I am a decade older than Joe Jonas, who is currently 33 years old. I’ve started noticing some fine lines on my face, which I don’t mind, honestly. I’ve always had kind of a full “babyface” look, which means that I have nature’s fillers. The only thing bugging me about aging these days is whatever is happening to my eyes. I am starting to get really dark circles under my eyes. I would consider having my eyes done, but I’m honestly too lazy. I bring this up because Joe Jonas, only 33, is already doing cosmetic injectables. He’s the new face of Xeomin, a somewhat popular filler brand. Joe gave a lengthy interview to People Magazine to promote his new injectables sponsorship:
He isn’t shy when it comes to talking about fillers: “We’re all getting older and part of that is being comfortable [in our skin]. I don’t think it’s necessarily something that we have to shy away from. We can be open and honest about it and be confident and not really shy away from speaking our truth.”
Why he’s using Xeomin: “I personally care a lot about what I put in my body, and with an aesthetic treatment like this, I wanted to be mindful of what was in it,” he says, adding that after speaking with the brand and his own healthcare provider, he felt good about diving in. Tackling his frown lines and even a scar between his eyebrows with Xeomin gave him that little extra boost in confidence he needed as he heads into the next year of his life. “I liked that it relieved the area a little bit and I was like, ‘Okay, this is great,’ without it being too much for my liking. I appreciated that it wasn’t over the top. It’s very light.”
Men should embrace cosmetic enhancements: “There were all these talks at one point, like, ‘Oh, men can’t do this or it’s weird for guys to do that,’ and I think there’s a stigma that’s fading, and I like that. Guys are more openly wearing makeup, and it’s great to see. It’s like, do whatever you want, you know? It’s a beautiful generation that we’re living in.”
He pays attention to which products he uses: “I like to learn a little bit more and understand the ingredients that are in products. Everything from deodorant to what’s going in my hair to even body lotion and sunscreen. [As I’ve aged] I think I’ve just smartened up a little bit, maybe researched more. I love how men’s grooming has evolved so much.”
Self-care naps: He may have two little ones to take care of at home and a high-pressure job, but he still wants to make his own self-care a priority. He jokes that his goal this year is to “try to sneak a nap in here and there” if he’s lucky. “I’m starting to really enjoy naps.”
Joe posted his video ad with Xeomin on his social media and can I just say? You can see a difference. His face looks much “smoother” and he does look somewhat frozen in some shots, and like it takes a lot of effort for him to move his eyebrows. It’s so… strange. I mean, obviously, he can do whatever he wants, it’s his body, it’s his face, go buck wild. I appreciate that he’s talking about it too instead of flatly denying it. But at 33, his skincare should be about using a good night cream, a good moisturizer, a good sunscreen. I don’t understand why people in their 20s and 30s think they “need” fillers, I really don’t.
Photos courtesy of Avalon Red.
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- Joe Jonas attends the 2022 Vanity Fair Oscar Party Hosted By Radhika Jones celebrating the 94th annual Academy Awards at the Wallis Annenberg Center for the Performing Arts on March 27, 2022 in Beverly Hills, California,Image: 673513663, License: Rights-managed, Restrictions: , Model Release: no, Pictured: Joe Jonas, Credit line: – / JPI Studios / Avalon
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- Joe Jonas attends the 2022 Vanity Fair Oscar Party Hosted By Radhika Jones celebrating the 94th annual Academy Awards at the Wallis Annenberg Center for the Performing Arts on March 27, 2022 in Beverly Hills, California,Image: 673513674, License: Rights-managed, Restrictions: , Model Release: no, Pictured: Joe Jonas, Credit line: – / JPI Studios / Avalon
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- Joe Jonas, Sophie Turner attends The 2022 Met Gala Celebrating “In America: An Anthology of Fashion” at The Metropolitan Museum of Art on May 02, 2022 in New York City,Image: 688275006, License: Rights-managed, Restrictions: , Model Release: no, Pictured: Joe Jonas, Sophie Turner, Credit line: – / JPI Studios / Avalon
At 33? I feel so bad for younger people right now.
MTE!! The whole debate over whether men should use cosmetic enhancements is a capitalist smoke screen over whether *anyone* should use them, especially 33 year olds.
Idk honestly, people have different insecurities. I’m 37 and recently had Botox for a wrinkle between my eyebrows that I’ve always been self conscious about. I feel a lot better now, and honestly, even if it’s not for you it wears off in a few months anyway.
There are hazards associated with it absolutely. But you can go blind from poking yourself in the eye with a maybelline mascara wand too, just saying
I think the point is WHY you were self conscious about it and felt the need to fix it to feel better.
Not just on an individual level, but if we lifts our heads and realize we’re in a society, why are we still promoting stuff to rid us of our self consciousness and insecurities?
Why decides what’s normal and what’s ok to fix for self asteem?
Why do people feel the need to alter their appearance this way?
If we look back at beauty standards over centuries they change drastically. But why are some of society deciding what’s beautiful and in that regard what an individual should feel self conscious about or not?
This is a bigger structural issue then one individuals need for wrinkles to be gone.
LIONE – Well said. In a college media studies class, we were tasked with watching commercials and jotting down what each one of them attempted to make us feel bad about in the name of selling us confidence. I can’t watch ads any other way now.
I’m older than him by a long shot. I don’t see a problem with him being the face of the brand. Many men do procedures, but it’s not talked about. I heard of a mail truck driver getting a butt lift. Men are vain too, though the pressure to look young is a lot less for them.
Maybe trying to suggest that this guy needs to be shot up isn’t a good look for the company?
Why? It’s an injectables company?
I mean injectable companies wana make money and they’ll get more money if people in their 30s get injectables too. So they’re marketing for that. Do people in their 30s really need it? Prob not.
That’s the definition of capitalism.
Great business model when you can lock in repeat customers. Little advert to keep them hooked, coming back. Doubt Merz Pharmaceuticals target markets for ‘cervical dystonia’ or ‘blepharospasm’ are as big as what can be cultivated focusing on frown lines.
Men who do plastic surgery or injectables always look stark and odd. (It’s either because face work for men isn’t sophisticated enough to be good yet or we’re just not use to seeing “work” on men.) If Joe can push forward the industry and make some cash along the, I support it entirely.
Meh. At least he’s honest. There is a whole philosophy amongst 25- 35 year olds getting this stuff to “prevent ” wrinkles etc.
It’s an ugh for me, I’m not a fan of this uncanny valley society we seem to be heading towards where people are increasingly being encouraged to erase their natural features and are not allowed to age. My sister goes to a dermatologist for scarring issues and they offered it to her, too. She’s only 25.
His eyebrows are doing the Kate Middleton thing
It all seems very the Capitol in the Hunger Games to me, I guess? But, hey, get that money, Joe. At least there’s equality in men doing it, too.
With how young his demographic is, I think this is pretty irresponsible. He can do what we wants with his own face, but I don’t think that teaching thousands of young adults/teens that they need to inject stuff into their face is at all “it”. Isn’t there enough pressure on young folks already?
He could have accomplished the same by partnering with a good skin care line.
The company could have picked someone with actual wrinkles.
Oh dear …. Those eyebrows are giving young Dr. Oz.
Its unfortunate his fanbase is young. I hope they do not fall for this advertisement and go try this out. The company purposely picked him to poach on a young market but injectables are bad. They can screw up people’s faces a lot of celebrities had beautiful faces but because they tried things out they did not need they butchered their faces up. I hope Jonas does not become another failed beauty case.
Xeomin isn’t a filler, it’s a version of Botox. Those are nerve paralytics, not fillers.
All I’m taking from this is sadness. He lives a life where he is this concerned about his looks and now he’s encouraging others to think that how they look naturally isn’t good enough either. I absolutely understand that people have insecurities and I wish we would spend more time and energy worrying about where those come from that trying to ‘fix’ them.