Beyonce declares that Blue Ivy Carter is a ‘cultural icon’: agree or disagree?

2016 MTV Video Music Awards

Blue Ivy Carter is only seven years old. It feels like she’s always been here, judging us for being peasants and worrying about how we’re all completely uncool. Blue Ivy Carter has already achieved so much in her seven years: she’s a fashionista, a songwriter, a singer, a model, an actress, a dancer and a teacher. She teaches her parents to be better, to do better. She single-handedly saved not one but TWO Grammy telecasts. Do I need to say it? Does Beyonce need to say it? Blue Ivy is already an icon. Beyonce said it too! Beyonce has been suing a wedding planner whose business is called “Blue Ivy.” It’s all about who owns the name Blue Ivy/Blue Ivy Carter. I’ll let The Blast explain:

Beyoncé is laying down the law in the battle with a wedding planner over “Blue Ivy”, calling her daughter a “cultural icon” in court documents. According to court documents obtained by The Blast, Beyoncé is firing back at the Veronica Morales over in the trademark battle for “Blue Ivy”. Beyoncé and Morales have been locked in a dispute over the trademark for years. Bey has been trying to get the trademark to her daughter’s name, but Morales claims she had already been using it. They are scheduled to head to trial in the case.

In the newly filed documents, Beyoncé argues her case for being granted the trademark. She even throws a little shade towards Morales in the process. Beyoncé says Morales claim that, “that consumers are likely to be confused between a boutique wedding event planning business and Blue Ivy Carter, the daughter of two of the most famous performers in the world, is frivolous and should be refused in its entirety.” Beyoncé points out her trademark application is for “Blue Ivy Carter” NOT “Blue Ivy”.

She says, “the presence of the word “CARTER” ties the commercial impression of BGK’s Mark to the celebrity Blue Ivy Carter rather than Opposer’s regional event planning business.” Beyoncé says Morales runs a “small business, with just three regional offices and a handful of employees”, with weak online presence and poorly subscribed social media accounts.

She accuses Morales of having, “exhibited a pattern and practice of affirmatively attempting to connect its brand with Blue Ivy Carter to increase its exposure and drum up business.” Bey points to interviews Morales gave following her daughter’s birth. In the radio interviews, she talked about her business receiving more attention. She even admitted reaching out to Beyoncé’s agent. Beyoncé says Morales also had a sale on Blue Ivy’s birthday.

[From The Blast]

I mean… this woman already had a business named Blue Ivy when Beyonce and Jay-Z named their daughter Blue Ivy Carter. Do I believe that Bey should be able to trademark her daughter’s name? For sure. But I also believe that Beyonce shouldn’t go around suing people for naming their business something years before Beyonce wanted the name for one of her children. All that being said, I’m glad that everyone acknowledges that Blue Ivy Carter is a cultural icon. Think of it this way: none of us will ever be as cool as Blue Ivy. Period, the end.

Embed from Getty Images

Embed from Getty Images

Photos courtesy of WENN, Avalon Red, Getty and Beyonce’s music video.

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160 Responses to “Beyonce declares that Blue Ivy Carter is a ‘cultural icon’: agree or disagree?”

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  1. Bebe says:

    This whole lawsuit makes Bey look like such an a@shole. The event planner had the name first, what the hell? Just let them have it. God.

    • Snazzy says:

      It really does. She’s so far up her ass she can’t see straight. And cultural icon? Please, the kid is 7

      • whatWHAT? says:

        yeah, I gotta agree. she’s certainly famous and noteworthy (if that’s the right word) but she IS NOT an icon. at least, not yet. she may wind up being a bigger star than either of her parents, but…yeah, no.

        and I agree with Bebe, too. this woman had her business before Blue Ivy was “a twinkle in her father’s eye” as they say. don’t sh*t on “the little people”, Bey, it’s not a good look.

      • p says:

        Yes! She is a child, Beyonce’s, but still just a child.

      • (TheOG)@Jan90067 says:

        Oh FFS, this is a CHILD. She doesn’t poop gold nuggets, she’s not on the way to curing cancer, and she’s not leading the charge to climate change (and neither are her parents!). THEY ARE SINGERS. It just really ticks me off that they think EVERYTHING they touch/want should be theirs for the taking.

        Sorry. This woman was using the name long before you named your child. Get over it.

      • BL says:

        exactly. Beyonce please.

      • LahdidahBaby says:

        Good post WhatWHAT. I agree.

      • Kendra says:

        And not only 7 it’s not as if she is Shirley Temple or Quvanchane Wallis or someone who is in public eye due to her own work.

      • thaisajs says:

        Amen. I love Beyonce but cmon. Don’t be a jerk. The kid is 7. At best, her biggest accomplishment to date is learning to read.

      • Laur says:

        Yep, if this was Kim Kardashian we’d be calling her all sorts, this child is just that, leave the poor woman and her business be and let your child enjoy her childhood rather than hyping her up unnecessarily.

      • Godwina says:

        *moving comment down–wasn’t meant to go here!

    • ME says:

      She’s not saying the event planner can’t use the name. Beyonce tried to get “Blue Ivy Carter” trademarked but the event planner is trying to block that from happening. Beyonce and her lawyers are trying to argue that no one would ever get the two names mixed up as one is a small business and one is the child of super rich mega-stars. Beyonce isn’t asking the event planner to change their name, she is simply asking them not to fight against her getting “Blue Ivy Carter” trademarked.

      • Originaltessa says:

        Well, that’s really different than what I thought was going on. Always important to read the fine print.

      • jimmywho says:

        That’s false, anyone can use a DBA or name that is their rightful given birth name regardless of trademark or copyright; that is the loophole. There is more to this, than what is on the surface. No one can stop the queen from using Blue Ivy Carter, It’s actually the other way around.Beyonce does not want the event planner using Blue Ivy regardless of what the record shows. Just read between the lines.

      • jimmywho says:

        There was an issue with the Kylie Costmetics thing because Kylie Minogue already trademarked Kylie and Kylie Minogue. However, if my parents decided to name me Kylie Minogue I would have the rights to use it.

      • Nat says:

        My husband worked as a fine artist for years before publishing his first children’s book. His publisher informed him that he would need to change his pen name (his birth name) b/c there was a porn star using my husband’s legal name. It wasn’t the star’s legal name but b/c he had been using it professionally longer than my husband had the star was found by the court to have more of a right to my husband’s name than my husband did. Adding a middle initial to my husband’s name was seen as a sufficient enough difference by the publishers.

      • Edwin says:

        Thank you so much for ur comment, it’s so easy to get down on Beyonce. What she’s trying to do and is being prevented from doing is protecting her daughter and her namesake. She wants to reap the benefits off her child’s name plain and simple however everyone wants to make the own argument to fit there narrative.

      • N says:

        Give Morales the 10 million, don’t use the name or do something good with it and give it to Blue when she can comprehend what this lawsuit is saying.

      • Nicole r says:

        Exactly – not a Beyoncé fan but she isn’t suing this business. She wants to trademark her daughter’s name (common practice with celebrities now) but was blocked by this other business.

    • Erinn says:

      I don’t know, I kind of see both sides of it. If the woman hadn’t used the birth of BIC as part of a marketing thing, then I’d see it. I don’t think it’s inherently wrong that they DID use it – it was probably super amusing to them that someone named their child the same thing as their business, and thought it’d be great viral marketing. But because of that, I can see why Beyonce wants to work out the trademark thing.

      And now it looks like she really just wants to tm Blue Ivy Carter, which isn’t sketchy or anything in my opinion. I think the company should be able to go with trademarking “Blue Ivy”, or “Blue Ivy Events” if they’re going to tm “Blue Ivy Carter” it’s smart to separate the two, honestly.

      • Barcelona says:

        Oh, please, Icon?????
        She is a 7 year old child.
        The world wouldn’t know her, if her parents were not Beyonce and Jay Z, she would be just another cute little girl and there is nothing whatsoever wrong with that.
        What did she accomplish on her own?????
        This somewhat reminds me of Kylie Jenner saying that she made it on her own, please without the Kardashian name and money to get her lips butchered there would be no LipKit selling out.
        Some people have massive egos and live in denial.

    • AnnaKist says:

      I’m with you and Originaltessa (below) on this one, Bebe. 100%. Apart from the fact that I cannot stand Mrs Carter and that this makes me dislike her more, this legal stoush is just bullying. The wedding planner had the name first, and that should be the end of it. Although we have become more litigious here in Australia, this would be laughed out of court. It reminds me of when the young Jenner girl attempted to trademark the name Kylie. The Carter woman needs bringing down a few pegs. Grrrrrr.

      • Nicole r says:

        She isn’t trying to get them to change their name….
        They don’t want her to trademark “blue ivy carter” with the reasoning that it could be confused with their trademarked “blue ivy”.

    • C says:

      “Bey look like such an a@shole.“…..and delusional. Cultural icon??? 🙄🙄🙄 she’s just another celebrity child.

      • xo says:

        this was my gut reaction too, but given the legal context here, I’m giving B a pass. Sounds like a lawyer making a legal argument to me, not a pop star on an ego trip.

    • NotSoSocialButterfly says:

      Seriously. She wants to squash a small business owner, a nobody to her, because she came up with the name before the child was even born? What a turd.

      And let the seven year old be a seven year old. Cultural icon? That’s a heavy load for a second-grader to bear.

      • olive says:

        that’s not what’s going on here at all. the small business owner is trying to squash beyonce’s attempt to trademark “blue ivy CARTER.” beyonce is saying it’s ridiculous for the small business owner to think anyone would confuse blue ivy the wedding planning business with blue ivy CARTER.

      • Nicole r says:

        Olive – you are correct. These comments made me realize why reading comprehension is so important. Everyone read the same article but most came away with a different story.

      • N says:

        It’s terrifying!

      • waitwhat says:

        I’m going to back up a little further. The woman is trying to trademark.her.child’s.name. Who does that?? Why?? So no one else can name their child or anything else Blue Ivy Carter? Maybe she’d have a better case if she went with Blue Ivy Carter: ICON. Poor child.

    • Boodiba says:

      +1,000,000 I think all the puffery has gone to this woman’s head.

    • FHMom says:

      These people. Sheesh.

    • Mego says:

      Yes. Yes it does make her look really bad.

    • Rhys says:

      I don’t care either way – every mother does (and should) think their child is an icon. It sounds normal to me. Beyonce is just being a mother.

      • Sass says:

        …do you know the definition of “icon”? Because it sounds like you don’t.

      • Nicole r says:

        She didn’t write this icon bs, her lawyers did as an explanation why she should be allowed to trademark “Blue Ivy Carter”.

    • Snappyfish says:

      She is being an a-hole. Seriously they need to stop. Oh wait, Blue Ivy has to lead the way.

    • Cara says:

      I hope the event planner wins. I think “Bey” is pretty overrated. I know I’m probably the only person in the world, but whatever. I feel sorry for Blue Ivy, trying to live up to that kind of label in her life. Sounds like a recipe for disaster to me. Ridiculous!

    • Winterberry says:

      Her daughter is a kid. A rich kid, but still a kid who hasn’t done anything. She needs to get way over herself.

    • Adrianna says:

      The one with the power and money will win.

    • Chayt says:

      “That’s racist!!!!”

      -the beyhive in all their idiot glory

  2. JanetFerber says:

    I don’t know about cultural icon, but she sure is cute.

    • Erinn says:

      She really got a great mix of both her parents. She’s a really striking kid – she’s going to be a stunning adult.

      • whatWHAT? says:

        it’s funny, I used to see ONLY Jay in her face, but now I see more Bey, too. she’s such a cutie. and her personality, at least from we’ve seen, is BIG.

  3. minx says:

    Oh jeez. She’s a child!

  4. Amy says:

    This is pathetic of the Carters on so many levels.

  5. Originaltessa says:

    Beyoncé sometimes strikes me as a complete asshole, and this is definitely one of those times. This whole better than everyone queen of the world crap has gone too far. Your kid shouldn’t be a part of it. Stop!

  6. Sean says:

    Why does this child always look so serious?

    • ennie says:

      They (her parents) want how to project a certain image. Remember that they have a video-biographer?
      hence te “well documented” love of fashion, like they have tons of videos taken by a professional of a little girl playing dress up with her minders (really?) with designer clothes, of course. My baby plays with clothes, she has a love of “fashion”, except that they are from walmart and she dresses herself!

      • olive says:

        it sounds like you’re talking about north west, who is heavily being pushed into fashion. i don’t see that at all with blue ivy. she just comes out to special events for her parents.

    • Katy B says:

      what should she look like? i’ve had resting bitch face since i came out of the womb, and don’t see why i should facially make nice just so other folks don’t wonder why i’m so serious all the time.

      and this particular still was taken from a particular video. should she be cavorting through the desert in glee while her mom is singing about the beauty of God the master painter?

      • petee says:

        She could smile once in awhile.A small child being forced to do things she is not prepared for.Poor thing can’t even be a child.

  7. Astrid says:

    Blue Ivy is charming and cute and lives a life of incredible luxury – but cultural icon? no.

  8. ennie says:

    Unbelievable. I understand trying to protect the name, but if she wanted her t become a mogul using her brand- errrr name, they should’ve googled an actually available name for their child. Sort of like what you do when you create a company.
    Sad.

  9. Stacy Dresden says:

    I think the fact that the business owner was operating using the name first is the key point here. Beyonce should back off.

    • Nikki* says:

      You bet! This makes Beyonce look soooo bad.

    • lucy2 says:

      I agree. You can’t expect someone to change the name of their established business because it matches what you choose to name your child. If she truly wanted her to do that, she should have made a financial offer for the website/domain name, the business name, and all the costs associated with the wedding company changing out all their marketing and advertising for a business name change.

      I don’t blame her for trademarking Blue Ivy Carter, and for going after anyone who tried to capitalize on her kid, but that’s NOT what happened here. Insulting the woman’s business just looks petty too.

      Also, the icon thing makes me very uncomfortable – she’s a CHILD. If she decides to be a public figure someday, great, but right now, let her just be a kid. That’s way too much to put on a 7 year old.

      • Algernon says:

        No matter what she ends up doing with her life, BIC is an icon because she is the first child of black billionaires growing up in the public’s eye. This is the first famous African-American intergenerational dynasty. The Smith kids are famous for the same reason, though the Carters’ wealth is greater. Blue Ivy isn’t just a famous kid, she is a symbol of black achievement. It *is* too much to put on a child, but this is her legacy.

      • ennie says:

        p-l-e-a-s-e
        those smith kids were groomed to star in the entertainment business and it is very sad, IMO. Will pushing his not so charismatic son in films, before he was mature enough, seemingly has him even with an ED, and pushing the daughter to sing when she clearly did no want that/was not mature enough to handle it made her drop it all.
        Madonna also wanted her girl to be a famous dancer / singer and Lola wants none of it, they don’t have the motivation, they don’t care, whatever.
        this little girl’s parents sound even more pushy than the others, it is a Kardashian-esque way to make business put for them even before knowing they want to.

      • Algernon says:

        If you can’t recognize that there is a cultural interest in a generation of African-American kids inheriting massive intergenerational wealth, something African-Americans have been shut out of until literally this millennium, I don’t know what to tell you. I’m generally not in support of billionaires (every billionaire is a policy failure), but I recognize a lot of the interest in the Carter kids, especially BIC as the eldest, is driven by their success on a level few black American families achieve. You can literally count on one hand the number of African-American billionaire dynasties, and still have fingers left over.

      • Katy B says:

        Thank you, Algernon. Beautifully stated. It’s not like the Forbes list is exactly drowning in brown children.

  10. Mia4s says:

    I think I just sprained something rolling my eyes. She’s seven and does as her parents and/or nannies instruct her to do. And is she not allowed to grow up with her own dreams? What if she wants to be a veterinarian? Is that some kind of a failure or can she live her own life?

    Also…let’s face it, there was Frank Sinatra, and there was Frank Sinatra Jr. *ahem* So we will see. Leave her alone to follow her own path.

    • Jerusha says:

      Yes! Springsteen’s son is a firefighter. Apparently did not feel the need to pick up a guitar and rock out like his parents. Let the child have her own dreams. As to the question at the top of the page, disagree.

      • schmootc says:

        It’s always nice to see celebrity children who just do their own thing. Go to school, get jobs, contribute to society, etc. I mean sure, they may never have to worry about money like the rest of us, but you also have to think he’s just another firefighter after people get past who his parents are.

    • Mel says:

      Seriously. I also hurt something rolling my eyes. Also this: “she’s a fashionista, a songwriter, a singer, a model, an actress, a dancer and a teacher.” she’s not any of those things. Give me a break.

      • Cindy says:

        Yeah I rolled my eyes all the way back to my nape with that quote. She’s 7 years old. If you unironically think a 7 year old kid is a “cultural icon” simply because she has rich parents… I just have no words for you.

  11. DiegoInSF says:

    Lol, hmmmm. 🤭

  12. Sayrah says:

    This woman named her business before blue ivy was even born and Beyonce is suing her? This can’t be real life

  13. katriona m bowman says:

    I’m confused. The article says that the copyright is for Blue Ivy Carter not Blue Ivy. So Bey isn’t suing over the name, but rather the wedding planners implied association with BIC – the birthday related sales, name-dropping on the radio, and attempts to weasel into Parkwood HQ to have her meet and greet with Beyonce’s team. I’d be hella pissed too.

    And cultural icon? Personally I agree, but also that’s lawyer speak to support their argument. It’s not like a caftan-clad Beyonce is dictating these papers wondering how she can best exaggerate her amazing daughters qualities, before firing a few servants for the hell of it.

    • Lightpurple says:

      The company is located here in Boston. Shortly after Blue Ivy was born, the Carters sent a cease & desist letter to the owners for the mere use of the name Blue Ivy. The owner refused to change the name and got slapped with the lawsuit. That’s when she started with the promotions.

    • Mere says:

      Katriona – Ditto. The part of the brief cited makes it sound like the owner of the wedding company is opposing the Carters’ application to trademark Blue Ivy’s FULL name, and the only reason I can see for engaging in such an expensive dispute over trademarking her full name is that she is somehow using the association to promote her business. She must stand to lose something, and it definitely isn’t due to any issue of confusion. Litigation is too expensive for that to be the real basis of her opposition.

  14. Scarlett says:

    Bless Bey’s heart, bless it!!

  15. Jillian says:

    Beyonce is firmly jammed up her own ass, I find her completely insufferable. She’s beautiful and talented, but my “queen of the world” isn’t a pop star with a GED. She comes off like a jerk with this story, and a bad mother.

    • Mel says:

      +1. The way people go on about her like she invented or cured something. She’s talented at what she does, she’s not the second coming.

  16. I totally get the not wanting another to profit from your enterprises, having said that, how much of a dent is a regional business with a handful of employees with a weak online presence REALLY going to put in your global empire.
    The shade just makes it seem more petty.

    ETA. No, Blue Ivy is not a cultural icon. Bey-Z are cultural icons both in their own rights and together.

  17. RedRoyal says:

    Lol, is she serious?

  18. Jane Q. Doe says:

    Ridiculous. The entitlement of claiming your 7 year old is a “cultural icon” blows me away.

  19. LeaTheFrench says:

    Yeah, this is a bit petty. Seems like she’s going after a small business owner who s not doing much harm and licenced the name first? Not a business move that would really ingratiate a big star to the public, whomever they were.

  20. PlaidSheets says:

    She’s a child! A child who has incredible access and privilege based on her parents- this does not make a cultural icon but an extension of her parents’ egos and successes.

  21. Emilia says:

    And people wonder why I don’t like Beyoncé, this kind of shit right here is exactly the reason.

    • stepup says:

      Thank you!

      I wonder about the people who “worship” Beyoncé. I mean, she’s a fabulous, entertaining performer, but some people take it waaaaaaaaaaaay too far. Some folks are straight up suspicious in their…dedication. I stopped reading certain blogs because of their outsized obsession with the women.

      And my friends, all early middle-aged black women, agree! We like her. Enjoy a lot of her music. Absolutely. But she isn’t anybody’s “goddess.” She’s a great performer who has packaged aspects of black culture for non-black consumption. She’s involved in a jacked up marriage to a rapacious man who is full of all KINDS of shit. She also has a tendency to (let’s call it) “over-borrow” from other artists.

      • Div says:

        @Step Up
        Same. I like Beyonce a lot, but the overblown fixation some have on her is…interesting…and sometimes she plays into it which makes me roll my eyes (the Bow Down track from several years ago, for one). Honestly, it might backfire on her someday since a lot of people have put her up on this untouchable pedestal.

        And as a Black woman I sometimes have trouble with the idea that she’s the perfect ideal of Black feminist womanhood (and yeah, a lot of people push that idea) in part because of Jay. We’re all flawed, first of all, but her dynamic with Jay is troubling—and I understand staying with a cheating partner, but it shouldn’t be romanticized. I feel like I was the one of the few who loved Lemonade, but also didn’t find it terribly feminist and thought the focus was often on the other women (the lyrics about wearing some other woman’s skin still makes me cringe, hard) and “excused” Jay for his f*ck ups for the most part with a litany of excuses…

      • Bosandi says:

        OMG I have found my tribe!! LOL. I respect Beyonce’s work ethic and can’t deny she’s a fabulous entertainer (not singer, sorry). But taking it anywhere past that designation is overkill for me. She is a cultural icon but not her daughter.
        And I agree, the idea of her being the ideal of Black feminist womanhood is troubling, to say the least.

    • VintageS says:

      I’m looking for a Like button. She was so adorable at first and then the Celeb PR gravy train started and another celeb down and ruined for believing their own PR.

  22. Mabs A'Mabbin says:

    I honestly can’t handle the hubris. Hmm, there are three h’s that sentence lol. That’s more interesting than celebrities usurping civilizations. They give me IBS.

  23. Mumbles says:

    Isn’t “Blue Ivy” a flower, or a strain of ivy, already in the common parlance before the baby was born? (I think so, and that’s where this lady got the idea for her company). And no, I don’t think Beyonce should be able to trademark her child’s first name. (I’d love to see her try with “Sir.”) This is incredibly poor judgment by the Carters.

  24. Marianne says:

    I think its a bit much to clim their daughter is a cultural icon. Especially since this kid is a minor…and who knows if they even want to be in the limelight

  25. OriginalLala says:

    umm no, she is not a cultural icon ffs. Let her be a kid, and stop suing small businesses.

  26. HK9 says:

    Beyonce needs to have a seat. The only person who’s “confused” about this is her.

  27. jenner says:

    Oh dear God, big nope. Peak celebrity narcissism. Why would any parent even want this for their kid? I’m at least glad to see the comments here are not beyhivers going crazy.

  28. Lightpurple says:

    Shirley Temple was a cultural icon at 7. Blue Ivy Carter is a 7 year old girl who should be allowed to be a 7 year old girl.

  29. CAVandy says:

    Thank you commenters for calling bullsh*t on this. A 7 year old child is not a cultural icon despite what her parents want us to believe by constantly trotting her and her image out and profiting from it.

    Bey has her head up-her-own-a$$ so far I thought this was goop.

  30. babsjohnson says:

    Of course she is a (pop) cultural icon, juste like George, Charlotte and Archie are. We’ll see if it stays that way.

  31. B says:

    From what I’ve read, the wedding planner had opposed Beyonce’s trademark of BLUE IVY CARTER stating it may create confusion with her business BLUE IVY. So this response from Beyonce’s is a response concerning that and stating that her daughter is a culture icon and will in no way be confused with the wedding business.

    • Div says:

      No, Bey went after the tiny wedding planner first for simply using the name Blue Ivy. The wedding planner got pissed—rightfully so, imo—and decided to fight back.

      • Lady D says:

        I recall a story from Beyonce where she stated the shop owner wanted B to collaborate with her on a line of childrens clothing marked Blue Ivy. B made it sound like this woman was cashing in on her first. It might have been the lady’s response to B’s original lawsuit too.

  32. B says:

    This kid is going to end up as Ivanka Dudley or DudleyDursley at best.

  33. TheOriginalMia says:

    Cultural icon? Get over yourself, Beyonce. She’s a child. That’s the story. She’s a child of incredible wealth, privilege and name recognition, but she’s the same as John Smith’s 7 year old. They are both in 2nd grade, learning how to read and write. Stop it!

  34. Em says:

    GTFOH with that. She is not a cultural icon, she’s a kid FFS. Ridiculous.

  35. Life is Cheese says:

    Yeah, not a fan of this at all, Beyoncé looks so petty and vindictive.

    Honestly, telling the world her daughter is a cultural icon at 7 not only puts incredible stress on that little girl, but makes her think she is superior to other children. That can really backfire.

    I have been around plenty of 7 year olds that are as cute, hilarious, and smart as Blue Ivy. She is a typical adorable 7 year old, not anything special.

    I guess Beyonce is just a normal mom and thinks her kid is extra special.

  36. amanda says:

    She’s 7. Her parents are cultural icons but that doesn’t extend to her. I mostly just feel for the twins. I’m not crazy right, she does have other kids??? Why not just trademark their names?

  37. mellie says:

    And people are worrying about someone else’s kid wearing some make up? Not that I’m condoning that either, but all of ‘these’ people just disgust me sometimes. Who the f#$k do they think that they or their kids are anyway? It makes me want to go sit and read books, hike in the woods and not give any money by going to the movies, watching TV or listen to any music created by these a-holes, because that’s what’s fueling these entitled a-holes lifestyles OUR dollars.

  38. Gaby says:

    WTF?!!! This woman needs to get over herself! Absolutely ridiculous. I would laugh but her antics are not even funny but delusional.

  39. Ann says:

    If I took a survey of all the women in my office of about 30 asking who Blue Ivy Carter is I bet maybe 5 would know. Sorry Bey, but she’s not icon level, yet. Makes sense given that she’s 7. I find this pretty funny because there’s some hardcore delusion on display, but adding in an actual lawsuit is not a good look for Queen B.

  40. Amanita says:

    Blergh.

    in other words, yeah, I disagree.

    It’s stupid and deleterious for the child. Beyonce is an icon. Her child is not. Period.

  41. Adorable says:

    Were a fan to say it,i would have found it lil crazy but cute.For her to say it,about her own kid,i find frankly offputting.

  42. dumbledork says:

    She also tried to do this to a small clothing boutique in Sturgeon Bay, Wisconsin, in Door County. Boutique opened in 2000, called Blue Ivy. Had the website in 2011 I think? Heard from people the owner was pressured to give up the website, and they said no.

  43. otaku fairy.... says:

    I do think Beyonce is wrong in this, (it’ll happen sometimes. Nobody is saintly or in the right all the time), and that this is too heavy a label to put on a child. But the reactions to it will also be disproportionate to what was actually done based on who it is, rather than just what was done. Let’s face it, the result of Queen Bey’s DNA test has been in for a couple of years now. Fauxrage incoming.

    • Xi Tang says:

      Otaku I love your commentary on CB. Always look for your replies. But I’m gonna have to disagree here.
      This IS outrages. Billionaires have no business going after small businesses. Unless of course something harmful happens. This is silly. It’s bullying. Dragging the owner to court and probably costing her tons of money? Sorry but Bey is being awful.

    • Sophia’s Sideye says:

      Otaku, thank you. As usual you’re seeing the overreaction for what it is. You’d think Bey had committed murder. Corporations do this type of thing alllll the time, it’s not personal. For all the indignation going on in these comments no one even bothered to read the article. lol… All she’s trying to do is trademark her daughter’s name, Blue Ivy Carter. The woman is saying that if Bey does that there will be confusion with her wedding planning business.

      I don’t agree with Bey sending the woman a c&d right after Blue was born but at this point the woman is fighting Beyonce trademarking Blue’s full name, and that’s not fair either.

  44. Lisabella says:

    Blue Ivy Carter, who?!?

  45. Ceecu33 says:

    Beyoncé was asked to play a part in beauty and the beast, but since it wasn’t a “big enough part for her” she turned it down. That’s all we need to know about her. So the question you asked? Absolutely NOT.

  46. chitowngal says:

    If the kid’s ‘an icon’, then there should be no danger of confusing the two. GTFOOH Beyonce.

  47. Mari says:

    This is a great blueprint for raising an entitled brat.

    • Elisa says:

      hhhmmm, IMO this whole icon attitude puts a lot of pressure on her and maybe that’s why she looks so serious because that’s sth to live up to. Also, I really hope she is not thinking about what’s cool or uncool as a 7 year old! enough time for that when she is older…

  48. Tiff says:

    She’s a cultural icon. Y’all are haters. And she’s trying to copyright Blue Ivy Carter (the full name) as she should. If you don’t believe she’s a cultural icon it could be because you don’t understand the culture… and that’s ok. But don’t take away from her power and impact as a confident young black girl who is given the autonomy to both be a kid and express herself artistically. The power that that has, the impact that that has especially on young black girls and mothers of young black girls is iconic.

    • ennie says:

      eyeroll.

    • Xi Tang says:

      I understand the importance of bey and jay being the first african-american intergenerationall dynasty. It’s inspirational and great achievement. The meaning of it for the culture is huge.
      That said, nothing justifies going after a small businesses when you are a freaking billionaire.
      You sound as delusional as bey.

    • Katy B says:

      Amen Tiff. Thank you!

    • mellie says:

      Puhlease do not turn this around on people not understanding ‘culture’…this has nothing to do with ‘culture’ and everything to do with money making and entitlement. She is 7, she has done nothing powerful or impactful. She’s cute and fashionable because she has fashion at her fingertips. Very few fashionable people do I consider powerful in today’s society, much less a 7 y.o. girl…and yes, I’ve seen the Devil Wears Prada, many times.

    • Désirée says:

      Please tell me that you’re trolling us… right?

  49. ariel says:

    I get protecting her name, so that people don’t fraudulently trade on it.
    Other celebrities have bought their kids names as domain names, specifically so someone else can’t use them. That I get.
    The kid is not a cultural icon, she is a 7 year old.
    None of us know what Mr and Mrs Carter’s parenting style is.
    Hopefully, they are not telling their child she is a cultural icon.
    I am in favor of their acting to protect her name and branding, since they apparently want her to make money, which is creepy to me.
    As for the business that pre-dates the birth of the child, the Carters should leave those people alone. If they wanted a unique name, they should have checked trademarks, trade names and patents before their kid was born. They do not own the name in perpetuity.

  50. Ashby says:

    I can’t stand Beyonce , she seems way beyond full of herself and this just proves my point.
    Blue Ivy Carter is a 7 year old kid that hasn’t accomplished nothing yet on her own and without her parents success, resources and connections I very much doubt anybody would know who she is.
    This is how society ends up with awful human beings, please parents do a better job for the sake of the world!

  51. Misty says:

    Beyonce and Jay-Z are both egotists (much like Kimye) and narcissists and it seems like they want their children to be the same. Blue Ivy is no cultural icon. She’s a child. She’s not some Glam fashion icon. She’s a child born into enormous privilege.

    The business pre-dates the child so the owner should get to have that name. And screw Beyonce’s “it’s a local, small business” mindset. She’s ridiculous.

  52. Dani says:

    Oh please. I’m sure this woman using Blue Ivy is not going to effect the childs life in any way shape or form and she will continue to live a nice lavish life. Beyonce needs to stop believing her own hype. She’s talented but she is not the be all end all in this world.

  53. megan says:

    I wonder how much money it’s costing the small business to defend their name. The Carter’s have boatloads of cash to throw at this, the small business probably not so much. It’s kind of bullying, in my opinion.

    The child is cute, but an icon? Nothing like setting your child up to fail. And anyone who names a child “Sir” is way too pretentious anyway.

  54. laura-j says:

    Searching for a wedding planner…. “Hmm Blue Ivy… I bet this is Beyonce’s daughter’s company!” Said no one ever.

  55. 2lazy4username says:

    I predict an insufferable future adult in Blue Ivy Carter. Her parents are donig her no favors.

  56. mew says:

    Trademarking names. What an idea. I think Angelina Jolie tried it with Shiloh and failed.

  57. HeyThere! says:

    If this event planner is such small potatoes, why is Bey worried about her small business??? I have zero problems with bey or her ADORABLE children, I mean why would I, but she makes Bey look like she has nothing better to do than fight a small business who had that name BEFORE she gave birth to her daughter. SMH. This is all stupid. She’s giving the business wayyy more publicity because I’m about to google search it! LOL

  58. Ineeda Margarita says:

    Wait….isn’t this the same site that rails against the nepotism models/actors/singers but thinks a 7-year old, unaccomplished child is an icon? Hypocrite much?

    Just when I thought Beyonce couldn’t be more overrated or smug. She really is an a$$hole.

    • Naddie says:

      It is and I’m seeing this as well. I actually like all this circus because in past threads one couldn’t say a bad word about Beyonce, now we see where worshiping celebrities takes to.

  59. Sorella says:

    Her child now is a cultural icon – puhleeze!! Honestly, the whole Beyoncé is a goddess/icon I think comes mainly from media – I don’t know anybody who worships her or considers her an icon. People agree she is talented, but I never meet anybody who adores her as much as she loves herself or how the press does. I feel like it’s something she and her people started branding her as an ICON and a case of the more it is said, the more people will believe to be true, liked self-hyped and now it’s like we are all supposed to just go “yeah, she’s an icon, everybody says so”.

  60. Ye says:

    This lawsuit just makes Beyonce seem entitled and selfish.

  61. Mrs.Krabapple says:

    It makes me wonder what kind of world they live in. I mean, are they surrounded by nothing but sycophants who praise their every fart as roses, that they end up believing stuff like this (7 year old child is a “cultural icon”)? I don’t think they are religious, but this is the kind of delusional cr@p that pampered scientologists like Tom Cruise believe about themselves. It’s so out of touch with reality.

    • Mrs. Peel says:

      It’s ego on the parents’ part mixed with massive amounts of money, privilege, and adoration – I think Blue is already very precocious at a young age, and she’ll only get more bossy and bratty as the years progress.

  62. Ninette says:

    Nope

  63. FuefinaWG says:

    I wish this family would go away. Not a fan.

  64. Harla says:

    I’m sorry but no 7 year old is an icon, cultural or any other. I’ve known several children who due to who their parents/grandparents were, were put up on pedestals at a young age and unfortunately it did not turn out well for them. They are all in their mid to late 20s now and most of them have spent considerable time behind bars, have fathered/bore children way too young and basically have no idea how to survive in a world where there are expectations and personal responsibility. When I do run into them it makes me sad for the little kid I used to know that’s now a 20+ a-hole.

  65. Amelie says:

    Uh no, Blue is not a cultural icon. She’s a 7 year old blessed with wealthy parents who are entertainers. Cute child but nothing more at this point.

    Maybe she’ll become an icon herself when she’s older, either in the entertainment industry or elsewhere and take advantage of nepotism (she most likely will). She might grow up to be a decent person but seeing how Beyonce encourages the ridiculous “we are above mere mortals” behavior I’m not holding my breath.

  66. Mel says:

    She is 7!!! Please don’t copy the K’s and start playing the pimp-momma game with that child. Let her be a child.

  67. Riley says:

    She’s the offspring of mega-famous celebrities……………………..nothing more.

  68. Doglas23 says:

    Greta Thurnberg is doing important, climate activism and life saving work since she was 15 . The Parkland Kids and other kids of all ages who spoke at last years March are doing life saving work. Autumn Peltier, a First Nations girl activist, since she was 8 years old, now 13, who has been fighting for clean water for 6 years won a Children’s Peace Prize for her work as well as has spoken in front of the UN several times. All of these are examples of children/ teens who deserve praise for actually contributing to our world to make it a better, safer place to live in and deserve icon status imo. I’m sorry Beyhive, but the only thing Blu Ivy has done is be the first child to two very famous, rich talented people and get styled really well in designer clothing. Perhaps, she might surpass her parents, but not at 7 years old living in mansions, traveling the globe on private jets.

  69. Sidewithkids says:

    No. Just no.

  70. Naddie says:

    Ridiculous, and I really hope the last part of the thead was ironic. She’s a mega rich child from mega rich parents with huge egos. All this nonsense is bad for her as well, since the pressure for her to be nothing less than a huge star is overwhelming;

  71. Godwina says:

    Acquired Situational Narcissism strikes again. Unreal, reality-detached nonsense coming from her mouth these days. She needs to can her toadies and yes-people because they are doing Bey more harm than good.

  72. Gorgonia says:

    I feel for the child, even if she lives a wealthy and golden life. Too much pressure on her, that’s no good.

  73. My3cents says:

    Unless she is the second coming of Christ no one is or really should be an icon at 7 years old.

  74. serena says:

    Well.. of course her mom would think like that, and it doesn’t help the mom in question is Beyonce. So no, I don’t agree, but I’m sure Blue Ivy could be, if she wants, in the future. But don’t call her cultural icon just because she was in a few of her parents’ projects and events, it’s ridiculous.