Jennifer Aniston & Justin Theroux will work together on SmartWater “short film”

Jennifer Aniston has been the (Botox?)-face of SmartWater for several years now. She’s mostly done print ads for the company, but she’s also done at least one commercial that I know of. Aniston has a vested interested in SmartWater – she owns stock in the company, and she’s even done some “candid” photo-op modeling for the brand too. I’m sure she will continue to represent the brand for years to come, so Aniston now thinks it’s time to get her boyfriend involved. Yes, hipster Justin Theroux has gone completely corporate at this point – he’s helping Jennifer “write” a commercial for SmartWater. SELLOUT.

Jennifer Aniston and Justin Theroux are working on a short film spoofing the gossip coverage of their lives. One source tells Page Six, “It is a parody of the paparazzi and tabloid interest in Jennifer’s life.”

The movie will poke fun at nonstop speculation that Aniston could marry or get pregnant. The film, produced for Smartwater, is planned to be a new viral ad for the water brand she promotes. The source added that Theroux is helping Aniston write and direct the project, and they’ll shoot it in July.

[From Page Six]

“It is a parody of the paparazzi and tabloid interest in Jennifer’s life.” Ugh. I mean, I get it. All of the speculation is funny and gross and way too much, but I’m irritated because A) Aniston and her team actively engage in all of the speculation, and they definitely help certain storylines along but of course this commercial won’t be a parody of THAT and B) Once a celebrity (any celebrity) begins parodying their own celebrity, it’s just kind of lame and famewhore-y. Creating a commercial parody about the constant speculation seems like a move that Miley Cyrus would make, you know? I’m not opposed to JustJen becoming ONE in all matters, but for goodness sake – this is just dumb.

Photos courtesy of WENN, SmartWater ads.

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97 Responses to “Jennifer Aniston & Justin Theroux will work together on SmartWater “short film””

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  1. Amelia says:

    These are my predicted credits;
    Starring: JA and JT.
    Featuring: Airbrush
    Director of photography: Airbrush
    Lighting: Airbrush
    Makeup: AIRBRUSH.

  2. lower-case deb says:

    Smart Water needs to hire smarter photoedittors/photoshoppers.

    at least someone who’ll go easy the smoothing bursh or whatever it is.

    even the bottle looks photoshopped.
    in the first pic, even the holding the bottle looks photoshopped. look at her pointer finger, her joints are almost fused! gone! dude~!

  3. Kaye says:

    For a man with reportedly legit hipster cred, he sure looks shiny and fake.

  4. Jackie says:

    she keeps feeding the machine.

    obviously, she loves it all. too bad she can’t stay in the spotlight by being a good actress.

    complete famewhores.

  5. valleymiss says:

    Kaiser, no disrespect but…did you really just call a 40 year old man a sellout? Hasn’t he earned the right at this point in his life to earn some money? Ya’ll rag on him for not having as much $ as Aniston, then when he tries to make some he’s a sellout? Gimme a break. Ya’ll can’t be mad at him for not having as much $ as her, and then rag when he tries to make some. How’s he supposed to even come close to having as much as her (which is important to ya’ll, it doesn’t matter to me) by making indie flicks all day?

  6. Agnes says:

    famewhores looking to get paid. which is i guess what they do for a living anyway, so…

  7. tifygodess24 says:

    The hate for Aniston here is insane , last I knew all photos are photoshopped and yes some more than others. Last I knew the celebrity/model doesn’t control that. I see her no different than any other actress/actor , they are all fame whores to some degree and of course want to keep their careers going, who wouldn’t?

    • Lady D says:

      I gotta wonder how much money is enough for some of these people. If I had her money, or Rhianna’s or …..etc.,
      I would retire and enjoy the hell out of my life. I really don’t understand people who have millions but gotta have a career too. I’d retire and spend my money helping everyone I could. Pet shelters, reading programs, Victims assistance programs. I could volunteer anywhere I wanted with that kind of money. But still, attention is whats important for them. I guess I don’t understand the need to be seen.

  8. Janet says:

    Outside of her dwindling fan base, who in the world would want to watch this?

  9. lisa says:

    She is invested in the company. So that is why it is being done.

    I don’t get it. Why do this. She and Justin are not being featured a lot on the tabloids. She did this on SNL regarding her marriage.

    ok..nothing else to add to this.

    • Emma - the JP lover says:

      True that. This is the second time in 8 years Jen has spoofed the media’s interest in her womb. I hope this will finally put an end to to the ‘have you ever thought that she just can’t have children?’ cries from her fans.

      No infertile woman would ever spoof the speculation over when she will have (or why she hasn’t had) a baby.

    • please says:

      Isn’t smartwater owned by Coca-Cola? One of their thousands of other brands of beverages. To say she owns stock in the company…I think most people with mutual funds and stocks do as well.

  10. birdy says:

    The only successful celebrity parodying is done by George Clooney in his endorsements as it is always tongue in cheek. Aniston will be all earnest about it and it will simply fail.

  11. Kim1 says:

    Im not even a fan and I dont believe this BS story

  12. Clara says:

    No one went to see them in Wanderlust (their poor man’s Mr and Mrs Smith) which makes me wonder who is going to want to see them in this?

  13. Rhea says:

    Hmmm…let me see, the theme of the story must be about Jen sitting in a motorcycle behind Justin holding the Smartwater while the wind blowing her hair and Justin wearing the black sunglasses doing his best arching his eyebrows.

    Uncle Terry would show up taking the photos of them and the ride would end in the beach (with Jen changing to bikini,of course).

    Her dog (suddenly coming out of nowhere) running after them bringing the Smartwater in the dog’s mouth and together (while smiling Jen holding hand with Justin–I can’t and don’t want to picture him in swimwear, though :D ) the three of them walking into the sunset.

    Yup. This should satisfied her fans. ;)

  14. bea says:

    V-neck t’s and tank tops – someone please show her a different style shirt to buy. Her style is stuck back in what worked for her ten years ago.

  15. Sheila says:

    Are these the only type of jobs she is getting now? Viral acting has become her career now then? She did one a few months ago, then the unfunny Bachelorette parody where she played the jilted Panda exactly like every other role she’s ever done, including the ever-same hair! She is no different hiring Justin than JLO giving Casper as job, they have to give these dudes some balls and let them think they are earning their own money and not just spending theirs. And nobody seems to be banging down Justin’s door so a guy’s gotta do what he’s gotta do!!

  16. ?? says:

    But Brad producing Angelina in a film is a testament to their undying love? Listen, as you say, these two are ‘nobody’s’. If you stopped with the endless tabloid stories about them, no one would give a crap. Honestly. It’s becoming ridiculous.

    Justin is a star in his own rights. Look up his IMDB-page. He’s working and he’s been working long before Jen. So I don’t see this need to portray him as some sort of mooch/sellout. If writing commercials or ‘going corporate’ was the basis for being a sellout then EVERYBODY in H-Wood would qualify as one – even your golden couple.

    • gskdg says:

      Brad produced Angelina in A Mighty Heart where she gave one of the best performances of her career. Justin will have Jen in a desperate film about her tabloid career. So embarrassing & on a completely different level from B &A.

      Justin is no star. Never was & never will be. Most of Jen’s fans who think he is oh so great never had even heard of him before he left Heidi to get more famous.

      Since with Jen he flies in private planes, lives in multi-million dollar homes, has magazine shoots, goes on Ellen to promote Wanderbust.

    • lower-case deb says:

      the only “collaboration” i’m aware of between BP and AJ is A Mighty Heart, and it’s more complicated than just, BP wanting wife to star in the movie.

      Mariane Pearl connected with AJ when the latter was still a single mom of Maddox (after BBT, but before M&MS). Similarly, Mariane Pearl met with BP and his production company when Plan B was still a BP+JA venture. It didn’t get made/released/whatever asap. because of many reasons (partly because Ms. Pearl was reluctant to have the book turned into film, but also due to other things), and many things happened in between.

      I remember this because the death of Danny Pearl was widely reported in my country, and then Mariane Pearl’s book was also somewhat discussed in my country due to that connection, and then subsequently the film. It was simultaneously discussed in the current affair section and the celebrity gossip section.

    • lower-case deb says:

      speaking of bottled water, based on the comments around, i reckon that tap water in the US, especially LA where JA lives is good?

      in my country, drinking tap water, even boiled, is not recommended. even if it leaves the water company in an okay grade, the pipes between there and home (either home pipe, or public pipe) could be contaminated. and we’re not even talking about the time when tap water coming out really brown and murky due to some leaks in the distribution pipe.

      that’s why people tend to choose bottled water, or the refillable RO water stations (not all places have them though).

      but if it’s good tap water, and a simple portable filter can do, i don’t see why disposable bottled water is needed.mainly because i’m a cheapo though heh heh. if i am already paying for tap water, etc.

    • Sal says:

      Whats the obsession of fanistons with Brad and Angelina? Its seriously pathetic. Get over it.

  17. Ida says:

    You did not just call the man a ‘sellout’ because of a potential af for a bottled water brand…HE’S BEEN WORKING IN HOLLYWOOD FOR YEARS FFS!!! Along with those other two massive sellouts, AJ and BP.

    • gskdg says:

      How are Brad and Angelina sell outs?

      Brad has made great films, especially since he has been with Angelina & has received numerous nominations and praise for his work. Angelina has also made films that are important to her, especially her ITOBAH debut. Brad and Angelina actually do things in their spare time instead of tanning & yoga.

      No one cared about Justin and his greased hairline before Jen. He is loving the attention, private planes, talk show & mag. appearances. He is Jen’s own Casper Smart.

      • spinner says:

        The JP’s were massive sell-outs long before this. All the corporate product endorsements they’ve done…Many were foreign endorsements so yeah, they knew they were selling out. Also, we don’t even know if this tabloid spin on Jen’s subject matter for her video is even true so everything here is rather speculative.

      • mln76 says:

        OH PLEASE get over yourself. The reason Justin is a sellout is because he is betraying the standards he himself set down as immoral. JUSTIN mocked sitcom stars and Tom Hanks and mainstream Hollywood now his patheticness is doing his best to reap the rewards of others ‘corporate lameness.
        As for Brad and Angie they’ve made it pretty clear that they are grateful that they can earn millions on the basis of their own name to use to support not only their lavish lifestyles but their charitable pursuits.

      • Emma says:

        Aniston has a lot of nerve flaunting her relationship like this especially when she complained about how high profile Brad and Angelina’s relationship was when they got together.

        But wait…Aniston is a no name movie star, while Brad Pitt and Angelina Jolie are both actual A-listers.

        Plus it’s selling out when you promote smartwater that uses so much one time use plastic lol.

    • Sal says:

      Not sure why its always loonistons that have to bring up BP and AJ, as if by comparison because Aniston can’t stand on her own merits. The obsession with BP/AJ by the fanistons is amusing. They can never defend Aniston without dragging them in. If the only way they can defend Aniston is by bringing up BP and AJ, that doesn’t say much for Aniston if she only looks good (to their mind) in COMPARISON. Pretty sad the loonistons are so obsessed with the JPs still. I think a man who is supposed to be a writer doing an ad for water in a plastic bottle is FAR BIGGER a sellout. At least the JPs don’t advocate environmental pollution, faucet water in disposable plastic! Aniston is the biggest sellout in Hollywood, and an environmental vandal. Shes a bad role model.

    • Ida says:

      For goodness sake, that was my bloody point, they’re all sellouts, even if they don’t endorse products, because of the way the Hollywood industry works. The financing for those massive movies that the likes of JA, AJ and BP do or have done in the past usually comes from business, big business.

      • Ducky La Rue says:

        I think it depends on how you’re defining the word “sellout”. In this case, I read it more as betraying your artistic integrity (however you determine that) for money. I’m not sure how you’re defining it, actually – because all Hollywood money is skeezy, or something about big business? Not sure.

        IMO, making a lot of money doesn’t automatically make you a sellout. But suddenly dropping your objections to something once a lot of money comes along does.

        And, FWIW, I’m not calling anyone a sellout, I think I’m just getting distracted by the semantics. :-)

  18. hockeychick says:

    The different is Angelia and Brad have talent. THe only reason why Jen is still even mentioned is because she was married to Brad. If she never married Brad she would be like the rest of the Friends crew…

  19. Doc Martin says:

    The thing is, SmartWater contains fluoride, which dumbs you down and diminishes your IQ. Hitler used it during WWII to dumb the population down. SmartWater, huh? lol

    • Sal says:

      So basically its water with chemicals added. Environmental vandalism plus adding chemicals to our body.
      Fantastic! :(
      Drinking water with that chemical fluoride in it sounds DUMB, to me. I’d rather have my filtered faucet water with the harmful toxins like fluoride removed from it.
      Save Money. Save the Environment.

    • Lisa Marconi says:

      “Fluoride is toxic waste from the aluminium, phosphoric acid and phosphate fertilizer industries.

      Many ‘scientific’ studies were presented to convince the public that fluoride was safe. Lucrative positions were created for ‘research’ and ‘education’ with the express purpose of promoting the use of fluoride in toothpaste and in drinking water. Instead of paying millions for disposal of this toxic waste, fluoride was now being sold to toothpaste and water companies!”

      And yes, the Nazis used it to make prisoners more docile in their camps.

    • Doc Martin says:

      Yes to all of you, yep. Push it on the public instead of properly disposing of it. Cheap bastards.

  20. Anon says:

    Ack! reminds me of Kate G.’s paparazzi’s dance on DWTS to remind the paps that they had forgotten her. Same here, plus a little work for these two, offers not coming in from anyone else anymore? ‘Wanderlust’?

  21. sullivan says:

    Short film. That’s good news. If they simply must make another film together I’d prefer that it be as short as possible.

  22. gskdg says:

    She is an embarrassment! She knows every single tabloid story about herself. Instead of living her life she reads tabloids.

    Turning into a D-list star. A true star does not make films about their tabloid life.

  23. T says:

    If I was roped into a seven-year TV contract I’d probably hang myself. It’s a TV show – selling cars, cereal, soda pop. TV is like that. The shows are incidental to the commercials. I always laugh when TV shows pat themselves on the back for being cutting-edge. I mean, an interracial kiss on “Ally McBeal: Minha Vida de Solteira” (1997) is cutting-edge? I’ve never been shocked by anything on television, except the news.(justin theroux)
    Now he sells Water….kkkkkk

  24. kira says:

    Didn’t she do this already? Parodied the tabloid interest in her life on SNL? It always has the whiff of poor-me, they won’t leave me alone, wink*, wink*.

    It’s so fake because pretty much everyone can tell she really wants attention. She’s done so much to get it over the years, like a large number of
    nearly nude magazine covers, and the People magazine interview: “Jen–5 Years After Brad!”. She’s a big star and she has full control of her image….no one is forcing her to do anything. She wants attention, and this kind of thing is her lame attempt to keep it going and going.

    After Wanderlust bombing, you’d think she’d get the hint that people aren’t interested in her latest showmance, even if she did cheat with this guy behind his girlfriend’s back (scandal!). But, like a lot of famous folks, they can’t quit the smack that is fame.

    • Sal says:

      Yep, apart from LeAnn Rimes, Paris Hilton and Lyndsay Lohan (Aniston’s moral equals), there is no greater master media manipulator or mediawh*re than Aniston. She has had a career from the last 8 years solely through manipulating the public to feel sorry for her, when all along, she was a homewrecker herself. Without her and Huvane doing photo-ops calling paps and manipulating her image, she wouldn’t have a career. Aniston LOVES the tabloids and owes everything she has to them (and Brad and Angelina). Her railing against the paps is as much a joke as Hilton railing against pre-marital sex.

  25. Diamond Girl says:

    Brad and Angie have done plenty of product endorsement too – everyone in Hollywood does it.

  26. Sal says:

    Ugh! Just looking of those pictures of Troll Doll (Justin) almost made me lose my meal. G-d he is so fkn ugly.
    As for Aniston, she encourages environmental pollution and environmental degradation and poisoning by advocating people by non-recyclable plastic disposable bottles. In an era where people are concerned with our environment, global warming and polution, what Aniston is doing is disgusting and absolutely inexcusable. A picture showing what the result of Aniston’s selfish greenhouse and environmental damage can cause;

    Not pretty is it.

    “Americans buy an estimated 28 billion plastic water bottles every year, and nearly eight out of every 10 of those bottles will end up in a landfill, translating to about a 23 percent recycling rate.”

    I hope Aniston and her insipid little fans that support her by buying the DumbWater know what they are doing to our environment.

  27. Sal says:

    Not that they’d have the decency to care or feel any sense of shame. Buying a sports re-fillable drink bottle combined with having a filtered jug/faucet attachment is the best way to drink fresh clean water and not harm our environment. No need to buy harmful plastic bottles from environmental vandal corporations. You’re only buying water, in a bottle. You’re paying for the BRAND, and really, its just WATER. Just throwing money down the drain at the same time harming our environment and causing an increase in greenhouse gases.
    Aniston is totally irresponsible and personally a bad role model.

  28. G says:

    Is this her “comeback” film a la Lohan and Richard Phililps?

  29. Lyndsey says:

    This reminds me of JLo’s “Jenny from the Block” video with Ben Affleck. And should be a red flag for Aniston and Justin. The beginning of the end, people.

  30. skuddles says:

    Wow, this sounds…. not even remotely interesting. What’s next – infomercials?

  31. nan says:

    Oh no, Justin is doing the “comb-over”. Sorry, no amount of hair is going to hide that 20″ high forehead. Also, is it me, or is he beginning to resemble George Hamilton with that skin-color. He better join Jen with those botox sessions soon.

  32. ANNE says:

    oh yeah take people’s comment off the board for speaking the truth

    you ugly bitch

  33. ANNE says:


  34. GreenTurtle says:

    You can’t “make” a viral video. I hate it when people say this. You can make a video, but the act of going viral is unpredictable and not under the control of those who make the video. Argh.

  35. lisa says:

    I don’t have an issue with them making a commercial. I guess they want to work together. He is a writer so he may come up with something. But why must it be about their relationship to sell the water. I thought she said she was keeping this “private” and as a poster pointed out you don’t make a viral video.. it goes viral on its own. Her fans have been calling other celebs out about “pimping” their relationship for PR. Well now what are they going to say. I think her fans base should really give it a rest. At every turn she makes them eat their words.

    and this whole concept again proves that she is very aware of the tabloid stories. Well more what people are saying on gossip sites. They have not been the subject of a lot of tabloid stories. At least stories that would make this make sense.

  36. stacey says:

    oooh..must we always mention branjelina’s name anytime Jen is mentioned?
    I wonder what they got to do with this..
    Spare her and let her breath!!!!

  37. Janet says:

    Dammit, do Brad and Angie have to get dragged into every single Aniston thread?

    They have nothing to do with her.

    She has nothing to do with them.

    LET IT GO!!!!!!!!!


  38. lisa says:

    I just saw on another site that Justin spoke to Enews and said this story is not true.

    Hmmmm wonder who leaked this to the press.

  39. SUper says:

    Its like Jennifer Lopez and Ben..bennifer 2.0! Jenny from the block :P