Demi Moore needs to fire her publicist & position herself much differently

Demi Moore has been keeping a very low profile since officially splitting with Ashton Kutcher. I think she’s only been photographed a few times in the past two months, and the photos were super-exclusive (so we don’t have them). From what I’ve seen, Demi still looks really drawn, tired and really, really thin. I’ll give her credit for not arranging some “candid” photo-ops to show off “The New, Single Demi” – but I worry that she hasn’t arranged those photo ops because she’s not in a good place right now. Still, Demi’s publicist (the one she shares with Jennifer Aniston, btw) is working overtime to convince us that Demi has still “got it” and that EVERYBODY finds her sexy and desirable, of course. Look at the obviousness of this Page Six plant:

Demi Moore looked like she was back in action during a mother-daughter Christmas vacation in Turks and Caicos. Though the actress has kept a very low profile since her split with estranged husband Ashton Kutcher, she seemed to shake off any malaise from her impending divorce with some holiday booty-shakin’ in the Caribbean.

The “Margin Call” star and svelte mother of three, 49, was spotted with her daughter, Rumer Willis, at the uber-private Parrot Cay resort, where the two shared a rocking Christmas Eve at a poolside bar and Moore “danced up a storm.”

Spies tell Page Six that when Rumer took over DJing duties, Moore began to boogie.

“Demi was dancing seductively for all the guys [at the bar] and they were going nuts,” one spy told us. Another added, “Demi could do ‘The Wiggles’ dance and still look hot.”

The slinky moves even earned the raven-haired beauty the nickname “Single Hot Demi” or, simply, “SHD,” from other hotel guests during their stay.

Rumer’s DJing turn didn’t get quite as high marks as her mother’s moves, a spy said.

Ironically, Moore and Kutcher headed to Parrot Cay just last month for a romantic getaway, to try and repair their marriage and celebrate Moore’s 49th birthday, after Kutcher was caught cheating with Sara Leal, 22.

But shortly after their tropical escape, Moore announced she’ll file for divorce. Moore and Kutcher often vacationed on the island at the private residence of Moore’s ex, Bruce Willis.

On this, more happy, trip, Demi and Rumer were also spotted having dinner with Donna Karan and her daughter Gabby.

Other celebrities in Parrot Cay for the holidays included Charlize Theron, with her mother, and “Mission: Impossible — Ghost Protocol” producer J.J. Abrams and his wife, Katie McGrath.

Reps for Moore could not be reached. A rep for Parrot Cay declined to comment.

[From Page Six]

Ugh, “Demi could do ‘The Wiggles’ dance and still look hot.” SRSLY? Stop it. It’s not 1994. It’s not even 2004. Demi’s fall-back publicity position should NOT be “Let’s make everyone think Demi is super-sexy and single and she can compete with the younger girls!” Demi is 49 years old, and she just went through a very public debacle when her younger husband screwed around on her openly. Find a new image for the post-Ashton Demi, you know? Create an image of a confident, capable woman of means and maturity. Talk up her producing projects, get Demi a gig on a quality television show, sign her to a memoir deal for a huge sum of money and get her to go on dates with men closer to her age. Don’t position her as a delusional divorcee, clinging to the dusty fragments of her youth by any means possible.

Photos courtesy of WENN, Fame.

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77 Responses to “Demi Moore needs to fire her publicist & position herself much differently”

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  1. mln76 says:

    According to Lainey she’s no longer with the Huvanes. I think that’s her problem. Say what you will they are the best PR team in Hollywood.

  2. BigHair&Pearls says:

    Good Lord! These spindly LA arms! I always feel a little sorry for a grown woman who chooses to spend time and money cultivating a wiry, skinny, unhealthy-looking arm like this.

  3. HappyMom says:

    Ugh-you’re right! Could this paint a more pathetic picture? She’s partying on Christmas Eve with only one daughter (and isn’t she a recovering alcoholic anyway?) and dancing for a bunch of random guys?? Eases-shades of White Oprah and Lindsay!!

  4. Camille says:

    She is hasbeen. Who cares. She should stay with Bruce.

    • lisa says:

      That is not an option. Bruce has moved on. Is expecting a new baby with his new wife. That ship has sailed.

      She looks bad in that red dress, and I saw a video on x17 that she looked bad in too. I thought she had a new movie coming out soon called LOL.

      anyway I thing the absence from the spotlight is because she and Ashton were so into Social media. now nothing. But maybe she should focus on that Women Trafficking issue she and Ashton were so big on. Sometimes to help ourselves we have to help others.

      Then we know how lucky we are. She is not like many women. She has the means to support herself and she was not left with small children. Much better than most women I see who get divorced. Still painful, but it could be far worst.

  5. Julie says:

    women of “a certain age” need some meat on their bones or they look much older. If these women werent so thin, they wouldnt need botox and fillers to stop looking so haggard.

  6. Bob says:

    I hope she gets her life together and puts on some healthy weight.

  7. Tazina says:

    She needs to relax, eat more, enjoy life, let it go. And learn how to quit contorting her mouth. It makes her look very stressed and tense.

  8. NM9005 says:

    Now I know this is BS because she CAN’T DANCE:

    Like Kaiser said, find a new more mature image for her. The pathetic clinging to youth isn’t working for her or any other insecure women. I’d rather see her in a good mature relationship with a decent man than this perpuate false image of being sexy. Yeah, well it didn’t save her marriage or stopped Kutcher from cheating so what else do you have to give?! You’re 49, carry yourself like it. She’s not sexy. She’s insecure and lonely and these articles just prove it. They’re making it worse!

    • Kelly says:

      HAHAHA! I was about to post the same thing – Demi “dancing” incredibly awkwardly at the Snoop Dogg concert! It was embarrassing to watch. It’s funny when beautiful women have absolutely no rhythm or grace.

      That said, I never watched the movie “Striptease.” Presumably she danced in that movie? Or did she just twirl around a pole and jut her implants out?

      • NM9005 says:

        Dancing on Letterman to promote Striptease:

        There are many Youtube clips of her dancing in Striptease. I think when you have had so many hours of training for a couple of scenes, it kind of becomes more routine than actual natural dancing talent. Plus, for the really intricate scenes (when she has to pole dance), there maybe was a stunt double? I mean, Jennifer Beals in Flashdance had one too. I don’t expect actors to be professionals in an area they don’t have experience in whatsoever.

        ” Or did she just twirl around a pole and jut her implants out?”

        The close-ups are probably her yeah :D

        @Zombie Nurse:

        Please, who are those people kidding?! Some people (like us, gossipers) have an uncanny memory for foolery like that :D .

    • Zombie Nurse says:

      Thank you for posting that link! I was going to make mention that the world has, in fact, seen Demi “sexy” dance and the world was not turned on by her hot moves. Amused? Sure. Turned on? Not so much. Actively dying of second-hand embarrassment on her behalf? Ab-so-f—ng-loutly. Having been in a bar or two myself, I feel reasonably confidant that if the patrons were calling her “single hot Demi” or “SDH” then it was not without a soupçon of irony.

      • QQ says:

        Omfg Zombie, im embarrased by proxy myself and i wasnt even there SHD? That entire write up was so ridiculous and desperate and lame and way to use “Rumer the Ugly One” in the piece… i mean, she couldnt have approved of this piece of shitty fluff could she?

      • Carolyn says:

        Hehe after a certain age (25?) “sexy dancing” in front of strangers is so not sexy. Being nice is far better than aiming for sexy and hot. With you all in hoping Demi recovers her confidence and gains some maturity and strength. Ashton so isn’t worth any grieving over. Douche. I don’t like men who take away women’s confidence and spirit. Demi needs to find someone away from Hwood her age.

    • MorticiansDoItDeader says:

      I was hoping someone would post that! Demi has the dancing skills of Elaine (from Seinfeld).

  9. Dani says:

    Spot on Kaiser. Until Demi is happy within her own skin and accepting of her age then she is not going to rebound in a positive way. Wish she would just be proud of who she is now.

    Big anouncement, people age. Just best to do it gracefully. The alternative stinks and a woman can be beautiful at any age. Too bad our youth obsessed society doesn’t get that. After all, everyone is headed that direction. Ok, rant over and out.

  10. Jennifer12 says:

    She’s a lovely woman and doesn’t need to cling to a party girl image. It sucks aging but there’s no choice, so move with what you have. Demi, come on, you’re so much smarter than this. You have your kids, a good relationship with your ex, and clout in Hollywood. Start directing, maybe some work on a great show like Boardwalk Empire- you don’t have to be 22 anymore.

  11. meme says:

    She’d be so much happier if she wasn’t trying so hard to be somebody else. It must be exhausting.

  12. Jackson says:

    Very, very well said, Kaiser. Totally agree – her people need to take some pointers from you on this one.
    On a side note – I may be the only one who feels this way but ‘dancing up a storm at a poolside bar’ sounds like a sad, sad Christmas Eve to me. Yeah, her kid was there. Whatever. Still sounds sad.

  13. marybeth18 says:

    Like Sophia Loren (was it Sophia Loren? It was someone like her if not) famously said, after age 40 a woman needs to put on 5 pounds per decade to save her face. Our faces naturally lose their fat pockets as we get older, hence the need to gain some weight.

    I give Demi a pass the first year post-divorce. If she’s still this gaunt in September, then I’ll snark.

  14. jensational says:

    Geez, I wouldn’t have even gone out of my house looking like that! That is nasty. Eat cheeseburger, Demi. It’s ok to eat when you’re 50.

  15. Green Is Good says:

    100% agree, Kaiser. Demi needs to eat several sandwiches, drink a couple of Ensure shakes, and stop worrying about what a drag it is getting old.

  16. Veruca says:

    It’s truly hard to feel sorry for someone who’s always been such a show-off.

    Karma’s a bitch.

    And I find it funny that this post is next to the wannabe Demi, Kyle (also a show-off that I wish to be nothing like).

  17. Christine says:

    Totally agree, Kaiser. This smacks of desperation and pathetic-ness. (Is that a word?)

  18. Heather M says:

    I am seriously psychic today. I was just thinking this very thing about Sandra Bullock.

    Over the past several weeks, there have been several obvious plants about SB and her “sexy single” status. I mean, SB was NEVER “sexy,” but now that she has been totally dissed by that DBag ex of hers (eg, Kat VD was “better in bed” than SB), her publicist is using Us Weekly to totally sell the SEXY thing, but it is really obvious, and I am kind of embarrassed for her, even though I would like her to change up the nice girl image a bit (just not so obvious, people!).

    At least Demi was once considered “sexy,” so it is a bit more believable–unlike SB who was always the fun girl next door.

    • Sab says:

      Yeah, just like Aniston whose constantly being shoved in our face ’cause she’s just SO SEXY…sorry not buying either, and add Sandra to the list as well. And yes I know there’s a big difference in the healthy muscular Aniston and Skeletor Demi, just saying they’re NOT sexy. Demi-not sexy anymore, Sandra and Aniston-never were…

  19. normades says:

    YOU should be her agent. That was excellent advice.

  20. JudyK says:

    How can a bag of bones look sexy doing anything…BARF. I disagree w/ Heather about Sandra Bullock not being sexy. I think she absolutely is.

    Thought Demi was beautiful when she was natural and semi flat-chested on General Hospital many moons ago…she should have left herself alone, because she is anything but sexy now.

  21. Victoria says:

    I kind of think we should just giver her a break. Then again, she knew what she was getting into when she married that douche bag baby so at the end of the day she can’t be shocked. If you do these December-May romances, you should just keep it real low-key. Don’t go on a social media site putting photos of you and your hot piece looking like you do sexy times all day every day. Don’t be so public about the relationship, that way if it doesn’t work, you can save a little face.

    Because unfortunately Bruce, who married a spring chicken himself, can get away with shit like that and if it doesn’t work out because of the wife’s cheating he can get public sympathy. She, however won’t because women are bitches and men are pigs. We’re going to come at her and make her take responsibility for touting her man smugly on her arm as if she accomplished something that no one else could.

    Now everyone is gonna wait for Sam Taylor Wood and Aaron Johnson (?) to explode. I like them. I hope they don’t.

    • NM9005 says:

      I love Taylor-Wood and Johnsson! I hope they don’t split either but their ages are so far apart and I’m afraid once he’s past 25, he’s going to want to check other women out, closer to his age. They have children together so the pressure of taking responsibilities is even higher. So far, they’re doing good however, so fingers crossed.

      Also the way they carry themselves and handle their relationship is WAY different! Moore is insecure (from a young age and her later in life massive plastic surgery proves she’s still insecure and relies on her looks) and Taylor-Wood, well she is unique. TW >>>>> Moore, no doubt about that. TW is a smart strong woman, a unique artistic spirit, Moore…no. TW doesn’t need to prove anything, her love is real and valid and she doesn’t need the world/public to validate it for her (not that she will get it otherwise). Que over to Moore: tweeting pictures of yourself half naked isn’t going to convince anybody of anything. So sad.

  22. Rita says:

    If a picture is worth a thousand words, then these pictures are a book entitled, “Not in a Good Place”.

  23. wunder says:

    My god, what happened to this woman’s face? It looks stretched in the wrong direction.

  24. Jules says:

    She was too thin before her Ashton troubles, so now she’s REALLY too thin.

    Time to start out 2012 by eating healthier and avoiding stupid PR stories that only look desperate.

  25. Kim says:

    Shes been thru a nasty public divorce so i say dance your behind off if you want Demi! She deserves some fun.

  26. BELLA says:

    All the $$$ in the world and she is so ill and unhappy….go figure,no sympathy here

  27. original kate says:

    she needs to cut about 6 inches off her hair, gain 25 pounds and move on with her life.

  28. E Cross says:

    Couldn’t agree more! When the breakup with Asston finally went down, all I could think was that Demi could now finally get back to being what she was before him – a confident, sexy woman who Asston was lucky to land….this whole situation has turned her into a pathetic broken woman, and I want her to get her power back!!

  29. kimberly says:

    Wow! She’s totally looking her age! It was gonna catch up with her some time.
    In those body shots she looks like she has an old lady body, but tan.

  30. nina says:

    demi is beautiful, but she needs some ham sammies in her, and she needs to stop dancing. Cause she’s really, really bad at it, and it ages her cause she moves like a memaw. Her grinding moves and freaking moves are so face palming, and she’s so oblivious to the fact she dances like a baby boomer.

  31. Lauren says:

    Demi looks unhealthy and frightening. I suspect her marriage to Ashton was over for quite a was a business arrangement that AK rebelled against. Sad state of affairs.

  32. Maria says:

    jesus! she is so thin!!! For a guy????
    incredible -_-

  33. Camille says:

    Oh Dear, I see we have another ‘Camille’ posting here now.

    Anyway, I loved what you said Kaiser- you need to be Demis rep :D .

  34. I have read recently about beaded bracelets that are red and are worn to show support for anorexia that are worn on the left wrist and blue beaded bracelets worn on the right wrist to signify support for Demi is wearing a red beaded bracelet on her left wrist. Some people believe anorexia and/or bulemia are good things. Just sayin’.

  35. Raven says:

    Kaiser you hit the nail on the head with saying she needs to change up her PR. There’s nothing less empowering then a desperate woman (or man) trying to hold on to their youth. Hollywood is so behind the times.

  36. Cerulean says:

    She needs some hot nutritious meals, therapy and self acceptance. You can be sexy in your mature years but it comes from aging gracefully, keeping current and from embracing your inner beauty. Look good for your age instead of trying to look 22 forever.

  37. CHRISTIAN_GIRL says:

    Her publicist KNOWS their target audience and PLAYS them well.

    The Pity knows no end, despite how humiliating you end up, it appears to be well worth it for some women.

    All Huvane’s female clients should be diligently searching for their exit clause and NOT wait another second.

    The ditch he digs for them is tough to climb out of. It should be called the “PITY PITT”. Oopps, did I really say that? Yes I did with NO typo.

  38. hetekyle says:

    you’ll be a good publicist to demi. coz i can only think as far as bingo and ballroom dancing

  39. Van says:

    Obviously, Demi is proud of her arms, otherwise she’d hide them. Makes me think she’s lost sight of reality. She doesn’t need a good publicist as much as she needs to get healthy again. Mentally first, of course.

  40. Angel says:

    Girls!!!! Why most of you are so meant to Demi? she is just pass her 48 years old, she still looks so beutiful. Please do not argue about age gap between her and the cheater husband AK… If Demi 22 years old and AK is 33, I am sure still this drama of AK cheating can happen anyway!!!! Look at most of same age couples in Holywood? They keep divorcing no matter how old are they? Demi is skinny because she is in pain!! Definitely very painfull for her, so why you girls torture her? Dancing? Why not? She is happy to dance, so what?

  41. Cirque28 says:

    You said it, Kaiser. It’s like she’s trying to apologize for getting older.

    Demi should play to her strengths. She’s never going to be girlish again, but then again, girls don’t have her wisdom and patience. And while Whatshisface no doubt enjoys 22 year old flesh, I’m sure he does feel the loss of her. So… less SHD, more DGD (Dignified & Elegant Demi).

  42. DrM says:

    Kaiser says: Demi’s fall-back publicity position should NOT be “Let’s make everyone think Demi is super-sexy and single and she can compete with the younger girls!” Demi is 49 years old, and she just went through a very public debacle when her younger husband screwed around on her openly. Find a new image for the post-Ashton Demi, you know? Create an image of a confident, capable woman of means and maturity. Talk up her producing projects, get Demi a gig on a quality television show, sign her to a memoir deal for a huge sum of money and get her to go on dates with men closer to her age. Don’t position her as a delusional divorcee, clinging to the dusty fragments of her youth by any means possible.

    Ms K: I don’t always agree with you girl but that right there is some of the BEST advice I have seen for how to handle your sh*t and yourself after a messy break up in your forties (or at any age really)…Demi would do well to listen…sure you aren’t in the wrong line of work? :)

  43. Victoria says:

    See, this is where the Hellvanes can work their magic.

  44. Lady_Luck says:

    She is still a very attractive looking woman with bright, soulful eyes. It’s her own self-destructive tendencies that are her own downfall. She wanted the challenge of lassoeing the young brumby to prove her mind she was still attractive and got it going on. When it all failed, she felt that she failed. She needs to relax, realise that life is far from over, and choose somebody who is more age appropriate. Let’s start with the burgers and scandishakes though!

  45. walkuere says:

    The best publicist in the world – the best ANYTHING in the world – cannot help a client (or patient) who will NOT take the advice.

    Demi has made the classic (and classically poor) choice: to live off the “beauty/sexy/desirable card”. It has an extremely finite “shelf life”, especially in her line of work and in Hollywood, for every week the bus disgorges younger, firmer, prettier, sexier “versions”.

    She never had the acting chops of a Streep, or even a decent character actress. She wasted her real glory years in alcohol and substance abuse, then was seemingly “in a good place” as Wife and Mom to the Willis Bunch.

    She’s always been an exhibitionist – witness the famous nude “Vanity Fair” photos – and unfortunately technology has made it disastrously easy for people with poor impulse control to act (tweet) in haste, and repent (breast-beat, apologize, announce one is going into some kind of therapy or rehab…)

    The whole Kutcher episode was cringe-worthy, and has been noted here, always seemed forced with the CONSTANT barrage of tweets and posts of TMI. (Who was she trying to convince of their great, age-blind, white-hot love? Him? The public? Or herself?) No 50 year old woman, no matter how beautiful, is “hot”, the problem Demi seems unable to process is that she shouldn’t WANT to be. And there we go back to good advice, whether her publicist or Miss K here, that Demi doesn’t want to take. She wants to be “forever 25″, which doesn’t exist, not even with a hundred plastic surgeons and in Hollywood.

    No argument, Kutcher behaved like a sh*t. However, Demi contributed plenty of embarrassing moments herself. Whatever she “sees” when she looks in the mirror, the YouTube and other video and print media reveal the image of an ever-skinnier, wild-haired, inarguably OLDER woman clinging with razor talons to a disappeared youth.

  46. Trashaddict says:

    In a normal world this woman would be in a hospital getting tube feedings. She looks 90 pounds, if that. Maybe she was so eating-disordered that Ashton couldn’t handle it any more, douche-bag or not.
    If she’s not eating disordered, then that’s severe depression.
    I hope she gets treatment and gets better.

  47. jin says:

    She’s always been so vain and it’s pathetic. Everything is all about the press and the world thinking that she’s hot. She’s never had any substance.

  48. Ridiculousness says:

    I don’t get the stupid attitude of “she’s competing with younger women.” Who says? Because she tries to stay fit? Because she has a young douchebag husband? She could have an old douchebag husband too. There’s plenty of douchebags of all ages. Competing? Stupid. Who wants to be a 20 something pinata snatch? That’s an accomplishment? or a 30 year old trying to be a 20 year old pinata snatch. In her 40s, so close to 50, she can do whatever the hell she wants. She’s 50 for crying out loud. She’s heartbroken now, so maybe a bit spindly, but otherwise, hot, just as hot as a 22 year old and smarter. She owns her sexual desire where as a 20 something just gives it away, thinking she’s conguering, not knowing she’s being conquered.