Stephen Ross owns SoulCycle, the Miami Dolphins and Equinox, among many other holdings in his vast empire. He’s rich as can be, and if there’s one thing rich people love, it’s not paying taxes and white supremacy. So of course Ross is hosting a giant fundraiser for Donald Trump today in the Hamptons. People are outraged, as we discussed yesterday. People are cancelling their memberships to Equinox and SoulCycle gyms. So, obviously, there’s a vacuum waiting to be filled. Allow snake-oil saleswoman Tracy Anderson to fill it.
“Feeling heated? So are my studios.” On Friday, Saturday, and Sunday, Tracy Anderson will be donating 20 percent of class revenue from her Los Angeles, Hamptons, and New York locations to The Human Rights Campaign, Everytown for Gun Safety, and The Martin Luther King Foundation. The caption on the post very cleverly read “Look what you made me do,” which was earn headlines, like this one.
All Anderson’s studios are heated to 95 degrees, unlike your neighborhood YMCA, which is generally a normal temperature and also puts good into the world.
There is nothing worse than working out in 95 degree heat, my God. If anything, Tracy just reminded people why they didn’t go to her gyms in the first place. Anyway… I mean, sure, if you go to a Tracy Anderson gym, I guess it’s nice that she’s donating 20% of the money to those worthy causes. But does it also feel… I don’t know, kind of gross to piggyback on a real problem, which is that all of these terrible, rich, old, white men still support Donald Trump, and that Trump is inciting his followers to commit violent crimes against the people Trump deems sub-human?
Photos courtesy of WENN and Avalon Red.
I dislike her and I know this will benefit her too, but it will also benefit those groups, who could use the support.
I can just go online and donate to these programs from my air conditioned home.
Sooooo….I’m good.
Wow, 20 per cent over three whole days.
Not to shit on someone who is helping but…. She has sold enough snake oil to do a lot better.
20% seems pretty low to me too. How about 50%? How about 100% profits for 3 days? It’s only 3 days so she could swing that easily. She is hardly a new, up & coming business. I just don’t think 20% is anything to crow about.
This is how I felt about Nike’s Colin Kaepernick ad. That contract army, good old boys corporation is not some force of pure benevolence.
I can’t get mad at her for this. She could just keep charging her normal prices and not give anything to charity, so this is better than that. If people are going to sweat in her gyms, these programs might as well get money from it.
I guess I just don’t understand why people decided to hate on this? Isn’t anything better than nothing? Is she doing it for publicity? Sure, probably, but does it matter if it helps good causes? If it inspires more businesses to do the same thing, all the better. And I’m so sick of the internet giving people shit for not doing enough. Only 20%, but even if she had given 100%, she would have been scrutinized for not doing it longer, or maybe people want to bash because they would have chosen other causes. 20% is a whole lot more than nothing, and if you weren’t a fan of the amount/way someone is doing something, do it yourself. I can’t say I’m a fan of some of the practices she preaches (her diet plan is a mess) but anyone fighting against the orange dictator gets my support,