Christopher Meloni is a beefcake. A 61-year-old beefcake with an ass that won’t quit. Meloni is back in the Law & Order universe, and in recent years, he’s been giving a lot of interviews about his body, his workouts and how he’s totally fine with his Zaddy status. In one memorable interview, Meloni described his home gym and how he loves to exercise naked, sweaty and without curtains. So… obviously, Peloton had to get involved. Peloton isn’t just creepy “husbands should buy their slender wives a surprise Peloton bike for two grand” commercials. Peloton is getting into the Naked Meloni business!
OK, so when I first saw this, I was like “wow, Peloton hired a new ad firm.” Peloton went from the creepily earnest “anxious wife works out all the time and films it for her husband” ad to this ad, which is wry and funny. It reminded me of the fact that Ryan Reynolds – who must have been an ad man in his former life – piggy-bagged onto the old Peloton ad by using the same actress to sell his Aviation Gin. As it turns out, Peloton DID hire Ryan Reynolds!! Ryan has an advertising firm and they’re working with Peloton to create these kinds of hip, funny commercials which will go viral for the right reasons. Anyway, Meloni looks amazing and his bare ass will probably get a lot of people to sign up for the Peloton app. I friggin’ love that they hired the same Law & Order voiceover guy at the end too. Brilliant.
OK.. My guy @Chris_Meloni is a WILD MF! I'm done… lol https://t.co/HlvqFTnq1z
— ICE T (@FINALLEVEL) July 14, 2022
did I have to make this? no.
am I glad I did? yes, absolutely.
I give you, “the birth of zaddy”@Chris_Meloni pic.twitter.com/sZAseuqGHA— micayla (@micayla_zee) July 14, 2022
Photos courtesy of Avalon Red, Instar.
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- , New York, NY – 20220516 NBC Upfront -PICTURED: Mariska Hargitay, Christopher Meloni -PHOTO by: ROGER WONG/INSTARimages.com Disclaimer: This is an editorial, rights-managed image. Please contact INSTAR Images for licensing fee and rights information at sales@instarimages.com or call +1 212 414 0207. This image may not be published in any way that is, or might be deemed to be, defamatory, libelous, pornographic, or obscene. Please consult our sales department for any clarification needed prior to publication and use. INSTAR Images reserves the right to pursue unauthorized users of this material. If you are in violation of our intellectual property rights or copyright you may be liable for damages, loss of income, any profits you derive from the unauthorized use of this material and, where appropriate, the cost of collection and/or any statutory damages awarded For images containing underage children: Be advised that some Countries may have restricted privacy laws against publishing images of underage children. Inform yourself! Underage children may need to be removed or have their face pixelated before publishing
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- Christopher Meloni attends the 15th Annual CNN Heroes All-Star Tribute on December 12, 2021 at The Museum of Natural History in New York, New York, USA.,Image: 647650053, License: Rights-managed, Restrictions: , Model Release: no, Pictured: Christopher Meloni, Credit line: Robin Platzer/ / Avalon
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- Christopher Meloni at the 15th Annual CNN Heroes All- Star Tribute at the American Museum of Natural History on December 12, 2021 in New York city.,Image: 647667113, License: Rights-managed, Restrictions: , Model Release: no, Credit line: Darla Khazei / Avalon
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- -New York, NY – 20220516-2022 NBCUniversal Upfront Presentation -PICTURED: Christopher Meloni -PHOTO by: JOHN NACION/startraksphoto.com This is an editorial, rights-managed image. Please contact Startraks Photo for licensing fee and rights information at sales@startraksphoto.com or call +1 212 414 9464 This image may not be published in any way that is, or might be deemed to be, defamatory, libelous, pornographic, or obscene. Please consult our sales department for any clarification needed prior to publication and use. Startraks Photo reserves the right to pursue unauthorized users of this material. If you are in violation of our intellectual property rights or copyright you may be liable for damages, loss of income, any profits you derive from the unauthorized use of this material and, where appropriate, the cost of collection and/or any statutory damages awarded
I was cackling on the street while watching this yesterday. Like you said, it hits that sweet spot of funny and effective.
“The Birth of Zaddy” I’m dead
Well happy Friday to me!! I love Meloni and I’m so glad his ass is back on my tv.
Such a great App 😂 with pixelated parts 🤣
Joy to the world. I ain’t mad at alllll.
Haha! Love it!
I just love Christopher and found him extremely sexy in True Blood… he was fire!
I absolutely love this! Hahahaha!
HAHAAHHAHAH YESSS. Perfect, no notes
heard he can be a bit of a tool but I’d buy whatever he’s selling. Hatred to loved him in Underground and Happy was good too.
THIS is the way to pivot Pelaton!!! I know a few folks who work on this brand and they are hilarious. I’m not surprised the new campaign is amazing.
I laughed when I saw this ad on Twitter yesterday! Hilarious and effective and I can totally see RR’s humor in this. Good for Meloni, too. Maybe he should do a series of them…😉
Definitely. He tweeted about it.
https://twitter.com/VancityReynolds/status/1547654154503348234
Be sure to scroll down to where RR responds to @AlexJJ.
Great ad! Not a huge CM fan, but loved this!
Funny.
Hilarious ad. I especially like how even the David statue replica was pixeled out. I get giddy over attention to details
I needed a laugh to start the day. Thanks!
I love this man with every fiber of my being.
LOL! Have loved Chris Meloni for many years. This man always brings intensity to the game, no matter what character he plays. Whether it’s criminals like crazy Jimmy Liery (NYPD Blue) and extremely crazy Christopher Keller (Oz) or hard-ass detectives like Elliot Stabler, he brings it.
This ad is insanely good! Love Chris Evans’s Tweet, “I. Love. This. Also, where was my invite?” 🙂
Thanks for brightening my Friday, Kaiser & Chris.
AHAHAHAHAHAHAHAHAHAHAHAHAH
This is amaaaaaaazing
My my my.
I’ve said it before, I’ll say it again: Chris Meloni is King of the Chrises.
AMEN!!!
Saw this and it’s disgusting.