‘Tis the season for keen promises. It happens around New Year’s every year. Kensington Palace’s courtiers brief the British media about the upcoming year and what it will hold for the Prince and Princess of Wales. King Charles’s improving health situation has thrown them for a loop though – they’ve had to hit pause on their increasingly macabre campaign around “these are all of the changes William will make when he’s king,” the changes being “William will refuse to show up to events and he’ll send out some misspelled tweets of support.” So what kind of promises are being made now? What will 2026 bring for Peggington & the Wig? Apparently, these courtiers could only come up with “uh, I guess they’ll support British brands?” Were they not doing that already?
The Prince and Princess of Wales will celebrate home-grown heroes next year by showcasing “the best of Britain”. They will place “real emphasis” on British businesses, skills, and creativity – as well as unsung community heroes – in at least one engagement a month.
The Prince and Princess, along with all members of the working Royal family, undertake engagements around the country in support of charities and businesses. In recent years, they have focused on their own causes – the environment and homelessness for him, early childhood for her, and mental health for them both. The Princess has been making her way steadily back to work after a cancer diagnosis and chemotherapy, undertaking more public engagements as her health has improved. In the past year, she has increasingly campaigned on the importance of nature, connection and in-person contact rather than screens.
In the reign of King Charles, the Waleses have stepped up their official duties to take a more senior diplomatic role, with the Prince of Wales – who is now heir apparent – representing the monarch and Government overseas.
A palace source said of their plans for next year: “It’s really important for the Prince and Princess of Wales to shine a spotlight on the unsung heroes of the UK. There will be a real emphasis in 2026 on showcasing some of the best of Britain.”
The Prince and Princess have spent more time at the hearts of local communities in recent months following the Princess’s illness.
LMAO, this is vague enough that William and Kate won’t be challenged to actually stick to a big plan of action. That being said, they’re obviously not going to even make ONE visit a month to highlight some British brand or British business. This reminds me of their big keen plan (circa 2023) to do “local impact days” in run-down, destitute communities in the UK. Their office briefed the press about how William and Kate were reinventing the wheel and donating their own (foundation) money to support local communities… and it turned out they were only donating about twelve thousand pounds, and making various local groups jump through hoops to get the money. And, oh btw, they only did like two impact days overall. This is exactly what will happen with “shining a spotlight on the unsung heroes of the UK.” William will probably say he’s raising awareness of Aston Villa’s “unsung heroes” and leave it at that. Kate can’t even talk about her long-time support for British wig-and-extension makers.
Photos courtesy of Avalon Red, Cover Images.
- Britain’s Catherine, Princess of Wales gestures during a visit to Marina Mill in Cuxton, south east England on September 11, 2025. Marina Mill was established in 1967, and is based in an old Victorian mill on the banks of the River Medway, where a small team produces fabrics using the traditional silk-screen method.,Image: 1036151706, License: Rights-managed, Restrictions: *** NO UK USE FOR 48 HRS ***, Model Release: no, Credit line: CHRIS J RATCLIFFE/Avalon
- Britain’s Catherine, Princess of Wales creates a screen print during a visit to Marina Mill in Cuxton, south east England on September 11, 2025. Marina Mill was established in 1967, and is based in an old Victorian mill on the banks of the River Medway, where a small team produces fabrics using the traditional silk-screen method.,Image: 1036151868, License: Rights-managed, Restrictions: *** NO UK USE FOR 48 HRS ***, Model Release: no, Credit line: CHRIS J RATCLIFFE/Avalon
- Britain’s Catherine, Princess of Wales laughs as she creates a screen print during a visit to Marina Mill in Cuxton, south east England on September 11, 2025. Marina Mill was established in 1967, and is based in an old Victorian mill on the banks of the River Medway, where a small team produces fabrics using the traditional silk-screen method.,Image: 1036151952, License: Rights-managed, Restrictions: *** NO UK USE FOR 48 HRS ***, Model Release: no, Credit line: CHRIS J RATCLIFFE/Avalon
- 14/10/2025. Cookstown, UK. The Prince and Princess of Wales during a visit to Mallon Farm in Cookstown, Northern Ireland.,Image: 1045448367, License: Rights-managed, Restrictions: © Kensington Palace. This image is free for use but may only be used for news or editorial reporting purposes. This image must NOT be used for any commercial or other use, save for news or editorial reporting and cannot be altered or amended in any manner, Model Release: no, Credit line: Pete Maclaine/Avalon
- 14/10/2025. Portadown, Craigavon, UK. The Prince and Princess of Wales during a visit to Long Meadow Cider in Portadown, Craigavon, Northern Ireland.,Image: 1045486875, License: Rights-managed, Restrictions: © Kensington Palace. This image may only be used for news or editorial reporting purposes. This image must NOT be used for any commercial or other use, save for news or editorial reporting and cannot be altered or amended in any manner or form whatsoever., Model Release: no, Credit line: Pete Maclaine/Avalon
- 14/10/2025. Portadown, Craigavon, UK. The Prince and Princess of Wales during a visit to Long Meadow Cider in Portadown, Craigavon, Northern Ireland.,Image: 1045486962, License: Rights-managed, Restrictions: © Kensington Palace. This image may only be used for news or editorial reporting purposes. This image must NOT be used for any commercial or other use, save for news or editorial reporting and cannot be altered or amended in any manner or form whatsoever., Model Release: no, Credit line: Pete Maclaine/Avalon
- Catherine, Princess of Wales, Patron of Anna Freud, during a visit to the children’s mental health charity in north London, to discuss the vital role of relationships and connection in shaping babies, children and young people’s future life outcomes. The Royal Foundation Centre for Early Childhood is launching a new project with Anna Freud to enhance the skills of health visitors to support early social and emotional development. Picture date: Thursday November 27, 2025.,Image: 1054967789, License: Rights-managed, Restrictions: *** NO UK USE FOR 48 HRS ***, Model Release: no, Credit line: Geoff Pugh for the Telegraph/Avalon
- The Princess of Wales, Patron of the Natural History Museum, and The Prince of Wales visit the Museum’s newly transformed gardens and meet children and young people taking part in learning programmes which see them connecting with nature and boosting biodiversity in urban areas Featuring: Catherine, Princess of Wales Where: LONDON, United Kingdom When: 04 Sep 2025 Credit: Cover Images
- The Princess of Wales during their visit to the Natural History Museum’s newly transformed gardens in London, and meet with children and young people taking part in learning programmes which see them connecting with nature and boosting biodiversity in urban areas Featuring: Catherine, Princess of Wales Where: London, United Kingdom When: 04 Sep 2025 Credit: PA Images/INSTARimages **NORTH AMERICA RIGHTS ONLY**
- The Prince and Princess of Wales visit the Natural History Museum’s newly transformed gardens and meet children and young people taking part in learning programmes which see them connecting with nature and boosting biodiversity in urban areas. The gardens and National Education Nature Park programme are part of the Natural History Museum’s ambitious Urban Nature Movement, an initiative which aims to help people feel more connected to nature, more confident in their ability to protect it and more invested in a greener future. Featuring: William Prince of Wales, Catherine Princess of Wales, Kate Middleton Where: London, United Kingdom When: 04 Sep 2025 Credit: John Rainford/Cover Images **NOT AVAILABLE FOR PUBLICATION IN THE UK**
- Prince William, Prince of Wales and Catherine, Princess of Wales meet with farm owner Charlie Mallon (R) and his family during their visit to Mallon Farm, a flax farm in County Tyrone that is spearheading the revival of flax growing for linen, as a blueprint for sustainable farming systems on October 14, 2025 in Cookstown, Northern Ireland. During their visit, the Prince and Princess of Wales are visiting organisations providing creative and entrepreneurial opportunities for young people in rural areas of Northern Ireland Featuring: William, Prince of Wales, Catherine, Princess of Wales Where: Cookstown, Northern Ireland, United Kingdom When: 14 Oct 2025 Credit: Cover Images
- Catherine, Princess of Wales and Prince William, Prince of Wales visit Long Meadow Cider on October 14, 2025 in Craigavon, Northern Ireland. Long Meadow has been owned by the McKeever family for three generations and has been cultivating premium-quality apples since 1968. The Prince and Princess of Wales are visiting organisations providing creative and entrepreneurial opportunities for young people in rural areas of Northern Ireland Featuring: Catherine, Princess of Wales, William, Prince of Wales Where: Craigavon, Northern Ireland, United Kingdom When: 14 Oct 2025 Credit: Cover Images

























Gradually getting back to work is keen. Maybe more vacations will help. Scooter whose cause is to end homelessness van get more property.
I’m sorry both of them look like day drunk and coming out of tacky party from mid west. UK government and rota will have massive problem with keen’s because billy and cathy said to prefer working from home. Scooter wants to home king 😂 wants to wear crown with his pjs.
So more of the same meaningless statements about how they’re not actually doing anything for the millions they steal from the public? People that do community charitable work don’t need to be praised by them. These two are so lazy it’s insufferable. I’m not sure what exactly they have stepped up? They’ve done less than the King who is elderly and has had continual cancer treatment while they’ve been sat at home.
Seriously, they need to stop. Kate hasn’t increased anything relating to her work, ever. Just stop talking about it. These two are pathologically allergic to doing their jobs.
It’s so embarrassing for the media to write about all the work they do when anyone with eyes knows they actually do barely anything. And often just disappear for weeks/months on end.
I mean isn’t highlighting British business & community heroes what they are meant to be doing as part of their public duties??
lol is this part of the “change” William is going to bring as king? Just spin stuff the royals are already [meant to be] doing as some new innovative thing?
The fact this can be reported with a straight face goes to Peter Hunt’s article today about how William controls the media through access
https://x.com/_peterhunt/status/2005907433458123054?s=46&t=VALVVrmGHkCS0cCd5RPVig
Right?!? Thank u. Isn’t this basically just the usual royal work that they should be doing? What Anne and Charles and Sophie do on the regular? Anne did say the wheel didn’t need to be reinvented. But yeah I guess the wales can still try and rebrand the wheel. LOL.
The fake photo was straight out of the North Korea handbook so why not the written articles too.
British people should be pushing back on this mess. They are stealing millions from the government where actual help could be given to regular people.
If kate promoting brands actually helped companies, then they wouldn’t be closing or going bankrupt left and right like LK Bennett has recently done.
It’s what they’re supposed to have been doing, until they said they’d do things their way & that entailed ‘impact days’ or some such nonsense. And I think someone recently, maybe the King?, has realized that that ain’t good enough, they’ve got to do more. Or maybe it’s the 2025 appearance numbers with William, the direct heir, only coming in 7th & Katie Keen, the direct heir’s wife, coming in last, and somebody on their staff thought hey, you know, maybe we ought to get ahead of this? More likely somebody on Charles’ staff, they seem moderately more competent. 🤷♀️
Will we ever have it announced, and then actually happen, that FK will work 5 days a week plus weekend end and evening work when necessary for all but 6 weeks of the year when he has his holiday allocation?
Announced? Possibly, but not likely. Actually happen? Nah, no way.
I mean isn’t this supposed to be part of their job? Since they take off the entire months of July and August are they going to double up in June and September? I still remember KP announcing that they were going to do more engagements with the military community. Nothing really came of that.
Oh yea good point. I suspect with Harry likely to be in the uk for IG one year to go & with IG 27, William will suddenly follow through on more military engagements.
William is probably going to be on Summer break when Harry goes to the UK for the Invictus event next year.
Bwahahahahahahahahahaha……(catches breath)……hahahahahahahahaha!
Oh goody another big initiative!! “Unsung Heroes “ whoever will be the best of Britain? Fashion brands? Maybe. Athletes? Maybe. Veterans? Maybe. Favorite Pubs? Oh now that one maybe the one! Or they will do nothing but announce an initiative? Probably.
Favorite pubs! LOL. I mean that would be William’s perfect initiative. Truly. Highlighting local pubs. His people should get on that.
This is what always happens after the embarrassingly low engagement numbers are released – a whole lotta promises to be keen in the future with little if anything tangible. And to be fair, it has worked for them for 15 years so far! So why change now?
Yep!! They are all hat and no cattle lol.
Places where Kate can shop for Forest Lodge! We already know she picked up some decorating fabrics when she visited that textile factory. Next up: new china, glassware, and silverware? Floris and Jo Malone perfumes and bath oils, anyone?
As soon as I read the headline I had the same thought as Kaiser- she’d better start thanking the wig makers of the UK (or not, since her wigs are actually quite terrible).
They’ll get right on to it, but first there are some mountains needed to be skied. #priorities
and beaches that need to be beached.
How could I forget the beaches…!
and yachts that need to be yachted.
And more land to be stolen
Now that the Waleses have sued Paris Match for publishing pics of one of last year’s ski vacays, I wonder if any news outlet will step up this year.
They should just report on it and say “we have photos but we don’t want to get sued so we can’t print them”. But release all the other info—dates, location, hotel etc.
So thats their way of saying that people shouldn’t expect an international tour?
Exactly
Brace yourselves for monthly videos done by the same team that put out the naycha series, this time highlighting a thatch repairer, stone mason or pub manager. Doesn’t Country Life already do this? Maybe the keens can borrow ideas. If we’re lucky, we’ll get a voice over from one of the keens reading platitudes from an AI-generated script.
More videos from these two 🙄 Happy 2026!
In other words, nothing different than what they have already been doing. 🤷♀️ One ‘highlight’ visit per month…🤭
Those two Windsor royals continue to be cuddled like infants in adult roles by the establishment. Each mediocre idea or performance is elevated beyond its value to make them seem like two adults with purpose. The future of the Windsor brand is not looking exciting with those two in charge.
Princess Diana left a huge void to fill when she left the Windsor family. William was supposed to be able to fill it when he became an adult but he struggles to reflect her values in his approach to the royal role. What a disappointment. 🤨
Diana was ousted. Scooter censored her interview. He does not even try to reflect her values.
Ok, that’s 12 engagements between the two of them. Only 527 more to best Charles.
Ah there are the two photos of Kate with the Worst Wig looking like, as someone described her, “a mouse peering out of a haystack!”
Heavy is the head that wears the blond wiglet. (To paraphrase Shakespeare).
@debbie – nice one!
“A mouse peering out of a haystack”
omg 🤣🤣
@lorelei – right? I read that somewhere and now I can’t unsee it! 😆
I cannot understand that those two lazy, useless people have been given every opportunity to make an impact and refuse to do anything. They have the public profile, unlimited funds, time every day and access to any experts they would need to assist them and they squander it all for nothing. Think of what a difference they could make if they had an ounce of ambition, interest or desire to help. They are the most selfish, uninteresting people ever.
That was my thought, too – those media interns that produced the “four seasons” will need something to do for next year. The real question is, will the Wales film a whole bunch of these and then release one a month? Or do we think it’s going to be an visit with their chosen person/ group/business and then a video of the “highlights”?
Of course, the other (hilarious) option for the Wales is that they might ask the people they are supposedly honouring to come to them! That would certainly be the laziest option.
Working for these two must be so boring and frustrating.
They spend more time saying what they will do than actually doing it.
They do this every year and nothing changes. Until the media provides real scrutiny they will keep on playing this game.
So can anyone tell me what ‘work’ the royals are supposed to be doing? Isn’t this ‘new’ venture part of what they are supposed to be doing any way- focusing attention to their charities? Who is going to select these ‘unsung’ heroes and will they actually get a visit from Will and Kate (because ‘their’ charities seldom see them).
The worst is yet to come. When Charles finally does close his eyes, get ready for a Middleton Monarchy guided by Carole’s influence. Trump sucks – no doubt about that – but at least we can ditch him in 3 years.
I admire your optimism.
@Debbie, same
That wig is my unsung hero of 2025. It never fails to make me laugh.
😂
How can you take seriously a newspaper that publishes this: ‘In the reign of King Charles, the Waleses have stepped up their official duties to take a more senior diplomatic role, with the Prince of Wales – who is now heir apparent – representing the monarch and Government overseas.’ LIES. We have eyes, we see what they do and more to the point, don’t do.
So once a month they’ll support something/someone British? Are you sure about that, Telegraph? What if they’re on vacation that month? What if their kids are on a school break & they realize they haven’t done anything that month yet, then what?
Also, looking forward to the further adventures of Sir Percival Peggington and his faithful companion, The Wig.