    Kaiser, here’s the thing: Jefferee Starr is a beauty guru with a relatively well-subscribed youtube channel (about 5 million at last count). He’s also seen as a ‘beauty influencer’ with his own makeup line, and it’s because of beauty gurus like him praising Kyle Jenner’s line (aka doing her advertising for her) have given that line some heft.

    It’s in this space that Kim Kardashian is coming into, in terms of befriending beauty gurus and hanging out at their channels and whatnot. That’s why Kardashian and Starr’s paths have crossed. If he likes her stuff and pushes it on his channel, it’s advertising that she literally doesn’t have to buy.

    Starr has been known for his racism since he’s been a personality on my space over ten years ago and still doing it up to recently (despite his mea culpa video). He threatened to throw bleach on a black girl to ‘lighten up her skin’, as well as slagging off two high profiled black beauty influencers/YT gurus.

    For Kardashian, who’s given birth to TWO black children and married with one black guy for her to tell her poc fans (especially in this climate of Trump and the nazis that he’s stanning for) is a disgrace, tbh. But you know, it’s that old adage, about white people being cool, until one day they wake up and realise that they’re white. Kardashian seems to do this every day!

    • Artemis says:

      I don’t believe that she didn’t know tbh.
      Kardashian was born on social media so there is no excuse for her not to know Jeffree Star who’s been in the game a fraction longer than she has, I didn’t even have internet 24/7 like I do now and don’t live on social media anyway but Jeffree Star was one of those C-listers that were internet famous way back in 2005 (emo and scene kids’ Myspace days) and was hanging out with the typical fake crowd like Nicole Richie, Paris Hilton, Kelly Osbourne (spoilt celebrity spawn who’s job was clubbing and acting a fool). Jeffree was doing make-up and styling for them so NO WAY Kimmy K did not hear about his antics at the very least as she was connected to that crowd too! Hilton, who Kimmy ‘worked’ for was also known for being a nasty POS who used the n-word like it was nothing. That was KK’s crowd.
      And Star had flings/flirts with B-list emo rockstars that’s why he became so big for no reason. Connections in LA which must have been known to KK as that’s what these talentless hacks all do, connect themselves to each other and big up their profiles.

    • jwoolman says:

      Actually, all three of Kim’s husbands have been black. Either she hasn’t listened or they haven’t talked with her about such things. Kanye fluctuates wildly but sometimes seems to think racism no longer exists. If she’s listening to him, she knows less than nothing about American racism. I hope Kanye’s family stays in close contact with his kids regardless of what happens between Kim and Kanye.

  19. yyu says:

    People need to get over Jeffree’s supposed racism.

    He has apologized for it profusely and it is so easy to erase some celeb when they do smthng not in the up and up like 10 years ago. It is a vindictive witch hunt of a society we live in and most people who call him out for his racism are the same people who tell him to go kill himself b/c he is a “f****t.”

    He is a kind person who donates a boat load of money to charity (one of the few celebs who donated to Pulse night club) and does not accept money from these random beauty brands to talk up their products. He did one single collab with a brand and all the profits from the sales went to LGBT homeless youth center that helps a lot of black LGBT youth.

    His best friend is a transgender Asian girl of a darker complexion whom he uses in his ad campaigns. His assistant is a well-known black instagram model who has been w/ him since day 1 who was also featured in his advertising many times.

    He is also not sucking up to Kim b/c he was the only person who had pointed out the trashy quality of some of the early Kylie products. Kylie had to apologize and return the payments. He is also so widely and wildly influential, that anything he approves from any brand sells out in 2 days. He is the ONE person at this point that Kim needs to impress if she wants widespread success in makeup.

    • BJ says:

      Nope, not over it.
      BTW the white supremacist who used his car to mow down counter protesters in Charlottesville, had an African American friend according to his mother.

    • Caly says:

      The thing is you and Kim don’t get to tell people to get over racism. Especially in 2017 with all the racist shit is going on. He’s done charity blah blah that’s typical “I’ve been good to you people”. Just because someone has done charity, it doesn’t absolve them of their racist transgressions. Did you really type his best friend is darkskinned? lol that the number escuse for racists.
      Jeffrey never really apologized for racism, he blamed his past, and the usual bs apology “I’m sorry if you were offended.” We don’t have to accept that shit, especially since he went back said other racist shit after his apologies.

      • jwoolman says:

        It’s not uncommon for people to be extremely bigoted in the abstract but to make individual exceptions. I don’t think most of them are just faking it or using it as an excuse, that’s just how people are. When they get close to someone, they get away from the stereotypes. They still are bigoted toward everybody else in the group, they don’t follow the logic any distance. My mother was definitely like that.

        So this guy could still be racist to the core but genuinely make exceptions.

    • Merritt says:

      1. I do not have to get over his past behavior or his current behavior. The suggestion that people need to get over his behavior is offensive.

      2. People who are truly sorry do not continue to do the same thing over and over again.

      3. I don’t care that he gets a bunch of people to waste money on his products. This has nothing to do with the type of person he is.

    • Asiyah says:

      “People need to get over Jeffree’s supposed racism.”

      No, they don’t NEED to get over his “supposed” racism. And you don’t NEED to tell people that.

    • lala says:

      Jeffree Starr accepts alot of money from beauty brands in order to shill their crap, don’t believe what he tells you, it’s all big fake lies that he sells his fans. There are several Youtubers in the know who’ve discussed this about him and other beauty influencers.

    • isabelle says:

      In the words of my mother, I don’t care how much you give to charity, if you are an as*hole you’re still a as*hole. Giving to charity isn’t at an indication of “good” person, its just a person with tons of expendable money that does it because he is requested to do it. BS, because if you watch his CURRENT videos he still calls people names (particularly women), even in his comments he trashes people unless they fit his box. Don’t be misted with the cult like base his fans have built around him.

  20. nikzilla says:

    I met Jeffree at a nightclub over a decade ago. At that time, he was only a local celebrity in SoCal. My friend and I approached him to compliment him on his look and ask makeup questions. He was quite rude to us and ended up calling us “ugly” and also told us he had a machete in his purse. I remember being completely floored by that experience and I never forgot it.

    Kat Von D has even responded to me on IG based on my comments about him and she eventually apologized to me for defending him!

    Basically, he’s a BAD BAD man and I can’t wait until he fades away.

  21. Nemo says:

    ….and she probably did it because he was probably the only vlogger who didn’t trash about her contour kit (seriously, 48$ for 0.9 grams*4. that’s beyond GREED!).

  22. wow says:

    Good. Now for those who supported him without knowing of his racists remarks, can now stop giving him their coins.

    And I’m sick of non-blacks trying to tell black people how to feel about rscism. Kim is such a hypocrite. I don’t see how anyone can continue to take her serious or support her businesses.

  23. Cee says:

    I’m someone who is very interested in make up, ever since I was allowed to use it at the age of 15 (the joys of having strict parents) – I used it to cover up my acne and to bring in some colour to my Casper-like complexion. So I love it. I watch a lot of tutorials, I read reviews, I am always looking out for new products, etc. I am one of those women with more than 4 foundations in her make up drawer. Make up brings me joy. But his man right here is total sc*m. His make up line is actually good (his liquid lipsticks are up there with Lime Crime) but I can’t watch him anymore. He is racist, homophobic and he is known to collect dirt on his “youtube friends” in case they need reminding of their place. I used to wacth Tati but she has run into his arms and his influence is palpable in her last videos.

    If someone on here loves make up, here are my recommended beauty vloggers:
    Arna Alayne – she does reviews for those of us on the lightest shade spectrum. Often ignored by brands.
    WayneGoss – My absolute favourite for his short, sweet, knowledgeable reviews. He is lovely.
    My Pale Skin – not only make up for those of us who are very pale, but also for those with scarring and acne. She is a wizard.
    Nyma Tang – does the same as Arna, only for the darkest skin colours. I honestly love her skin care reviews because her skin is flawless. She tests the darkest shades available.
    Jessica Braun JAMbeauty89 – her reviews are very honest and she does great Dupe videos.

    • Wal says:

      I love Wayne Goss too. I love that he also calls out the beauty industry sometimes. Nyma Tang is my skin crush, her skin is flawless.

      • Pumpkin (formally soup, pie) says:

        Wayne Goss is my hero since he showed how a filter lens can make you look flawless on camera so you want to buy a certain product. I was going to buy foundation with my friend before she made me watch the video. I spent the money on drinks and made a toast to WG.

      • prettylights says:

        @cee I am the same way and also started wearing makeup around 14/15. I’ve been in love with it ever since. I do reviews on MakeupAlley and had my own blog for a while. Admittedly my makeup collection is excessive (a lot of MAC, Urban Decay and Pat McGrath, and I’m getting more into Chanel now). I told my husband if there’s ever a fire to save: 1. The cats 2. My pearls and Native American turquoise jewelery 3. My makeup.

        Wayne Goss is great and I love his videos! I like that he isn’t all about the “instagram face” and actually gives tips on how to look natural but ‘better’. There’s so many Youtubers/IG’s that are great at makeup but it’s just so unreachable for me because I go for a more natural look. I am not all about contour, highlight, super filled in perfect eyebrows, 6 different eyeshadows, false lashes, etc. I just want to look like me but more put together and Wayne Goss hits that mark. I can’t imagine going anywhere in public with the amount of makeup some of those gurus wear, although it does make for beautiful photographs.

      • Cee says:

        ITA with both of you. I always laugh when I watch them apply highlighter on the tip of their nose. They look like Rudolph on disco night.

        I also love the fact that Wayne doesn’t chase the “Perfect, flawless, designer” lifestyle. He is as authentic as he can be.

      • Cee says:

        @prettylights – I love Chanel, unfortunately too expensive for me. But I love their shadow pots especially when I use them as eyeliner.
        What’s your take on their foundations? Are they worth the $$$? I can’t get samples and it’s too much of an investment.

    • greenmonster says:

      Thanks for the recommendations ;) I personally love to watch Lisa Eldridge while doing my make-up. She is such an amazing make-up artist and has a lovely voice.

    • Pumpkin (formally soup, pie) says:

      Stephanie Nicole has fair skin as well. I watch her videos because she is very knowledgeable, has a science background, works in product manufacturing (not mak e up but she knows A LOT about make up and marketing) and because as she says, YT is a hobby for and does not depend on brands paying her to promote their products – like many other YTs IGs do. I would use everything she is using – adapted to my skin tone and needs of course, but as I am in Europe I don’t want to pay too much on shipping. I still watch her videos because I always learn something new.
      She has a *fabulous* review on Kim Kartrashian’s highlight contouring kit.

      • Cee says:

        Unfortunately I’m so much paler than she is, but I will go through her channel once I get off work. She has a background in science? Then I am here for her.

        I live in Argentina so not only do I have to pay insane markups (for example, a MAC lipstick retails at 28 euros at a MAC store in Buenos Aires) but most shades aren’t released here, so those of us who are super pale or super dark can’t buy foundation powders, bronzers etc. I guess some companies are unaware there’s so much ethnic diversity in Argentina.

      • isabelle says:

        Definitely one of my favorites, she is very honest in her reviews and doesn’t tolerate other beauty bloggers petty stuff.

    • greenmonster says:

      Is anyone else watching Kimberly Clark? Not a traditonal beauty guru, but I enjoy her Anti-hauls so much. She loves make-up but is also very critical when it comes to reasons to buy make-up and calls out lots of brands (including Jeffree Star and I think KKW Beauty) for crappy products or so called Limited Editions.

    • prettylights says:

      @cee sorry for the late response! I do use Chanel foundation and I love it. I’ve tried all different foundations ranging from minerals, drug store, MAC, tarte, etc. and none of them every really hit the mark. Then I tried Chanel Healthy Glow Foundation and have been using it for over a year now. It’s expensive, yes, but for me it’s HG status now. It’s good coverage – not too heavy or too light – and it makes my skin look glowing and flawless. Plus it has SPF 25 which is nice for added protection!

  24. Mylene - Montreal says:

    She’s a fu***** moron. That’s it !

  25. aenflex says:

    Her face is ridiculous. She’s getting into pre-Wildenstein territory. I can’t take appearance advice from someone who does that to her face.

  26. Ayra. says:

    I’m tired of this, Kim keeps getting a pass.

    Not only is she using these annoying YT beauty gurus to promote her broken overpriced products, but her white injection filled derrière is telling black people to get over his past racism because of his half hearted bs apology?
    His past racism that didn’t end with his MySpace days, continued onto YT, his past agressions towards black women that you can still see on his channel and his twitter?

    “Most people don’t know who he is?” What kind of excuse….. he’s a prominent youtuber, a prominent makeup artist, and he has been for about a decade. Kylie did business with him. Kim has been hanging around him for weeks, and during those WEEKS, people have continously told her who he is and his comments. She damn well loves social media, so she knew.

    I’m tired of this, this article is a perfect example of Kimmy getting a damn pass AGAIN.

    Not only is she using these dumb@ss YT beauty gurus to promote her crap overpriced products, but her white injection filled ass is telling black people to get over his past racism because of his half hearted bs apology?
    His past racism that didn’t end with his MySpace days, continued onto YT, his past agressions towards black women that you can still see on his channel and his twitter?

    “Most people don’t know who he is?” What kind of excuse….. he’s a prominent youtuber, a prominent makeup artist, and he has been for about a decade. Kylie did business with him. Kim has been hanging around him for weeks, and during those WEEKS, people have continously told her who he is and his comments. She damn well loves social media, so she knew what she was doing.

    There’s obviously some favoritism when it comes to Kim, which… ok, your choice.
    But she’s almost 40, dated many black men, has a black husband (we lost him but..), has biracial kids.. when will she not be naive?

  27. Insomniac says:

    I’ll never understand why people insist on cruelty-free makeup but have no problems buying it from cruel, bigoted people.

  28. Anare says:

    Hey guys, I love how she is all excited about learning to swatch and getting her swatching game on point. LOL! 😂

  29. CindyLooWho says:

    That outfit is horrible. Full of white lint. And her stretch marks are showing. Woopsies. Btw RARELY wears makeup!!!!